Forrester eCommerce
JULY 22, 2024
Google announced today it’s finally doing what everyone suspected and reversing its decision to deprecate third-party cookies in Chrome. After repeated delays in a four-year-long saga, marketers and advertisers grew increasingly skeptical. In Forrester’s Marketing Survey 2024, 61% of B2C marketers said they do not believe that Google will deprecate the third-party cookie.
Groove
JULY 23, 2024
The evolving eCommerce landscape is making it increasingly easier for merchants to accommodate to the tech-savvy consumer. With this instant gratification at our fingertips, how do you ensure the products on your BigCommerce store are seen? The short answer: show up! You can't expect customers to purchase something that fails to load on your website.
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FastSpring
JULY 25, 2024
Get ready to level up your game’s revenue potential at devcom and gamescom 2024! The video gaming world is converging on Cologne this August, and FastSpring is ready to level up your game monetization strategy. As a global D2C payment platform for video games, we’re excited to be on site at both events to show how we can help you streamline payments, boost sales, and go direct-to-consumer (D2C) without sacrificing convenience. devcom: Level Up Your Monetization Strategy Join us at Bo
Retail TouchPoints
JULY 25, 2024
Everyone’s been there — you try your mightiest to get the machine on the other end of the phone to understand what you need, until you give in to frustration and just begin to scream “representative.” Generative AI was supposed to change all that — with this magical new technology, automated voice agents were going to be smarter, more responsive and, most importantly, more accurate.
Speaker: Jennifer Wright and Nick Barron
Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.
Forrester eCommerce
JULY 23, 2024
Enterprises experimenting with generative AI (genAI) are prioritizing use cases that enable internal and external users to better retrieve information they need, be it data, how-to pages, corporate policies, or return policies. Retrieval-augmented generation (RAG) is now the most common underlying approach for building this type of large language model (LLM)-based enterprise knowledge-retrieval application.
Groove
JULY 26, 2024
eCommerce is constantly evolving and your strategy should be too. If not, the competition will eat you for breakfast (num num). The first step in your eCommerce strategy moving forward should be a thorough eCommerce site analysis. Your site needs to be firing on all cylinders before you focus on increasing traffic. This means it should be optimized using current industry best practices and converting visitors to customers.
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Retail TouchPoints
JULY 23, 2024
Amazon and the Better Business Bureau (BBB) have jointly filed a lawsuit seeking to shut down ReviewServiceUSA.com, a site that allegedly attempted to sell fake positive reviews for Amazon product listing pages or BBB business profiles. The suit, filed in King County Superior Court, is the latest effort by Amazon to stem the tide of fake reviews. On its own, Amazon blocked more than 250 million suspected fake reviews on its ecommerce site in 2023.
Forrester eCommerce
JULY 23, 2024
GitLab is a leading platform for version control, continuous integration and delivery (CI/CD), and collaboration. With its robust features and security focus, GitLab has gained a loyal user base and has become a go-to solution for enterprise developers worldwide.
Groove
JULY 26, 2024
Managing customer churn and increasing lifetime value are two of the most common initiatives our marketing team is given when working with an organization to grow revenue. The reality is both of these elements can be defining KPIs for your business and a critical intersection for organizations looking to improve customer loyalty. 4 Key Elements Your Loyalty Program Must Have Defining the solution is only half of the battle.
Salsify
JULY 25, 2024
Black Friday originated in the U.S. and has since spread to other countries, including the U.K., Australia, Canada, and Germany. Black Friday trends and success also spurred the creation of other holiday shopping events, notably Cyber Monday and Cyber Week.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
Retail TouchPoints
JULY 24, 2024
Conn’s Home Plus , which filed for Chapter 11 bankruptcy protection in the Southern District of Texas on July 23 according to multiple media reports, will close 71 of its 170 stores. The 134-year-old furniture and electronics retailer, which operates primarily in the South and Southwest U.S., will close 18 stores in Florida, nine in Texas and seven in Arizona.
Forrester eCommerce
JULY 25, 2024
Net Promoter Score (NPS) reminds me of the apricot tree on the side of our house. It sometimes disappoints us – like this year when it carried exactly one (!) fruit.
Groove
JULY 22, 2024
What is Headless eCommerce? Headless commerce provides a content-first eCommerce approach to website design and development. Headless eCommerce happens when you detach a website’s front end CMS, aka the “head” of a website, from the eCommerce backend. In a headless environment, your backend runs completely separate from your front end and the two are tied together using APIs.
Salsify
JULY 23, 2024
Check out some highlights from the Digital Shelf Summit on how enhanced content helped digital leaders at Samsonite and The Legacy Companies.
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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p
Retail TouchPoints
JULY 24, 2024
Picture walking into a high-end retail store where every detail, from the shifting lights to the interactive displays, tells a compelling story about the brand. Imagine a fitness center where the atmosphere adapts to your workout, surrounding you with dynamic visuals and immersive soundscapes that push you to achieve your goals. Envision a luxury hotel where every corner, from the alluring exhibition in the lobby to the countless features of the smart room, creates a unique and personalized expe
Forrester eCommerce
JULY 26, 2024
Crises such as the one triggered by CrowdStrike's global outage shine a bright light on many aspects of business and technology. Our new report provides a thorough overview of recommended actions for tech leaders as they face the unfolding long-term repercussions.
RetailDive
JULY 25, 2024
The HBC-owned business is prepping for its takeover of rival Neiman Marcus Group, which includes Bergdorf Goodman, a spokesperson said Wednesday.
365 Retail
JULY 22, 2024
After a close-fought judging process the shortlisted entries have been named. At a crucial time for the industry, The Creative Retail Awards is the ultimate celebration of innovation and excellence in retail, leisure and hospitality design. It allows retailers and creatives from around the world to compete for glory in a range of categories, culminating in a glittering awards presentation in London, a global hub for the creative industries.
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In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.
Retail TouchPoints
JULY 26, 2024
Nordstrom is expanding its shop-in-shop partnership with custom apparel brand Indochino by adding five new locations, bringing the total number of Indochino shops in Nordstrom stores to 32. The partners opened their first shop-in-shops in 2021. Indochino specializes in made-to-measure suits, shirts, chinos and outerwear for men and women. Customers visiting Indochino shops at Nordstrom will receive a personalized shopping experience guided by the brand’s Style Guides, who help customers pi
Forrester eCommerce
JULY 25, 2024
Digital banks are gaining traction among consumers, globally. Learn what incumbent banks should do to compete.
RetailDive
JULY 26, 2024
Customers value associate’s advice, particularly for luxury goods, while they feel frustrated by chatbots’ inability to resolve customer service inquiries.
RetailWire
JULY 21, 2024
Del Taco has launched its new Del’s Real Deal Menu featuring 15 items, all priced at $2 and under. This value menu includes popular choices like tacos, burritos, nachos, and now includes freshly made chips & house-made guacamole.
Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes
Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.
Retail TouchPoints
JULY 26, 2024
Today’s store design teams are facing mounting pressures. More than three-quarters ( 76% ) of respondents to Retail TouchPoints’ latest Store Design & Experience Survey expected their store design budgets to rise in some way over the next 24 months, but that doesn’t mean they can make careless investments. Store design teams are simultaneously navigating: The rising cost of materials ( 57% ); Adapting store experiences to new shopper expectations ( 57% ); and Having to integrate new digita
Forrester eCommerce
JULY 23, 2024
Do executives understand generative AI (genAI) better than consumers do? Nope — apparently not. Our research shows that among consumers, generative AI is poorly understood or not at all (see The State Of Consumer Usage Of Generative AI, 2024).
RetailDive
JULY 23, 2024
The closures represent about 13% of its store fleet and come amid a Bloomberg report that the home retailer is prepping to file for bankruptcy.
Practical eCommerce
JULY 23, 2024
Chanel, Macy's, and H&M are example brands that have left X. Yet the platform remains popular, with high engagement. The post Most Retail Brands Ignore X, per Study appeared first on Practical Ecommerce.
Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global
In the fast-paced world of corporate finance, staying ahead of the curve is crucial for sustainable growth and profitability. This exclusive webinar with leading expert Hilary Akhaabi, PhD, will teach you practical ways to navigate complex financial landscapes and enhance your company's revenue management capabilities. Whether you're aiming to refine your financial strategies or seeking innovative solutions to drive performance, this new session is for you!
Retail TouchPoints
JULY 24, 2024
Southwest Airlines is partnering with creators in various subcultures of TikTok to both highlight travel inspiration and offer an easy way to book flights on its airline. Ten different creators based in key Southwest Airlines markets, including Hawaii, Orlando, Fla., Chicago, San Diego, Las Vegas and Austin, Texas, will be highlighting travel-related content from now through Oct. 13.
Forrester eCommerce
JULY 25, 2024
Salesforce and Workday announced a strategic partnership to blend customer, financial and employee data in a shared data foundation that negates the need to duplicate data or build custom integration. The result? Optimized employee and customer experiences that up-level business outcomes for joint Salesforce-Workday customers. The strategic objective?
RetailDive
JULY 24, 2024
The video rental chain’s last-standing franchise location in Bend, Oregon, has both loyal customers and nostalgic fans.
365 Retail
JULY 22, 2024
BIRKENSTOCK has announced the opening of its first retail store in France, located in the vibrant Marais district of Paris. This milestone marks a significant step in the brand’s retail expansion across Europe. The store, set to open on July 20, is situated just steps from Paris City Hall and the Picasso Museum, positioning it in the heart of one of the world’s fashion and cultural capitals.
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Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.
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