Sat.Feb 22, 2020 - Fri.Feb 28, 2020

11 Reasons Why Your Email Goes to Spam


Digital marketers generally spend most of their time perfecting content, but spam filters can prevent readers from even seeing your messages. Many brands aren’t even aware of how many of their messages are being filtered out as spam.

16 Online Shopping Statistics: How Many People Shop Online?


To shop with online retailers or visit a physical store — this is the choice every consumer faces when making… Ecommerce Research

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Future Of Retail 2020: Retail CMOs Must Invest In Total Brand Experience

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague Madeline Cyr and I interviewed experts within Forrester for our “Applying 2020 Predictions To Retail” series.

A 2-Step Framework for Thriving in a Competitive Vertical


In the highly crowded and competitive athleisure market, brand differentiation is a massive challenge. The list of athleisure brands is lengthy and constantly growing, with names like Outdoor Voices, Lululemon, and Athleta leading the pack (among many, many others).

The Pros and Cons of Incentivized Reviews

With so many online reviews out there, we’ve decided to take a look at how incentivized consumer reviews fare against regular reviews from consumers that were not incentivized. Is one better than the other? More positive? Are they similar in topics covered and level of detail? Download this report to get answers to those questions and more!

293: Arri Bagah On How To Do SMS Marketing The Right Way

My Wife Quit Her Job

Today I’m thrilled to have Arri Bagah on the show. Arri and I both spoke at the Many Chat Conversations conference this past year. He is the founder of Conversmart which is a company that helps direct to consumer brands generate 6 figures in revenue per month using SMS marketing.

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More Trending

Q&A On CX Measurement And ROI

Forrester eCommerce

I recently cohosted the webinar How To Prove The ROI Of CX with Ben Brown, a senior consultant from Forrester’s Total Economic Impact™ (TEI) team. Ben creates ROI models for a living, so he was the perfect partner in crime for this webinar.

The 2020 Way to Convert Shoppers


In our continued commitment to helping growing brands develop their digital strategies, we released three powerful features centered around optimizing the customer journey.

Selling on Amazon vs. eBay: Which Is Better For You?


The two most popular places to sell your goods: Amazon and eBay. These household names collectively made billions of dollars. And for seasoned sellers who want a cut of the pie, they’re the go-to online marketplaces for novice and seasoned sellers. But which should you be selling on: Amazon or eBay?

Magento Enterprise: Is It the Right Choice for Your Ecommerce Business?


Businesses launching their first ecommerce site have a lot of concerns to juggle. But, businesses outgrowing their ecommerce platform and… Enterprise Ecommerce

3 Signs You Need A Self-Service Consumer Insights Solution

Understanding consumers can be a complex task. Consumer research can be a lengthy process–whether it’s manual research or configuring and training first generation AI machines on what to look for in consumer feedback.

Ten Years In Augmented Reality: We’ve Come A Long Way [Wannaby]

Forrester eCommerce

Augmented Reality (AR) has improved dramatically in the past 10 years. Ten years ago, AR was far too often gimmicky, unstable and disappointing to consumers. It surfaced simple information well, but fell short on animations.

Why You Need an Advanced Search Engine for Your Ecommerce Store

Ecommerce Platforms

Are you an e-commerce merchant, if so, have you ever heard of advanced search engines? If you nodded yes to the first question and said no to the latter, never fear.

Sneak peek inside our eBook: 164 eCommerce Growth Ideas for 2020


Modern technologies are fast-growing and there is no question that everything dependent on modern technologies needs to keep pace when. The post Sneak peek inside our eBook: 164 eCommerce Growth Ideas for 2020 appeared first on ECOMMERCE GROWTH Blog.

UpSellit delivers turnkey integration with Pepperjam’s Ascend™ platform


UpSellit is excited to announce its new integrated partnership with Pepperjam’s Ascend platform. This partnership makes the turnkey integration of UpSellit’s managed conversion optimization possible for Ascend brands. What is Pepperjam?

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Strategic Design Is Finally Recognized In Agile Frameworks

Forrester eCommerce

Designers joining Agile teams often complain about feeling like misfits. The importance of good design is mentioned in Agile principles, but designers are nowhere in the picture. The only individuals that Agile principles mention are business people and developers.

A Step-by-Step Guide to Growing Your SEO Traffic Using Ubersuggest


There are a lot of tools out there and a ton of SEO reports. But when you use them, what happens? You get lost, right? Don’t worry, that’s normal (sadly). And maybe one day I will be able to fix that.

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Why Shopify is the real Amazon contender


Call Amazon greedy, call it smart, call it data-driven… call it however you want. The fact is, Amazon is BIG. The post Why Shopify is the real Amazon contender appeared first on ECOMMERCE GROWTH Blog. Ecommerce Growth #eCommerce amazon marketplace online shopping online store selling online shopify

eCommerce Homepage Best Practices To Increase Conversions


Think about yourself as a consumer. How do you recognize a poorly-designed, overly-cluttered website? Would you purchase from a website that doesn't appear to be trustworthy? Now, consider your eCommerce website. Is the homepage designed well enough to gain consumer trust?

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Digital Services 2020: Time For A Reality Check

Forrester eCommerce

Cliché, but true: digital transformation takes more than a village. Forrester’s 2019 Services Survey revealed that working with services providers to accelerate transformation is the top transformation action they’re taking this year.

How to sell on Instagram: eCommerce tips


Technically speaking, it’s not difficult to use Instagram to sell products. retail strategy

How to Migrate Your Shop from Magento to WooCommerce

Ecommerce Platforms

Ok, I know it, and I know you know it too. That Magento is, undoubtedly, one of the best ecommerce platforms on the market. And now that you’ve already given it a try, I bet you’ve noticed how incredibly flexible it is.

3 Steps To Increase Online Sales


One question we get asked the most often is how to increase online sales fast. Increasing online sales can be a challenging task. However, following the proper steps will help put your eCommerce store on the path to success. 3 Steps To Increase Online Sales.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

The Supporting Information Technology Stack To Unveil The Artificial Intelligence Of Things — Reflection from CES 2020

Forrester eCommerce

Flying taxies, concept cars, curved screens, and folded PCs are lighting up Las Vegas nights. This is a place where the world’s best tech gets unveiled.

2020 Paid Search Trends & Insights

ROI Revolution

Published February 28, 2020. While Amazon remains an enigma to many business executives, spending too much time trying to figure it out and overlooking your other advertising channels could quash your brand’s efforts to boost profitability and remain competitive.

Toast POS Reviews 2020: The Complete Guide

Ecommerce Platforms

Point of Sale systems are often crucial to making sure that your business runs smoothly. The right POS not only allows you to process crucial transactions, it also gives you access to everything from inventory management, to customer support, and online ordering.

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Double Check These 4 Things Before A Website Launch


There comes a point when you spend a great deal of time preparing for a website launch that everyone involved becomes eager to push it live. It's very easy to accidentally overlook small details necessary to launch your site.

SEO 104

Unpacking “Value” As A Key Concept For Organizations

Forrester eCommerce

Ask three people what they mean by “value,” and you’ll get five definitions.

Small is the new big via ‘micro’ warehousing, says SnapFulfil

Retail Technology Review

WMS solutions provider SnapFulfil is enjoying a new type of interest as ‘micro-warehousing’ takes off for smaller e-commerce companies looking to offer the same level of delivery efficiency and flexibility as retail giants like Amazon. Retail Supply Chain Internet Retailing Critical Issues

Measuring Email Campaign Effectiveness with Click to Open Rate and other Marketing Metrics


Email marketers often obsess over two parallel metrics: open rate and clickthrough rate (CTR). Open rates presumably let us know how well our subject lines and other pre-inbox optimization is performing, while click through rate tells how well we did at designing the email itself.

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5 Steps For A Successful Inbound Marketing Strategy


It's 2020. Every marketer wants to have the best, most highly-optimized inbound marketing strategy. However, this isn't the case for every eCommerce brand. We're sharing 5 tactics to help ignite your site's performance and improve your strategy. Inbound Marketing Strategy Tips.