Retail TouchPoints
NOVEMBER 6, 2024
Facing an impending (although not certain) ban in the U.S., as well as persistent regulatory scrutiny globally for everything from child privacy to forced labor, TikTok could use some positive news coverage. So to nudge things in the right direction, the social platform has shared details about its successes in protecting intellectual property rights on its Shop ecommerce platform.
Groove
NOVEMBER 2, 2024
Selling your merchandise across multiple channels is a great way to reach a wider audience of potential customers. However, it also makes things like managing inventory and product listings a lot more complicated. This is where an omnichannel product feed comes into the picture, and it's a must-have for any eCommerce store engaged in cross-channel selling.
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lateshipment
NOVEMBER 4, 2024
The holiday season is almost here, just T-23 days as we are writing this article away from things getting really hectic. For e-commerce businesses, this means it’s time to prepare for the busiest time of the year. And remember, early preparation is key to ensuring a smooth holiday season. So, in this blog, we’ve covered a comprehensive holiday schedule in the form of information on shipping deadlines and peak season surcharges for the 2024 season.
Practical eCommerce
NOVEMBER 4, 2024
Structured data helps search engines understand a page's purpose and elevate its visibility in organic listings. The post Structured Data Markup for Ecommerce Product Pages appeared first on Practical Ecommerce.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Wiser
NOVEMBER 5, 2024
In an industry as competitive as FMCG, effective in-store engagement is essential for driving brand advocacy and influencing consumer choices. One leading FMCG manufacturer recognized this and invested in training programs to empower store staff as brand advocates. However, the company faced significant challenges in tracking the effectiveness of these programs and ensuring their initiatives translated into increased product recommendations and customer loyalty.
Forrester eCommerce
NOVEMBER 4, 2024
Advertising spend is big during the holiday season, but the key ingredient of persuasive advertising – compelling creative – is scarce.
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RetailDive
NOVEMBER 5, 2024
Retail careers have much in common with the military, including striving for excellence in a people-led environment and tapping into teamwork to make it happen.
FastSpring
NOVEMBER 4, 2024
SANTA BARBARA, Calif. — FastSpring, a leading global payments platform for over 3,500 growth-stage companies including top video game publishers, has hired Chip Thurston as Head of Gaming. Thurston formerly served as Director of Product at Scopely and Monetization Lead at SciPlay. As the mobile direct-to-consumer (D2C) landscape continues to evolve through lawsuits and regulation changes happening around the world, Thurston will lead efforts to help enable mobile publishers through education, st
Salsify
NOVEMBER 5, 2024
Social commerce, also known as social shopping , has permeated the fabric of social media, permanently changing the originally intended “social” element of each app.
Groove
NOVEMBER 5, 2024
Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Matt Dornfeld from Feedonomics.com In this engaging episode, Matt Dornfeld, Senior Director of Global Partnerships at Feedonomics, joins host Ethan Giffin to explore the intricacies of omni-channel eCommerce, data management, and evolving marketing strategies. Dornfeld shares his journey from Scubana to BigCommerce, where he helped drive the acquisition of Feedonomics, ultimately overseeing global partnerships.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Retail TouchPoints
NOVEMBER 5, 2024
Picture this: You’re about to buy something online, but the site doesn’t remember who you are, so you go buy your item elsewhere, or just not at all. What might sound like an unlikely scenario happens all the time – a FIDO Alliance study found that U.S. consumers abandon a purchase and stop accessing an online service because they can’t remember their passwords 4.76 times per day on average.
Forrester eCommerce
NOVEMBER 4, 2024
Revenue operations hot topics from the ever-popular analyst sessions at this year’s Forrester B2B Summit EMEA 2024.
My Wife Quit Her Job
NOVEMBER 7, 2024
In this episode, I cover the new de minimus rules that level the playing field with Temu, why your favorite bargain finds might disappear and the surprising winners in this e-commerce shakeup. What You’ll Learn How Temu Has Been Able To Dominate Ecommerce In The US The new changes to the deminimus rules Why these changes hurt Temu and Shein Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years.
Groove
NOVEMBER 8, 2024
More than ever before, eCommerce businesses are relying on optimized product feeds to ensure that accurate, compelling information is readily available across multiple platforms. Product feed optimization can increase sales and visibility while creating a simpler, faster shopping experience for customers. Without proper data feed management, it may be tough to keep up with competitors in today’s challenging digital market.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Retail TouchPoints
NOVEMBER 4, 2024
For more than two years the fate of TikTok in the U.S. has hung in the balance. But even now, with the platform’s existence more precarious than ever, it continues to expand its user base, cultural influence and status as a marketing and commerce powerhouse. If the current ban on the platform is upheld, it will be blocked in the U.S. on Jan. 19, 2025 unless it is sold to a U.S.
Forrester eCommerce
NOVEMBER 6, 2024
Decades ago, the alcohol industry launched its ubiquitous “Drink responsibly” marketing campaign. In 2024, it’s time to “AI responsibly” in marketing technology (martech).
RetailDive
NOVEMBER 8, 2024
At the end of the year, Thomas Netzer will exit the role he’s occupied since 2019.
Groove
NOVEMBER 6, 2024
People know that location is everything when you set up a brick-and-mortar business. If you build an online store, you want to pay similarly close attention to your foundation. Choosing the right eCommerce platform for a store can have a major impact on your business operations and the long-term prosperity of your company. BigCommerce has emerged as a popular choice for online retailers, thanks to its wealth of features and capabilities.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Retail TouchPoints
NOVEMBER 8, 2024
What’s powering next-gen commerce experiences? It’s a profound and weighty question to ask, especially with so many technologies evolving so quickly. During the Retail Innovation Conference & Expo, executives from ShopSimon (formerly Shop Premium Outlets), Rebag and Sune shared their answers by delving into the technologies and strategies driving their companies’ priorities.
Forrester eCommerce
NOVEMBER 8, 2024
Opaque experiences and complex jargon have eroded consumer confidence and incentivized some to leave brands behind. However, consumers will choose healthcare organizations that emphasize their needs and increasingly gather and rely on their feedback to deliver value.
RetailDive
NOVEMBER 4, 2024
Franchise Group, which also runs Pet Supplies Plus and Buddy’s Home Furnishings, will shut down American Freight starting this week.
Groove
NOVEMBER 7, 2024
For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Selecting the right strategy for business growth could be your key to achieving success. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Retail TouchPoints
NOVEMBER 7, 2024
Amazon’s summer Prime Day sales event now serves to kickstart many retailers’ summertime sales and back-to-school marketing efforts, and is generally pivoting marketers’ planning calendars. This year, peak Halloween marketing time, usually running from mid-September to early October, turned into “Summerween” -themed sales and product drops. And now, brand marketing teams wonder if the holiday marketing calendar has been elongated too.
Forrester eCommerce
NOVEMBER 7, 2024
Our first Forrester Tech Tide™: B2B Customer Advocacy and References Management, Q4 2024, shows a fractured market. Yet while recent disruption has caused angst, it also spurred innovation. Marketers have plenty of options.
RetailDive
NOVEMBER 4, 2024
As a channel, it remains key to growth for many retailers. But the era of the DTC brand as we know it is over.
Groove
NOVEMBER 5, 2024
Choosing the right eCommerce platform for your business is an important decision. There are a lot of options on the market today, each with its own unique set of features, pros, and cons. But two popular platforms worth considering are BigCommerce and WooCommerce. In this BigCommerce vs. WooCommerce comparison, we'll go over everything you need to know about these two options, including their pricing, features, and scalability.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Retail TouchPoints
NOVEMBER 7, 2024
The rapid adoption of mobile apps has led to a similar boom in mobile commerce, leading mobile brands to quickly adopt payment Software Development Kits (SDKs) to add functionality quickly and efficiently. However, this reliance on SDKs also introduces significant security risks. Malicious actors are increasingly targeting the SDKs responsible for handling sensitive financial information, especially in the context of mobile payments.
Forrester eCommerce
NOVEMBER 5, 2024
The UX field has long emphasized ease and effectiveness, but good UX is also shaped by whether customers feel valued, understood, and confident.
lateshipment
NOVEMBER 3, 2024
A high return rate is a concern for any e-commerce business. However, most brands still don’t have a proper returns system in place to optimize the final leg of the post-purchase loop. In most cases, customers who initiate returns didn’t expect things to go this way in the first place, thus, the key is to NOT make the returns process even more stressful for them.
Groove
NOVEMBER 3, 2024
When digital marketing and eCommerce exploded into the retail market, a considerable amount of the conversation revolved around B2C customers and their purchases. However, the B2B eCommerce landscape has begun to rapidly evolve, driven by advancements in technology and changes in buyer expectations. The growing competition in this space compels B2B businesses to find new ways to engage their target audiences so that they can grow their market share.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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