Sat.Feb 08, 2020 - Fri.Feb 14, 2020

Customer Retention for eCommerce


We’ve already talked in great detail about customer retention in our previous articles, so today we’re focusing on one niche. The post Customer Retention for eCommerce appeared first on ECOMMERCE GROWTH Blog.

5 Data Technology Resolutions for Retail Marketers in 2020


5 Data Technology Resolutions for Retail Marketers in 2020. Retail brands have some work to do in the new year. According to a recent study conducted by WBR Insights, 64% of US retail professionals can only identify half – or less – of their website visitors.

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12 Lovable Valentine’s Day Marketing Strategies for 2020


Based on statistics from the National Retail Federation on Valentine’s Day celebrations, 2019 was a bad year for love. Only… Ecommerce Marketing Holiday Ideas & Strategies

How To Fight Bias In ML-Based Experiences

Forrester eCommerce

Recently, I interviewed Carol Smith about AI and ethics — she’s a Senior Research Scientist at Carnegie Mellon’s Software Engineering Institute, and she told me: “You’re bringing yourself to the projects you do at work, and we’re all biased and flawed.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

The Buyer’s Guide to Customer Data Platforms (CDPs)


If you’re thinking about buying a Customer Data Platform (CDP) for your brand, you know it’s a big decision. You’ve heard it’s the only way to truly access the data you need as a marketer. . But is that really true? Can a CDP really solve your data issues?

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16 Fascinating Tracks and Sessions You Can’t Miss at eTail West 2020


It’s that time of year again — eTail West is right around the corner! While there are many ecommerce conferences… Ecommerce News

CX In France: French Customers Expect Better

Forrester eCommerce

« Les français sont exigeants » is how I summarized Forrester’s findings about the quality of customer experience in France last week at Paris Tendances 2020 — translation: “The French are demanding.”

Point Line Trend on… Window Shoppers


So much attention and spend is put towards attracting net new shoppers (you’re welcome $FB and $GOOG). At the same time, customer loyalty grabs whitepaper headlines and dominates trade show breakout session discussions.

Shopify Vs Wix – Which Is Better For Ecommerce?

My Wife Quit Her Job

This article will compare Shopify vs Wix in the context of creating an online store that sells physical products online. Both platforms have their pros and cons which will be clearly illustrated below. First off, Shopify is well regarded as the industry leader in the ecommerce space. However, I’m often asked whether Wix is a viable ecommerce alternative. It’s because right now, Wix has over 190 million users worldwide. 190 million!

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

How I Drove 231,608 Visitors to My Site Using This New Channel


Just like any marketer, we all fear what we can’t control. And sadly, for years, a lot of our future is being determined by algorithms. From social sites to search engines… they all have algorithms. Heck, you even have to deal with them with things like email.

Predictions 2020: Answers To Your Questions

Forrester eCommerce

I recently hosted Forrester’s Predictions 2020 webinar, where I interviewed CEO George Colony and other Forrester thought leaders on the dynamics that will shape 2020 and beyond. Attendees were able to ask questions during the webinar, some of which could not be answered live.

Ecommerce Coupon Marketing Strategies: Give Discounts, Get a Lot More


Very few shoppers expect to pay full price for products and services when purchased online. With so many retailers now offering… Ecommerce Marketing

VisionDirect eyes up more savings from D2C model

Retail Technology Review

A leading European online contact lenses supplier is offering savings of up to 45% on major high street opticians, due in big part to the company’s ‘direct to consumer’ (D2C) model. Superior service relies on a lean infrastructure that enables speedy turnarounds, fast delivery and providing a consistent great customer experience –and integral to VisionDirect success is the SnapFulfil cloud-based warehouse management system (WMS). Internet Retailing Retail Supply Chain

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Squarespace Pricing Plans (Feb 2020) – Which Pricing Plan Should I Pick?

Ecommerce Platforms

This article will explore the actual costs you can expect when going with Squarespace. We've put together a detailed review of every fee and payment you can expect with each plan (for both general website or ecommerce stores). We also outlined for whom each Squarespace plan is designed for.

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FinovateEurope 2020: Has Fintech Lost Its Buzz?

Forrester eCommerce

Having attended Finovate for the past seven years, some of the demos are starting to feel repetitive and not as exciting.

20 Creative Ways to Follow Up With Leads


The post 20 Creative Ways to Follow Up With Leads appeared first on PERQ. Furniture Guides Multifamily digital marketing furniture software interactive experiences interactive software lead follow-up multifamily software online guided selling online guided shopping PERQ perq software retail softwar

Septentrio launches an online shop offering high-accuracy GNSS receiver modules

Retail Technology Review

Septentrio’s new web shop offers direct access to mosaicTM multi-frequency GNSS receiver module. Customers can purchase the mosaicTM development kit quickly and easily to evaluate this unique module. Internet Retailing Retail Supply Chain

Out-of-Stock Police: The New Shopify App on the Block

Ecommerce Platforms

Occasionally, products go out of stock – all Shopify merchants face this dilemma from time to time. Sometimes, this is because the product's incredibly popular, but unfortunately, it can be a result of supplier unreliability or other un-mitigating circumstances.

The Power Of The Values-Based Consumer — And Of Authentic Brand Values

Forrester eCommerce

As consumers look to align their purchases with their principles, opportunities arise for brands — though genuine commitment is key. age of the customer B2C marketing chief marketing officer (CMO) loyalty values-based customer experience

20 Creative Ways to Follow Up With Leads


The post 20 Creative Ways to Follow Up With Leads appeared first on PERQ. Blogs Furniture Guides Multifamily digital marketing furniture software interactive experiences interactive software lead follow-up multifamily software online guided shopping PERQ perq software retail software

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Lowest growth outlook for retail in four years

Retail Technology Review

Retail sector posts weakest small business outlook for 2020. Less than a third of small businesses in the retail sector are predicting growth for the early months of 2020. This is the worst growth outlook for the retail sector since the start of 2016. Critical Issues Internet Retailing

What is Shopify & How Does Shopify Work?

Ecommerce Platforms

Setting up an online business requires a full-length approach to all primary store building attributes. We did a background check from various data sources and Shopify seems to hover around all corners in the ecommerce industry. Let's find out what is Shopify and how does it work.

RSA Conference 2020: The Talks I Want to See 

Forrester eCommerce

You’ve reached the point in your #infosec career where you get a full conference pass to RSA. Not coincidentally, this means you are now so busy every day that you don’t have the time to preview the RSA full conference schedule to map out interesting talks.

Email Marketing Automation: A Full Guide for Ecommerce

Bootstrapping Ecommerce

Get started with email marketing automation! Check out how easy it is to implement marketing automation for your store + 4 workflows you can set up today. The post Email Marketing Automation: A Full Guide for Ecommerce appeared first on Bootstrapping Ecommerce. Conversion Optimization

UK prestige beauty industry generates £2.6 billion in sales for 2019, driven by skincare, reports The NPD Group

Retail Technology Review

The sale of prestige women’s face skincare products in the UK reported an increase of 2% in the 12 months to the end of 2019 according to The NPD Group. The total value of the prestige beauty market in the UK was valued at £2.6 billion in 2019, a decline of 3% when compared to the same period in 2018. Internet Retailing Critical Issues

Best Free CRM Software 2020 – The Ultimate 8 Top Free CRM Tools

Ecommerce Platforms

Finding the best free CRM software is now a primary priority for many SMBs because while customer relationship management tools are extremely critical, implementing them can be a costly affair. Yes, that’s right.

RSA Conference 2020: My Wish List

Forrester eCommerce

Last year was my first year as an analyst at RSA, and I loved and hated it in equal measures. I am now a year older and wiser, and I’m so looking forward to so many things, including being in the beautiful city of San Francisco.

A Brand’s Guide to goPuff


The U.S. convenience store industry is huge, with more than 154,000 convenience stores nationwide serving 165 million daily customers. So when two college students set out to disrupt this retail model, the odds were against them.

EBI.AI to build the world’s most advanced grocery AI for Coop Sweden

Retail Technology Review

EBI.AI, one of the most advanced Artificial Intelligence (AI) labs in the UK, has been chosen by Coop Sweden, one of the largest grocery retailers in the country, to build the world’s most advanced grocery retail AI assistant, available to Coop customers in Sweden via apps, web or Google assistant. Internet Retailing Retail Supply Chain

The 15 Best Ecommerce Platform for Small Business

Ecommerce Platforms

Before the digital era began, if you wanted to run a store, you needed a physical, brick-and-mortar location. That meant that starting a business was often a difficult process. After all, not every would-be entrepreneur had the cash required to buy their own building.

RSA Conference 2020: An Intelligence Nerd’s Shopping List

Forrester eCommerce

RSA Conference is an incredible opportunity for vendors to showcase their products and services to the security and risk community. Vendors, my shopping list does not include vaporware or snake oil. Everyone attending knows the internet is a scary place and threats are around every digital corner.