Sat.Feb 15, 2020 - Fri.Feb 21, 2020

Email Retargeting: 5 steps to a breakthrough marketing strategy (+ stats & examples)

Email Audience

Over time, retargeting has proven to be an irreplaceable marketing tool for businesses that key into its potential. Yet, it might interest you to know that a high number of companies are not implementing this marketing approach.

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50 Amazon Statistics That Show Their Market Crushing Dominance

eCommerce CEO

Jeff Bezos is the richest man in the world. And his company, Amazon, is making a huge dent in the U.S. If it seems like Amazon is everywhere these days, it’s because the company is doing way more than it used to, and continues to grow.

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Three key areas of mindfulness to ensure eCommerce success


2020 continues to be an extremely turbulent and disruptive time for the retail sector, with ongoing economic and political uncertainties placing online brands under increasing pressure to remain competitive and retain loyal customers.

Amazon Dropshipping – Is This Risky Business Model Worth It?

My Wife Quit Her Job

This post will break down the pros and cons of Amazon dropshipping and why making money this way is inherently risky and not a good long term business model. Having been in ecommerce since 2007, I’ve seen many popular ecommerce business models crash and burn.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

5 Key Questions To Build a Brand That People Admire


Quick, name a brand that you admire. Perhaps like many people, Apple might come to mind. As a matter of fact, according to Fortune, Apple is the most admired company on the planet. What if I asked you to name a few more?

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(un)Panel Reveals On-Brand, Collabs, and Influencers Are In the Mix


The (un)Panelists have spoken. Over the course of two nights in San Francisco and Los Angeles, 40 brand and retail practitioners came together to share and debate: what makes a great customer experience.

292: Mari Smith On How To Build Organic Facebook Traffic Today

My Wife Quit Her Job

Today I have my friend Mari Smith on the show. Mari is often referred to as the Queen of Facebook and is widely recognized as one of the world’s foremost experts on Facebook marketing.

The Future of Ubersuggest


* Please read the whole post, I have some good news at the bottom, but it won’t make sense unless you read the whole post. Do you know why I got into SEO? Not many people know this, but I grew up in middle-class America, and I wanted a better life for me and my parents.

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Four Takeaways About Modern Design From Figma’s Config Conference

Forrester eCommerce

Recently, Gina Bhawalkar and I attended Figma’s Config customer conference. For those unfamiliar with Figma, it’s a design and prototyping tool known for supporting collaborative design processes.

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Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Why I’m No Longer a Google Partner (And Why You Shouldn’t Either)

Store Growers

Back in 2013, I was really proud to become one of the first Google Partners in Belgium. When I got that badge, I plastered it everywhere I could: on my site, in presentations, bios and even in client proposals. The Badge. Not that potential clients ever bothered to ask about it.

Expand Your Network and Feed Your Knowledge at These CBD Conferences in 2020


CBD has burst onto the mainstream landscape for all things related to health, wellness and fitness. As an industry that… Ecommerce News

Migrating your eCommerce platform: what you need to know

Retail Technology Review

With only 110 days left before the end of support for Magento 1, it is important for online retailers to get moving on their eCommerce platform migration or risk a gap in sales. Internet Retailing Retail Supply Chain

A Belated Gift For Retailers: Holiday 2019 Recap Webinar

Forrester eCommerce

This blog post is part of Forrester’s Holiday 2019 retail series. During the past few weeks, retailers have begun to release their quarter 4 earnings – which includes holiday results for many of them.

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Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Best POS Systems for Retail 2020

Ecommerce Platforms

Brick and mortar stores are now increasingly seeking the best retail POS systems because run-of-the-mill point of sale solutions just don’t cut it anymore.

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What We Can Learn from Omnichannel Statistics for 2020


It’s that time of year again: the 2020 Omnichannel Statistics Report is live! This year, we deliver the same marketing automation and timing statistics as we did in 2019. However this year, we decided to do something a little different.

50 Online Business Ideas: Product Ideas You Can Sell Online

A Better Lemonade Stand

Looking for realistic online business ideas you can get started now? Check out this roundup of 50 product ideas you can sell online. The post 50 Online Business Ideas: Product Ideas You Can Sell Online appeared first on A Better Lemonade Stand. Product & Niche Selection


Explore Computer Vision To Boost Your Brand

Forrester eCommerce

The importance of logos, visuals, pictures, and videos is nothing new to advertising and marketing.

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Best Retail POS Systems for 2020

Ecommerce Platforms

Brick and mortar stores are now increasingly seeking the best retail POS systems because run-of-the-mill point of sale solutions just don’t cut it anymore.

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8 Reasons Multi-Channel Sellers Should Use Listing Tools


In 2010, Jin Lin launched his jewelry business, Bista Co. , on eBay. It took off, and Lin began looking into ways to expand his reach by selling on other popular ecommerce marketplaces, such as Amazon.

The future of online grocery: What it takes to win


The following post includes excerpts from a recent Forbes article, which featured insights from Keith Anderson, SVP Strategy & Insight at Profitero. Access the full article here. Plenty of runway remains for online grocery in the U.S.,

Morgan Stanley Grows Its Brokerage Business With E-TRADE Acquisition

Forrester eCommerce

Morgan Stanley announced today that it is acquiring discount broker E-TRADE for $13 billion, bringing 5.2 million new customer accounts and $360 billion in assets in the biggest takeover of a US bank since the financial crisis.

Your Complete Lavu POS Review for 2020

Ecommerce Platforms

Want to run the perfect restaurant? Then you’re going to need some help. After all, there are a lot of different things that you’ll need to perfect in your restaurant company, from managing orders, to dealing with inventory.

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How BaaS Helps Brands Navigate the Complexities of eCommerce Taxes


eCommerce brands come in all shapes and sizes, but there’s one thing that never changes: No matter how big or small you are, every online store needs to collect and pay taxes. Depending on what you sell and where you sell it, these might be sales taxes or import taxes or other duties.

Did M&M’s in-the-moment ads win the Oscars?


M&M’s bet on glam over game this year, opting for ad time at the Oscars instead of the Super Bowl. Following a five-year absence, the candy brand returned to the red carpet, airing six 15-second commercials designed specifically for the Oscars.

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RSA Conference 2020: My Shopping List

Forrester eCommerce

The leadup to RSAC2020 has been interesting to say the least. IBM made a decision to exempt its employees from the event due to concerns about the Covid19 pandemic, days later RSA was acquired by a private equity firm, and there’s only a few days left before the event as this goes live.

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BHP30 – Starting your first Shopify Store with Nick Peroni of Ecom Empires

eCommerce Guider

Starting Your First Shopify Store with Nick Peroni of Ecom Empires. Enjoyed this episode? Please leave us a review on Itunes. Listen to more Business Hacker Podcast Episodes here. NEVER MISS AN EPISODE .  SUBSCRIBE ON ITUNES.  SUBSCRIBE ON STITCHER. Nick Peroni - Ecom Empires.

ChannelAdvisor CEO David Spitz on 5 Forces Shaping the E-Commerce Industry in 2020


Did you hear about ChannelAdvisor’s recent Q&A with CEO David Spitz? Our second live webcast was one of the most popular to date — with good reason.

Direct to Consumer Marketing: Build a Better Brand


Why has direct to consumer (DTC) marketing become so popular? The answer is simple: it’s a better experience for the end customer.

Future of Retail 2020 – Retail Industry CIOs Will Invest In Automation, Data, And Employees

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague, Madeline Cyr, and I interviewed experts within Forrester for our series: “Applying 2020 Predictions To Retail.”

The Best 20 Online Marketplace Options for Selling Products in 2020

eCommerce CEO

As ecommerce grows, so does the number of online marketplaces across the globe. It’s important to take advantage of these marketplace options. Doing so will increase your sales and let you tap into a sensational opportunity. Amazon and eBay are two ecommerce sites you might be familiar with already.

Expanded Search Results — Google Opens Up With Q4 Earnings


One of the questions investors have had for Google the past several years was just how big its YouTube and Cloud businesses were. Every quarter, Google would pretty consistently cite strong growth from mobile search, YouTube and Cloud, yet didn’t break out those businesses separately.