Sat.Oct 22, 2022 - Fri.Oct 28, 2022

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The Best Ecommerce Courses for Business Owners

Ecommerce Platforms

The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. Already the size of the ecommerce market is expected to reach a value of beyond $7.5 trillion by 2030, and new entrepreneurs are making their way into the space at a rapid pace. With so many amazing tools available to help you build an online store of your own these days, it’s easier than ever to get started with your new venture.

eCommerce 104
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How To Leverage M-Commerce For Your Retail Business

RetailMinded

With the advent of technology, business owners are now aligning their companies towards changing trends. This strategy can help them improve efficiency, provide the utmost customer experience, and stay competitive. For example, retail businesses now integrate omnichannel strategies like M-commerce or mobile commerce to enable mobile shopping. Many consumers now rely on mobile devices to research products and services, make an order, and complete transactions.

Retail 98
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Your Guide to a Successful Seasonal Pricing Strategy

Wiser

Seasonal pricing is nothing new. The airline and rental industries have been changing their prices seasonally for years to maximize sales. Of course, retailers also use this pricing strategy. For some businesses, having prices that fluctuate seasonally is essential to their success. Shopper spending habits are rarely the same for long and increasing prices during the holidays helps to capitalize on sales when they are happening more frequently.

Retail 105
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428: Counterintuitive Strategies (Which Make No Sense) That Can Grow Your Sales With Kurt Elster

My Wife Quit Her Job

Today I have my long-time friend Kurt Elster on the show. Kurt is the host of The Unofficial Shopify Podcast and a Shopify store consultant. As part of his job, he often runs split tests for his clients. And over the years, he’s amassed many counterintuitive strategies that can grow your sales. Some of these make no sense but they work. Enjoy the episode!

Shopify 244
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Mastering Retail Peaks: Composable Commerce, Loyalty Tech, and Future-Ready Strategies for 2024

Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.

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The Best Fulfillment Services for Shopify

Ecommerce Platforms

The best fulfillment services for Shopify are designed to help ecommerce business owners deliver products to their customers quickly and efficiently. After all, once your customer has made a purchase, they’re relying on you to ensure it gets to them with minimal hassle. This means you need to plan how you’re going to store your goods, pick and pack them for delivery, ship them through the right providers, and so on.

Shopify 104
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The “Autonomous SOC” Is A Pipe Dream

Forrester eCommerce

Many vendors across the security industry share a vision: to deliver an autonomous security operations center (SOC) with their technology at the center. This idea is about as likely as me being able to join Starfleet and voyage with Captain Janeway in my lifetime. Why? First, let’s level-set on exactly what autonomous means: denoting or […].

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What Can I Sell To Make Money Online? 30 Ideas Explained!

My Wife Quit Her Job

One of the best ways to make money online is by selling products. You can do so through various online marketplaces or create your own online store. To help you develop ideas on what to sell, I've created the following list of ways to generate extra cash online from the comfort of your home. The post What Can I Sell To Make Money Online? 30 Ideas Explained!

eCommerce 206
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Squarespace Fluid Engine Review: A True Drag-and-Drop Builder for Ecommerce and Business Sites

Ecommerce Platforms

If you’ve used Squarespace (Squarespace.com) to build a website or online store (or you intend to create one in the future) you may have encountered what Squarespace calls its “ Fluid Engine.” This drag-and-drop builder serves to simplify the design process while empowering business owners to construct anything they want on their websites. In this Squarespace Fluid Engine review, we explore the pros and cons of Squarespace Fluid Engine, then go into a detailed analysis of its features, ease of u

eCommerce 194
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Changing Your Loyalty Program? Here’s What To Consider

Forrester eCommerce

Today, brands leverage loyalty programs to acquire and retain customers, particularly those they lost during the height of the pandemic. But loyalty programs are a symbiotic relationship: Consumers look to programs for better experiences and cost savings, especially in light of the current economic crisis. As both customer and business needs change, programs are evolving […].

Consumer 322
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How to Organize Your Social Media Marketing in Time for the Holiday Season

Digital Doughnut

Create a solid social organization plan, simplify your workload and reach your social goals before all the big holidays are upon us.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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How To Ship Items Sold On eBay: The Ultimate Guide

My Wife Quit Her Job

How you handle shipping for your eBay store can significantly impact your overall success, either positive or negative. But deciding on shipping options can be tricky, especially if you’re new to selling on eBay. This post provides a full breakdown of eBay shipping. The post How To Ship Items Sold On eBay: The Ultimate Guide appeared first on MyWifeQuitHerJob.com.

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The Ultimate Squarespace Logo Maker Review (2022)

Ecommerce Platforms

Squarespace is a fantastic ecommerce platform that comes replete with a whole bunch of features to allow users to quickly build and launch their online stores. However, in 2022, the company made the Squarespace Logo Maker completely free. This is a nifty tool that’s designed for small businesses and agencies that want a simple and effective tool to design a logo.

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Gain Insight Into B2B Martech Decisions And Trends

Forrester eCommerce

Have you wondered what other B2B leaders think of martech solutions? Here’s your chance to help shape the future of B2B marketing technology decisions.

B2B 349
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Why Worker Safety Needs to Top Retailers’ Lists This Holiday Season

Retail TouchPoints

This year has been especially perilous for Industrial Athletes, the critical personnel who get our goods where they need to go and keep the retail industry running. The turbulent labor market made for especially high turnover, which meant less training, earlier burnout and more injuries. Our recent Industrial Athlete Workforce Report found that nearly half (47%) of Industrial Athletes are stressed at their current jobs and 18% say it’s having a negative effect on their mental health, nearly equa

Retail 120
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Interesting Email Marketing Campaign Examples to Learn From

Digital Doughnut

An email marketer's job can be tricky, as he has to engage the audience and work on innovative marketing strategies to make a difference. Most people delete the email or unsubscribe from it without reading, calling for an email marketing campaign that is powerful enough to attract an audience and smart enough to entice them to open it. .

Marketing 116
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Why brands should go beyond a metaverse cameo

RetailDive

Executives with iHeartMedia, Vatom and Procter & Gamble discussed the shift to an always-on metaverse strategy during an Advertising Week panel.

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European Predictions 2023: Customer Experience

Forrester eCommerce

2023 will be a year of reckoning for European customer experience teams. Some will widen CX advantage over competitors, while other teams will be forced to disband. Learn more.

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Brands can use Paul Newman’s Likeness for Free (Sort of)

Retail TouchPoints

The late iconic film star Paul Newman ( The Sting, Cool Hand Luke, The Hustler, Butch Cassidy and the Sundance Kid ) also had a well-known philanthropic side that was institutionalized with his 1982 founding of Newman’s Own. Beginning with salad dressings decorated with a drawing of Newman’s face and later expanding to other food products, the brand pledged 100% of its profits to charities benefiting children.

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The "Multi" Problem in Omnichannel Commerce with Orium + Elastic Path

Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break

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In-Market Audiences: Target Google Users Who Are Ready to Buy

Store Growers

What if you could target users who are not only searching for the products you sell but are also at the later stages in the buying funnel? This is what makes in-market audiences so great. The in-market audience segment in Google Ads gives your campaigns access to these users, and if you use it strategically, your ads will show in front of “hot” leads.

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Walmart enhances digital shopping ahead of holidays

RetailDive

The retailer is introducing updates like a virtual queue and expanded augmented reality to provide shoppers a faster, more personalized experience.

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Predictions 2023: CX Teams Thrive Or Wither Based On What They Do Now

Forrester eCommerce

Customer experience teams in 2023 will reach an inflection point: They will either show ROI and excel — or fade away. Read our CX predictions for 2023.

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Amazon Shares Fall Due to Weak Holiday Outlook, Overall Tech Stock Malaise

Retail TouchPoints

Economic uncertainty is proving to be a hindrance to even the largest retailers. Amazon has posted projected growth ranging from 2% to 8% for Q4 2022, and the disappointing numbers caused its share price to drop more than 10% as of the morning of Oct. 28. The ecommerce giant’s modest outlook added to the general downturn other tech titans like Meta and Microsoft are experiencing, though Apple ’s outlook was a bit cheerier.

Retail 114
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Automation, Personalization, and Tracking for eCommerce: How To Make Them Work

Curious about eCommerce success strategies? Download "Automation, Personalization, and Tracking for eCommerce" and discover the blend of automation and personalization secrets for exceptional outcomes. In this ebook, you'll learn how to: Streamline Operations: Simplify inventory, marketing, and service tasks with automation, freeing time for vital business aspects.

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Different Types of Advertising and What They're For

Digital Doughnut

Advertising is part of the promotional mix and often the most visible aspect of marketing. It enables you to reach your audience through targeted media channels and to communicate with potential customers on a broad scale.

Channel 105
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Over 70% of shoppers consider holiday financing as inflation bites: report

RetailDive

Shoppers are looking to stretch their budgets by trying out installment payment plans and seeking discounts from retailers, a new Oracle report found.

Retail 105
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Predictions 2023: Consumers Will Spend More And Demand Better

Forrester eCommerce

Consumer behavior in 2023 will be a jumble of mixed signals: exuberance as the pandemic wanes, tempered by caution in the face of economic turbulence. Learn more.

Consumer 312
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Kibo Sells Personalization Platform to Centre Lane Partners

Retail TouchPoints

Kibo has sold its personalization business to Centre Lane Partners , a private investment firm that focuses on growing middle-market companies. The new standalone personalization solution provider will be branded Monetate. The transaction aims to help Kibo pursue a horizontal growth strategy in verticals outside of retail, including financial services, travel and hospitality and telecommunications, as well as to further expand its global footprint.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Keep your brand language on track with our newest innovative feature: Brandcheck

Talkoot

Keep your brand language on track with our newest innovative feature: Brandcheck Derwyn Harris Talkoot CPO and Co-Founder Is it that season already? Halloween, Black Friday, Thanksgiving, Christmas, New Year’s. You’re also likely wrapping up last season and getting briefed in on next season’s work. It’s a lot. And the pressure has never been higher to grab eyeballs and keep them coming back.

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Deflated expectations for Amazon in the post-Jeff Bezos era

RetailDive

Rising costs, disappointing Prime sales and inflation are leading some analysts to temper their projections ahead of the e-commerce giant’s Q3 report.

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Predictions 2023: Bold Shifts In Retail Models Will Be The Salve For Uncertain Times

Forrester eCommerce

In 2023, retail models will need to adapt to tap into new sources of profitability, which will become more critical amid economic headwinds.

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Blue Yonder Introduces Two Solutions to Assist With DC Digitalization

Retail TouchPoints

Blue Yonder has launched two solutions – Warehouse Execution System (WES) and Adaptive Fulfillment & Warehousing — designed to speed up digitalization in both warehousing and micro-fulfillment operations. The solutions help enable agile and scalable modern-day warehouse and micro-fulfillment operations with seamless, prescriptive workflows. WES is a holistic SaaS-based resource orchestration solution for warehouse staff, autonomous mobile robots and advanced automation.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.