Kibo
JANUARY 17, 2022
From global giants like Netflix to niche brands like The Grass Roots Farmers’ Collective , it seems the whole world is keen to lose its head. But with so much hype around headless commerce, how do you know what the benefits and potential pitfalls are of adopting this exciting technology? . Here, we’ll explore what makes headless commerce an attractive option for many ecommerce brands and businesses.
Salsify
JANUARY 18, 2022
Brand trust increasingly influences modern consumers’ buying decisions. Edelman ’s “Trust Barometer Special Report: Brand Trust in 2020” uncovered that trust in a brand is second only to price when consumers decide to purchase or pass on a new brand. This is also aligned with Brightpearl ’s recent survey, which found that “trust is the new consumer currency.”.
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Fabric Blog
JANUARY 18, 2022
A 2018 DHL survey shows that 38% of e-commerce companies handle order fulfillment in-house, while 18% are likely to outsource this process. With increased customer orders containing more diverse SKUs , order fulfillment management has become challenging, requiring unique solutions.
Forrester eCommerce
JANUARY 19, 2022
Emotion is key to differentiated experiences that drive customer loyalty. But many companies get emotion wrong. Rather than designing experiences built on a broad spectrum of emotions, they equate emotion with delight. Contrary to popular belief, making customers feel content, happy, or delighted impacts loyalty less than making customers feel respected, understood, valued, or confident. […].
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Groove
JANUARY 19, 2022
Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Are you unfamiliar with this term? Or losing potential customers due to an inadequate user interface?
Kissmetrics
JANUARY 19, 2022
Nearly half of all Google searchers are looking for local information. Whether they’re looking for products or services, they’re on Google, and, if you’re not, they’ll never find you. Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? How is it different from local SEO?
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Forrester eCommerce
JANUARY 19, 2022
In 2021, US-based social media platforms such as Facebook, Instagram, Snapchat, TikTok, and even Twitter piled on user shopping features, paving the way for 61% of US online adults under 25 years old saying that they’ve completed a purchase on a social network without leaving the website or app. Brands salivate at the opportunity to […].
Groove
JANUARY 17, 2022
UI vs UX: What’s The Difference? Whether you’re an aspiring designer or a current designer that wants to design a user interface to optimize your website design for user experience , it’s important to first acknowledge the differences between the two. Before diving in, I want to remind you not to get hung up on the specific terminology as each term is being redefined in the design industry.
Kissmetrics
JANUARY 17, 2022
It’s getting harder than ever to connect with buyers and prospects on a personal level. The good news? It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ?
Retail TouchPoints
JANUARY 20, 2022
Walmart is beefing up its ecommerce operations on several fronts via cross-border commerce, metaverse investments and a new executive. The retail giant announced that it is encouraging Indian retailers to join its U.S. marketplace, while CNBC has reported that the company plans to create its own cryptocurrency and collection of NFTs. The Wall Street Journal has reported that Tom Ward, currently SVP of Last Mile, will take over as President and CEO of U.S.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Forrester eCommerce
JANUARY 18, 2022
Three unique factors shape the future of jobs in the Europe-5 (France, Germany, Italy, Spain, and the UK): The pandemic. Businesses grow revenues by digitalizing their work processes. More work is done remotely, and more routine tasks are automated. Automation is a lever for change to reduce process costs and increase innovation. The decline in […].
Ecommerce Platforms
JANUARY 17, 2022
Are you an Amazon seller trying to optimize your pricing strategy? If that's you, perhaps, you want to see what Seller Snap can offer your business? Well, rest assured, you're in the right place. In this review, we’ll cover everything you need to know about Seller Snap – more specifically, how the product works, its key features, and its pricing. Hopefully, by the end of this Seller Snap review, you'll have all the info you need to decide whether this software is right for your Amazon business s
Kissmetrics
JANUARY 18, 2022
Good landing pages are the lifeblood of any digital marketing campaign. Without them, visitors don’t know what to do next. Where can they sign up? Where do they find the product from the ad they just clicked? Simply driving traffic to your homepage from a search engine, paid ads, or lead magnets won’t work. That makes landing pages critical for conversions.
Retail TouchPoints
JANUARY 19, 2022
Forever 21 has named Winnie Park as CEO, effective immediately. She joins from Paper Source , where she served as CEO for six years and helped transform the retailer from a brick-and-mortar-focused company into a lifestyle brand with a digital platform spanning social media, digital content, online subscriptions and affiliate partnerships. Park also oversaw its sale to an affiliate of Barnes & Noble.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Forrester eCommerce
JANUARY 19, 2022
Use Agile Knowledge Management Practices To Combat Knowledge Loss In The Great Resignation It’s the fourth quarter, your team is down three points, and there’s less than two minutes to go. A victory is in the hands of the quarterback and coach, who have to execute a hurry-up offense to go the length of the […].
My Wife Quit Her Job
JANUARY 18, 2022
We are all capable of accomplishing great things in life but we often don’t follow through. Sometimes, we psyche ourselves out. Sometimes, our motivations start to fade. Sometimes, we just can’t get started. 9 times out of 10, we don’t change not because we don’t have the ability to change. We fail because we get in our own way. Even though my wife and I eventually went on to create 2 million dollar businesses together, it required us to rewire our brain to make the necessary changes.
Kissmetrics
JANUARY 20, 2022
Global usage of social media, which was already high, exploded during the pandemic in 2020. In fact, as of 2021, 69 percent of North Americans used social media – and these numbers will likely continue to climb as new features and social media platforms are released. Other mediums, like radio and tv , saw a 4 percent decline in reach during the pandemic, highlighting the importance of using social media to reach your audience.
Retail TouchPoints
JANUARY 16, 2022
A previous blog explored Corporate Social Responsibility (CSR) and the high importance both shoppers and employees put on the ability to align a company’s values and beliefs to their own. Retailers and CPG brands can use that strong desire to support like-minded businesses by developing CSR plans that resonate with their target audience, whether that’s a customer segment or a pool of key job candidates.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Forrester eCommerce
JANUARY 20, 2022
Netflix subscriber growth continues to slow. In its Q4, 2021 earnings interview tonight, company executives said it’s “tough to pinpoint” why customer acquisition hasn’t recovered to pre-pandemic levels. But the reality is that the streaming market has become saturated. This translates to more choice for consumers who are growing concerned with the aggregate costs of […].
My Wife Quit Her Job
JANUARY 17, 2022
Trying to decide between Shopify vs Shopify Plus for your ecommerce business? This detailed comparison will help you choose. Shopify Plus is Shopify’s enterprise offering that is specifically tailored towards merchants making at least 7 figures in annual revenue. If your Shopify store is already making over $680k per month in revenue, it makes sense to upgrade to Shopify Plus just for the credit card processing savings alone.
lateshipment
JANUARY 17, 2022
The Current State of Delivery Experiences. Did you know that 1-in-3 customers abandon a brand after just one incident involving poor delivery experiences? Therefore, it is important to deliver delight with every shipment and exceed your customers’ expectations. However, if you’re like any other e-commerce business, you’re unwillingly neglecting what comes after the customer hits ‘buy’ — the post-purchase phase.
Retail TouchPoints
JANUARY 21, 2022
Against daunting odds, the 2022 Na tional Retail Federation Big Show once again brought retailers and suppliers face to face IRL from Jan. 16-18 at New York City’s Javits Center. The 112 th annual show featured 190 sessions, more than 300 speakers and 700+ exhibitors. Outgoing NRF Chairman Mike George, former President and CEO of Qurate Retail , drew a parallel between the event’s success and the performance of the retail industry over the past two years: “Retailers showed a willingness to embra
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Forrester eCommerce
JANUARY 21, 2022
If there was a book, movie, or a Netflix series on the US healthcare industry today it would aptly start with the Charles Dickens quote: “It was the best of times…” “COVID was an accelerator for us,” according to the SVP & CIO of Sentara Healthcare. Since the start of the pandemic, the transformation and […].
Salsify
JANUARY 20, 2022
We all know the adage: “Two heads are better than one.” But when it comes to standing out on the digital shelf, you might be surprised how much brands have to gain by working together.
ecomdash
JANUARY 19, 2022
Want better sales and conversions? Take a note out of these big box retailers' pages, and learn how to create kits that drive sales. The post How To Market Kits To Drive Purchases appeared first on Ecomdash.
Retail TouchPoints
JANUARY 18, 2022
Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. For retailers, the challenge isn’t getting consumers to enroll in loyalty programs, but keeping them enrolled and engaged after the holidays are over. .
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
Forrester eCommerce
JANUARY 20, 2022
What's the best way to spend your paid media advertising budget in 2022? Forrester Principal Analyst John Arnold shares the 10 best ideas.
Omniconvert
JANUARY 18, 2022
Discover Jeffrey Eisenberg’s advice for eCommerce stores that want to achieve customer-centricity and apply what Amazon does best to their business. The post Jeffrey Eisenberg: “Analytics repress empathy. We can’t relate to customers as numbers.” appeared first on Omniconvert Ecommerce Growth Blog.
Omnisend
JANUARY 17, 2022
Reading Time: 9 minutes. 2021 was anything but a typical year. Email marketers scrambled to prepare for Apple’s iOS 15’s impact on email marketing open rates. Supply chain challenges created an extended holiday shopping season and brands increased their attention to the importance of first-party data and opt-in marketing channels. And while all of this was swirling in the background, they were trying to increase sales and maximize sales through established and maturing marketing channels.
Retail TouchPoints
JANUARY 20, 2022
Mobile solution provider Vibes has launched Mobile Wallet as a Channel, a platform designed to help retailers use native mobile wallet apps, Apple Wallet and Google Pay to deliver personalized mobile experiences for marketing and loyalty purposes. The solution builds on Vibes’ existing dynamic mobile offering with the addition of features that add real-time capabilities.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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