Sat.May 13, 2023 - Fri.May 19, 2023

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10 Excellent Examples of Web Design for Ecommerce | Salsify

Salsify

It’s difficult to replicate the in-store shopping experience online, but brands are constantly finding new and exciting ways to showcase their products through a screen. Luckily, product pages are basically the final frontier for shoppers deciding whether to buy or not.

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Dropshipping vs Print on Demand: The Key Differences

Ecommerce Platforms

Dropshipping vs Print on Demand: Which is the right solution for your business? At a glance, both of these business models have a lot in common. They both involve working with third-party companies to produce and ship products. They also both help to reduce the risk retailers take when selling products online, with no minimum order quantity requirements.

Shipping 104
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Nike faces lawsuit over greenwashing claims

RetailDive

A Missouri plaintiff said that 90% of the products Nike advertises as using recycled materials don’t, and that some of the recycled materials themselves are environmentally harmful.

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How to Test the Effectiveness of Your Pricing Strategies

Wiser

For some, implementing a new pricing strategy can feel like a real shot in the dark. Set your prices too low and you’ll miss out on profit. Too high, and you’ll lose sales to your competitors. It’s not as simple as copying the competition’s prices, and there is no easy, one-size-fits-all solution. Luckily, you don’t actually have to continue flying blind.

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Personalize & Empower: Crafting a Digital-First Retail Experience

Speaker: Nicole Ramirez, M.A. - Marketing Director, Growth, Emerging Products - Forbes | Advisory Panel - University of Houston | Named Top 5 Digital Marketing TEDx Talks

Data-driven client engagement is revolutionizing the way businesses interact with their customers. Using data to understand customer behavior and preferences can improve personalization and customer pleasure. But while most businesses understand the value of data-driven client engagement and delivering tailored experiences, many are having difficulty implementing them.

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Make The Case For FinOps

Forrester eCommerce

While the prevailing macroeconomic conditions reinforce the need to control cloud spend, CFOs still require a solid business for any net-new spend. Building a business case for FinOps is relatively straightforward with a fairly quick ROI.

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Ecommerce 101: What is the Difference Between a Product Listing Page and a Product Details Page?

Zmags

There is no more important quality in the modern ecommerce landscape than convenience. For your customers, convenience embodies everything from knowledge to agility, understanding what they’re buying and being able to go from cart to checkout with ease.

eCommerce 240

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Google Merchant Center: Everything an eCommerce Merchant Needs to Know

Groove

As the eCommerce landscape continues to evolve, businesses are constantly seeking tools to bolster their online presence. One such tool is Google Merchant Center. If you've ever found yourself asking, "What is Google Merchant Center, and how can it enhance my eCommerce performance?" then you're in the right place. This comprehensive guide will explain everything you need to know about Google Merchant Center, including setting up an account, creating a product feed , and optimizing product listin

eCommerce 148
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Five Questions To Ask Before Committing To One-To-One Account-Based Marketing

Forrester eCommerce

With the convergence of demand and account-based marketing (ABM) accelerating and the two disciplines becoming increasingly indistinguishable, many ABM practitioners are wondering whether there will still be a home for “classic” one-to-one ABM.

Marketing 345
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Understanding The Value Of Anonymous Visitor ID

UpSellIt

Hundreds of shoppers come and go from your website every day without making a purchase. To make matters worse, you have no idea who most of them are. That’s where Anonymous Visitor ID comes in. What is anonymous website visitor tracking? Anonymous visitor tracking identifies and collects lead information from unknown visitors on your website. Tracking gives you the ability to collect key data such as contact information, pages viewed, cart contents, and more.

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Yiwu Market: A Guide To China’s Largest Wholesale Market

My Wife Quit Her Job

As an online store owner, sourcing a wide range of products to sell on your platform can be daunting. Thankfully, China's Yiwu Market has hundreds of thousands of products to choose from. If you're planning a trip to the Market, here are some tips to help you make the most of your visit. The post Yiwu Market: A Guide To China’s Largest Wholesale Market appeared first on MyWifeQuitHerJob.com.

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Inriver Webinar Featuring Forrester: Are You Ready for the Future of PIM?

Speaker: Brooke Cunningham, CMO at inriver

As demands for product information grow and the product journey goes circular, ensuring you have the right PIM software in place today is essential. Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.

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Top 10 eCommerce Platforms Ideal For Small Businesses In 2023

MakeWebBetter

1.564% of the eCommerce owners are using WooCommerce with whopping 1,129,637 users. This showcases WooCommerce as one of the best eCommerce platforms in the entirety of the eCommerce web. Despite the fact that the WordPress eCommerce plugin is succeeding Shopify which is used by 0.915% of site owners in the web space, Shopify has to [.] The post Top 10 eCommerce Platforms Ideal For Small Businesses In 2023 appeared first on MakeWebBetter.

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What Makes A Future Fit Platform Strategy?

Forrester eCommerce

We identified the platform best practices found in the other submissions to the inaugural TSI Awards. We added the submitting companies’ real-world examples to help you understand the full future fit platform strategy and see how it could support your organization.

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Why Algopix is The Best Free Alternative to Keepa

Algopix

Welcome to our comprehensive guide on finding the best free alternative to Keepa for tracking Amazon Best Sellers Rank (BSR). If you’re an Amazon FBA seller or someone who closely monitors product performance on the platform, understanding BSR trends and changes is crucial for making informed decisions. While Keepa is a popular tool for tracking BSR, we believe there’s an alternative solution that can provide similar functionality without the cost.

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461: The Toxic Truth About Entrepreneurship – My Impromptu Speech At Books Inc | Family First Friday

My Wife Quit Her Job

Welcome to Family First Fridays which is a new segment of the podcast named in honor of my book, The Family First Entrepreneur. Last night, I held my very first book signing at the Books Inc. In Palo Alto and I had a blast. I wasn’t planning on giving a speech at the bookstore last night, but I ended up giving a 15-minute impromptu talk, which I’m sharing with you today.

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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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How To Use Artificial Intelligence in Ecommerce | Salsify

Salsify

Wonder how certain brands and retailers are consistently dominating the digital shelf? It isn’t intimidation tactics. Those embracing digital transformation by adopting now-common tools like artificial intelligence (AI) and augmented reality (AR) are at the helm of this takeover.

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Paid Loyalty Programs Pique Premium Interest

Forrester eCommerce

Premium loyalty programs charge a fee for access to membership or a program tier. These can be one-time fees (REI — $30 once for a lifetime) or monthly/annual fees (Amazon Prime, Walmart +).

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Printify vs Redbubble (2023): Which is Best for Print On Demand Businesses?

Ecommerce Platforms

Printify vs Redbubble: Which solution is best if you’re planning on starting a print-on-demand business? Both Printify and Redbubble offer ecommerce business owners a convenient way to start selling customized and unique products to consumers online. With both tools, you can add your unique designs to a variety of different products, ranging from popular apparel garments such as shirts and hoodies, to phone cases, home accessories and more.

eCommerce 104
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How ChatGPT AI Revolutionizes Amazon FBA Business: Saving Time and Money

Algopix

In today’s fast-paced world of e-commerce, staying ahead of the competition is crucial for the success of your Amazon FBA business. As an experienced SEO and copywriter, we understand the importance of leveraging advanced technologies to outrank competitors and achieve higher visibility on search engines. In this article, we’ll explore how ChatGPT AI can revolutionize your Amazon FBA business , saving you valuable time and money in the process.

eCommerce 104
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The B2B Sales Leader's Guide for Any Economic Environment

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution. To thrive in a challenging environment, sales teams need a rock-solid grasp of the fundamentals and the biggest force-multipliers they can get their hands on.

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Salsify Certification Program Launches GDSN Essentials Training | Salsify

Salsify

Salsify Academy launches the Salsify GDSN Essentials certification learning path to help customers and partners drive the most impact with the Salsify GDSN Data Pool.

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Why Is Skills Management So Hard?

Forrester eCommerce

Every time I talk to people about skills management, we arrive at two conclusions: 1) skills management has a ton of potential benefits; and 2) it’s incredibly confusing. The market is full of articles unpacking number one, so I want to share what I’ve learned about number two.

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Shopify vs BigCommerce vs WooCommerce (2023) – Which is Best for You?

Ecommerce Platforms

In the ecommerce world, there are dozens of tools and platforms on the market that can assist you with launching your own online store. But with so many choices, how do you know which is best? Fear not; you've come to the right place if you're struggling with this question. Here we're showcasing three of the most prominent players: Shopify, BigCommerce, and WooCommerce, to help you find the best tool for your business.

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From Retirement to Retail: How Employers can Support Successful Returns to Work

Retail TouchPoints

The economic fallout from the pandemic has had a profound impact on the labor market and society. Worker shortages across industries have created a challenging scenario for countless businesses as they rush to fill job vacancies while still ensuring the satisfaction of their existing staff and customers. According to the U.S. Chamber of Commerce, the current rate of participation in the labor force is 62.6% , down from 63.3% in February 2020.

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The Ultimate E-commerce Shipping Report For Small Businesses In 2023

Inflation, cost of shipping, and changes in consumer spending are some of the biggest challenges online merchants face today. Get a thorough analysis of these trends, current customer behavior, and more in Shippo’s latest “2023 State of Shipping Report.

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Footwear brand On reports record sales growth in Q1

RetailDive

The company is selling predominantly at full-price — even within a promotional environment in the category — and more than quadrupled net income.

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Search – The Next Big Category In Commerce Tech – Is Crucial To CX And Success

Forrester eCommerce

Our newly-published Vendor Landscape for Commerce Search and Product Discovery lists the 28 most notable vendors in the space and details the 10 most important use cases they’re focusing on for clients today.

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Printify vs Spocket (2023): What’s The Difference?

Ecommerce Platforms

Do you want to profit from your designs without physically dealing with stock and managing shipping logistics? If so, dropshipping might be a suitable ecommerce fulfillment model for you. Fortunately, there are plenty of dropshipping platforms to choose from: and Printify and Spocket are among the best. Interested? Keep reading this Printify vs Spocket review to discover which service best meets your needs.

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How Walmart+ SVP Plans to Get ‘Most of America’ to Join the Membership Program

Retail TouchPoints

The debut of the Walmart+ membership program in September 2020 was a significant departure for the retailer. “We spent 60 years democratizing every asset and every experience — everyone, no matter who you are, gets the same everyday low price and experience,” said Chris Cracchiolo, SVP and General Manager of Walmart+ at Walmart in a recent webinar. “Membership is a bit of a different variable in that equation.

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How to Match Online Customers with the Products They Are Searching For

Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers. A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers. Working to match site visitors with the relevant content they need improves and personalizes the user experience.

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Walmart sales up 7.6% as shoppers hunt for low prices

RetailDive

Cheap groceries and household goods are drawing in more customers, including higher-income ones, but analysts say few are buying more than that.

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Announcing The Forrester Wave™: Managed Detection And Response, Q2 2023

Forrester eCommerce

The Forrester Wave™: Managed Detection And Response (MDR), Q2 2023 is live! The MDR market continues to redefine what it means to offer a successful security service with high client satisfaction and retention rates and, as a result, extraordinary growth rates.

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LetsAsk.AI Review (2023): ChatGPT Solutions for Websites

Ecommerce Platforms

In this LetsAsk.AI review, we’re looking at one of the most exciting new tools for delivering personalized service to customers in the digital world. Providing access to a powerful ChatGPT-based bot building solution, LetsAsk.AI promises companies a convenient way to provide online customers with self-service support, powered by artificial intelligence.

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Structured Snippets: 5 Tips to Optimizing Your Search Engine Results

Store Growers

Last Updated on May 19, 2023 Structured snippets are one of Google’s many tools and ad extensions that can improve the performance of your ad campaigns. It lets merchants emphasize their products’ key features, allowing them to attract their target audience based on their interests, behaviors, and preferences. The structured snippets feature appears in a header format beneath the text in the advertisement.

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Retail Reimagined: What It Means To Be An Innovative Retailer

Speaker: DeAnna McIntosh, Retail Growth Strategist

The past three years have forever changed the retail landscape. Companies of all sizes were forced to welcome change with open arms and surrender to total flexibility in order to be agile in the ever-evolving economic environment. In 2023, we are navigating inflation and its impact on consumer spending, various lasting side effects from the pandemic, and a looming recession in the back half of the year.