Sat.Jul 02, 2022 - Fri.Jul 08, 2022

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3 Ways to Benefit from the Inevitable Social Commerce Boom

Retail TouchPoints

Although social commerce sales in the U.S. are currently a mere one-tenth the size of China’s market, it is gaining traction nationwide. And if the staggering growth in China is any indication, we’ll likely see an explosion in consumer adoption — and revenue creation — over the next five years. To capitalize on this growing opportunity, brands, retailers and even grocers are sharpening their social media strategies and placing authentic content creation at the center of everything they do.

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How to Modernize B2B Ecommerce by Switching to SaaS: Q&A with StrikeTru

BigCommerce

Although open-source solutions, like Magento, offer greater control and flexibility over site customizations, they often involve a high total cost…

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Shopify vs Wix vs Squarespace vs Weebly (July 2022) – The Ultimate Comparison

Ecommerce Platforms

Whether you’re new to the ecommerce game or need a more feature-rich alternative to your current software, you might be on the hunt for the best eCommerce platform. . So, in this article, we’re taking a close look at four frequently mentioned solutions: Shopify Wix , Squarespace , and Weebly. All these platforms enable you to create websites with an online store.

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The Pros And Cons Of Connected Devices

Forrester eCommerce

In May 2022, Business Insider reported that Russian troops stole nearly $5 million worth of farm equipment from a John Deere dealership in Melitopol, Ukraine. The stolen equipment was located by remote GPS and locked, preventing it from being used. This story opens many questions around IoT security and is a path of research that […].

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Brother Mobile Solutions Launches Flexible Labeling Solution

Retail TouchPoints

Brother Mobile Solutions has introduced the RuggedJet 3200 Series, a labeling solution designed to help retailers implement agile pricing strategies while staying on top of inventory in a tight labor market. The solution was created to offer drop-in emulation with leading retail software and operating systems for simple systems integration. Additionally, Brother Mobile Solutions offers lifetime support for the RuggedJet 3200 to help retailers get maximum uptime from the machines.

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How BB Wheels Made the Jump to B2B with BigCommerce

BigCommerce

With more than a decade in business, BB Wheels is a small, family-owned business located in Albany, Minnesota.

More Trending

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Firms Struggle To Embed Sustainability In Customer Journeys

Forrester eCommerce

CX leaders can ensure that sustainability is more than just good words and intentions by weaving their firm’s sustainability goals into customer journeys as they unfold. But many CX pros miss the opportunity because they: Fail to make sustainability real. In countries like France and Italy, a growing number of organizations are clarifying their purpose […].

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Ulta Beauty Expands Retail Presence With Experiential Allure Store Pop-Up

Retail TouchPoints

Going beyond its existing Target partnership , Ulta Beauty is collaborating with Condé Nast beauty media brand Allure on an interactive pop-up space at the Allure Store in New York City, through Sept. 30. Store visitors will have access to the store’s AR virtual try-on tech, QR codes connecting them to product content and smart mirrors as they shop a carefully chosen selection of items from Ulta’s roster of brands.

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What Is Price Segmentation and Is It Right for Your Business?

Wiser

Changes in pricing are a given, and often adapt to follow the flow of the market. Most of the time, these changes in price are value-based. But value is not assigned to a product by the seller, it is determined by the consumer’s readiness to buy the product up to a certain price. Products are only worth as much as a shopper is willing to pay for them, and that price can be different for different buyers.

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17 Side Hustles For Women And Moms To Make Money From Home

My Wife Quit Her Job

What are the best side hustles for women and what can stay at home moms do to make extra money? Thanks to the Internet, there are many side hustles for women that allow you to work from home or wherever you want AND earn money at the same time. In this post, I outline 17 side hustle ideas for women to earn additional income that are either free or cost less than $100 to start.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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The Convergence Of APIs And EDA: Roche Sets An Example

Forrester eCommerce

A digital business is one with technology at the core of its business model, meaning that software is the expression of the business. A truly digital business quickly implements and continuously improves all its policies, processes, and procedures in software. It is widespread knowledge that APIs are key to becoming digital by building a platform […].

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As Ecommerce Growth Continues, Retailers Turn ‘Steely-Eyed’ Gaze to Profitability

Retail TouchPoints

Retailers’ attitudes about ecommerce have undergone a series of rapid evolutions over the last two years. In the early days of the pandemic it was a scramble to ramp up (or create) digital capabilities. Then, once basic digital offerings were in place, merchants began to consider how to make these ecommerce advancements permanent in preparation for the “New Normal.”.

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How retailers are approaching cryptocurrency payments

RetailDive

Rivals Pacsun and American Eagle Outfitters have similar target audiences but are approaching the rising popularity of digital currency differently.

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1/3 Of US Retailers Are 8 weeks Away From Going Bust Due To Supply Chain Issues

RetailMinded

* 80% of retailers have been hit with supply problems in the last year; *52% of shops and ecommerce brands have experienced stockouts, resulting in a loss of sales; *Supply crisis has added 23% to retailers’ costs over the last year and 51% have put up prices as a result; * Results are from a new survey of 500 retailers by Brightpearl , which provides retail operating solutions for some of the world’s biggest retail brands.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Exercise Executive Empathy To Get Stakeholders Excited About CX

Forrester eCommerce

How can CX leaders gain funding? Develop executive empathy: Determine stakeholder priorities, connect CX to these existing priorities, and communicate the value of CX.

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Athleta Unveils More Details of Outlet Expansion in North America

Retail TouchPoints

Athleta is moving ahead with its announced plans to open 30 to 40 new stores during FY 2022. The next two locations slated to open will be Chicago Premium Outlets in Aurora, Ill. this summer, and Leesburg Premium Outlets in Leesburg, Va. this fall. The Chicago location will feature more than 3,100 square feet of space and the Virginia store will have 3,300 square feet.

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Why the Clock is Ticking for Brands to Adapt to the Age of TikTok

Digital Doughnut

Social media is revving up for its next gearshift, and this one is all about video. With giants such as Meta planning significant platform re-routes — including Instagram’s move from photo-sharing app to video hub — predictions are growing that we’re heading into a third era where the content served by social platforms is becoming more video centric, and looking increasingly like TikTok.

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The Very Group appoints Lionel Desclée as group CEO

365 Retail

The Very Group, operator of multicategory digital retailers Very and Littlewoods, has appointed former president and CEO of Walmart Japan Lionel Desclée as group CEO. He will join on 19 September 2022. Current group CEO Henry Birch will step down on 24 September 2022 after four and a half years in the role. Lionel will join The Very Group from McKinsey & Company, where he is a senior advisor.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Future Fit Manufacturers Evolve Their Platform Strategies To Scale

Forrester eCommerce

The launch announcements for Siemens Xcelerator and Horizon Nexus show how platforms are evolving in the manufacturing sector.

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Reports: Amazon Delays or Cancels 16 Warehouse Openings as Ecommerce Spending Slows

Retail TouchPoints

Amazon has delayed or canceled plans for at least 16 U.S. warehouses according to multiple local media reports. This scaling back follows a disappointing Q1 2022, during which the ecommerce giant reported a $3.8 billion net loss, which was partially driven by $6 billion in added costs — including the cost of operating its massive fulfillment network.

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Inflation the latest challenge for malls

RetailDive

The retail model was on the decline even before the pandemic. Now shoppers are staying away again as gas prices rise, according to Placer.ai research.

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Display ads vs native ads: What’s the difference?

Liveintent

What are display ads? Display ads are text, image, or video advertisements in the digital, online space. They can be used on websites, social media, apps, email newsletters, or other online channels to attract audience attention. Display ads come in a variety of formats. Let’s look at those formats and examples below: Banner ads: These are image or video-based ads rather than text-based ads.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Assessing The US Youth Smartwatch Market: Is There Room For An Independent Brand?

Forrester eCommerce

Children's smartwatch brand Xplora plans to move into the US market - one of many recent additions to a crowded market. This blog explores important lessons that brands should consider when developing a smartwatch and entering a crowded market.

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CNBC: GameStop Replaces CFO for Being ‘Too Hands Off’ as it Prepares Corporate Staff Cuts

Retail TouchPoints

GameStop has named Diana Saadeh-Jajeh, the retailer’s Chief Accounting Officer, as CFO, effective immediately. She replaces Michael Recupero, who has been terminated. Recupero was reportedly pushed out by Chairman Ryan Cohen “because he was not the right culture fit” and was “too hands off” as the company prepares for a round of layoffs as part of an aggressive turnaround plan, a person familiar with the matter told CNBC.

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Default risk rises amid consumer pullback and tougher funding environment: S&P

RetailDive

Analysts said “inflation, energy security, geopolitical uncertainty, and rapidly tightening financing conditions are increasingly putting pressure on issuers.

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A Practical Guide to B2B Content Marketing

Digital Doughnut

Content marketing is now an integral part of digital marketing. It is one of the best ways to build trust and acquaintance with your targeted audiences. Especially in the B2B space, it has gained tremendous attention for varied reasons. B2B content marketing now gives exciting opportunities to businesses of all sizes to innovate with customer engagement without depleting a huge marketing budget.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Metaverse-Like Experiences: Is Novelty Enough? A Look At ESPN’s Fifty/50 World

Forrester eCommerce

ESPN Edge built the interactive, 3D environment Fifty/50 World to celebrate 50 years of Title IX. Learn what a Gen X consumer -and- a sophisticated 13-year-old user of online 3D immersive gaming and entertainment platforms each thought of the experience.

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CVS Health Appoints First-Ever Chief Data, Digital and Technology Officer

Retail TouchPoints

CVS Health has appointed Tilak Mandadi as both EVP and a new role, Chief Data, Digital and Technology Officer. Mandadi will start in the role July 25, 2022, managing the company’s data, digital and technology strategy while overseeing growth and innovation through digital-led, consumer-focused experiences and services. Prior to joining CVS Health, Mandadi was Chief Strategy, Innovation and Technology Officer of MGM Resorts International.

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How to Set Up Shipping in Google Merchant Center

Store Growers

Last Updated on July 6, 2022. When you’re configuring your Google Merchant Center account, one of the essential parts to get right is the shipping settings. Google needs this information to be able to show an accurate comparison between advertisers, both in terms of shipping time and cost! This information can give potential customers an idea of how much they will need to pay, and how long to wait when they decide to purchase your products.

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Best Practices for B2B Email Marketing in 2022

Digital Doughnut

In B2B marketing, customers are worth their weight in gold. Of course, the situation varies from industry to industry, but one thing remains common. And here, it’s about the limited number of customers. Thus, contact with each of them is as valuable as the gold mentioned above. So it’s essential to build a quality relationship to make it work like clockwork.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib