BigCommerce

JANUARY 11, 2018

Paying your taxes isn’t what any entrepreneur dreams of when starting a business. You don’t think about the spreadsheets and the constant state updates. You don’t think about how to charge sales tax, when, where, why and on which products. That’s because taxes are just the cost of doing business. Sadly, doing them incorrectly (and definitely not doing them at all) can cost you your business.

Merchant Services 419

Merchant Services BigCommerce Shipping Costs Definition 419

Optimizely

JANUARY 11, 2018

Most B2C marketers think they already know everything about email segmentation. You create a list of similar buyers, send them a targeted email, and it drives better conversion rates because it’s more personalized. But segmentation can be much more than just static email lists of your customers. Dynamic customer segmentation can significantly outperform a traditional email segment.

Customer 334

Customer B2C Customer Data Improvements 334

RTP blog

JANUARY 10, 2018

The National Retail Federation (NRF) Big Show is less than a week away, and as usual the conference will draw in the biggest names from retail and technology to showcase top trends. More than 35,000 attendees are expected, including representatives from as many as 18,000 retailers. The RTP editors share their advice and tips on how to get the most value from time spent at the NRF Big Show.

Events 150

Events Travel Retail Information 150

My Wife Quit Her Job

JANUARY 8, 2018

My wife just closed the books on 2017 and I’m happy to report that our online store had another record year. That being said, it’s also been a hectic year filled with lots of traveling, injuries and family activities. If you’ve been following my recent posts and podcasts, you are probably aware that I’ve been thinking a lot lately about how to increase happiness, manage stress and balance my business and family life.

Travel 125

Travel Books Management 125

Advertisement

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

BigCommerce

JANUARY 11, 2018

So far in this Ecommerce Tax Handbook we’ve covered sales tax , Amazon FBA , and tax law deadlines. Now we’re on to the fun stuff: deductions. Taxes are business as usual, but so are a lot of other things. Small business in the U.S. are fortunate to have plenty of possible deductions to save money where they can. Note that in order to use any of these deductions, you will need to prove the fees and cost.

Shipping Costs 413

Shipping Costs Payment Services Travel Document 413

Optimizely

JANUARY 9, 2018

This is a guest blog post from Justuno , the conversion optimization platform. . Congratulations! If you’re reading this article, you’ve survived the grueling holiday season as an online retailer. Now it’s on to the new year where we can take what we’ve learned and build on it for an even more lucrative year! The new year is a blank canvas and with every blank canvas, it’s difficult to know where to start.

Customer Retention 207

Customer Retention Customer Marketing Shipping Costs 207

Ecommerce Platforms

JANUARY 10, 2018

If there was ever a task that most ecommerce professionals don't think about before launching a store , it's copywriting. Small, medium-sized, and large business owners realize that they have to wear multiple hats, from accountant to marketing pro , but copywriter? Sounds a bit tedious, especially if you have dozens of pages on your website paired with hundreds of products.

eCommerce 143

eCommerce SEO Blog Article 143

BigCommerce

JANUARY 11, 2018

Sales tax is a fact of life for most retailers, whether you sell online, at a brick and mortar store or all of the above. Sales tax for Amazon FBA sellers is a bit more complex than it is for most other retailers. This guide is for Amazon FBA sellers who want the scoop on collecting and filing sales tax. We’ll explain: What sales tax is & why Amazon FBA sellers charge it.

Clothing 390

Clothing Payment Services Fulfillment Shopping Carts 390

Canonicalized

JANUARY 8, 2018

People often ask why they should use any other tool than Google Analytics? Don’t we have all the data we need there? It’s true, Google Analytics stores a lot of data. But sometimes it doesn’t tell the whole story. We tend to accept the numbers displayed in GA as the absolute truth. It’s is a […]. The post Custom Reports & Vizzes missing from Google Analytics [28 ways to look at data like a boss] appeared first on Canonicalized.

Customer 147

Customer Other 147

My Wife Quit Her Job

JANUARY 8, 2018

My wife just closed the books for 2017 so today I’m going to breakdown the numbers this past year for my ecommerce store Bumblebee Linens. It’s been quite a tumultuous year with all the traveling, the injuries and our kids activities but we still made it out with another double digit growth year. Listen to the episode to learn how we grew our business in 2017!

eCommerce 122

eCommerce Travel Books Marketing 122

Advertisement

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

SellBrite

JANUARY 8, 2018

There are tons of ecommerce business models, but many involve buying products from a wholesaler or other retailer and reselling those items at a higher price, then rinse and repeat. If you buy your inventory from vendors, chances are you’ll be charged sales tax unless you hold a valid “resale certificate” (sometimes called a “reseller’s permit.”). Resale certificates prove to your vendor that you are buying their products to sell rather than to use yourself, and so your purchase isn’t subject to

Presentation 146

Presentation Information Reference Article 146

BigCommerce

JANUARY 11, 2018

Let’s start with the basics of ecommerce taxes. Ecommerce tax refers to the sales tax associated with an online sale. Sales tax is a small percentage of a sale tacked on to that sale by an online retailer. Sales tax is a “consumption tax,” meaning that consumers only pay sales tax on taxable that items they buy at retail. 45 U.S. states and Washington D.C. all have a sales tax.

Definition 348

Definition Shopping Carts BigCommerce Shipping 348

Klaviyo

JANUARY 9, 2018

Have you ever fallen in love with a brand and couldn’t help but tell your friends about it whenever the opportunity presented itself? We call that brand advocacy and that’s what every ecommerce store should be working towards. According to Branderati , brand advocates are 2X more likely to tell people about their purchases than non-advocates. Creating a brand that your customers’ rave about takes time and planning — part of that preparation needs to be put into your email marketing.

Customer Retention 141

Customer Retention Social Media Recommendation Customer 141

A Better Lemonade Stand

JANUARY 8, 2018

This SEMrush review breaks down each of SEMrush’s tools to show you how SEMrush can help you grow your business, optimize your website & more! The post SEMrush Review: How We Increased Organic Search Traffic by 532% appeared first on A Better Lemonade Stand.

Marketing 134

Marketing 134

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Bootstrapping Ecommerce

JANUARY 9, 2018

Are your product descriptions converting or can they use some help? Here are the top 4 ways you can improve your ecommerce product descriptions in 2018. The post The Top 4 Ways to Improve Your Ecommerce Product Descriptions in 2018 appeared first on Bootstrapping Ecommerce.

Improvements 103

Improvements eCommerce Conversion Optimization Operations 103

BigCommerce

JANUARY 6, 2018

NGCodec, a company that specializes in developing algorithms, silicon logic and FPGA implementations for cloud video processing, this week announced the availability of their potentially transformative cloud-based encoding technologies via the Amazon AWS Marketplace. The company’s RealityCodec acts as a low-delay H.265/HEVC encoder, which allows much of the processing load of VR video streams to be shifted into the cloud.

Technology 152

Technology Mobile 152

Klaviyo

JANUARY 11, 2018

Great marketing is successful because it treats users as individuals— real living, breathing people— not just as email addresses. Great email marketing strategies succeed for the same reason. For our latest email strategy teardown , I’ve focused on two super successful ecommerce fashion & apparel businesses. While fashion & apparel is a huge space, I looked to narrow down the playing field and focus on a subset of the industry, which brought me to shoes.

Apparel 104

Apparel Fashion Marketing eCommerce 104

Salsify

JANUARY 8, 2018

Creating an effective digital content strategy is a mixture of digital elements. The rapid evolution of digital has meant that your e-commerce content strategy must work harder to help your product stand out from the rest of the market.

eCommerce 102

eCommerce Marketing 102

Advertisement

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

TradeGecko

JANUARY 7, 2018

It’s the new year and mobile optimization for eCommerce is so 2017. If you haven’t done it already, what are you waiting for ? Looking forward, what can we expect for eCommerce merchants and buyers? 2018 is shaping up to be an exciting and innovative year for the eCommerce space! We’ve put together five trends you’ll want to watch.

eCommerce 102

eCommerce Mobile 102

Steve Dennis

JANUARY 9, 2018

2017 was one of the most transformative years for the retail industry that I can remember. 2018 is likely to be just as wild and woolly, albeit in somewhat different ways. Here’s my attempt to go beyond the obvious and go out on the limb just a bit. Physical retail isn’t dead. Boring retail is. A lot of stores closed in 2017. Often forgotten is that a lot opened as well.

eCommerce 102

eCommerce Retail Multi-channel Channel 102

ecomdash

JANUARY 10, 2018

To help you understand what is truth and what is fiction, we’ve put together a list of some common myths about inventory, and the facts that debunk them. Read more. The post 7 Common Myths About Inventory Management appeared first on ecomdash.

Management 93

Management Blog eCommerce 93

Retail Technology Review

JANUARY 9, 2018

Speed of service remains a key consideration in driving omnichannel conversions, as connected consumers expect immediacy across their shopping encounters, a new report by agile software development specialist, Black Pepper Software, reveals.

Omnichannel 87

Omnichannel Consumer 87

Advertisement

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Sailthru

JANUARY 11, 2018

While everyone expected big growth online this holiday season, Mastercard SpendingPulse’s most recent report shows that results may have been even better than most people suspected. Meanwhile, Amazon Prime’s guaranteed two-day delivery fueled some relatively late-in-the season online spending. We’ll look into both these stories as well as news that branded shopping apps and the mobile internet showed equal conversion rates during 2017.

Mobile 84

Mobile eCommerce Internet Retail Download 84

Steve Dennis

JANUARY 8, 2018

The best moment on television yesterday was clearly this. The second best, in my opinion, was Jake Tapper’s CNN interview with White House adviser (and front-runner for the least likable person to grow up in Santa Monica) Stephen Miller. For more than 10 minutes Miller spouted off irrelevant nonsense until Tapper finally showed him the door with the send-off “I’ve wasted enough of my viewers’ time.” If only more folks had the courage to take decisive action on the u

Blog 94

Blog Other Marketing Customer 94

Wiser

JANUARY 8, 2018

Wiser’s first CFO joins to drive organic and acquisition growth for the retail analytics platform. BOSTON (PRWEB) JANUARY 08, 2018. Wiser , a retail analytics platform delivering actionable data for better decisions, has named Mathieu “Mat” Gagné as its first Chief Financial Officer (CFO). Gagne previously served as CFO at Alert Innovation, EBI Consulting and MyWebGrocer, and will oversee accounting, legal, forecasting and financial analysis from Wiser’s Boston office.

Omnichannel 84

Omnichannel Demo Operations Technology 84

Rishi Rawat

JANUARY 8, 2018

Look for related markets adjacent to your core market. Here’s a good example: Warby Parker sells eyewear online but they also have an app that allows any consumer with a phone to test eyesight. The app doesn’t scream “buy our product” but is perfectly aligned with the problem Warby Parker solves. Their eye test app is ranked #9 on Apple app store under the medical category.

Marketing 70

Marketing Consumer 70

Advertisement

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

Dynamic Action

JANUARY 12, 2018

To succeed in 2018, every retailer should be asking these questions around inventory, returns, marketing , warehousing, pricing and customers. With DynamicAction retail analytics , your team will be able to answer questions like these, as well as understand the interconnection of each data point and decision. Critical questions every retailer must ask.

Shipping Costs 80

Shipping Costs Retail Order Fulfillment Fulfillment 80

Steve Dennis

JANUARY 12, 2018

I’ll be traveling quite a bit over the next few months attending major industry conferences and (often) delivering my latest keynote “A Really Bad Time To Be Boring: Reinventing Retail In The Age Of Amazon.” January 14-16 New York NRF’s Big Show. February 6 Boston MITX e-Commerce Summit. February 13 Dallas FEI Dallas.

eCommerce 76

eCommerce Travel Retail 76

Bronto

JANUARY 9, 2018

If you show your customers you get them and make it easy for them to find what they’re looking for, they’ll be sure to come back to you time and time again. The post Grow Conversions and AOV With Product Recommendations appeared first on Bronto Blog.

Recommendation 79

Recommendation Blog Customer Marketing 79

Salsify

JANUARY 12, 2018

As a medical device or pharma company, your success in an increasingly competitive market hinges upon your ability to create an enticing product page. By developing a product page that is eye-catching, organized, and informative, you can establish your company as an industry expert and gain an edge over competitors selling the same medical devices or pharmaceuticals.

Information 60

Information Marketing 60

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail