BigCommerce

MAY 10, 2021

Ecommerce is having its moment. In 2020, it grew to $861B according to Digital Commerce 360.

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Forrester eCommerce

MAY 10, 2021

I spent the early days of my career in the early 90’s studying manufacturing engineering at University then working in a ship repair yard. I was taught to weld by a gruff Geordie who handed me a visor, a live arc-welder and told me “don’t look into the light. You’ll go blind”. I didn’t. That […].

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Shipping Customer 527

My Wife Quit Her Job

MAY 10, 2021

Selling your own private label products is by far the best way to create a strong, recognizable ecommerce brand. This post will teach you how to get started selling private label products online and how private and white labeling works. When it comes to creating your own private label brand, there’s a common misconception that you need to be a skilled product designer or an inventor in order to manufacture your own branded products.

eCommerce 177

eCommerce Shopping Carts 177

Groove

MAY 12, 2021

Did you know that the number of global email users is expected to grow to 4.3 billion in 2023, according to Statista? That's half of the global population, which means that eCommerce email marketing is a huge opportunity for businesses capitalize on. No matter whether you own a smaller business and want to invest in your first email marketing software or own a larger corporation and want to switch from your current marketing software, our team is here to help.

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eCommerce Marketing Merchant Services Recommendation 370

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Kissmetrics

MAY 13, 2021

Recently, I had a friend ask me for help because her website rankings were tanking. Always willing to lend a helping hand, I asked her what she had been doing to build links and improve SEO. Everything she was doing checked out OK. So, I fired up Ahrefs and took a look at her backlink profile. That’s when I saw it. Tons of spammy links were pointing to her site.

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SEO Download Games Improvements 363

Forrester eCommerce

MAY 10, 2021

There are two people in a wood, and they run into a bear. The first person gets down on his knees to pray; the second person starts lacing up his boots. The first person asks the second person, “My dear friend, what are you doing? You can’t outrun a bear.” To which the second person […].

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Customer 545

BigCommerce

MAY 13, 2021

As we approach a post-pandemic world and look back on all of the rapid changes that have happened over the…

eCommerce 316

eCommerce 316

Kissmetrics

MAY 12, 2021

Why would you want to take time and effort to attract organic Facebook leads when you could just pay for prospects? Organic leads are free, and there are plenty of ways to get started, even if you’re not sure how. Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. Facebook also provides an “insights” tool , allowing you to measure responsiveness, reach, and clicks.

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Social Media Events PPC Article 342

Forrester eCommerce

MAY 13, 2021

This may be a bit of a long blog due to the extensive nature of the Executive Order On Improving The Nation’s Cybersecurity and its impact on cybersecurity and the Zero Trust approach. The Biden administration also published a “FACT SHEET: President Signs Executive Order Charting New Course to Improve the Nation’s Cybersecurity and Protect […].

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Improvements Blog Customer 543

Retail TouchPoints

MAY 10, 2021

Athlocity , which distributes Under Armour products in the Middle East through 30 brick-and-mortar locations, will add an ecommerce platform to its site through a collaboration with Emakina. The Under Armour-branded experience will be available through desktops, phones and tablets. The site will feature omnichannel capabilities including buy online, pick up in-store (BOPIS) and real-time inventory updates to improve the customer experience.

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eCommerce Omnichannel eCommerce Platforms Customer Experience 290

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

My Wife Quit Her Job

MAY 12, 2021

Today I have my buddy Andrew Youderian back on the show for the 5th time. Andrew is the founder of the Ecommerce Fuel community and he’s also the brainchild of ECF Capital where he invests in e-commerce companies as well. Andrew just completed a 6-month project where he launched Overlander.com and he grew it to nearly a 1 million dollar run rate within that time frame.

eCommerce 156

eCommerce 156

Kissmetrics

MAY 11, 2021

Merging Facebook accounts seems to be a convenient option for companies undergoing consolidation or acquisition. Unfortunately, merging accounts is not possible at the moment. However, marketers can request to merge Facebook accounts if they have an identical name or represent a similar product or service. Now, what if your accounts don’t fit these criteria?

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Forrester eCommerce

MAY 10, 2021

Many companies get emotion wrong… Rather than designing experiences built on a broad spectrum of emotions, they equate emotion with delight. But real joy and real happiness can only exist in relation to all the emotions, they are a “boxed set.” We cannot just pick and choose our emotions. Anger isn’t joy, just as joy […].

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Customer Experience Customer 513

Retail TouchPoints

MAY 12, 2021

You read that right — luxurious scents priced at upwards of $7,000 are part of the ultra-luxe offering from the high-end Amaffi Perfume House , which opened its doors on New York’s iconic Billionaire’s Row on 57 th Street in April 2021. A relative newcomer, Amaffi was founded just six years ago in Switzerland and operates stores in London and Moscow, in addition to the New York flagship.

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Arts Operations Retail Customer 278

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

SheerID

MAY 10, 2021

Learn how integrating FMTC’s affiliate marketing platform with SheerID helps brands acquire more new customers through affiliate sites.

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Marketing Customer Blog 183

Kissmetrics

MAY 13, 2021

Clubhouse is an interesting app that acts as a combination of podcasting, Facebook Messenger, and Snapchat mixed into one. This audio-based platform is growing dramatically. In fact, the app has more than 228,000 reviews and a 4.9-star rating on the App Store. If you’re looking for a unique way to reach a highly targeted audience through the use of audio, this could be your avenue.

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Social Media Marketing Events Webinar 262

Forrester eCommerce

MAY 12, 2021

Our society is coping with unprecedented challenges. Your customers, employees, and partners are all facing growing uncertainties and concerns, such as: income inequality and job insecurity, social unrest, and misinformation and disinformation. Meanwhile, systemic risks like climate change, pandemics, and global recessions have wrought significant health, safety, and financial impacts.

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Customer Management 497

Retail TouchPoints

MAY 12, 2021

Tanger Outlets will do its part to keep the planet livable by installing urban beehives on the roofs of six of its U.S. locations by the end of June, in partnership with Alvéole. At each site, the shopping mall operator will curate center-specific workshops designed to educate retailers, shoppers and communities about the benefits of urban beehives, along with its commitment to sustainability.

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Workshop Operations Management Consumer 264

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

MakeWebBetter

MAY 10, 2021

Gamification is the application of game-like elements for non-gaming activities. In simple words, it is the process of making otherwise boring activities fun. Gamification works effectively because of our psychological tendency to play games. We are naturally inclined to learn, compete, achieve, and express in a game-like setup. People are more willing to participate in […].

WooCommerce 157

WooCommerce Marketing Games eCommerce 157

Kissmetrics

MAY 10, 2021

The boom of Bitcoin has made blockchain technology a trending topic. However, it wasn’t always viewed in the most favorable light. When cryptocurrencies emerged, it was primarily used for seedy transactions on the dark web. Luckily, sentiment and use have changed. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business.

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Cryptocurrencies Marketing Social Media Cryptography 262

Forrester eCommerce

MAY 10, 2021

While automated malware analysis and network intrusion detection systems remained in our Divest category, three more technologies joined them this year: data loss prevention, managed security service providers, and security user behavior analytics. Why is this? Because these stand-alone technologies simply don’t cut it anymore. This isn’t to say these solutions are dead, mind you.

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Technology Management Operations Customer 475

Retail TouchPoints

MAY 10, 2021

PacSun has named Alfred Chang and Mike Relich as its new Co-CEOs, and promoted PacSun Chief Brand Officer Brieane Olson to President of the specialty retailer. Chang is currently President of PacSun, and Relich had been serving as Interim CEO of PSEB Group, which owns PacSun and Eddie Bauer. Chang, Relich and Olson will assume their new positions on June 1, 2021, following the expected completion of the sale of PSEB’s sale of Eddie Bauer to Authentic Brands Group and SPARC group.

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Specialty Retailers Supplies Operations Marketing 264

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

lateshipment

MAY 13, 2021

Today’s customers are no longer just interested in shopping with you and collecting their orders after simply waiting for them. They hate being left in the dark regarding their orders and instead expect you to engage with them at regular intervals of the order delivery lifecycle. And when there is a lack of engagement, they become highly anxious, bombard you with WISMO calls , and stress about what is going on with their orders (particularly when they sense their orders are likely to be delaye

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Shipping Costs Shipping Customer eCommerce 130

Kissmetrics

MAY 11, 2021

Did you know that 73 percent of sellers prefer working with agencies that use real estate video marketing? Whether it’s a walkthrough of the property or a Q&A session, sellers expect their agents to use video marketing to reach the right buyers and sell their properties. For real estate agents, this demand presents a few challenges. How do you make an engaging real estate video to impress both sellers and buyers alike, and how do you track a video’s performance for your marketing purposes?

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Social Media Books Marketing Subscription 261

Forrester eCommerce

MAY 10, 2021

New data from the UK Office Of National Statistics (ONS) shows that one in five adults in Britain experienced depressive symptoms in early 2021, more than double the proportion before the pandemic. Young adults are coping with a significant increase of mental health issues. Financial concerns, managing children in the household, and disabilities are some […].

Management 475

Management Customer 475

Retail TouchPoints

MAY 12, 2021

Amazon has issued a $1 billion sustainability-focused bond as part of its new Sustainable Bond Framework , designed to stimulate investment in and fund a variety of social and environmental projects, including renewable energy, clean transportation, sustainable buildings, affordable housing and socioeconomic advancement and empowerment. For investors, bond issues like these present an easy way to boost their sustainability profile.

Technology 264

Technology Presentation Operations Consumer 264

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

SellBrite

MAY 11, 2021

When paying for products, customers prefer stores that make the payment process easy and smooth. So the importance of having a payment gateway that makes checking out uncomplicated cannot be overemphasized. Payment gateways are platforms, like PayPal, Square, and Stripe, that process credit card payments for ecommerce sites. Although there are a number of payment gateways you can use on your site, getting approval can take a long time.

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Payment Services Merchant Services Payments Shopify 153

Kissmetrics

MAY 14, 2021

How often do you see ads asking a question? Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. The questions can be literal or rhetorical, but either way, they’re trying to get you to click so you can learn the answer. Does this method work for PPC campaigns ? In this article, we’ll discuss why you should consider asking questions in your PPC ads and provide tips about best practices in doing so.

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PPC Travel SEO Shipping Costs 244

Forrester eCommerce

MAY 12, 2021

Improving reps' productivity is one of the top objectives of our sales leader clients. The first step to achieving this is to truly understand the key productivity obstacles today’s sales teams face.

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Improvements B2B Customer 460

Retail TouchPoints

MAY 10, 2021

Over the past decade, the social and political climate of the United States and abroad has forced every strata of society to take stands on issues where they may have once stood on the sidelines. Or, as Howard Zinn said, “You can’t be neutral on a moving train.” 2020 in particular forced reflection and conversations into all of our lives; and brands weren’t immune to the pressures of an increasingly politicized world.

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Customer Hobbies Consumer eCommerce Analytics 264

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail