Sat.Dec 07, 2024 - Fri.Dec 13, 2024

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BigCommerce SEO Tips: How to Rank Your Products in Search

Groove

SEO optimization for BigCommerce can make or break your business. Incorporating the major SEO trends of 2024including mobile-first indexing (and ensuring that your site benefits from mobile-first SEO), working to appeal to Googles experience, expertise, authoritativeness, and trustworthiness (E-E-A-T) framework, and prioritizing Core Web Vitalscan help set you up for success in your eCommerce business.

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567: Why Everyone Needs a Side Hustle in 2025 – And the Best Ones to Start Today

My Wife Quit Her Job

These days, relying on just one source of income is like putting all your eggs in one basketits risky. A side hustle isnt just about making extra cash; its about taking control of your financial future. Whether its paying off debt, saving for a dream, or creating a safety net, a side hustle gives you options. And the best part? You can start small, work on something you actually enjoy, and watch it grow.

eCommerce 156
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Influencers Are Remaking Product Discovery

Practical eCommerce

Influencers are no longer just trendsetters; they're remaking how consumers discover and choose products. The post Influencers Are Remaking Product Discovery appeared first on Practical Ecommerce.

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Top 10 Holiday Ads From Brands and Retailers | Salsify

Salsify

Looking for examples of the best holiday ads? Learn five tips on why the ads these brands and retailers have created are so effective.

Retail 116
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Build The Right Chatbot Business Case

Forrester eCommerce

Most companies make the wrong business case for their chatbot. Here's how to make the right one.

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Snoop Dogg Launches Online Cannabis Lifestyle Marketplace

Retail TouchPoints

Weed impresario Snoop Dogg has launched the SWED.com direct-to-consumer ecommerce marketplace, building on the successful openings this summer of a S.W.E.D. (Smoke Weed Every Day) dispensary in Los Angeles and coffee shop in Amsterdam. The site will feature Snoop Dogg and Death Row Records -branded hemp-derived cannabis products as well as serve as a directory for physical S.W.E.D. dispensaries, providing information for the LA and Amsterdam stores as well as other soon-to-be-launched locations.

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Understanding Walmart Item Spec 5.0: What Sellers Need to Know

SellBrite

Walmarts Item Spec feature is essential for e-commerce sellers listing products on its marketplace. It helps ensure your products are categorized correctly with relevant attributes, making them easier to find for shoppers. As of October 31, 2024, Walmart officially ended support for Item Spec 4.0, transitioning entirely to Item Spec 5.0. Sellbrite users do not need to take any action for this upgrade, as the platform as already integrated the latest item spec version to ensure seamless product l

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The Rise of Connected TV

ROI Revolution

Connected TV (CTV) is not some new, novel advertising channel that marketers have never heard of. However, it is growing in popularity of consumption and advertising effectiveness at a rate that is not only new and novel, but that makes ignoring this channel when building your brands marketing mix a HUGE mistake. Benefits of Connected TV What if you could place your highest converting video ads in front of the 68% of Americans that stream channels like ESPN, Peacock, Nickelodeon, HGTV and hundre

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Nike’s Bold Global Strategy

ESW

Nike wanted to expand and wanted to do it quickly. They turned to ESW for our expertise in opening global DTC markets and saw amazing results.

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Mastering eCommerce Email List Growth: A Comprehensive Guide

Groove

Since the beginning of eCommerce, email marketing has been one of the most effective ways to reach customers, and this is still true even in today's crowded digital landscape. However, the biggest key to successful email marketing for eCommerce is building an email subscriber baseand this is often easier said than done. To help grow your eCommerce email list, let's take a look at some proven lead-generation tactics and powerful tools for email list growth.

eCommerce 295
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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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New Activist Investor Pushes Macy’s to ‘Look to Dillard’s’ for Better Path Forward

Retail TouchPoints

Activist investment firm Barington Capital Group and real estate development company Thor Equities have taken a stake in Macys Inc. and are pushing the retailer to make significant changes to its real estate and financial strategy, including considering the spinoff of its higher-performing Bloomingdales and Bluemercury banners. In late November, Macys announced that it was delaying reporting of its Q3 2024 earnings to Dec. 11, 2024, after uncovering a financial irregularity in which an employee

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Retrieval-Augmented Generation is Revolutionizing Businesses

Forrester eCommerce

Generative AI (genAI) has the potential to radically elevate customer experiences and streamline operations, delivering transformative impact across the enterprise. Yet, businesses encounter a significant challenge: the inherent limitations of foundational models (FMs). These models often struggle with delivering accurate and relevant outputs, primarily due to their constrained training datasets.

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WebGL Graphic Animations: Digital Design Made Fastr

Fastr

Even those who've retired from poking around shops or roaming malls adopting a strictly online-only shopping method still want a taste of that immersive element of brick-and-mortar browsing, but it's a craving no static website can satiate. The good news: Online shopping does not have to be a cold and clinical activity thanks to tools and tech that enable brands to build dynamic, animated, and interactive digital content.

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Benefits of Content Marketing for eCommerce: 10 Reasons to Start Now

Groove

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. The emergence of the latest content marketing trends, including AI-driven personalization and the use of video across platforms, has further shaped how customers and brands interact at every step of the buyers journey.

eCommerce 307
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

In 2020 my beloved local Fairway went under, and for five years the store space has languished, sitting dark and empty alongside several other shuttered chains: Modells , Subway (although somehow the Kohls has survived). However, one month ago the lights turned back on with bright green flag chains strung across the parking lot and a large banner, Amazon Fresh announced that it was now open for business.

Retail 217
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The Quest To Measure Developer Productivity Is Fueling The Market For Value Stream Management And Software Engineering Intelligence Tools

Forrester eCommerce

Using SEI tools, dev leaders can optimize their software development processes while improving the developer experience. The market growth in SEI tools directly corresponds to the explosive use of genAI TuringBots, commonly referred to as copilots for software development.

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In-N-Out Burger Location Protested by Locals, Who Are Petitioning the Courts To Block Its Opening

RetailWire

In-N-Out Burger isn't very popular in a Woodland Hills community.

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Nisa further strengthens sales and retail team with new appointment

TalkingRetail

Nisa has confirmed Andrew Rutter has been promoted to the role of head of key accounts within its sales and retail team. With over 25 years of experience in the independent retail and wholesale sector, Rutter brings a wealth of expertise to the position.

Retail 105
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Stop & Shop to Deploy In-Store Kiosks for Easier Access to Digital Coupons

Retail TouchPoints

Stop & Shop will deploy Savings Station kiosks in half its stores this month and complete a chainwide rollout to all 350+ supermarkets by the end of January 2025. The kiosks, which the retailer began piloting in late 2023, allow customers to activate weekly circular digital coupons and personalized offers without requiring a smartphone or even internet access.

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GenAI Disrupts Professional Services

Forrester eCommerce

As pure knowledge businesses that make money in billable hours worked, service providers are on the front lines of genAI-powered disruption. GenAI-powered digital assistants supplement peoples work, augmenting their knowledge, skills, and experience as well as automating their tasks. The impact is more work completed in less time with fewer people.

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Why Advent Calendar Marketing Is the Hottest Holiday Trend | Salsify

Salsify

Advent calendars originated in Germany in 1851 as a simple but lovely way of adding brightness to dark December days. The original purpose of an advent calendar was to count down the days to Christmas by revealing little items like tchotchkes , oranges, and chocolate hidden behind numbered compartments.

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JetBlue To Bring ‘Junior Mint’ First-Class Travel to Domestic Routes in 2026

RetailWire

JetBlue continues to improve the customer experience.

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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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Small Business, Big Ideas: Inside the Luxury Advent Calendar Boom with DTC Brand Cheese Brothers

Retail TouchPoints

This story is part of Retail TouchPoints ongoing Small Business, Big Ideas series, focusing on smaller retail brands that have found big success and have even bigger ambitions. The advent calendar has long been a holiday staple, but in the last few years a new variation has soared in popularity luxury advent calendars, ranging in price from hundreds to thousands of dollars.

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What We Saw At AWS re:Invent 2024

Forrester eCommerce

AWS may have been caught off guard by the sudden rise of generative AI, but now its coming for the competition from every possible angle. Get our key takeaways from AWS re:Invent 2024.

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How to Write Email with Precision: The Military Email Format

Email Audience

In the military, soldiers learn how to push past their perceived limits and that involves wading through their inboxes to stay on top of an endless stream of messages. They are also forced to process mission-critical emails: which could mean life or death. With so much at stake, the military came up with email strategies that not only make their work easier but also make sure that critical information is relayed successfully.

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Starbucks Is Releasing New Dairy-Free Creamers Inspired by Popular Drinks

RetailWire

Starbucks is releasing new dairy-free creamers for its devoted fans.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Hy-Vee Ramps up In-Store Retail Media Offering with Grocery TV Partnership

Retail TouchPoints

Supermarket chain Hy-Vee is continuing to build out its retail media network, RedMedia , through a new partnership with in-store retail media solution Grocery TV. Grocery TV will now power more than 10,000 screens at Hy-Vees 400+ retail locations across the Midwest, reaching shoppers at key store touch points including the entrance, checkout, service departments, aisles and endcaps.

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Choose The Enterprise Architecture Management Suite That Best Support Your Transformation

Forrester eCommerce

Todays enterprise architecture (EA) practices are critical to enable a firms customer-obsessed digital transformations. As more traditional EA practices become commoditized, Enterprise Architecture Management Suite (EAMS) vendors that show strong use cases to support real transformations will emerge as market leaders.

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Brits defy weather to support independent shops on Small Business Saturday

TalkingRetail

Despite stormy weather conditions hitting the UK last weekend, the nations support for small businesses remains strong, according to new research.

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Walmart Announces 80 Layoffs in Alabama Days Before Christmas

RetailWire

Walmart is putting people on the unemployment line.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.