Sat.Oct 22, 2022 - Fri.Oct 28, 2022

The Best Ecommerce Courses for Business Owners

Ecommerce Platforms

The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. Already the size of the ecommerce market is expected to reach a value of beyond $7.5 trillion by 2030, and new entrepreneurs are making their way into the space at a rapid pace.

How To Leverage M-Commerce For Your Retail Business

Retail Minded

With the advent of technology, business owners are now aligning their companies towards changing trends. This strategy can help them improve efficiency, provide the utmost customer experience, and stay competitive.

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Your Guide to a Successful Seasonal Pricing Strategy

Wiser

Seasonal pricing is nothing new. The airline and rental industries have been changing their prices seasonally for years to maximize sales. Of course, retailers also use this pricing strategy. For some businesses, having prices that fluctuate seasonally is essential to their success.

428: Counterintuitive Strategies (Which Make No Sense) That Can Grow Your Sales With Kurt Elster

My Wife Quit Her Job

Today I have my long-time friend Kurt Elster on the show. Kurt is the host of The Unofficial Shopify Podcast and a Shopify store consultant. As part of his job, he often runs split tests for his clients. And over the years, he’s amassed many counterintuitive strategies that can grow your sales.

Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Join this exclusive conversation with our expert panelists and learn how you can thrive as an e-commerce retailer - even when faced with adverse market challenges. Don't miss out; register today!

The Best Fulfillment Services for Shopify

Ecommerce Platforms

The best fulfillment services for Shopify are designed to help ecommerce business owners deliver products to their customers quickly and efficiently. After all, once your customer has made a purchase, they’re relying on you to ensure it gets to them with minimal hassle.

Video Schema Markup: Improve Your Video Visibility

Kissmetrics

Video marketing is the go-to method for most companies, and I’ve got the stats to prove it. According to Wyzowl’s latest State of Video Marketing research, 86 percent of businesses use video marketing, and an incredible 92 percent say it’s an essential part of their marketing strategy.

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What Can I Sell To Make Money Online? 30 Ideas Explained!

My Wife Quit Her Job

One of the best ways to make money online is by selling products. You can do so through various online marketplaces or create your own online store. To help you develop ideas on what to sell, I've created the following list of ways to generate extra cash online from the comfort of your home. The post What Can I Sell To Make Money Online? 30 Ideas Explained! appeared first on MyWifeQuitHerJob.com. How To Find Products To Sell Start An Ecommerce Business

Squarespace Fluid Engine Review: A True Drag-and-Drop Builder for Ecommerce and Business Sites

Ecommerce Platforms

If you’ve used Squarespace (Squarespace.com) to build a website or online store (or you intend to create one in the future) you may have encountered what Squarespace calls its “ Fluid Engine.”

SEO Web Hosting Guide: 7 Things To Look Out For

Kissmetrics

From keywords to building backlinks and analyzing your competitors, there are many things you can work on to increase your website ranking. However, there might be one area you’re overlooking. Any idea what I’m talking about yet? It’s the influence your web hosting has on SEO.

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Why brands should go beyond a metaverse cameo

Retail Dive

Executives with iHeartMedia, Vatom and Procter & Gamble discussed the shift to an always-on metaverse strategy during an Advertising Week panel

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Join Jenn VandeZande, Beth Scott, Nikki Grigsby and Levana Wang for this insightful and topical conversation on the modernization of e-commerce tech.

How To Ship Items Sold On eBay: The Ultimate Guide

My Wife Quit Her Job

How you handle shipping for your eBay store can significantly impact your overall success, either positive or negative. But deciding on shipping options can be tricky, especially if you’re new to selling on eBay. This post provides a full breakdown of eBay shipping. The post How To Ship Items Sold On eBay: The Ultimate Guide appeared first on MyWifeQuitHerJob.com. Shipping & Fulfillment Start An Ecommerce Business

The Ultimate Squarespace Logo Maker Review (2022)

Ecommerce Platforms

Squarespace is a fantastic ecommerce platform that comes replete with a whole bunch of features to allow users to quickly build and launch their online stores. However, in 2022, the company made the Squarespace Logo Maker completely free.

SEO Reselling: Outsourcing SEO Services for Agencies

Kissmetrics

Your agency has become the GOAT of pay-per-click (PPC), search engine marketing (SEM), social media marketing (SMM), or another digital marketing service. Now you want to step into the world of SEO. To provide SEO services to your clients, you need a strong team.

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Delivering on Delivery: Holiday Season Tips and Tricks from a Roadie Exec

Retail TouchPoints

The term “supply chain” has officially entered the mainstream vernacular thanks to the disruption of the last couple of years.

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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive conversion by helping website owners, and marketers learn from their online visitors. The data provided by an onsite search engine can help personalize the eCommerce experience and turn a visitor into a repeat buyer.

Walmart enhances digital shopping ahead of holidays

Retail Dive

The retailer is introducing updates like a virtual queue and expanded augmented reality to provide shoppers a faster, more personalized experience

3 ways to use smart popups for better conversions

Omnisend

Reading Time: 4 minutes. Popups are one of the best ways for you to grab your visitors’ emails. Just ask Organic Aromas, whom we helped increase their subscriber list by 150% in just one month.

Does Poor Website Accessibility Affect Your Rankings?

Kissmetrics

We know Google has hundreds of ranking factors when it comes to determining where a URL will land on Search Engine Results Pages (SERPs). According to Google, website accessibility is not a direct ranking factor because it’s difficult to quantify.

Why Worker Safety Needs to Top Retailers’ Lists This Holiday Season

Retail TouchPoints

This year has been especially perilous for Industrial Athletes, the critical personnel who get our goods where they need to go and keep the retail industry running. The turbulent labor market made for especially high turnover, which meant less training, earlier burnout and more injuries.

The Headless (CMS & Search) eCommerce Hunt

Speaker: Jonathan Meyer & Jonathan Read

Headless CMS is redefining the way online content is presented. But don't worry––it’s not nearly as spooky as it sounds. Connect with Hawksearch’s Jonathan Meyer, joined by Sitefinity’s Jonathan Read, where the pair will define Headless CMS, the benefits it offers, and outline its eCommerce potential,

Peloton CEO Barry McCarthy offered $168M for the job

Retail Dive

Including $167 million in vested stock options, the executive’s pay is 2,299 times the median salary of the company’s employees

In-Market Audiences: Target Google Users Who Are Ready to Buy

Store Growers

What if you could target users who are not only searching for the products you sell but are also at the later stages in the buying funnel? This is what makes in-market audiences so great.

Google’s Spam Update Just Completed: Here’s What Happened

Kissmetrics

Occasionally, Google rolls out their spam update which just ensures that the results on Google aren’t filled with spam. Because if a user clicks on a spammy result, and if this continually happens, it creates a terrible experience and people would stop using Google. They don’t give much detail on the spam update on their website , but luckily for you, we have two things that help us determine what the changes were.

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Amazon Shares Fall Due to Weak Holiday Outlook, Overall Tech Stock Malaise

Retail TouchPoints

Economic uncertainty is proving to be a hindrance to even the largest retailers. Amazon has posted projected growth ranging from 2% to 8% for Q4 2022, and the disappointing numbers caused its share price to drop more than 10% as of the morning of Oct.

Management Techniques for Offshore Employees

This whitepaper looks at the changes and challenges that stem from remote hiring and current HR trends that address them. Download this comprehensive guide to learn more!

Department store foot traffic is down, but recovering: report

Retail Dive

Mid-tier department stores have seen a greater drop in visits than their luxury counterparts, according to Placer.ai analysis

The “Autonomous SOC” Is A Pipe Dream

Forrester Digital Transformation

Many vendors across the security industry share a vision: to deliver an autonomous security operations center (SOC) with their technology at the center. This idea is about as likely as me being able to join Starfleet and voyage with Captain Janeway in my lifetime.

How to Make Videos Appear in Google Learning Video Rich Results

Kissmetrics

Video marketing is here to stay. Cisco predicts 82 percent of all internet traffic will be video by 2022. Also, according to HubSpot, 53 percent of users want to see more video content. If video is part of your digital marketing strategy, you’ll want to pay attention to the new learning video rich results from Google. This structured markup is fast becoming a cornerstone of video SEO for learning content.

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Brands can use Paul Newman’s Likeness for Free (Sort of)

Retail TouchPoints

The late iconic film star Paul Newman ( The Sting, Cool Hand Luke, The Hustler, Butch Cassidy and the Sundance Kid ) also had a well-known philanthropic side that was institutionalized with his 1982 founding of Newman’s Own.

The Marketer's Guide to Surviving Black Friday & Cyber Monday

Speaker: Jonathan Meyer, Danielle Erwin, Jeremey LaDuque, Nathan Hedley & Nils De Moor

To help eCommerce merchants set themselves up for success, Bridgeline's leading eCommerce, SEO, and marketing experts are coming in an all-star roundtable to discuss Black Friday and Cyber Monday 2023. As a group, they will showcase the checklist for how to prepare your eCommerce site, how to identify the latest online shopping trends, and how to seize new revenue-generating opportunities.

Deflated expectations for Amazon in the post-Jeff Bezos era

Retail Dive

Rising costs, disappointing Prime sales and inflation are leading some analysts to temper their projections ahead of the e-commerce giant’s Q3 report

Predictions 2023: Bold Shifts In Retail Models Will Be The Salve For Uncertain Times

Forrester Digital Transformation

In 2023, retail models will need to adapt to tap into new sources of profitability, which will become more critical amid economic headwinds. Age of the Customer Computer Vision natural language processing (NLP) predictions Retail Trends store of the future

How to Organize Your Social Media Marketing in Time for the Holiday Season

Digital Doughnut

Create a solid social organization plan, simplify your workload and reach your social goals before all the big holidays are upon us. Social Media, Strategy & Operations

Kibo Sells Personalization Platform to Centre Lane Partners

Retail TouchPoints

Kibo has sold its personalization business to Centre Lane Partners , a private investment firm that focuses on growing middle-market companies. The new standalone personalization solution provider will be branded Monetate.

Why Offshoring is Better than Outsourcing

Offshoring and outsourcing are not interchangeable, as they differ in purpose depending on what drives the need behind the hiring decision. In this whitepaper, we clarify what offshoring and outsourcing are, along with the unique use cases they address.