Sat.Jul 20, 2019 - Fri.Jul 26, 2019

Multi-Platform Integration: 3 Challenges eCommerce Brands Face

Scalefast

There are many moving parts to running an eCommerce store, especially as it grows. eCommerce brands need several services from software solutions, often provided by several vendors. This can make for a big headache when it is time to integrate all the different types of software in your stack. .

The Definitive Guide to Mobile Deep Linking

Kissmetrics

The average consumer is spending five hours per day on their smartphones and this number is only going up. We do everything on our phones these days, from shopping to browsing social media and managing our businesses.

Getting the Most from Your eCommerce Product Pages

Kibo

Product pages do a lot of heavy lifting on omnichannel eCommerce sites.

The Future Of Work Is An Adaptive Workforce

Forrester eCommerce

To Build An Adaptive Enterprise, Build An Adaptive Workforce The future of work isn’t something that happens to you — it’s something you create for your company and your own career. Unfortunately, C-level technology and business leaders are often uncertain on how to do it.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

10 Tips For Marketing To Baby Boomers: Selling To The Boomer Generation in 2019

BigCommerce

74 million. That’s how many baby boomers are currently living in the United States, according to Pew Research Center. Although… Ecommerce Marketing

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How Dynamic Personalization Powers Great Marketing

Zaius

Your customers don’t just want personalization, they expect it. In fact, almost half of consumers get annoyed when marketing from a brand isn’t personalized.

IoT And Blockchain: Are We There Yet?

Forrester eCommerce

The internet of things (IoT) and blockchain. They should go together like strawberries and cream, right?

Are PWAs The Way? Everything You Need To Know About Progressive Web Apps For Ecommerce

BigCommerce

Since the introduction of Progressive Web Apps in 2015, many companies have taken great advantage of this technology. They are… Ecommerce Technology

Will Walmart’s Executive Reshuffling Produce A Smoother Supply Chain?

Retail TouchPoints

Walmart is making major changes to its organizational structure, adapting to evolving shopper needs by integrating various store and digital operations positions, most notably within the supply chain.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Marketing Unboxed: Joybird’s Perfectly Designed Marketing

Zaius

Custom furniture for your home is more accessible than you might imagine thanks to Joybird. The California-based brand is known for mid-century modern furniture that you can customize in a variety of colors and fabrics.

Making The Smart City Safe And Secure

Forrester eCommerce

According to UN projections, 68% of the world’s population will live in urban areas by 2050. As cities grow, municipal governments are investing in infrastructure and applications to improve operations, services for constituents, and the overall urban experience.

How to Track and Improve Your Rankings Without Spending Money

Kissmetrics

Can you guess how most people improve their rankings? Well, they either hire an SEO firm, which is expensive, or they do it themselves, which is time-consuming. There must be a better solution, right? One that still gets results, doesn’t take as much time and doesn’t cost any money.

How To Make Your E-Commerce Web Site Voice Search Ready

Retail TouchPoints

By Marc Purtell, DFO “Alexa, what percent of web searches are performed via voice?” Given the meteoric rise of smart speakers and mobile voice assistants, it shouldn’t surprise you that by next year, half of all web searches will be voice-activated (according to a study by comScore ).

SEO 195

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Amazon one-click checkout patent has expired. Should merchants use it?

GetElastic

It’s approaching two years since Amazon’s patented one-click checkout feature expired on September 11, 2017, granting license-and-lawsuit free use for online merchants.

CX SF 2019: The Way To Innovate

Forrester eCommerce

Companies commonly ask me these innovation questions: What emerging technology should I invest in this year? We’re piloting [new technology] — where do we start? How do we manage innovation when we’re busy with incremental improvements?

265: The Secrets To Asian Efficiency And Productivity With Thanh Pham

My Wife Quit Her Job

Today, I’m really happy to have my fellow Asian compatriot Thanh Pham on the show. Thanh runs the popular site AsianEfficiency.com where he teaches others how to be more productive with their time.

Books 156

How to Create a Fantastic Online Shop with WooCommerce, Divi and SiteGround (July 2019)

Ecommerce Platforms

Over 74 million sites depend on the WordPress platform to host their blogs, sell their products or just write their daily musings for the world to see. When you get started building your ecommerce website you certainly have lots of choices to make, and WordPress ties into this.

6 steps to improve the ecommerce payment process

GetElastic

One of the most important parts of an ecommerce strategy is also the one that often gets overlooked the most: the checkout and payment section. All ecommerce practitioners know just how important the sales funnel is; but they’re often unclear on how the checkout process affects a visitor.

A Pragmatic Guide To Brand Value

Forrester eCommerce

The Value Of Brand Valuing a brand can be a deeply divisive exercise. To most marketers, there is an axiomatic simplicity to brand value. Questioning it, or attempting to validate it, can well be an exercise in futility and mathematical mumbo jumbo.

B2C 299

Sellers Summit 2019 – My Keynote Speech And A Behind The Scenes Recap

My Wife Quit Her Job

When Toni and I first launched the Sellers Summit back in 2016, we quickly learned that launching a brand new conference from the ground up is an uphill battle. When you’re the new kid on the block, it’s hard to get speakers. It’s hard to attract sponsors. And most importantly, it’s hard to convince attendees to fly all the way out to Florida and spend 3 days with you. But because this was our 4th year running the Sellers Summit, 2019 was a heck of a lot easier.

Events 142

How parcel service delivery has evolved in 2019

Retail Technology Review

By Matthew Robertson, Co-CEO, NetDespatch. Parcel service delivery has evolved significantly in recent years, especially as online sales continue to soar, the demand for parcel delivery has gone up in parallel. Critical Issues Internet Retailing Retail Supply Chain

How to stay agile with an omnicommerce strategy

GetElastic

An omnichannel approach can help retail-based retailers in a number of ways. Studies show that businesses who adopt this approach have customer retention rates 91 percent higher than competitors who do not.

Many Blockchain Use Cases Need IoT To Succeed, And More

Forrester eCommerce

Many of the most advanced and successful blockchain projects involve use cases related to supply chain and logistics, ranging from documentation management and goods tracking to trade finance.

The toys are back in town: A reimagined Toys ‘R’ Us returns

Steve Dennis

As it turns out, reports of Toys ‘R’ Us’ death may have been greatly exaggerated. The iconic toy retailer—which filed for bankruptcy in 2017 after piling up more than $5 billion in debt—closed its more than 800 U.S. doors and seemed destined for the retail graveyard.

Toys 119

Amazon Prime Day has ended – Futuresource explains how its daily price tracking service witnessed the greatest online event of projector deals yet

Retail Technology Review

By Victoria Tselykh, Information Analyst, Futuresource. When people think of Amazon Prime Day, home projection may not be the first tech category that comes to mind but the etailer, online retail in general in fact, has grown to become a key channel for projector sales. Critical Issues Internet Retailing Retail Supply Chain

Events 116

5G and its impact on enterprises

GetElastic

After much speculation, 5G has finally arrived. Mobile Internet speeds will be faster than we have ever seen, and will usher in a new generation of technology. From the networks to consumers and even the enterprise, 5G will bring in a plethora of changes to our daily lives.

Arts 139

Know When To Up The Digital Table Stakes

Forrester eCommerce

Starbucks just decided to share its market-leading digital capabilities with a company called Brightloom. In return they get a seat on the Brightloom Board and a share in the company. Why did Starbucks make this move now? Is this part of a larger digital business strategy?

SiteGround vs Bluehost – Which One is Better?

Ecommerce Platforms

That, I’ve got to admit, is seemingly one of the most common questions when it comes to reviewing hosting providers. We’ve received several emails on this issue, and it remains to be a particularly prominent discussion in our comments section.

Consumer confidence remains low as companies look to provide a human touch

Retail Technology Review

Consumer confidence remains flat in Q2 amid continued economic uncertainty, according to the Deloitte Consumer Tracker Survey. Critical Issues Retail Supply Chain Internet Retailing

Are your fulfillment logistics ready for peak season?

GetElastic

According to the National Retail Federation , retail sales during 2019 are forecast to increase between 3.8 percent and 4.4 percent, this growth would result in $3.82 trillion and $3.84 trillion. Based on growth of 10-12 percent, online sales would total between $751.1 billion and $764.8 billion.

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

What We Don’t Know About Facial Recognition Could Hurt Us This week, on the heels of the viral craze that is FaceApp, we got some disquieting news.