Sat.Sep 07, 2019 - Fri.Sep 13, 2019

Why Back-to-School is Important for All Retail Marketers

Zaius

My Total Retail. The post Why Back-to-School is Important for All Retail Marketers appeared first on Zaius. Press

How Consumers Compare Prices to Make Purchase Decisions

Wiser

Pricing information is readily available for consumers at any time of day. Whether they’re looking online or in-store, they can find real-time prices in the blink of an eye.

Chargebacks 101: How to Minimize Charges for Your Ecommerce Business

FastSpring

Picture this. You’re checking your credit card statement and see a charge that you don’t recognize. What do you do? You file a complaint with your bank, of course. This is called a “chargeback”, and if you’re an e-commerce merchant, they can cost your business—big time.

Q4 Email Deliverability | Finish the Game Strong With These 5 Tips 

Webbula

Trendline and Webbula The last quarter of the year is the busiest and most competitive time for email marketers. To ensure your email campaigns are reaching the inbox and your. The post Q4 Email Deliverability | Finish the Game Strong With These 5 Tips appeared first on Webbula.

Games 106

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Marketers: Don’t Fit Your Strategy to AI, Fit AI to Your Strategy

Sailthru

A writeup from eConsultancy lists 15 different categories of AI in Marketing — yikes! From best offer predictions to social listening to smart segmentation to facial recognition, vendors have sprinkled AI across nearly every stage of the customer lifecycle.

Demo 26

More Trending

Your customers are talking, but are you listening?

GetElastic

It is no longer a matter of “if” AI-enabled voice technology comes to commerce, but rather a matter of “when” it hits your business.

How to choose an ecommerce chatbot (14 solutions reviewed)

GetElastic

Chatbots are HOT. Gartner predicts chatbots will power 85% of customer service interactions by next year, and 31% of marketers believe that virtual personal assistants will have more impact than any other AI technology.

Are You Ready For AI And Automation?

Forrester eCommerce

The Future of work is a constellation of innovations that address new or accelerating challenges for companies that aim to be customer-obsessed.

Other 298

How To Improve Google Rankings Of Your Online Retail Store

Retail TouchPoints

By Sahil Kakkar, RankWatch It is really tough for online retail stores to boost their search engine visibility, since they have to optimize countless product pages for numerous categories. This leads to issues concerning metatags, URL structure, duplicate content and so forth.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Think You’re Not Good Enough To Start A Business? Read This…

My Wife Quit Her Job

I’m probably the last person you’d ever expect to be good at sales and marketing. Growing up, I was shy and I studied a lot. I was a straight A student, captain of the math team and I took the SATs in the 4th grade so I could attend “nerd” camp. Prior to quitting and going all in on my businesses, I was a hardware engineering director where I stared at a computer monitor all day long looking at squiggly green lines like the picture below.

Why Should Buying a Sofa Be So Hard? How Burrow Changed The DTC Furniture Landscape

BigCommerce

In an increasingly digital world, the customer experience has evolved and become more important to a brand’s success. Consumers are… Direct to Consumer

Rome Was Not Built In A Day, And Neither Are Digital Businesses

Forrester eCommerce

As I’m returning from the Eternal City, where I’ve had the chance to walk around Rome’s Baroque architecture gems and explore its awe-inspiring art collections, I cannot stop myself from reflecting on how much talent, courage, and leadership it took to transform and build such an incredible city.

Editor Q&A: Which RSP Webinars Are You Anticipating The Most?

Retail TouchPoints

The Retail TouchPoints Retail Strategy and Planning webinar series kicks off on Monday, Sept.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

272: How To Get Free Press To Sell Your Products With Dawn LaFontaine

My Wife Quit Her Job

Today I’m thrilled to have Dawn LaFontaine on the show. Dawn was a finalist on the 5 Minute Pitch, my Shark Tank like show with Mike Jackness, Greg Mercer and Scott Voelker where we gave away 50,000 in cold hard cash. Dawn runs an ecommerce business selling card board boxes for cats.

Books 156

CBD Banking and Financing Your CBD Venture: Where are the CBD-Friendly Banks?

BigCommerce

Hemp-derived CBD products: you can’t avoid them anymore. From the CBD edibles at your local pharmacy to the hemp moisturizing… Payments

Build An Adaptive Workforce For Customer Obsession

Forrester eCommerce

Henry Ford’s old dictum — “Any customer can have a car painted any color that he wants so long as it is black” — doesn’t apply in the age of the customer. Meeting customer desires and needs is paramount for success, but it’s getting harder to do so.

Three Tips to Help Your Business Top Last Year’s Holiday Sales

Retail TouchPoints

By Stuart Blake, BlueVine Every year, America’s 30 million small businesses work incredibly hard to earn their slice of the $700 billion+ holiday season sales pie.

Gifts 195

7 Advanced SEO Strategies I’m Trying to Implement Before 2020

Kissmetrics

Google makes over 3,200 algorithm changes per year. That’s a lot of changes. Just think about that for a minute… and let that sink in. It’s roughly 9 changes per day. So how can you beat this gigantic company at their own game and rank high?

SEO 198

The Empowered Marketer: Curating a Luxury Customer Experience With Megan Laber of Tappan

Zaius

Buying and investing in fine art used to be a pastime of only the most elite. But not anymore. Tappan is an online gallery that sells collections from emerging artists to modern buyers in a way that’s far more accessible and less pretentious.

Cameras And Displays Sell Phones; Services Create Sticky Customers

Forrester eCommerce

Apple held its annual fall product event in Cupertino, CA this morning. Apple continued to put forth exciting products AND services that will differentiate it from its obvious competition. age of the customer Apple consumer mobile devices

Need to make a knockout online form? Consider Paperform

Ecommerce Platforms

Did you know, as many as half of all online marketers say that inbound marketing strategies, like onsite forms, are their primary source of lead generation? In light of this, more and more people are upping their online form game. Cue, Paperform.

Mailchimp Pricing Increase 2019: What does it mean for your email marketing strategy?

Omnisend

In May of 2019, Mailchimp launched a huge announcement that they were pivoting from an email marketing platform to an “all-in-one marketing automation platform.” While those in the digital marketing sphere saw this coming a mile away, given their recent rupture with top ecommerce platform, Shopify.

6 time management tips for fulfillment managers

GetElastic

Oversee order processing, monitor inventories, and most importantly, manage a team of logistics professionals in an effective and efficient way – that’s just the top of the list of what fulfillment managers have to think about and solve daily. .

Apple Puts the Promise of Health Innovation in the Hands of Consumers…Pun Intended

Forrester eCommerce

“Today’s announcement carries our commitment to health even further by engaging with participants on a larger scale than ever before.”

Your Guide to GetResponse Pricing – Which Plan is Best for You?

Ecommerce Platforms

The money is in the list, or so they say. But how much do you need to invest into nurturing that list if you want to see significant results?

8 Etsy SEO Tips to Help Your Customers Find You

SellBrite

Today, running Darkhorse Gifts is a full-time job for Aydon Cuddington and Kirk Quesnelle, but it wasn’t always that way.

SEO 93

Artificial Intelligence (AI)-powered smart solutions changing the face of ecommerce

GetElastic

Ecommerce has emerged as the most popular online activity around the globe. Revenues have hiked almost twice in the past five years with expectations of the total retail ecommerce sales worldwide of $2.3 trillion in 2017 to go up to $4.88 trillion US dollars in 2021.

How To Incorporate AI Into Your 2020 Healthcare Strategy

Forrester eCommerce

With 2020 on the horizon, leading healthcare organizations (HCOs) are starting their strategic planning. Forrester’s latest data shows more than half of healthcare purchase influencers are planning new or increased investment in AI tools over the next 12 months.

SendinBlue vs Mailchimp: Email Marketing in 2019

Ecommerce Platforms

Wish you had an easier way to get the most out of your email marketing? Don't we all? These days, email marketing might not seem like the most modern or exciting way to connect with your customers – but it's still one of the most valuable.

Increasing Average Order Value with Cross-Selling

UpSellIt

Cross-selling is an extremely common sales technique designed to increase Average Order Value. AOV) It’s very similar to the upsell, which we’ve discussed in a previous article. Unfortunately, the similarities between cross-selling and upselling can lead to confusion.

Arts 79

Episode 88 – AI and The Future of Digital Marketing with Frederick Vallaeys

eCommerce Evolution

Is AI coming for all of our jobs? As agencies and marketers, are we on the road to irrelevance? Probably not fully, but our roles and our perspectives better shift and shift quickly. Frederick Vallaeys is a brilliant marketer and programmer.

PPC 66