BigCommerce

MARCH 30, 2018

Don’t even say it out loud: Subscription boxes are not dead. Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. In 2011, subscription brands made an estimated $57,000,000. In 2016, that revenue jumped to $2.6 billion – a 4,461% increase.

Subscription 345

Subscription Payments eCommerce Payment Services 345

Forrester eCommerce

MARCH 29, 2018

AI, blockchain, chatbot, digital identity, etc. — there’s enough emerging technology in financial services to fill a whole alphabet book. And it’s difficult not to get swept off your feet by visions of bionic men, self-executing smart contracts, and virtual assistants that anticipate our every need. Investing in emerging technology is one of the main […].

Technology 348

Technology Financial Services Books Banking 348

Groove

MARCH 29, 2018

Have you ever walked into a room and asked yourself, “What did I come in here for again?” You’re not alone. One minute you’re shopping for a baseball jersey online, the next minute you’re scrolling through your Twitter feed. Before you know it, it’s time for bed and that lonely jersey is still sitting in your cart. What Is HubShop.ly? HubShop.ly is an extension to integrate HubSpot with BigCommerce , Magento and Shopify.

Shopping Carts 247

Shopping Carts Magento BigCommerce eCommerce Platforms 247

Kissmetrics

MARCH 30, 2018

E-commerce is growing at a meteoric pace, and there is no doubt about it. According to a recent study by Statista , retail e-commerce sales worldwide reached $2.4 trillion in 2017 and are expected to reach 4.9 trillion in 2021. Interestingly, this growth pattern is not solely a retail B2C phenomenon. In fact, B2B e-commerce worldwide sales in 2017 peaked at $7.7 trillion, which is 235% higher than B2C.

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

Advertisement

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

RTP blog

MARCH 30, 2018

By Jennifer Sherman, Kibo No matter which lens we look through — from consumer expectations and behaviors, to in-store technology and reliance on online sales, to fulfillment and shipping — retail has transformed. With disruptors like Amazon, consumer interactions with brands, distributors and retailers are changing faster than the commerce world can respond to them.

Operations 150

Operations Retail Consumer Technology 150

Forrester eCommerce

MARCH 27, 2018

Chatting, by definition, is meaningless, trivial talk – but web “chatting” is anything but; it is starting to transform digital customer experiences. And it works. Customers want to use chat. Forty-five percent have used it to interact with a live agent in 2017. The companies that get it are moving towards a holistic chat strategy […].

Definition 322

Definition Retail Customer Experience Customer 322

Kissmetrics

MARCH 27, 2018

The marketing world loves to talk about branding. Take a look at just about any marketing company in the world, and you’ll find the word “brand” on at least one page. Startups and small companies frequently look for ways to get mentions online so they can start building their brands. And big companies often preach branding, too. You’ll see blog posts on “improving your brand” or something similar.

B2B 206

B2B Improvements Marketing B2C 206

RTP blog

MARCH 28, 2018

Toys ‘R’ Us. recently announced it will be liquidating all of its stores just six months after filing for bankruptcy. Following the announcement, KB Toys returned from six feet under, announcing its plans to make a comeback in the wake of the demise of Toys ‘R’ Us. With Toys ‘R’ Us accounting for approximately 12% of U.S. toy sales in 2017 , according to NPD Group, there will definitely be a fight for its market share going ahead.

Toys 150

Toys Retail Shipping Costs Games 150

Forrester eCommerce

MARCH 29, 2018

Shame on Facebook. The Cambridge Analytica scandal has exposed the social network’s egregious misstep. Here at Forrester, we are furiously fielding inquiries about what this failure to protect user data means. Most questions are immediate and tactical in nature. These questions are certainly pressing so let’s address them. But then let’s discuss the bigger questions […].

Social Media 301

Social Media Marketing 301

Optimizely

MARCH 27, 2018

It turns out that 86% of ecommerce marketers have still not implemented a full omnichannel marketing strategy for their brand. Crazy, right? . Take a look at some of the biggest data-centric challenges B2C marketers face today when attempting to implement an omnichannel strategy, and exactly what you can do to turn omnichannel into a marketing reality.

Omnichannel 150

Omnichannel Marketing B2C eCommerce Marketing 150

Advertisement

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Kissmetrics

MARCH 29, 2018

Tom Robertshaw ( @bobbyshaw ) is an Ecommerce Evangelist at Space 48, an award-winner ecommerce consultancy for forward-thinking retailers. He recently recorded a webinar with Kissmetrics, listen here. It can be easy lose ourselves in the chronic battle of customer acquisition. Expanding the top of the funnel to get more visitors coming to the site seems like the obvious way to grow the business.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

RTP blog

MARCH 26, 2018

By Derek Dykens, Cisco Traditional retailers are feeling immense pressure to improve the in-store customer experience as innovative, digital-first competitors continue to enter the brick-and-mortar space. These disruptors are known to provide a more positive, memorable customer journey in the physical shopping world given that they’ve already learned so much about their customers online.

Customer Experience 150

Customer Experience Customer Technology Mobile 150

Forrester eCommerce

MARCH 27, 2018

Marketers work hard to define their brand promise and build their customer engagement strategy to showcase it. But we know that, in the end, all the hard work only pays off if the customer receives, and remembers, the brand as intended across all touch points.

Travel 281

Travel Consumer Customer Marketing 281

Canonicalized

MARCH 27, 2018

Everyone is talking about the mobile-first world. The web as we know it is turning upside down. All because people are spending a lot more time on their mobile phones. We rolled up our sleeves and did a study. We analyzed the top 1 million websites in the world to see with our own eyes how mobile-friendly they really are. The post We tested 1 Million Websites to see how Mobile-Friendly they are [Original Study] appeared first on Canonicalized.

Mobile 168

Mobile SEO 168

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Kissmetrics

MARCH 28, 2018

A/B testing is one of the most polarizing marketing tactics ever invented. It seems like everyone has an opinion on whether it works or not. So, where do I stand on the issue? Well, if you do it wrong, I think it is a giant waste of your time. But if you do it right, A/B testing can make a major impact on your conversions. Only 28% of marketers are satisfied with their conversion rates.

eCommerce 203

eCommerce Improvements Marketing Recommendation 203

My Wife Quit Her Job

MARCH 28, 2018

Today I’m thrilled to have Nate McCallister on the show. Nate is someone who I met at the Import Summit several years ago and he runs a bunch of sites and services related to Amazon. First off, he’s an Amazon FBA seller himself, a service provider, a software company and also a consultant for other sellers. He also runs the popular site EntreResource.com.

Retail 138

Retail Other 138

Forrester eCommerce

MARCH 27, 2018

A few years ago, the concepts of micro-segmentation and micro-perimeters for Zero Trust were championed by Jon Kindervag, and he showed us how those concepts and their technologies could enable a more secure enterprise. Once those concepts and their associated best practices hit the street, organizations from VMWare to Cisco and Palo Alto Networks quickly […].

Technology 264

Technology Information 264

Klaviyo

MARCH 29, 2018

We’re kicking off our eighth email strategy teardown in our series of email strategy teardowns. This time around, I’m breaking down the ecommerce email marketing strategies behind two super successful subscription snack box services. Just why do we take the time to teardown email strategies? It’s simple; we want to uncover the good and bad marketing out there.

Subscription 147

Subscription Marketing eCommerce Customer 147

Advertisement

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

SellBrite

MARCH 30, 2018

In ecommerce, sustainability and growth are impossible unless you’re willing to invest resources into tools that can help you scale your business. When you first launched your business, you might have been able to keep all the plates spinning yourself but, if you want to scale, you need to get out of a fulfillment frame of mind and focus instead on optimization and growth.

eCommerce 151

eCommerce Social Media Merchant Services Payment Services 151

Bootstrapping Ecommerce

MARCH 27, 2018

The product descriptions you write are the only form of communication you will have with your customers about your products and is, more often than not, the make or break feature that will generate your income. The post 10 Steps for Writing Ecommerce Product Descriptions that Generate Orders appeared first on Bootstrapping Ecommerce.

eCommerce 151

eCommerce Customer Operations 151

Forrester eCommerce

MARCH 29, 2018

Direct-to-consumer (D2C) commerce is not a new concept for branded manufacturers, but there is certainly renewed interest and more options to choose from. With consumers ever more digitally connected, branded manufacturers are enticed by direct digital commerce benefits, like better sales margins, increased product control, and richer customer relationships.

Consumer 240

Consumer Customer Online Retail Customer Experience 240

A Better Lemonade Stand

MARCH 28, 2018

Building online businesses and becoming a location independent entrepreneur has its perks. At the top of the list for most people is the ability to travel the world while working from your laptop. We recently wrote about the top 10 co-living & co-working communities around the world, and since we here at A Better Lemonade […]. The post Nomad Gear: 10 Minimalist Travel Essentials for Digital Nomads appeared first on A Better Lemonade Stand.

Travel 134

Travel 134

Advertisement

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

SellBrite

MARCH 26, 2018

Your products don’t sell themselves. As an ecommerce owner, it’s up to you to develop and launch marketing strategies that help your target audience better understand what problem you’re addressing, what solutions you’re offering, and why it should matter to them. The problem is, the proven digital marketing strategies that you and other ecommerce business owners have been using for the past few years to boost brand awareness, traffic, and sales just aren’t as effective as they used to be.

eCommerce 148

eCommerce Recommendation Social Media Consumer 148

Steve Dennis

MARCH 24, 2018

It may make for intriguing headlines, but physical retail is clearly not dead. Far from it, in fact. But, to be sure, boring, undifferentiated, irrelevant and unremarkable stores are most definitely dead, dying or moving perilously close to the edge of the precipice. While retail is going through vast disruption causing many stores to close — and quite a few malls to undergo radical transformation or bulldozing — the reality is that, at least in the U.S., shopping in physical stores continues t

Retail 123

Retail Workshop Definition Channel 123

Forrester eCommerce

MARCH 30, 2018

The draw of loyalty programs and their potential for better savings and experiences is universal: Forrester’s data shows that nearly three-quarters of online adults in China, France, Germany, the U.K, and U.S. belong to at least one loyalty program.

Consumer 186

Consumer Marketing 186

GetElastic

MARCH 28, 2018

Customers don’t just use messaging apps, they prefer them. The point of conversational commerce is convenience. It allows people to conduct business on their platform of choice when and where they want. However, many brands are ignoring the channels that people most often use. Facebook Messenger has 900 million active users and 50 million businesses, and processes 60 billion messages a day.

Payment Services 116

Payment Services Merchant Services Social Media Shipping 116

Advertisement

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

Inflow Insights

MARCH 27, 2018

Each year we analyze leading eCommerce sites across dozens of categories to identify what features and technology they’re using. We also run dozens of A/B tests for our own eCommerce clients. In this post, we detail our research about mobile and desktop design trends on eCommerce gallery pages — combining what we’ve learned from studying best-in-class sites with insights from work with our clients.

eCommerce 105

eCommerce Mobile Recommendation eCommerce Technology 105

Omniconvert

MARCH 29, 2018

With the fierce competition in the e-commerce sector nowadays, both large and small businesses are forced to make the most out of what they have and so, getting more out of their business becomes every shop owner’s mantra. With the increasing number of communication channels available to us today, we are hit with blocks of […]. The post How to create a dashboard for tracking e-commerce kpis and metrics appeared first on Conversion Rate Optimization (CRO) Blog.

eCommerce 97

eCommerce Blog Channel 97

Forrester eCommerce

MARCH 26, 2018

Believe it or not it’s that time again. Less than 7 weeks until our next CX Forum in Sydney, on May 10th. Are you and your team ready? Deep customer understanding – even customer obsession – is now the defining posture of many leading CX leaders and teams.

Customer 170

Customer 170

Retail Technology Review

MARCH 27, 2018

By Andrew Tavener, Head of Marketing, Descartes. Online retailing has expanded rapidly, the growth of the Internet and advancements in delivery capabilities has seen many small businesses take advantage of this, selling through online marketplaces to maximise their reach.

Small Business Retail 87

Small Business Retail Customer Online Retail eCommerce 87

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail