Sat.Jun 16, 2018 - Fri.Jun 22, 2018

Why Digital-Native Brands Are Moving In-Store


In the retail industry, 2017 was a record year — but unfortunately not for a reason we should celebrate. More stores closed in the US in that period of 12 months than any other year on record.

Future Tech Is Driven By Users Not Customers: Here’s What You Need To Know

Retail TouchPoints

By Justin Marcucci, Endava Over the past decade companies have shifted from a product-centric approach to a customer experience-centric approach as a way of conducting business.

5 Learnings from Retail Failures


5 Learnings from Retail Failures. Retail Touchpoints’ post by Marc Gingras captures 5 key learnings from the demise of Toys R Us. Although the post highlights one retailer, it stands for many which have perished, or had to close many stores recently. These retail failures offer important lessons.

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There Are No Clear CX Leaders Among US Brands – For The Third Year In A Row

Forrester eCommerce

Forrester’s 2018 Customer Experience Index (CX Index) for US brands reveals a worsening CX leadership gap: Not a single brand has risen to the top of our rankings and continued to move upwards, and the overall quality of the US customer experience is stagnating.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

13 Automotive Ecommerce Sites Revving Up Online Sales


ecommerce revenue from auto and parts retail sales are projected to reach $51.6 billion in 2018 , representing a 121% increase compared to 2012 revenue.

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Is A Free Ecommerce Platform Just As Good As Shopify, BigCommerce, WooCommerce Or Wix?

My Wife Quit Her Job

If you want to start a successful ecommerce business, you need the ability to process transactions on your own website. And choosing the right ecommerce platform is one of the biggest decisions you’ll have to make.

Personalization: Customizing The Shopping Experience


Personalization is a word that’s bandied around constantly in the marketing and ecommerce industry. From webinars, to twitter hashtags, to blog posts (including […]. The post Personalization: Customizing The Shopping Experience appeared first on Zmags.

8 Ecommerce ERP Integration Patterns & Data Orchestration Frameworks


ERPs reduce a business’s risk in uncertain circumstances and are perceived to have a positive impact on organization performance, including the improvement of productivity and profitability. ERPs are the lifeblood of large retail operations.

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Can A Microsoft-Amazon Go Rivalry Jumpstart Cashier-Less Technology Adoption?

Retail TouchPoints

Amazon Go has been hyped for more than a year as the potential vanguard of cashier-less retailing, but it appears another tech giant is testing out the technology. Microsoft is working on cashier-less technology of its own. in the hopes of becoming the next big player in the space.

214: The Right Way To Run Facebook Ads For Physical Products With Andrew Foxwell

My Wife Quit Her Job

Today I’m happy to have Andrew Foxwell on the show. Andrew is someone I met through Austin Brawner who I had back in episode 165. Both Andrew and Austin run Brand Growth Experts which is a company that runs live workshops to help grow your business.

Forrester’s US Banking Customer Experience Index 2018 Shows CX Is Stagnating

Forrester eCommerce

Customer experience leaders grow revenue faster than CX laggards, drive higher brand preference, and can charge more for their products.

The Impact of The Supreme Court’s Ruling in South Dakota v Wayfair


This week, the Supreme Court issued a long-awaiting ruling in South Dakota v Wayfair, Inc. Given the interest in this ruling and ongoing debate concerning its impact, we wanted to share our perspective with BigCommerce merchants. Background. In March 2016, South Dakota passed Senate Bill 106 (S.B.

PCI Compliance: 4 Tips For Retailers Who Run Mainframes

Retail TouchPoints

By Ray Overby, Key Resources Chances are, as a retailer, you rely on the mainframe to power your business. As many as 23 of the world’s top 25 retailers use the mainframe to make sure they can provide their customers with the personalized service today’s consumer craves.

The Empowered Marketer: No Quick Fixes for Content in Ecommerce


Content is one of the most underutilized marketing tactics in B2C and ecommerce today — but that’s changing quickly. More and more marketers are realizing that by creating great content that ranks on Google for specific and relevant terms, they can attract a constant stream of qualified traffic to their ecommerce site — for free. However, content marketing takes not only writing talent and SEO knowledge, but also patience. This strategy is not going to result in overnight success.

You Can’t Afford to “Wait & See” with Emerging Tech

Forrester eCommerce

New C-Suite Must-Read Report: “Tech Innovation Chains Create Breakthrough Opportunities” C-Suite execs responsible for driving business innovations, I highly encourage you to read Brian Hopkins‘ latest report which shows that today’s approach to emerging tech innovation is dead. If you are either investing in single technologies or are waiting for emerging technologies to mature along […].

6 Email List Building Tools for Ecommerce

Bootstrapping Ecommerce

In this post, we lay out some best practices for using email list building apps, then we dig into 6 great tools that you can use to build your email list. The post 6 Email List Building Tools for Ecommerce appeared first on Bootstrapping Ecommerce. Getting Traffic

Webflow Ecommerce Review

Ecommerce Platforms

“ We see ecommerce as something that hasn’t had a lot of innovation”. Stated Webflow’s chief technology officer, Bryant Chou. Now hold it right there! Why would he make such a claim? Hasn’t ecommerce been growing astronomically of late?

You Are Doing Your Marketing Wrong (and I Have the Data to Prove It)


You know what’s interesting about having an ad agency? It’s that you get to talk to companies of all sizes and learn what causes them to grow. And I know what you are thinking… “Neil, shouldn’t you be the one telling companies how to grow”? Technically, yes. And I do.

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Tesla Sabotage: A Perfect Storm For Insider Threat

Forrester eCommerce

Last Sunday, Tesla CEO Elon Musk sent an all-employee email to Tesla employees revealing that the company was the victim of insider sabotage. Musk indicated that the saboteur made changes to Tesla’s manufacturing operating system using fake user names and exported a large volume of sensitive internal data to third parties. In his email, Musk […]. age of the customer

Reconsidering the Phrase Coupon Code

Rishi Rawat

Video: If you hate watching videos read this: The Zeitgeist affects the emotions phrases evoke.

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SellerBooster Review: Dropshipping Without the Slow Shipping

Ecommerce Platforms

Dropshipping has become all the rage in the ecommerce world, but dropshippers are often stuck with slow shipping speeds, higher pricing, poor return policies, and more. SellerBooster is working to change all of that.

Announcing Klaviyo:BOS 2018


The post Announcing Klaviyo:BOS 2018 appeared first on Klaviyo. Blog Post Klaviyoworkshop

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Different Year, Same Health Insurer CX Index Story

Forrester eCommerce

Health insurers know why customer experience is critical — CX leaders grow revenue faster than laggards, can charge more for their products, and have a higher brand preference. But based on Customer Experience Index (CX Index™) data, the how continues to be a challenge. Health insurers’ average CX Index score once again remained flat in 2018, with […]. age of the customer

The 1-2 Punch to get more new Customers and more Repeat Purchases.


Your customers are your greatest asset. The one thing shared across all great ecommerce companies is a large, loyal customer base. The keys to building that kickass cusotmer base are well known, but easier said than done: Getting new customers. Turning each new customer into a high LTV fanatic.

The Ultimate Guide to Cloudflare CDN – Complete Review

Ecommerce Platforms

Is it as good as it claims? This Cloudflare CDN review covers it’s most critical features, pricing strategy, usability, customer support, and overall functionality. We’ve all watched numerous action films. So here’s something I assume you’ve been asked before….

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Send Unique Coupons in your Marketing Campaigns


The post Send Unique Coupons in your Marketing Campaigns appeared first on Klaviyo. Blog Post Features + Announcements coupons dynamic coupons

Auto And Home Insurer CX Inches Up Slightly In 2018

Forrester eCommerce

Seven auto and home insurers saw a statistically significant change to their Customer Experience Index (CX Index™) scores in 2018. As a result, the average score for the industry has moved up one point since 2017. Insurers should not get too excited, though. Despite this small lift, most policyholders in the US saw little or no […]. age of the customer

10 Steps to Create a Top-Selling eBay Listing


When eBay first launched, your success as a seller depended on what items you were selling. Buyers came to eBay to find unique products—collectibles, antiques, used goods—so sales depended on how your item selection fit with demand on eBay. The marketplace still has unique products, but its product categories have become more saturated. With more merchants selling the same items, sellers have to carefully create their listings to stand out and attract buyers.

Content Strategy: The Ultimate Guide to Preparation, Production, Publication & Promotion

A Better Lemonade Stand

If you’re interested in developing your own content strategy, learning how to write a blog post and marketing content online then this article is for you. The post Content Strategy: The Ultimate Guide to Preparation, Production, Publication & Promotion appeared first on A Better Lemonade Stand. Branding & Design Getting Traffic Resources & Tools Strategy & Analytics Content Strategy

Make mobile the cornerstone of eCommerce personalization efforts


By now, merchants are well aware that mobile eCommerce is central to the […]. The post Make mobile the cornerstone of eCommerce personalization efforts appeared first on The Omni Channel. eCommerce RTI eCommerce Personalization mobile ecommerce personalization

Is IHOb a big nothing burger?

Steve Dennis

The teasing announcement that IHOP (the brand formerly known as the International House of Pancakes) would change its name to IHOb sent the interwebs wild. In the days leading up to what some seemed to take as earth-shaking, potentially vortex-shifting, news speculation was rife as to what the “b” stood for. Bacon? Breakfast? Burrito? Bohemianism? Blockchain? So many intriguing possibilities!

Real-Time Integration for BigCommerce Merchants


The post Real-Time Integration for BigCommerce Merchants appeared first on Klaviyo. Blog Post

A Look Back at Year One of The Commerce Marketer Podcast


Can you believe it’s been a year already? Where does the time go? Let's take a moment to reflect on a few favorite moments from this first year. The post A Look Back at Year One of The Commerce Marketer Podcast appeared first on Bronto Blog. Marketing Strategy Partners Podcasts

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