Sat.Jul 16, 2022 - Fri.Jul 22, 2022

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60% of small retailers could shutter for good in the next few months: report

RetailDive

Inflation, rent hikes and lower consumer spending are among the challenges that some indie stores say are making things worse than during the pandemic.

Retail 145
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How To Improve Customer Retention With Enhanced Shopping Experiences | Salsify

Salsify

Businesses need new customers to grow. Without the influx of new shoppers, company revenue will stagnate, and ongoing success becomes a challenge.

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How to Level Up Your Marketing Tech Stack

BigCommerce

Just like 2020, 2021 was a year of change for shoppers — in the way they communicate, browse and their…

Marketing 330
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A Federal Privacy Law? What Marketers Need To Know

Forrester eCommerce

Yesterday, the US House Committee on Energy and Commerce voted to pass the country’s first comprehensive privacy bill, the American Data Privacy and Protection Act. This is a milestone as the bill moves through the legislative process. For marketers who don’t have time to read 132 pages, we’ve broken down the key takeaways. What Is […].

Marketing 363
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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3 Ways SMBs Can Deliver a More Personalized Shipping Experience

Retail TouchPoints

With supply chain disruptions still making headlines, small and mid-sized businesses (SMBs) looking to remain competitive may contend with inventory challenges and rising rates of theft and damage in the last mile. In this new landscape, the shipping experience has become more important to a brand’s bottom line — and reputation — than ever before. A new research report conducted by UPS Capital, Personalized Shipping Experiences: The Next Frontier for eCommerce , shows that personalized shipping

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A Guide To Shopify Handshake And How To Get Started

My Wife Quit Her Job

If you’re looking for a wholesale marketplace like Faire, Tundra, or Bulletin that doesn’t charge any listing and selling fees, then Shopify Handshake is the perfect platform for you. Handshake is a relatively new online marketplace by Shopify where you can sell wholesale products for free. In this post, you’ll learn everything you need to know about Shopify Handshake, including what it is, how it works, how to sell on the Handshake marketplace, and its pros and cons.

Shopify 238

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“You’re Dead To Me,” Said The Patient To Their Patient Portal

Forrester eCommerce

Precision Nudging is the future of patient communication and will help improve patient communication, engagement, and outcomes. Read this blog to understand what is precision nudging, what are the benefits of using this technology, and where you should get started.

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Etsy Moves Executive Following Depop CEO Resignation

Retail TouchPoints

Etsy has appointed its Chief Product Officer Kruti Patel Goyal as Depop CEO following the resignation of Maria Raga from the leadership role at the fashion resale marketplace. The appointment will be effective Sept. 12, 2022. Nick Daniel, Etsy VP of Product Management, has been promoted to the CPO role formerly held by Patel Goyal, and both Patel Goyal and Daniel will report to Etsy CEO Josh Silverman.

Fashion 312
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How We Designed and Developed Doc Popcorn’s Brand New BigCommerce Site

Groove

Doc Popcorn is a sister company to Dippin’ Dots, a brand famous for its small frozen treats. With numerous franchised retail locations across the United States, Doc Popcorn offers high-quality and freshly popped popcorn to consumers across the country. While Dippin’ Dots recently underwent a complete website overhaul, Doc Popcorn used this opportunity to revitalize its site’s appearance and functionality.

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9+ Best Print on Demand Companies in Europe

Ecommerce Platforms

The best print on demand companies in Europe are gaining a lot of attention in today’s competitive ecommerce landscape. Globally, the market for print on demand solutions is expected to reach a value of $39.40 billion by 2030 , and countless entrepreneurs are getting involved. For would-be European business owners, a “POD” solution makes it simpler to create a range of custom products for consumers, without spending a fortune.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Chief Automation Officers Are The Answer… But What Is The Question?

Forrester eCommerce

In Douglas Adams’ beloved novel ‘The Hitchhiker’s Guide to the Galaxy’, a galactic supercomputer is tasked by its masters with answering the ‘Ultimate Question of Life, the Universe, and Everything’. The supercomputer spends a few million years deep in compute, until one day, it finally finds the answer. No major spoilers ahead, but here’s the […].

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Ecommerce Check-In: Has 2022 Shaped Up the Way We Predicted? 

Retail TouchPoints

The ecommerce boom of 2020 brought millions of new shoppers to digital platforms, and that growth trajectory continued into 2021. At the end of 2021, the editors of Retail TouchPoints took a stab at predicting what would happen in ecommerce in 2022. Now, at the halfway point of the year, we thought we’d check in on how well our predictions have held up.

eCommerce 306
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Ecommerce Conversion Rate Optimization Tips to Raise Your Revenue

ROI Revolution

Your paid search advertising and organic search engine optimization efforts help lead shoppers to your website. But without ecommerce conversion rate optimization (CRO) efforts, even the biggest boost in traffic from paid ads and SEO won’t touch your bottom line. To gain a deeper understanding of the current ecommerce landscape, we surveyed 170 digital marketing professionals about their top-of-mind trends, initiatives, and concerns for 2022.

Payments 146
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6 Best Free and Paid Services for Selling Print on Demand Mugs

Ecommerce Platforms

Print on demand mugs are some of the easiest products to sell in the POD market. Mugs are something everyone can benefit from, and they’re easy to customize with a wide variety of different designs. If you’re tired of selling the standard t-shirt on your ecommerce store, mugs could be the perfect way to expand your product list. With the right print on demand company, you’ll be able to easily create your custom products, designing everything from coffee mugs to the classic ceramic mug.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Sales Leadership, Assemble! At Forrester’s B2B Summit EMEA In London, October 11–12

Forrester eCommerce

B2B organisations face a range of macroeconomic uncertainties as they head into the second half of 2022 that pose risk to growth and profitability objectives. While you may not have control over these changing conditions, you can determine your own path through them to ensure that you thrive rather than just survive. Forrester’s B2B Summit […].

B2B 195
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The New Toolkit for Supply Chain Agility

Retail TouchPoints

Global conflicts, economic uncertainty and volatile demand patterns have thrown supply chains (and the retailers that rely on them) for a loop. In addition, always-on, cross-device shopping behaviors mean consumers are taking their shopping across borders and, in turn, they’re asking more of already strained supply chains. Experts agree that the supply chain has more impact on the customer experience than ever before.

Supplies 306
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SKU'd: 3 designers reinventing fashion's business models

RetailDive

Telfar, Marc Jacobs and Tommy Hilfiger are taking a unique approach to retail. Their creative decisions may soon be the way everyone wants to do business.

Fashion 128
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Close CRM Review: What Does This CRM Have to Proffer?

Ecommerce Platforms

If you're a business owner, you don't need us to tell you that nothing is more important than the relationships you nurture with customers and/or clients. So, you need a tool to help you identify the best opportunities for nudging leads towards making that much-coveted purchase, ensuring no connection goes cold. For this, Customer Relationship Management (CRM) software is vital for scaling sales teams.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Feature Your Infrastructure Automation Offerings In A Forrester Research Report

Forrester eCommerce

Technology automation tools are not new, and firms have been using them for decades. However, the business impact of automation has grown exponentially. The industry has moved past the inflection point where we could manage the technology infrastructure manually. Today, automation is no longer about cost or workforce optimization – it improves service delivery and […].

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The Future of Audio is the Future of Everything, Especially Commerce

Retail TouchPoints

The other day I saw a screenshot of a Zoomer’s phone and was kind of blown away. Texting is so old school to these kids, it’s all about sending voice memos to each other now. Snap, Insta, iMessage, even WhatsApp. Text and emojis leave too much room for ambiguity, I was informed. Better to let friends and families hear it straight from the horse’s mouth.

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Instagram launches payment-in-chat feature for businesses

RetailDive

The release allows brands to directly convert customer messages into transactions without leaving the app, positioning it to be a one-stop commerce destination.

Customer 117
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Gen Z is Your Future Customer. Here’s How to Engage With Them Now

Digital Doughnut

Gen Z is the generation after Millennials, born between 1997 and 2010. They have grown up with social media and on-demand entertainment and their influence over what's cool, trending, and important shouldn’t be underestimated. “We're already seeing the impact Gen Zs have on Millennials and Gen Xs when it comes to brand selection, online behavior, and customer engagement," says Desirée Gullan, Executive Creative Director at G&G Digital.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Competition In The Global Cloud Market Intensifies, And Europe Is Very Much In Focus

Forrester eCommerce

The competition in the global cloud computing market is heating up. Globally, the market is dominated by a handful of US cloud computing giants, along with a couple of Chinese companies and a plethora of much smaller European players. But there is anxiety across Europe. Fears are mounting (rightfully so) that the continent’s digital future […].

Marketing 195
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Save A Lot Partners With Sourcing Platform to Widen Search for New Suppliers

Retail TouchPoints

Save A Lot has entered a new partnership with RangeMe to scale the discount grocer’s sourcing efforts for new and innovative products. The deal will help Save A Lot fulfill its mission of providing consumers with products that meet their needs via new product discovery of emerging and established brands. RangeMe will provide Save A Lot with access to more than 200,000 suppliers as well as the ability to leverage a simplified submission process for suppliers interested in getting their prod

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'We have to do something': Can retail close the gap on supply chain emissions?

RetailDive

The industry is woefully behind on scope 3 targets for greenhouse gases. Data poses steep challenges, but experts say retailers still can — and must — do more.

Supplies 117
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Why and How You Should Market to Low-Income Communities

SheerID

Learn how giving exclusive offers to low-income communities can bring you new customers and grow brand awareness and loyalty.

Marketing 109
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Right Insights, Right Time: What Is DataComs And Why Should You Care?

Forrester eCommerce

This week, Forrester published Data Communications Will Make Or Break Your Data Literacy Efforts. In this first research report on this topic, clients will discover how closing gaps in communication can ignite insights-driven decision-making. This content will resonate most with people leaders or change agents who are struggling to transport insights-related messages from the top […].

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Nordstrom Names New Marketing Chief and Product Group President

Retail TouchPoints

Nordstrom, Inc. has promoted Deniz Anders to SVP and Chief Marketing Officer, and appointed DICK’s Sporting Goods senior executive Nina Barjesteh to the role of President of Nordstrom Product Group. Anders’ promotion follows the retirement of Scott Meden, which was announced earlier in 2022. A 22-year Nordstrom veteran, most recently as VP of Marketing, Anders will now lead the company’s marketing initiatives in brand programs, digital marketing, creative strategy and corporate affairs.

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Bed Bath & Beyond downgraded by Moody's amid 'steep decline' in sales

RetailDive

The agency updated the retailer’s coporate rating following the departure of its CEO and chief merchandising officer late last month.

Retail 130
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The Social Commerce Trust Problem: What Retailers Should Know

Kibo

We addressed the skyrocketing use of social commerce in a recent post because it’s an important retail trend. Social platforms present a seemingly perfect retail landscape. By offering a combination of visual, audio, and text elements, social feeds meet users where they already are, providing product discoverability that’s relevant without being intrusive.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib