Ecommerce Platforms
MAY 18, 2021
Launching a website is just one of the many things small business owners and self-employed people need to do to run a successful online brand. This is why you'll likely integrate with a range of plugins. Not only to add extra functionality to your site but also to help you manage other aspects of your business – customer service, marketing, lead generation, etc.
Wiser
MAY 20, 2021
Every eCommerce seller, like any business whose aim is to sell, has its prices as a powerful resource to attract customers and increase revenue. If you have an online store, or are starting a new project, think very carefully about which pricing strategy you are going to follow to make your products even more attractive. The first step? Be clear about your costs and look for a balance between quality and price.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Ecommerce Platforms
MAY 17, 2021
When starting out in the world of ecommerce, one of the first things you need to consider is your domain name. These days the process is fairly easy. This can be quite a daunting prospect and you may be not aware of what a domain name actually is, let alone how to find one and then register it. In this simple guide, we will cover all bases from the definition of a domain right through to the setup.
Forrester eCommerce
MAY 21, 2021
Just as using a scientific approach boosted the fortunes of major league baseball teams, so should sales teams use data and analytics to lift productivity and performance.
Advertisement
Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Groove
MAY 19, 2021
Increasing organic rank doesn't happen overnight. It involves a great amount of SEO optimization, time and patience. Luckily, there are steps brands can take optimize their eCommerce SEO strategy and beat the competition. SEO For eCommerce: On-Page vs. Off-Page Optimization. There are many technical and non-technical facets of SEO for eCommerce businesses to implement.
Retail TouchPoints
MAY 21, 2021
Microsoft ’s China arm is partnering with Chinese electronic shelf label (ESL) provider Hanshow to empower its global expansion in the retail industry. Under the strategic collaboration, Hanshow will adopt Microsoft Azure operated by 21Vianet for its operations while also prioritizing Microsoft technology for its solutions to retail clients. This will unify Hanshow’s global information systems to improve efficiency and security.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Forrester eCommerce
MAY 18, 2021
Progressive web apps (PWAs) have been around since the standard was created by Google in 2015. It’s arguable that Steve Jobs announced them back in 2007—although his enthusiasm may have been curbed later by the fees the Apple App Store could claim for iOS platform apps. Apple’s notable reluctance to embrace PWA technology has kept […].
Ecommerce Platforms
MAY 19, 2021
Shopify store owners are always looking for the best apps to help streamline operations and enhance the customer experience. But, plugins are expensive, making choosing the right ones all the more critical – especially if you're on a tight budget. You need to do your due diligence and get to the bottom of what the plugin offers before parting with your hard-earned cash.
Retail TouchPoints
MAY 21, 2021
Foot Locker, Inc. will transition approximately one-third of its most successful Footaction stores to other banners over the rest of 2021 and shutter the remaining locations as their leases expire during the coming two-year period. The retailer, which purchased Footaction in 2004, currently operates a total of 256 Footaction stores in 36 U.S. states, Puerto Rico and Canada.
Kissmetrics
MAY 18, 2021
Your website can be your strongest sales asset or your weakest link. A high-converting website works even when you’re sleeping, bringing in sales and growing your business 24 hours a day. While the average conversion rate is around two to five percent , some of the highest performing websites online see conversion rates as high as 11 percent. This means top advertisers are outperforming competitors by more than double.
Advertisement
In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Forrester eCommerce
MAY 18, 2021
Discover key questions that need to be answered for a successful return to office plan and how to calculate your organization's return to office readiness.
My Wife Quit Her Job
MAY 20, 2021
Today I have an extra special guest on the show, Erick Strider. Erick is not her real name but it’s the name she uses when she sells her products on Etsy. Erick is only 16 years old, yet she has a side hustle that makes her over a thousand dollars a month on Etsy. Erick had no experience running an eCommerce business prior to selling on Etsy and she started with no audience.
Retail TouchPoints
MAY 20, 2021
The COVID-19 pandemic has only heightened the move away from the physical walk down store aisles to the seamless clicks of buttons and consumers’ reliance on the internet for retail purchases. The trend was never surprising. Making a purchase on the internet is fast, convenient, and all-encompassing. Your mousepad becomes a shopping cart to whatever you want, whenever you want it and wherever you need it.
Kissmetrics
MAY 19, 2021
SEO is a complex game full of surprises. Even with best intentions, it’s possible to invest in your SEO only to have your site penalized by a Google algorithm update or manual action. If you notice your website traffic suddenly drop or your position in the SERP ranking falling, your site may have been a victim of a Google penalty. Fixing these penalties should be a top priority, as a drop in your search engine ranking can result in lost customers and lost sales.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Forrester eCommerce
MAY 20, 2021
Employees faced significant issues in access and affordability of mental health services long before the pandemic. Amid a pandemic, the need for mental health escalated to unprecedented levels. In the past year, 83% of US employees experienced negative emotions associated with poor mental health, yet many employers have taken no action. Only 21% of purchase […].
My Wife Quit Her Job
MAY 17, 2021
This post will evaluate Shopify Shipping versus other paid shipping software solutions to handle your shipping and fulfillment logistics. You’ll learn why Shopify Shipping is actually quite expensive even though it’s technically free. If you run an ecommerce business selling physical products online, you are responsible for shipping and delivering your orders to the end customer in a timely fashion.
Retail TouchPoints
MAY 18, 2021
The days of poorly lit dispensaries with dusty shelves stocked with rolling papers, tie-dyed T-shirts and patchouli incense are over. The new 21st-century cannabis boutiques are taking a page from lifestyle aspirational brands, such as RH and Tiffany & Co. , with Instagram-worthy interiors that are driving up neighborhood property values and attracting luxury consumers.
Kissmetrics
MAY 17, 2021
Success in many areas of life depends on personal and professional development, and finding a mentor can help. You can’t successfully take the journey to personal and professional development alone. Mentorship simply means a relationship between you (the mentee) and a more experienced person (mentor) that benefits your growth. How to Find a Mentor. Finding the right mentor is never an easy task.
Advertisement
In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Forrester eCommerce
MAY 21, 2021
Earlier this week, an op-ed published on The Hill sent infosec Twitter into a tizzy by blaming cybersecurity industry best practices for recent high-profile security breaches. For us, the security team at Forrester, the op-ed furthered a number of security myths that we felt compelled to bust here. Myth #1: The Best Infosec Pros Have […].
Omnisend
MAY 19, 2021
Reading Time: 4 minutes. You set up your ecommerce store and are open for business. Thanks to adopting an automation platform, you’re reaching a broad audience and pulling in more sales. Email marketing and SMS conversion rates are in line with ecommerce merchant trends. Business is great. But what about legal obligations? Specifically, are you confident that you’re compliant with tax regulations, whether you’re selling a pair of pants to someone in New York or a car accessory to a Montana resid
Retail TouchPoints
MAY 21, 2021
Retail results for Q1 2021 have been promising so far, showing that the economy may finally be emerging from a long, slow year. However, the pandemic has yet to end on a global scale, and every retailer will face a shifting set of challenges and opportunities through the spring and potentially into the summer. In short, circumstances may be improving, but retailers still have plenty of challenges ahead.
Kissmetrics
MAY 17, 2021
There are dozens of considerations entrepreneurs have to keep in mind when launching a new company, from the logo to the product to the packaging. The business name, however, may be the most important of all. There are over 30 million small businesses in the U.S., according to the U.S Small Business Administration. That means you have to go above and beyond to stand out.
Advertisement
Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Forrester eCommerce
MAY 21, 2021
A question I am asked most every day now is, “Will [insert tool, process, or person here] stop the next SolarWinds?” We all know the answer to that question: It’s truly nothing new — that tool, or process, or headcount may help reduce risk, but you can never confidently say you are 100% protected from […].
lateshipment
MAY 21, 2021
Did you know that the average Customer Retention Rate (CRR) is just around 35% for eCommerce businesses. But why is CRR crucial to maintain for a business? Just take a look at these stats 65% of a company’s business can be credited to existing customers. Companies have to spend 7 times more to get a new customer than to retain an existing one. Improving customer retention by 5% increases profits by up to 25% to 95%.
Retail TouchPoints
MAY 20, 2021
IKEA U.S. is putting its own spin on “vacations” and “staycations” with the launch of “IKEA Renocations” on Pinterest. Created to help inspire consumers and bring the feeling of several destinations into various rooms of the home, the campaign launched May 19 and is a collaborative effort across Wavemaker, Ogilvy and Jebbit. Tapping into the platform’s 85 million+ audience of those searching for home inspiration and ways to shop, IKEA U.S. has launched a custom quiz experience through Pinterest.
Kissmetrics
MAY 20, 2021
If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking about your brand and giving information to the public about what you sell, where you’re located, your hours, your website, and more. When Google shares information about your brand in what is called Google Knowledge Panels, you don’t want to just know about it—you want to claim it.
Advertisement
The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
Forrester eCommerce
MAY 18, 2021
European recovery from the pandemic depends on employee experience; yet, many leaders still underestimate the importance of culturally transforming their organization and embracing a new management approach. The firms that will succeed out of the crisis will be those that prioritize EX and embrace anywhere work.
Salsify
MAY 18, 2021
Today we are incredibly excited to announce the acquisition of Alkemics and its Supplier Experience Management (SupplierXM) platform. Read the full press release.
Retail TouchPoints
MAY 18, 2021
Telia — a telecommunications company in the Nordic and Baltic states — is piloting a new self-service store model in Tartu, Estonia, as it looks for cost-effective ways to serve customers in regions where full-service offices aren’t in place. Developed in partnership with Estonian technology company Cleveron , the pilot will run through mid-August. Customers will be able to replace telecom devices such digital TV tuners, SIM cards and telephones, purchase new ones and pick up ordered goods at th
Kissmetrics
MAY 20, 2021
While you once had to be fluent in code to successfully build a website or an app, those days are now far behind us. How? Thanks to no-code creation tools. These revolutionary interfaces allow users without classic programming backgrounds to build websites and apps through a graphical interface rather than using code. The utility doesn’t stop there: No-code tools can help entrepreneurs and marketers achieve feats that in the past were reserved exclusively for programmers.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
Expert insights. Personalized for you.
210 
Let's personalize your content