Sat.Mar 07, 2020 - Fri.Mar 13, 2020

The Ultimate Return On Investment: Online Communities

BigCommerce

What if you could get a 6,469% ROI on your marketing efforts? This is the average ROI that online communities… Ecommerce Marketing

How Coronavirus Is Impacting Ecommerce

ROI Revolution

Published March 12, 2020. On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact ecommerce as a whole.

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The Anatomy of Top-Notch Email Newsletter Design for 2020

Omnisend

Every day we receive a plethora of emails: long, short, beautiful, and ugly ones. Which category do your emails belong to? When the email lands in your professional inbox and addresses job-related issues, usually you don’t expect it to be esthetic.

Open Source Design: What It Is And Why It Matters

Forrester eCommerce

There’s a new buzz phrase in the air — “open source design.” What is it? It’s a “remix” (to borrow a term from Figma) of the open source software movement’s commitment to sharing and collaborative validation and improvement of software source code. What Are Examples Of Open Source Design?

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

How To Get Rich – 20 Lessons On Making Money When Lifestyle Is Your Priority

My Wife Quit Her Job

This post is a collection of principles I live by on how to get rich without sacrificing your family life. When it comes to business and life, my primary goal is to be the best Dad that I can be.

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Direct to Consumer Trends: Up & Coming Brands Succeeding with DTC

BigCommerce

Think about the first time you purchased furniture. Chances are you trudged along in a warehouse or department store, making… General Ecommerce Tips ecommerce trends

Recapping the RSA Conference 2020: The Human Element

Forrester eCommerce

In prior years, the RSA Conference focused on themes such as – Zero Trust, geopolitical risk, and automation. While those themes were still present at this year’s conference, it was harder to discern one dominant central theme for the conference.

295: Cathy Heller On How To Make Money As A Musician

My Wife Quit Her Job

Today I’m really happy to have Cathy Heller on the show. Cathy is the host of the popular podcast “Don’t Keep Your Day Job” and she inspires thousands of listeners every day to find purpose in their life and get paid to do what they love.

The Ultimate Guide To Google Ads For Ecommerce (2020)

Store Growers

For many ecommerce businesses, Google Ads is one of the main marketing channels. In some research studies , Google Ads accounts for as much as 18% of all ecommerce revenue. So if you’ve decided to start with Google Ads, or want to get better results from it, this guide is for you.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Level-up Your Online Selling Game with eCommerce Growth Summit – Online Event – 26 & 27th of March

Ecommerce Platforms

Join us on the 26th & 27th of March for the Ecommerce Growth Summit , a FREE 2-day online event. Here you'll learn all the latest eCommerce insights and trends. From streamed keynotes and breakout sessions to interactive learning and ‘ask an expert’ sessions – this summit has it all!

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Responding To Coronavirus: A Playbook For Marketing And Communications

Forrester eCommerce

Marketing and comms teams should take a leading role in supporting their organization’s response to the coronavirus. Read this post to understand the most critical actions to take now. age of the customer B2B marketing pandemic promoted

Shift Happens

Steve Dennis

Think for a moment about all the radical shifts we are experiencing in this age of digital disruption… The shift from largely siloed experiences to those that are cross-channel and demand well-harmonized integration. The shift from going online to living online.

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Google Ads vs Facebook Ads for eCommerce: How and When to Use Each Advertising Platform

Inflow Insights

With a limited advertising budget, what PPC channels should you invest in? The preferred “choices” eCommerce merchants articulate to us is generally between Facebook (and Instagram) Ads vs Google Shopping (and Paid Search) Ads.

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Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Webflow vs WordPress: Which Should You Go for?

Ecommerce Platforms

Want to build the perfect online presence for your digital business? It all starts with a CMS that you can rely on. Content Management Systems, like WordPress.com , or Squarespace , are designed to give you everything you need to manage and enhance your website in no time.

Coronavirus Is A Headwind For Search Advertising, But The Outlook Remains Promising

Forrester eCommerce

Around the world, the spread of the coronavirus is a source of growing anxiety. First and foremost, it is a health concern. Secondarily, it presents challenges for business leaders, including marketers. Unease over the virus has the potential to impact purchasing behaviors to varying degrees.

We’re all going to die!

Steve Dennis

Hopefully that’s not news to you. As the late, great metaphysician Jim Morrison reminds us: no one here gets out alive. In fact—and bear with me for a moment as I do some math–if you managed to wake up this morning, you are now one day closer to death.

Amdocs and Google Cloud announce strategic partnership to accelerate communication providers’ journeys to the cloud

Retail Technology Review

Amdocs, provider of software and services to communications and media companies, and Google Cloud, has announced a strategic partnership to deliver Amdocs’ leading OSS and BSS systems on Google Cloud and to create solutions and services to help communications companies modernise, automate and digitise with the cloud. Internet Retailing Retail Supply Chain

How Much Does an Ecommerce Website Cost?

Ecommerce Platforms

With a growing number of brick and mortar store closures, there’s a huge opportunity for online retailers to pick up the slack. While some brands already have a strong online presence, others are picking up steam or looking into creating an ecommerce website for the first time.

Future Of Retail 2020: Retail CMOs Must Create Value To Spark Joy In Customers

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague Madeline Cyr and I interviewed experts within Forrester for our “Applying 2020 Predictions To Retail” series.

Content Marketing for Subscription-Based Ecommerce Stores

Bootstrapping Ecommerce

Content marketing for subscription box ecommerce stores can be the thing to drive high-value traffic to your site. Try out these tactics for your store! The post Content Marketing for Subscription-Based Ecommerce Stores appeared first on Bootstrapping Ecommerce. Getting Traffic

Case Study: Creating Value for Subscription Businesses

UpSellIt

Incentive strategies have been a cornerstone of retail from the very beginning. Offering consumers a deal is a surefire way to increase sales and create customer value. However, optimizing an incentive strategy can be a difficult task.

Getting Started with Influencer Marketing in 2020: Everything You Need to Know

A Better Lemonade Stand

Celebrities were the brand ambassadors of the past but now social media influencers are who consumers are listening to. Have you tried influencer marketing? The post Getting Started with Influencer Marketing in 2020: Everything You Need to Know appeared first on A Better Lemonade Stand.

Lessons From Enterprise Collaboration Experiments In China In The Wake Of COVID-19

Forrester eCommerce

To contain the spread of the COVID-19 coronavirus after the Chinese New Year, local governments in China forced enterprises to delay their back-to-work dates and encouraged them to adopt remote working.

How to Start a Dropshipping Business in 2020

Ecommerce Platforms

So you want to learn how to start a dropshipping business? For all it’s worth, here’s everything you need to know as a beginner. Starting your own dropshipping business is worth the grit. There are thousands of success stories behind this ecommerce business model.

5 Sender Name Ideas to Increase Email Open Rates

UpSellIt

The Importance of a Sender Name. Sender names contribute greatly to the most influential metric in email marketing – open rates. Aside from the actual delivery of your message, the sender name and subject line have the biggest impact on open rates.

Gartner’s Take on Retail Distributed Order Management

Kibo

Retailers have expanded their shopping services dramatically, making order management and fulfillment more complicated. Buy online, pick up in store (BOPIS) requires real time inventory management across online and store locations.

Service Design: 5 principles to improve CX, EX and business

Forrester eCommerce

Every customer journey, as simple as it looks, happens in a more and more complex ecosystem. Think about your last online purchase: you interacted with an online store, on your computer or your mobile, and got your order delivered at home as planned. Simple? Well… on the front stage yes.

2019 Wrap-Up: The 5 eCommerce Trends That Defined Consumer Spending Last Year

Scalefast

It was a strong end to 2019 for eCommerce sales. Despite falling short of some analyst’s predictions, holiday sales grew significantly. Data from Digital Commerce 360 shows that eCommerce made up 19.2% of all U.S. retail sales in November and December 2019, up from 17.6% in 2018.

Magento to BigCommerce Migration Guide: How to Replatform Quickly and Painlessly

Inflow Insights

If your store is on Magento 1 or Magento 2, this post will help you: Understand why a migration from Magento 1 to another platform is necessary. Decide whether to migrate to BigCommerce or Magento 2. Create a migration plan from Magento 1 to BigCommerce.

ChannelAdvisor Statement to Customers and Partners on COVID-19

ChannelAdvisor

To our customers and partners: With the COVID-19 global pandemic continuing to evolve rapidly, I felt it important to share with you a brief summary of our business continuity program (BCP) at ChannelAdvisor.

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How Employees Feel About Coronavirus: Early Results From Forrester’s PandemicEX Survey

Forrester eCommerce

Our #pandemicEX research project aimed to understand how employees are experiencing the spread of COVID-19. Read results here. age of the customer employee experience risk management security & risk promoted special report