Sat.May 07, 2022 - Fri.May 13, 2022

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8 Game-Changing SEO Trends For Small Businesses in 2022

Digital Doughnut

Whether it's focusing on optimizing your website for mobile-friendliness or understanding SEO performance, the latest SEO trends in 2022 will help you gain results.

SEO 122
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The Best Subscription Billing Software in 2022

Ecommerce Platforms

The best subscription billing software can make life running your own business a lot easier. With the right technology, it’s easy to collect cash on monthly subscriptions, without having to chase after your target audience with endless manual invoices and reminders. Subscriptions are one of the most effective tools for ensuring ongoing income in the software landscape.

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Amazon faces worker demands — from shareholders

RetailDive

The Securities and Exchange Commission's new focus on "social policy significance" means some activist proposals will get a vote at the e-commerce giant's annual meeting this month.

eCommerce 132
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MSFT: Launches MDR And Hops On The Everything-As-A-Service Bandwagon

Forrester eCommerce

Everything-eventually-becomes-a-service which Microsoft demonstrates by launching its own version of managed detection & response. We discuss what CISOs need to know, how it will impact the market, and what to look for next.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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How Small and Local Marketers can Take Advantage of the Metaverse

Retail TouchPoints

Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s the future of digital experiences like gaming, collaboration and marketing. In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. In case you’re still fuzzy on the details, the metaverse is a 3D, virtual-reality space where users can interact with one another and an infinite number of fictional or real-life computer-generate

Marketing 333
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How To Buy AliExpress Wholesale Products To Get Lower Prices

My Wife Quit Her Job

AliExpress wholesale is a sourcing method where sellers can buy products from AliExpress suppliers in bulk at lower prices. The advantage of using AliExpress for wholesale purchases is that AliExpress gives you access to a wide variety of products. From electronics, toys, and apparel, you can find thousands of suppliers for each category. This step by step guide will show you how AliExpress wholesale works and share some helpful tips on building a successful online business.

Toys 156

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Creativity In The Workplace — Six Months In, And I Love This Place

Forrester eCommerce

Back in 1998, I was a support manager working at the National Institutes of Health at the Clinical Center. I was a young parent, a manager for the first time, and I was full of ideas on how to make the work environment a better place. Back then, our biggest threat was viruses coming in […].

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RICE22: 5 Things Everyone in Retail Should Know About the Metaverse

Retail TouchPoints

The first thing Cathy Hackl, Chief Metaverse Officer at Future Intelligence Group , wants people to know about the metaverse is that you haven’t missed the boat. Merriam-Webster doesn’t even have a definition for the term “metaverse” yet — Hackl checks every day. Bottom line, there’s still plenty of time to wrap your head around the concept and figure out a strategy that makes sense for your brand.

Games 319
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Alibaba Dropshipping: The Ultimate Business Guide

My Wife Quit Her Job

Alibaba dropshipping is one of the best ways to sell high quality products without carrying inventory. Yet, few sellers know they can dropship using Alibaba. For most, starting an ecommerce business on a budget is challenging. But thanks to Alibaba’s dropshipping solution, finding products and wholesale suppliers is simple and easy. This step by step guide will teach you how to get started with Alibaba dropshipping, explain its pros and cons, and share tips to help you build a successful dropshi

B2B 156
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Amazon Prime Day 2022: How To Get Your Product Content Ready | Salsify

Salsify

Few companies have their own distinguished, widely celebrated shopping holiday. Even fewer have one that’s as massively successful as Amazon Prime Day. (Then again, Amazon isn’t any old retailer.).

Retail 147
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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A Path To Growth: Key Insights And 2022 Trends For B2B CMOs

Forrester eCommerce

Forrester’s Marketing Survey, 2022, revealed insights that can help B2B marketing leaders strengthen their marketing strategy. CMOs are currently confronted with a challenging environment, rapidly evolving requirements, and the need for change, which impacts organizations’ growth strategy and operating business. Most companies are already in the midst of or have planned an entire transformation process […].

B2B 365
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Retail TouchPoints Reveals 2022’s 40 Under 40 Winners

Retail TouchPoints

Retail TouchPoints and design:retail have unveiled the 2022 slate of 40 Under 40 Award winners. Representing the entire retail realm — from store design to CX strategy, ecommerce and retail operations — the 40 Under 40 Awards spotlight up-and-coming leaders who have done innovative and remarkable work and contributed significantly to the progress of the retail industry as a whole.

Retail 285
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404: The Most Creative Teaching Business That I’ve Ever Seen With Kalyan Mazumder

My Wife Quit Her Job

Today I’m very happy to have Kalyan on the show. Kalyan runs Prepmedians.com where he helps kids crush the SATs and ACTs in a widely entertaining way. He uses sketch comedy videos with real Broadway actors to help kids master every topic and it is literally the most creative way to teach that I have ever seen! After you listen to this episode, sign up for a sample video.

Books 156
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Here Are the Makings of a Viral Product | Salsify

Salsify

Over the last couple of years, TikTok has become one of the most pervasive social media platforms — driving everything from what users wear to what they eat and buy.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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What’s Next For Digital Consumer Behaviors?

Forrester eCommerce

Read why you should eschew “new normal” thinking when it comes to consumer behavior. We’re in a deeply unsettled, volatile moment—and change is here to stay.

Consumer 370
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Instacart Files Confidentially for IPO After 40% Valuation Reduction

Retail TouchPoints

Instacart has moved closer to a planned IPO after confidentially submitting a draft registration statement with the SEC on May 11, 2022, although specific details were not revealed. While Instacart shared a valuation of $39 billion following a $265 million funding round in March 2021, by March 2022 the company had slashed its valuation by nearly 40% to approximately $24 billion , according to Bloomberg.

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Freshsales Review (May 2022): Everything You Need to Know

Ecommerce Platforms

Today’s Freshsales review is exploring one of the better-known customer relationship management (CRM) tools built specifically for sales teams. Offering extensive automation and intelligence, Freshsales helps companies to streamline their processes and close more deals. The functionality of Freshsales is specifically tailored to the needs of evolving sales teams in a digital environment.

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Everything You Need to Know About Setting Digital Marketing KPIs

Digital Doughnut

Digital marketers know that KPI setting is important as it helps them and their wider business understand the effectiveness and impact of their marketing activities. But the value and relevancy of some metrics will differ amongst teams. Additionally, some KPIs should be allowed to evolve as companies seek to define what future success could look like.

Marketing 119
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Introducing Forrester’s Employer Branding Research

Forrester eCommerce

“Now is the time … when talent is the number one priority among our leaders.” — Benji Baer, CMO at commercial real estate company CBRE The business news of late has been rife with discussions on whether or not brands should take a position on social issues. Disney’s ongoing tussle with the Florida administration is playing out […].

B2C 343
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How Brands Can Deliver Sustainable Instant Commerce for Consumers

Retail TouchPoints

The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as dramatic as the explosive rise of ecommerce. Perhaps one of the biggest pain points brands have struggled with in ecommerce over the past two years is meeting consumers’ increased demand for immediacy. While two-day delivery was enough to satisfy eager shoppers pre-pandemic, next-day/same-day is now table stakes and brands that offer even faster delivery, meaning within hours

Consumer 274
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What is MyShopify? Everything You Need to Know

Ecommerce Platforms

What is MyShopify? And MyShopify.com? How is it different from any Shopify online store ? In this article, we explain the exact purpose of MyShopify to ensure all store owners are clear about its functionality, what to do if you encounter a MyShopify.com URL, and how the checkout works on a MyShopify website. First Thing's First: What is MyShopify? MyShopify is a free URL provided when you create an account with the Shopify ecommerce platform.

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Metaverse goes mainstream, but most consumers still don't understand it

RetailDive

Still, 90% of those surveyed by Wunderman Thompson Intelligence believe the concept will have a meaningful impact on advertising.

Consumer 137
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Top Five Most Critical CMO Priorities For B2C Brands

Forrester eCommerce

Today, we have fresh data from Forrester’s Q2 B2C Marketing CMO Pulse Survey, 2022 — a cross-industry survey among 153 US B2C marketing executives, VP and above, at brands with at least 500 employees. We provided a list of 13 trending marketing priorities and asked respondents to indicate the degree to which each is a […].

B2C 341
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Best Buy Expands Beyond Electronics Into New Categories Including Skincare

Retail TouchPoints

Following a March 2022 announcement that it planned to expand beyond its roots in electronics, Best Buy is entering new categories including health and wellness, outdoor living and transportation. Citing technology’s connection to the health and wellness industry, Best Buy has introduced a new collection of skincare technology products from brands such as Foreo , Vanity Planet , PMD Beauty and Therabody at nearly 300 stores and through BestBuy.com.

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How Does Affiliate Marketing Work

Digital Doughnut

Affiliate marketing is a type of marketing in which companies pay commissions to third parties for promoting their products or services. It has been growing in recent years with the growth in all kinds of online sales. This article explains to you those basics about affiliate marketing and programs.

Marketing 105
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Crate and Barrel names SVP of the metaverse

RetailDive

Looking to unify growth across its brands, the home goods retailer also promoted two other executives to new roles.

Other 134
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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The Connected Car Of The Future Is The One Open To Third Parties

Forrester eCommerce

With its revised Payment Services Directive (PSD2), Europe aims to make payments safer and increase consumers’ protection, integrating new digital players into its market and requiring financial institutions to open their data and services to third parties. Doing so enables competitors to offer their own clients innovative digital experiences that would radically shake up traditional […].

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How Ecommerce Businesses Can Take Advantage of Data Labeling

Retail TouchPoints

Accurate search results and personalized recommendations are undisputedly the bedrock of modern ecommerce. As more businesses around the globe migrate online, the goal of every such company is simple — to help the user find what they’re looking for quickly and easily in order to enable maximum spending on the e-platform. To make all of this possible — from search query relevance to ranking models and recommendation engines — machine learning (ML) is utilized.

eCommerce 271
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Top 5 Reasons Why WordPress Maintenance is Crucial

Digital Doughnut

Although WordPress is best known for blogging, it can also be used to host other sorts of websites like ecommerce, small and large businesses and photo galleries. Here are five reasons why you should maintain your WordPress website and keep it up to date.

Blog 98
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Simon Property Group 'focused internally' as short-term leases rise

RetailDive

CEO David Simon told analysts to ignore acquisition rumors, presumably regarding reports the REIT has bid on Kohl's, and said shorter agreements are part of a strategy.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib