Sat.Jul 30, 2022 - Fri.Aug 05, 2022

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Boost Your Ecommerce Business with a BigDev Certification

BigCommerce

BigCommerce is on a mission to help merchants sell more at every stage of business growth.

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Are You Ready for How AI Is Changing Google Search?

ROI Revolution

At ROI Revolution, we strive to stay ahead of trends in digital marketing. Because search engine optimization is an ever-changing world, our SEO team reads, listens to, and watches news related to how Google’s technology is advancing daily. These days, changes to the search engine results pages (SERPs) are coming fast and furious, and we want to know – are you prepared for what’s next?

SEO 147
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Shopify Vs Amazon: A Detailed Comparison And What To Choose

My Wife Quit Her Job

Shopify and Amazon are two of the top leaders in the ecommerce world. Both help you display your products in front of millions of potential customers, but they are completely different services. Shopify is an ecommerce platform that lets you build an online store without code. In contrast, Amazon is an online marketplace where you sell your products alongside other sellers.

Shopify 237
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2022 AIOps NowTech Data Overview sheds light on current capabilities

Forrester eCommerce

The 2022 AIOps NowTech generated a wealth of data that has been captured in the AIOps Data Overview, Q2 2022 report about AIOps software vendor capabilities. Three items from the overview report; digital experience, OpenTelemetry, and audit trails are highlighted in this blog. Read the full data overview report to learn more about the other capabilities that it covers.

Blog 370
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Stacked by Suzie Makes a Fashion Statement with BigCommerce

BigCommerce

For Suzie Schleifer, CEO and owner of Stacked by Suzie, becoming an entrepreneur was never part of the plan.

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How Spotify Helped Abercrombie & Fitch Drive True Digital Transformation 

Retail TouchPoints

Digital transformation is on pretty much every retailer’s to-do list these days. If it wasn’t deemed a priority before the pandemic, it most certainly is now with digital behaviors bred in lockdown now firmly entrenched. But like most buzzwords, there are many misconceptions about what digital transformation is, which is why Samir Desai, Chief Digital and Technology Officer at Abercrombie & Fitch Co. said he always starts off conversations on the topic by first defining what digital transfor

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Step Up Your Governance Game With Our Information Security Steering Committee Charter Template

Forrester eCommerce

We’ve said it many times: security matters, and security leaders have more influence and access to boards and senior executives than ever. Thanks to external forces like ransomware attacks, evolving security and privacy legislation, and existential loss of cyber insurance dread, they get it at the top. But that doesn’t always translate to into engagement […].

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Creating A Custom Delivery Date Selection Calendar

Groove

What Is A Custom Delivery Date Picker? A delivery date picker is exactly what it sounds like - a widget or embedded piece of content that allows customers to specify the exact date that they would like their products to arrive. In the past, customers have been able to manually calculate when their package will arrive by subtracting the number of days that their selected shipping method will take from the date they would like the product to show up on their doorstep.

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3 Immersive Customer Experiences Using Augmented Reality

Retail TouchPoints

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. Augmented reality, like the filters and lenses found on Instagram and Snapchat, transform the passive experience of being served a piece of content into an immersive one.

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416: Bootstrapping A 2 Billion Dollar Company With Spencer Jan Of Solo Stove

My Wife Quit Her Job

Today I have my friend Spencer Jan show. Spencer is probably one of the most successful e-commerce entrepreneurs that I have had on the show who bootstrapped his business from the ground up. He started Solo Stove with his brother which went on to have a billion-dollar evaluation with multiple 8-figure exits. In this episode, Spencer walks us through what he did and his thought processes in creating his company.

eCommerce 238
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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By 2027, US Online Retail Spending Will Reach $1.6 Trillion

Forrester eCommerce

Forrester’s 2022 Online Retail Forecast, US, provides insights about US total retail sales, online retail sales, and the online retail penetration forecast for 30 product categories for the next five years.

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Best Website Builder in Australia: 11 Great Options to Consider

Ecommerce Platforms

Looking for the best website builder Australia has to offer ? You’re in the right place. Australian business leaders have no shortage of great solutions to choose from when it comes to building the ultimate website. Options range all the way from simple hosted services to open source solutions. The challenge for most entrepreneurs isn’t finding a site building tool, but deciding which solution can give them the best selection of features, out of a huge range of products.

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NRF: Electronics and Demographic Changes Drive Back-to-School Spending Trends

Retail TouchPoints

The 2022 back-to-school season will likely avoid being negatively impacted by the weight of inflation, according to data from the National Retail Federation (NRF) presented at its 2022 Back-to-School Trends webinar. Changing demographics and the lingering impact of COVID-19 will have a bigger effect, but the overall results are expected to be on par with what retailers saw in 2021 — about $37 billion in back-to-school (BTS) and $73.9 billion in back-to-college (BTC) spending.

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44-Point Google Ads Audit For Ecommerce (+checklist)

Store Growers

Last Updated on August 5, 2022. If you’re using Google Ads, you will wonder at some point “how are my campaigns doing?”. You might know the big picture, whether the performance is good or bad. But to know whether things are really working inside of your Google Ads account, you need to look a lot closer. So in this article, I’ll guide you through how I conduct a Google Ads audit.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Meta Pixel Fiasco Underscores Why Marketing And Risk Must Work Together

Forrester eCommerce

Meta is no stranger to bad press, but the latest headlines about Meta’s tracking pixel are (for once) not entirely its fault. Rather, companies are unintentionally yet inappropriately sharing users’ data with Meta and other third parties, such as data brokers and mobile attribution vendors. This includes the federal student financial aid program FAFSA sending […].

Marketing 195
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How Automation Transforms the Post-Purchase Customer Experience

lateshipment

In the always-on retail environment, the convenience of a seamless experience is the key to winning more customers. According to Linnworks research , over 80% of shoppers are looking for a frictionless, cross-device ecommerce experience. The challenge for retailers is that they’re busier than ever merchandising products, processing payments, delivering orders and juggling a multitude of other daily tasks.

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New ‘Phygital’ Experience at Saks, Neiman Marcus Aims to Bring Shoppers into the Metaverse

Retail TouchPoints

Fashion designer Jonathan Koon has teamed up with the retail-focused metaverse world Highstreet to launch a “phygital” experience at Saks Fifth Avenue , Neiman Marcus , Selfridges and a number of other retailers that is designed to “transport shoppers into the metaverse.”. The latest line from Koon’s label — Mostly Heard Rarely Seen 8-Bit — features physical garments embedded with a redeemable non-fungible token (NFT).

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Product-Led Growth in Commerce: Is it Different?

GetElastic

So many trends have led to the explosion in API-first companies. One of the biggest is the rise of end users as buyers, particularly software developers. OpenView Ventures aptly calls this trend the “ end user era.” In response, product-led growth (PLG) has emerged as a go-to-market (GTM) motion at these SaaS software companies, which in turn have become some of the largest companies in enterprise software.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Recession Fears Transcend The US Culture War

Forrester eCommerce

Amid the backdrop of the US culture war that dominates the news cycle is an increasingly divided America, where seemingly all issues have become partisan ones. Over the past two years, Forrester has been tracking consumer attitudes by political affiliation. Our data corroborates a broadening polarization, where it’s more the exception rather than the norm […].

Consumer 195
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How to Adapt to the Latest Retail Technology Trends | Salsify

Salsify

In today’s evolving commerce marketplace, being agile is critical to long-term growth and success. According to McKinsey & Company , digital leaders generated 3.3 times the total returns to shareholders (TRS) of digital laggards between 2016 and 2021.

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As Inflation Weakens Shopper Loyalty, Retailers Can Win Them Back With Data and Personalization

Retail TouchPoints

Inflation reached 9.1% in June 2022, according to the U.S. Bureau of Labor Statistics Consumer Price Index (CPI), which is the highest rate in nearly 41 years. High inflation is weighing on shoppers’ budgets, with 62% expecting their living costs to increase even further over the next six months, according to data from Ernst & Young’s (EY) Future Consumer Index.

Retail 272
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Google Ads for eCommerce: Strategies, Tips & Examples

Omniconvert

Discover fresh strategies, relevant examples, & insiders' tips to take your Google Ads game to the next level. The post Google Ads for eCommerce: Strategies, Tips & Examples appeared first on Omniconvert Ecommerce Growth Blog.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Australian Mobile Banking Apps Are Put To The Test As Consumers Grapple With A Volatile Economic Climate

Forrester eCommerce

Written by Seles Sebastin, Riccardo Pasto and Zhi-Ying Barry We live in a turbulent world. While the Australian economy is set to continue its (albeit bumpy) recovery with a record-low unemployment rate, a resurgence of COVID-19 cases and severe flooding have led to work stoppages and left many communities economically vulnerable. Australian consumers also face […].

Consumer 195
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How Can Retailers and Brands Build Better Relationships? [Download] | Salsify

Salsify

The line between retailers and brands will continue to blur for consumers, making close collaboration essential to meet the needs of modern shoppers.

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CNBC: Workers United Asks Starbucks to Extend Planned Benefits to Unionized Workers

Retail TouchPoints

Unionized Starb u cks cafés are reportedly asking the coffee giant to extend planned benefits , including pay raises, to all stores without going through a bargaining process, according to CNBC. Workers United, the union supporting the organized Starbucks associates, stated in a letter to CEO Howard Schultz that the company can legally offer the benefits to unionized stores without bargaining, as long as the union agrees.

Travel 294
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EasyScan Review: The Ultimate App for Inventory Scanning and Fulfillment

Ecommerce Platforms

The process of ecommerce fulfillment requires you to manage orders, scan inventory, and print barcodes. With a Shopify store, you could piece together several apps to complete all of these tasks; or, you could opt for an all-around scanning and fulfillment app like EasyScan. Throughout our numerous reviews of Shopify apps, it’s become clear that the best ones tend to function as “suites,” where you pay a small monthly fee to knock out various tasks in one, instead of packing your store with apps

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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First-Line Sales Managers Are Your Secret Agents Of Change

Forrester eCommerce

Spies. Secret agents. They represent a world of intrigue. When major change is disrupting some portion of humanity, a government force quietly sends in their top agent to resolve the issue, mitigate the risk, and get things back on track. But even in movies and books, the best agents accomplish nothing without a great supporting […].

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This is the last Sears for hundreds of miles. What can it tell us about the state of malls?

RetailDive

The department store in Maryland is sparsely merchandised and low on traffic. Senior Reporter Ben Unglesbee takes a look inside to see how retail has changed since the heyday of malls.

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How DTC Brands Are Scaling the Store Experience

Retail TouchPoints

Direct-to-consumer (DTC) brands are increasingly turning to stores in order to continue their path to growth. However, if companies like Warby Parker and Allbirds have taught budding brands anything, it’s that the journey to omnichannel can be fraught with bumps — and financial losses — if a firm strategy isn’t in place. That’s why a panel of executive leaders representing DTC brands at various stages of growth came together for a panel during the Retail Innovation Conference & Expo.

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Shopify Pricing Australia (Aug 2022): From Monthly Plans to Credit Card Rates

Ecommerce Platforms

Shopify's primary user base is in the United States, followed by Great Britain. But Shopify use in Australia has increased dramatically, making it the 3rd highest concentration of Shopify users in the world. If you're an Australian Shopify user, or someone in Australia who's considering Shopify for your ecommerce platform, it's important to understand all fees and pricing plans to expect.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib