Sat.Feb 11, 2017 - Fri.Feb 17, 2017

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A Sneak Peek Inside Our New Warehouse And The Story How We Got Here

My Wife Quit Her Job

As part of running my blog and my podcast, I often get questions from readers who want to know more about the early years of our business and how it has evolved over time. How did we get started? How much inventory did we carry early on? Did we run it from our house in the beginning? What does it look like now? The answers to all of these questions are actually buried deep within my blog if you have the patience to sift through my first 50-ish entries.

Blog 156
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{Best Practices} 3 Keys To A Robust Customer Experience

Fastr

Forbes Magazine recently reported that 58% of companies that are much more profitable than their competitors report that the CEO is in charge of customer experience management. This is a staggering number, and reaffirms just why top retailers are committed to delivering the best customer journey possible to their loyal shoppers. How can brands put their customer experience.

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Finding the people and taking the people out of retail

Bryan Eisenberg

NRF 2017 kicked off with a keynote titled “ Building Tomorrow’s Workforce: How Retailers Are Attracting and Retaining Talent.” The CEOs of Macy’s, HSNi, Walmart, and Ashley Stewart talked about the value of great people in retail. No one would argue that retail is a people business. I have always found one the best parts of the NRF shows are the people I have met.

Retail 144
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Personalized Experiences Convert Better

Rishi Rawat

If your site serves multiple audiences and you try and market to all groups on your homepage you’ll end up with a poorly converting page. Do what gameready.com does.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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150: How My Student Abby Makes 100K/Month Selling High Heel Insoles Online

My Wife Quit Her Job

Abby Walker is a student in my Create A Profitable Online Store Course and I’m really happy to have her on the show today. Abby runs VivianLou.com where she sells insoles for high heels. What I love about Abby is that she never takes no for an answer and finds opportunities from out of nowhere. Some might call it luck, but I believe that everyone is in charge of their own fate.

eCommerce 135
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Working on the wrong problem?

Steve Dennis

When we see a brand struggling–or we find ourselves working within a flailing or failing organization–the first order of business should be clear. We need to understand the root causes. Once we’ve become keenly aware of what’s driving our problem–and accepted the reality of the situation–we are then ready to move into developing and launching a course of action.

Channel 79

More Trending

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Need a strategic approach for your eCommerce? Use the Growth Matrix

Omniconvert

Do you ever feel like John Travolta here when thinking about your Ecommerce growth strategy? via giphy Maybe you have been trying to implement every new marketing hack that you heard about and felt like something’s missing. It’s a common trend among marketers, and especially in Ecommerce, to be chasing the “silver bullet”. The one that will […].

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The InstaList: The Stunning Event Decor Blowing Up Instagram

Canadian Special Events

Instagram has become a resource for inspiration for Canadian event & meeting professionals to add value and creativity to their events. From stunning quality shots of tabletops and AV to mouthwatering food presentations, this platform is a MUST HAVE for event service providers to showcase their specialties. With that said, Canadian Special Events is happy to reveal its new series, “InstaList” – highlighting some of the best instagram shots trending the platform from Canadia

Events 77
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Kors is the latest retail highflier to get its wings clipped

Steve Dennis

Add once soaring–and seemingly invincible–Michael Kors to the list of retail brands to disappoint the market. Last week Kors, the “accessible luxury” fashion brand that has grown from a niche player to a multi-billion dollar global juggernaut in under a decade, reported earnings that actually slightly beat expectations. Yet a miss on sales and lowered guidance sent the stock cratering.

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5 Ways to Optimize your Walmart Marketplace Presence

ChannelAdvisor

Walmart: It’s one of the biggest and highest-grossing retailers on the planet. And now it’s your biggest e-commerce expansion opportunity — thanks to Walmart Marketplace. With over 80 million unique monthly visitors and 15 million (and counting!) products listed, Walmart is one of the fastest-growing ecommerce platforms that’s showing no signs of stopping.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Swipe to Buy: How to Capture Tomorrow’s Online Brand Loyalists

Profitero

Believe the hype. FMCG eCommerce is exploding. Right. Now. But, understanding “right now” isn’t enough anymore, is it? We need to see what’s next. I’m lucky enough to work closely with scientists of all stripes (Nielsen data scientists, measurement scientists, psychologists), who are devoted to getting the industry the right data that will get them there.

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Need a strategic approach for your eCommerce? Use the Growth Matrix

Omniconvert

Do you ever feel like John Travolta here when thinking about your Ecommerce growth strategy? via giphy Maybe you have been trying to implement every new marketing hack that you heard about and felt like something’s missing. It’s a common trend among marketers, and especially in Ecommerce, to be chasing the “silver bullet”. The one that will. The post Need a strategic approach for your eCommerce?

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The ROI of Personalization

SheerID

Investing in a personalized customer experience is a win-win situation, The post The ROI of Personalization appeared first on SheerID.

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10 Digital Marketing Ideas in March for eCommerce Businesses

eCommerce Training Academy

In the past couple of months, I’ve shared some marketing ideas for January and ideas for the month of February for online retailers of all sizes. Now, it’s time to prepare yourself for the month of March. Click here to view my Holiday Marketing Calendar. Marketing Ideas for the Month of March. 1. Time for Spring. Are you fed up of winter yet?

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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10 Tips for Measuring Online Brand Performance

Profitero

Previously published in Consumer Goods Technology , Nielsen’s VP Digital Measurement and Profitero’s SVP Strategy and Insights Keith Anderson identify 10 tips and insights to help consumer brands create a successful eCommerce strategy in 2017 and beyond. Justin Belgiano, VP, Digital Measurement at Nielsen. 1. Define success through the lens of your goals and objectives.

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The Dirty Secrets of Product Recommenders

Kibo

Product recommendations are a common feature of many eCommerce websites and commerce systems. […]. The post The Dirty Secrets of Product Recommenders appeared first on The Omni Channel.

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Countdown To Catalyst: The Definitive Conference Packing List

ChannelAdvisor

As we get closer to the opening keynote of Catalyst 2017, stay tuned to this blog for Catalyst stories, announcements and conference tips in our “Countdown to Catalyst” blog series. This week, four-time Catalyst veteran Jessica Hearn from eBags shares her tried-and-true packing tips to ensure that everything goes smoothly during the jam-packed three days of networking, breakout sessions and everything in between.

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50 Spring Sale Email Subject Line Ideas for eCommerce

eCommerce Training Academy

Spring is just around the corner. eCommerce businesses of all sizes are preparing their marketing campaigns to help welcome this season with lots of sales. Are you ready for it? Have you found a name for your spring sale ? Every year, there are many holiday marketing campaigns you should be planning for. The month of March offers many opportunities for online retailers to get shopper’s attention and running a spring sale is one of them.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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5 Ways to Optimize your eCommerce Performance with Amazon FastMovers – Part 4: Identifying the Number of 3P Sellers

Profitero

In the previous posts from our 5-part blog series ‘ 5 Ways to Optimize your eCommerce Performance with Amazon FastMovers ’, we covered how these reports can help you analyze your competitors , identify emerging brands , and detect consumer and product trends. In part 4 we look at how to use these reports to identify the number of 3P sellers in your category – and why it’s so critical to monitor this. 1P vs 3P on Amazon.

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Wild Corporate Entertainment Beyond Your Imagination

Canadian Special Events

These days it can be tough to impress your guests. We have seen it all, if not in person then on the big screen, on so. cial media or in our inboxes where big ideas arrive everyday from our favourite blogs. If you’re struggling to find eye catching entertainment worthy of your events. look no further. Here are some unique entertainment ideas that will heighten your next event’s guests experience.

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Time to Hit the Road! AutoCommerce 2017 Is Only 2 Weeks Away

ChannelAdvisor

AutoCommerce is not your typical e-commerce conference. The only show focused exclusively on e-commerce for automotive and powersports retailers is back for the sixth year in a row, serving as the starting line for this year’s Catalyst conference. This year, the industry’s most influential visionaries will convene for a full day of unmatched networking on Monday, March 6 from 11 a.m. to 4:30 p.m. in the heart of Nashville, TN at the iconic Music City Center.

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38 Creative Name & Slogan Ideas for An eCommerce Spring Sale

eCommerce Training Academy

Spring is around the corner and it’s a great opportunity for eCommerce businesses to promote products for this season. The month of March offers many way for retailers to stand out. See my Holiday Marketing Calendar. Consumers have been dealing with winter for the past couple of months, holiday shopping and taxes. Spring is a great time for a full refresh in people’s lifestyles.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Choosing the right traffic allocation in A/B testing

Dynamic Yield

Learn how to choose the right traffic allocation method for your A/B tests and avoid common pitfalls, ensuring impactful, valid results. The post Choosing the right traffic allocation in A/B testing appeared first on Dynamic Yield.

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Seventh Heaven Shares 8 Questions to Ask Your Caterer

Canadian Special Events

Not only does the food and drink at a event usually account for the largest part of the event budget, it also tends to be one of the most memorable aspects for guests. This means that when you’re choosing a caterer and planning your event menu, it’s important to have all the information at your disposal so that you can make an informed decision. There are some crucial questions to ask any caterers beforehand, and we’re here to share them with you. 1.

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Navigating The Evolving Social Media Landscape

ChannelAdvisor

width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" allowfullscreen="allowfullscreen">. Get Connected: The 2017 Social Landscape from ChannelAdvisor. Keeping up with social media isn’t easy. We know. We can say with utmost confidence that the only constant in social media lately has been change, making everyone’s lives just a little more hectic.

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10 Common Mistakes to Avoid While Sending Push Notifications

SellBrite

Picture this. It’s 7 a.m. on a Sunday morning and you’re fast asleep. *Beep* your mobile phone vibrates. You drag yourself to pick the phone thinking that it could be an important text or call. Instead, there’s yet another promotional message from one of the apps on your phone. However much you may like the brand, you cannot forgo those precious extra hours of sleep on a Sunday morning for that.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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43% Uplift in Views-Per-User

Dynamic Yield

How Hallmark Increased Views-per-User by 43% using Real-Time Personalization. The post 43% Uplift in Views-Per-User appeared first on Dynamic Yield.

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How to 100x Your Business in 3 Years

eCommerceFuel

New post from eCommerceFuel : Imagine being able to grow your business 100x in a span of only three years. Impossible? Not if you’re Daniel Parker of My Choice Software. Daniel is here to share the story of how his company did just that. After being recruited to My Choice Software in 2013, Daniel and his partner used clever marketing and stellar customer service to drive their business to exponential growth.

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Channel Advice Episode 2: Optimizing Post-Holiday Strategies

ChannelAdvisor

width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen">. Welcome back to another episode of Channel Advice, a new video series where our team of e-commerce experts take on your most pressing e-commerce questions in quick, easy-to-watch-during-lunch clips (because let’s be honest, we’re all short on time!). Since our last video , the post-holiday questions have been pouring in, so we brought on one of our campaign managers, Andrew Hicks, to shed some light on a question he oft

Channel 40
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3 Ways to Boost Sales Without Sales

Blue Acorn

Attracting customers with sale after sale might have some negative effects. If you run sale after sale, have you noticed any signs of this happening? Lowering your perceived value. Conditioning the user to only buy when there is a sale. Smaller margins. Once you condition your customers to expect sales, it may be tough to reverse. Instead of focusing on sales, focus on more evergreen ecommerce strategies.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib