BigCommerce

JUNE 15, 2017

Enterprise brands earning more than $50 million in annual revenue are no longer strapped to expensive site launches to support businesses initiatives. The retail space is competitive and ever-changing. No one wants to be held to a 12-month launch timeline costing half a million dollars or more for an ecommerce campaign, B2C site or employee site. That’s why dozens of enterprise brands at the leading edge of technology are choosing SaaS –– specifically, BigCommerce –– to power new ecommerce initi

BigCommerce 418

BigCommerce eCommerce B2B B2C 418

Kissmetrics

JUNE 15, 2017

Customer retention. It’s one of the most worthy investments a business can make. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!). But before you can understand how to effectively retain customers, you first must understand why they leave.

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

Optimizely

JUNE 13, 2017

It’s no secret that the vast majority of ecommerce retailers use email as their primary method of communication with shoppers – many do so exclusively. But while email is generally reliable, its biggest flaw is its inability to be delivered in “real real-time.” However timely the delivery of an email campaign, it’s still ultimately up to the discretion of the shopper as to when they decide to open the message.

Mobile 207

Mobile Shopping Carts Electronics Channel 207

Groove

JUNE 13, 2017

Screen grab.Copy and paste.Export, import. You’ve been there. Whatever it takes to feature your products in your blog, you’ve done it.

Blog 236

Blog BigCommerce eCommerce 236

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

My Wife Quit Her Job

JUNE 12, 2017

When I first launched the Sellers Summit last year with my partner Toni Anderson, I was terrified. I was scared that I wouldn’t be able to sell tickets. I was scared that I wouldn’t be able to find high quality speakers to talk at the event. And I was scared that I wouldn’t be able to find sponsors willing to support such a small, intimate conference.

Events 202

Events eCommerce Other 202

Kissmetrics

JUNE 14, 2017

Your customers are everywhere. They are learning about your products from display ads, researching your brand on social media, and signing up for your email campaigns to get the latest product updates. That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience.

Channel 226

Channel Customer Jewelry Customer Data 226

Ecommerce Platforms

JUNE 13, 2017

Hobbyists stop reading. Because VirtoCommerce probably isn't your cup of tea. With customers like HBO, Chevron, ProFlowers, Comcast Xfinity and Volvo, the VirtoCommerce is meant for making serious money with your business. As an opensource solution (akin to Magento or WordPress,) businesses don't have to pay a dime to get started. When I say hobbyists stop reading, I don't mean that all small businesses should run away.

eCommerce Platforms 159

eCommerce Platforms eCommerce Merchant Services Multi-channel 159

My Wife Quit Her Job

JUNE 14, 2017

In this episode, I have Jeff Goins on the show. Jeff is someone who I met a Fincon years ago where he gave an awesome keynote speech. He’s the author of 4 books including a national bestseller called The Art of Work: A Proven Path to Discovering What You Were Meant to Do. He also runs a course called Tribe Writers where he teaches others how to get your writing noticed.

Arts 149

Arts Books Blog Other 149

TradeGecko

JUNE 13, 2017

In the first in a series of guest posts by Heather Smith, author of ‘Xero for Dummies’, we asked Heather to reflect on the introduction of the Tracked Inventory feature in Xero, and what it means to TradeGecko customers. Here at TradeGecko we welcome Xero’s feature release and believe TradeGecko's Xero inventory management integration will continue to be a crucial component of your businesses' operations.

Management 154

Management Operations Customer 154

RTP blog

JUNE 14, 2017

Brands have leveraged social networks for customer engagement, brand awareness and even selling for years now, but a certain fast food giant is testing a new function: hiring. McDonald’s is using Snapchat as a tool to recruit some of the 250,000 workers it anticipates hiring this summer. Users can apply to openings at local restaurants through the mobile app after viewing a 10-second video ad featuring McDonald’s employees sharing their experiences with the company.

Social Media 150

Social Media Channel Mobile Other 150

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Fastr

JUNE 14, 2017

Fresh content should be a part of every retail marketer’s content strategy. It’s an impactful way for brands to deliver exciting experiences to their loyal customers that want to be surprised and on the cutting edge. Seasonal experiences are one of the best ways to deliver fresh content, because they provide a strong context to buy. Consumers. The post Ecommerce Curated Content – Father’s Day Buying Guides appeared first on Zmags.

eCommerce 113

eCommerce Consumer Customer Retail 113

A Better Lemonade Stand

JUNE 12, 2017

You there. Would you write one article a week if I said you could make $118,000 in your first year? All it takes is a simple ecommerce marketing plan. The post A Simple Ecommerce Marketing Plan Worth $118,000+ appeared first on A Better Lemonade Stand.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing Article 133

TradeGecko

JUNE 13, 2017

In the face of rising costs and lower revenue, 35.6% of wholesalers are planning to increase revenue by improving their eCommerce capabilities. Through selling online, wholesalers can start selling more by offering existing customers a better shopping experience to encourage brand loyalty, while saving time on managing their operations.

Payment Services 113

Payment Services Payments Operations Improvements 113

RTP blog

JUNE 12, 2017

By Alex Hunt, System1 Research Many manufacturers spend more than half of all their marketing dollars on in-store POS and promotional activity. For years, marketers focused their efforts and spend on building their brands, but in recent years, the actual moment of choosing and buying a product has come under much closer scrutiny. Faced with the challenge of online shopping, retailers have looked to understand what activates online and in-store sales and redoubled their efforts to improve the sho

Consumer 150

Consumer Point of Sale eCommerce Shopping Carts 150

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Canonicalized

JUNE 15, 2017

On August 31st, Google announced the removal of "mobile-friendly" tags from search results. Since then, they have been pushing AMP aggressively. Read about our experience with it, SEO benefits and how to track them in Google Analytics & Search Console. The post AMP SEO and Analytics – Learn from our real-life experience appeared first on Canonicalized.

SEO 101

SEO Mobile eCommerce 101

Retail Technology Review

JUNE 13, 2017

MeadCo's browser add-on, ScriptX, enables controlled and consistent printing from Internet Explorer, essential for the accuracy and efficiency needed by the retail and e-commerce industry.

eCommerce 96

eCommerce Retail 96

TradeGecko

JUNE 11, 2017

Inefficient inventory management can ruin your business. Be aware that we’re all prone to making costly mistakes that can spell the end for your business. Even Nike wasn’t immune. In early 2000s, lack of inventory control led to the loss of, hold your breath, approximately $100 million in sales.

Management 104

Management 104

Omniconvert

JUNE 13, 2017

The post What to do when you run out of CRO testing ideas: The Conversion Vault is here appeared first on Conversion Rate Optimization (CRO) Blog.

Blog 90

Blog 90

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Steve Dennis

JUNE 15, 2017

It seems rather natural to want loyalty. Maybe sometimes we even crave it or desperately feel as if we need it. From our employees. From our customers. From our friends or partner. But as the boss, we shouldn’t think we have loyalty when conformance with our agenda–or praise from a parade of sycophants –is engendered out of fear of humiliation or termination.

Customer 76

Customer Marketing 76

Retail Technology Review

JUNE 13, 2017

3CX, developer of next-generation software-based Unified Communications solution, has announced a faster, more secure, more reliable way to provide unified communications with the release of 3CX Phone System V15.5.

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TradeGecko

JUNE 16, 2017

You’ve been hearing all about the cloud and its software lately. And all about how making the move to managing your business operations, like inventory, on the cloud will allow your business to run smoother.

Management 84

Management Operations 84

Rishi Rawat

JUNE 12, 2017

Bob Moesta is a curious person. He was involved in home building and selling condos. His condos were designed based on the stated needs of their target audience (ranch style, 2 bedroom, 2.5 bath, granite countertops, hardwood floor, etc.) But still, a big percentage of interested people didn’t pull the trigger. Bob wanted to understand why. He discovered people who were moving into this condo were moving from bigger homes and were anxious about the downsizing process.

eCommerce 70

eCommerce Marketing 70

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

ecomdash

JUNE 12, 2017

Shopify has tons of apps to choose from, but these stand above the rest. Free Shopify apps to improve your business, increase sales, and save you time. Read more. The post The 7 Best Free (and Almost Free) Shopify Apps appeared first on ecomdash.

Shopify 70

Shopify Improvements Blog Management 70

ChannelAdvisor

JUNE 16, 2017

This morning, a (digital) earthquake hit the grocery sector with the announcement that Amazon is acquiring Whole Foods. In just a few minutes, billions of dollars in market cap were transferred from Walmart, Costco, Kroger, and others over to Whole Foods and Amazon. In fact, as of this writing, Amazon’s market cap is up more than the announced deal value of $13.7 billion — now that’s accretive!

Books 71

Books Consumer Channel Operations 71

TradeGecko

JUNE 15, 2017

2,400 times. That’s the number of times an average person touches their mobile devices each day. Along with all those touches comes new trends the way people do things: how they consume information and also, how they buy things. Is your business ready to take advantage of this trend in consumer behavior?

Mobile 68

Mobile Webinar Consumer Information 68

Profitero

JUNE 16, 2017

The number of online reviews a product has directly correlates with its sales performance, even if some of the reviews are negative – according to a new report from Profitero, with input from dunnhumby’s BzzAgent and PowerReviews. “The number of reviews a product has really matters,” explains the report’s author Profitero SVP of Strategy & Insights Keith Anderson.

Download 60

Download Management eCommerce Retail 60

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

ecomdash

JUNE 15, 2017

Product sourcing without purchase order management software could be bleeding your business now. Run your business better and increase profits today. Read more. The post 5 Ways A Purchase Order Workflow Saves Time, Grows Profits appeared first on ecomdash.

Management 68

Management Blog eCommerce Marketing 68

Salsify

JUNE 15, 2017

Although the exact date for this year's Amazon Prime Day is still unknown, we expect it to take place the second week in July. This means, your team has 1 month to optimize your product pages on the e-tail giant. Check your brand performance on Amazon with our free product content grader and read below for guidance on how to make the most of this giant shopping day.

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Talkoot

JUNE 13, 2017

When I joined Thread as a project manager back in 2011, I was unaware of the journey I had just embarked on. The job seemed simple enough: manage a team of researchers, writers, editors, and proofers to produce a lot of product copy in Excel, on tight timelines. Our client was adidas, and at the time, I thought the job would be a piece of cake. I'd managed multi-million dollar ad campaigns for Wieden+Kennedy, I could handle some short descriptions about running shoes, right?

White Paper 60

White Paper Management Recommendation Technology 60

Omniconvert

JUNE 13, 2017

If you’re a marketer working in conversion optimization you might often have to deal with the “optimizer’s block”. It’s that moment when you’ve squeezed every drop out of your creative testing ideas until you discover there’s nothing left. Nothing. Nada. Zilch. Zero ideas left in your brain. So what do you do then? How do. The post What to do when you run out of CRO testing ideas: The Conversion Vault is here appeared first on Conversion Rate Optimization (CRO) Blog - Omniconvert.

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Conversion Optimization Blog Marketing 60

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail