Sat.Nov 03, 2018 - Fri.Nov 09, 2018

Are private brands key to beating Amazon?

Steve Dennis

As Amazon continues to steal significant market share in most product categories, many retailers find themselves on their heels desperately seeking an antidote to the online behemoth’s growing dominance. Investing in the long tail , improving web site performance and reducing shipping time and pricing are tactics being pursued to neutralize the threat. More recently, though, quite a few retailers are upping their private brand game. Store “owned” brands are hardly new.

Top 10 PayPal Alternatives: Best Solutions Revied (October 2018)

Ecommerce Platforms

PayPal was once one of the most revolutionary pieces of technology in the world. At that time there was not that much interest in PayPal alternatives.

PayPal 198

Customer Retention Should be Ecommerce Marketing Priority #1: The Why, The How and The Return

BigCommerce

Did you know that customers who stick with your brand over time will spend 67% more than new customers? While… Ecommerce Marketing customer retention

‘Tis The Season – Your Customers Might Need A Little Nudge

Forrester eCommerce

On November 5, in line with tradition, a huge array of sparkling displays took place across the UK to celebrate Guy Fawkes night (“Remember, remember, the fifth of November. ”).

Food Ecommerce: 9 Brands with Drool-Worthy Marketing

Zaius

The online food market represents a massive opportunity for ecommerce brands. Forecasts for the future suggest that 70% of US shoppers could be buying groceries online by as early as 2022. Sounds exciting right? But let’s put that number in context within the overall food industry.

Holiday Readiness Series: 3 Ways to Maximize Mobile Performance

Retail TouchPoints

By Jessica Bergmann, Salesforce Here’s how important the month of November is to the holiday season — by Cyber Monday, one-third of all holiday shopping will be complete. That’s a huge chunk of a multibillion dollar pie.

Mobile 195

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Predictions 2019: Customer Experience Comes Under Fire

Forrester eCommerce

Let’s face it: 2018 was not a fabulous year for customer experience. On average, CX quality was flat, with Customer Experience Index (CX Index™) scores showing little movement for the third year in a row.

How Replenishment Emails Drive Real Ecommerce Results

Zaius

We all know how annoying it is to run out of a product and make a mad dash to the store for a replacement. It’s the worst! Which is exactly why replenishment email campaigns are so great. Replenishment emails remind customers to stock up your product just before they are about to run out.

What Drives Store Ops Success? RTP Editors Weigh In

Retail TouchPoints

This sixth annual Retail TouchPoints Store Operations Survey examines the top challenges omnichannel retailers face in shoring up their brick-and-mortar locations, and reveals the strategies and technology solutions they are using to meet those challenges.

What Agencies Need to Know About Commerce-as-a-Service

BigCommerce

Commerce-as-a-Service (CaaS) allows your customers to avoid having to choose between their rich content and a robust ecommerce platform. This… Ecommerce Technology

Predictions 2019: Transformation Goes Pragmatic

Forrester eCommerce

Our Predictions 2019 guide, “Transformation Goes Pragmatic,” is live. What do we mean by pragmatism? A sense of realism, practical steps, a desire for tangible outcomes.

233: Advanced Strategies To Recover Abandoned Carts With Ben Jabbawy

My Wife Quit Her Job

Today I’m excited to have Ben Jabbawy on the show. Ben is the founder of Privy and we randomly met at the Shopify Unite conference several years ago. At the time, I had no idea who this guy was and what he did. And likewise, I’m sure he’d never heard of the number 1 hankie vendor on the Internet.

Instagrammable Moments: 5 Reasons Why Your Stores Need Them This Holiday Season

Retail TouchPoints

By Alicia Esposito , Content Strategist If the pop-up phenomenon has taught us anything, it’s that a great experience is just as critical as a great product. More and more, we’re seeing experience exceeding — even replacing — products.

How to Sell Online – The Ultimate Guide to Go From 0 to $$$

Ecommerce Platforms

Figuring out how to sell online all on your own can be intimidating. I mean, there's just so many questions; Where do you sell? How to convince people to buy? Where to market your products? How to actually receive money from people and process payments? How to handle credit card info? And so on.

Predictions 2019: Financial Services Firms Shift Their Focus To Operational Efficiency

Forrester eCommerce

In the decade since the global financial crisis, much of the financial services industry has made a strong recovery. While many governments are still nursing large debts, most banks, investment management firms, and insurance companies have long since returned to good health.

The Future of Content Marketing: It’s Not What You Think

Kissmetrics

Have you heard the saying, “content is king?”. Well, of course, you have. But creating more content won’t necessarily get you more search traffic. You’ve heard people like me mention stats like the average piece of content that ranks on page one of Google contains 1,890 words.

How To Deliver Outstanding Black Friday/Cyber Monday Customer Service While Stopping Fraud

Retail TouchPoints

By Rafael Lourenco, ClearSale E-Commerce customer service and fraud screening programs can both get overwhelmed during holiday sales peaks, sometimes in ways that affect each other.

The WONE Backstory: How GRAYBOX Delivered a Unique Shopping Experience For High-End Fashion

BigCommerce

In business today, there are two essential choices. At GRAYBOX, the clients we work with typically fall into the latter.… … Ecommerce Success Stories Ecommerce Technology

Predictions 2019: Employee Experience Moves To Center Stage

Forrester eCommerce

Companies and executives are paying attention to employee experience as never before. There are good reasons for this attention. Chief among them is the historically low unemployment rate, which gives employees options that they are taking advantage of.

It always comes down to turnout

Steve Dennis

As the US goes to the polls today, it really doesn’t matter whether one identifies as a Democrat, Republican, Libertarian or whatever. Whether we prefer Beto or Ted, Andrew or Rod, Stacey or Brian means precisely nothing if we don’t go vote.

11 Customer Retention Tools for Exponential Growth

Bootstrapping Ecommerce

11 strategies you can use to improve customer retention! You’ll see why they work & services that can help you achieve customer retention for your business. The post 11 Customer Retention Tools for Exponential Growth appeared first on Bootstrapping Ecommerce. Conversion Optimization Operations & Customer Service Strategy & Analytics

Why You Shouldn’t Split Test During an eCommerce Redesign

Inflow Insights

If you’re seeing mediocre performance and customer complaints on your eCommerce site (or you’re simply envying a competitor’s flashy new site), you might be tempted to start over. . Trash the old site and come up with something brand new. Because new has to be better, right? Not necessarily.

Data commercialization isn’t easy – and many initiatives will fail.

Forrester eCommerce

The hype around big data got several things right: data volumes are big and growing quickly. Digital transformation – as well as the growing adoption of IoT and the ubiquity of the device (aka “mobile phone”) that we all carry with us – has accelerated the growth of data.

Mobile 283

BigCommerce Enterprise Review and Everything You Need to Know

Ecommerce Platforms

It's a very exciting time at present for BigCommerce. In the summer of this year, they expanded their offices into Europe after successfully raising $64 million.

Have You Complimented Your Top Customers Lately?

Rishi Rawat

Got this email from Google Maps. I felt great. Flattery works: Have you considered sending a flattering email to your top customers? You don’t have to give a discount, the email could simply be a personal “we appreciate you” note.

How to Build An Effective Email Welcome Sequence For Your Ecommerce Brand

SellBrite

For business owner and email marketers, establishing a vibrant and effective Welcome Series is an essential first step in attracting and keeping customers.

Gifts 92

Predictions 2019: Expect A Pragmatic Vision Of AI

Forrester eCommerce

Last year, Forrester predicted that firms would struggle with new technologies, particularly artificial intelligence. This prediction came true: Firms continued with AI experiments that lacked meaningful results. Adoption has now slowed (51% adoption in 2017; 53% adoption in 2018).

Top 9 Pet Products You Should Be Selling Now

ecomdash

If cats knew how credit cards work, you can be sure they’d max out yours buying pet products online while you’re at work. Dogs, ever loyal, would probably beg first.)

Toys 89

We’ve created a monster: Retail’s growing returns problem

Steve Dennis

At the beginning of the year I published “ A Baker’s Dozen Of Provocative Retail Predictions For 2018.” ” In No. 11, I opined that the industry’s problem with returns would soon start to get the attention it deserves. For awhile now I have seen the growing rate of costly product returns as a ticking time bomb —particularly as e-commerce garners greater share.

Foundations of Commerce: Grit before Glitz

GetElastic

The race to get a product or service in front of a customer, or the desire for a customer to want or need a product or service has been running for thousands of years. Around 2700 BC, China mastered the ability to create silk from silkworm protein fibers. Sitting on this monopoly (the emperors of China refused to share the secret of silk production), China traded silk with other countries, creating a luxury “brand.”