Sat.Jul 20, 2019 - Fri.Jul 26, 2019

Multi-Platform Integration: 3 Challenges eCommerce Brands Face

Scalefast

There are many moving parts to running an eCommerce store, especially as it grows. eCommerce brands need several services from software solutions, often provided by several vendors. This can make for a big headache when it is time to integrate all the different types of software in your stack. .

The Definitive Guide to Mobile Deep Linking

Kissmetrics

The average consumer is spending five hours per day on their smartphones and this number is only going up. We do everything on our phones these days, from shopping to browsing social media and managing our businesses.

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Getting the Most from Your eCommerce Product Pages

Kibo

Product pages do a lot of heavy lifting on omnichannel eCommerce sites.

The Future Of Work Is An Adaptive Workforce

Forrester eCommerce

To Build An Adaptive Enterprise, Build An Adaptive Workforce The future of work isn’t something that happens to you — it’s something you create for your company and your own career. Unfortunately, C-level technology and business leaders are often uncertain on how to do it.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

10 Tips For Marketing To Baby Boomers: Selling To The Boomer Generation in 2019

BigCommerce

74 million. That’s how many baby boomers are currently living in the United States, according to Pew Research Center. Although… Ecommerce Marketing

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How Dynamic Personalization Powers Great Marketing

Zaius

Your customers don’t just want personalization, they expect it. In fact, almost half of consumers get annoyed when marketing from a brand isn’t personalized.

IoT And Blockchain: Are We There Yet?

Forrester eCommerce

The internet of things (IoT) and blockchain. They should go together like strawberries and cream, right?

Are PWAs The Way? Everything You Need To Know About Progressive Web Apps For Ecommerce

BigCommerce

Since the introduction of Progressive Web Apps in 2015, many companies have taken great advantage of this technology. They are… Ecommerce Technology

Will Walmart’s Executive Reshuffling Produce A Smoother Supply Chain?

Retail TouchPoints

Walmart is making major changes to its organizational structure, adapting to evolving shopper needs by integrating various store and digital operations positions, most notably within the supply chain.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Marketing Unboxed: Joybird’s Perfectly Designed Marketing

Zaius

Custom furniture for your home is more accessible than you might imagine thanks to Joybird. The California-based brand is known for mid-century modern furniture that you can customize in a variety of colors and fabrics.

Making The Smart City Safe And Secure

Forrester eCommerce

According to UN projections, 68% of the world’s population will live in urban areas by 2050. As cities grow, municipal governments are investing in infrastructure and applications to improve operations, services for constituents, and the overall urban experience.

How to Create a Fantastic Online Shop with WooCommerce, Divi and SiteGround (July 2019)

Ecommerce Platforms

Over 74 million sites depend on the WordPress platform to host their blogs, sell their products or just write their daily musings for the world to see. When you get started building your ecommerce website you certainly have lots of choices to make, and WordPress ties into this.

How To Make Your E-Commerce Web Site Voice Search Ready

Retail TouchPoints

By Marc Purtell, DFO “Alexa, what percent of web searches are performed via voice?” Given the meteoric rise of smart speakers and mobile voice assistants, it shouldn’t surprise you that by next year, half of all web searches will be voice-activated (according to a study by comScore ).

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Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

How to Track and Improve Your Rankings Without Spending Money

Kissmetrics

Can you guess how most people improve their rankings? Well, they either hire an SEO firm, which is expensive, or they do it themselves, which is time-consuming. There must be a better solution, right? One that still gets results, doesn’t take as much time and doesn’t cost any money.

CX SF 2019: The Way To Innovate

Forrester eCommerce

Companies commonly ask me these innovation questions: What emerging technology should I invest in this year? We’re piloting [new technology] — where do we start? How do we manage innovation when we’re busy with incremental improvements?

Low Sales? You’re Probably Making These 23 Common Ecommerce Mistakes (Part 1: Your Website)

Omnisend

Opening up your first ecommerce store can be a very exciting moment. However, keeping it open can be a real problem as you soon find yourself spending money on ads but not really seeing any results. You have good traffic, but no sales, or only low sales.

10 Etsy Tips for Differentiating from Similar Sellers and Products

SellBrite

With more than 2 million total active sellers as of 2019, Etsy has never been more crowded. No matter what niche you’re in, you’re likely to be competing with dozens of other active sellers offering similar products. Sellers need to stand out in order to make Etsy a viable business option. Source ).

The toys are back in town: A reimagined Toys ‘R’ Us returns

Steve Dennis

As it turns out, reports of Toys ‘R’ Us’ death may have been greatly exaggerated. The iconic toy retailer—which filed for bankruptcy in 2017 after piling up more than $5 billion in debt—closed its more than 800 U.S. doors and seemed destined for the retail graveyard.

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A Pragmatic Guide To Brand Value

Forrester eCommerce

The Value Of Brand Valuing a brand can be a deeply divisive exercise. To most marketers, there is an axiomatic simplicity to brand value. Questioning it, or attempting to validate it, can well be an exercise in futility and mathematical mumbo jumbo.

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How to stay agile with an omnicommerce strategy

GetElastic

An omnichannel approach can help retail-based retailers in a number of ways. Studies show that businesses who adopt this approach have customer retention rates 91 percent higher than competitors who do not.

Headless Ecommerce is One Way. Headless CMS is Better, and the Future

SellBrite

Headless ecommerce is the new industry buzzword. It seems everyone from BigCommerce to Shopify to WebFlow and a whole handful of newer ecommerce startups are touting the capability, use cases, case studies, and more. And there’s good reason for that touting.

What is Email Appending?

Webbula

What is Email Appending? Email appending is one of the most accurate and quickest ways to add email to your customer data. Who wouldn’t want that? Even though it has. The post What is Email Appending? appeared first on Webbula.

Many Blockchain Use Cases Need IoT To Succeed, And More

Forrester eCommerce

Many of the most advanced and successful blockchain projects involve use cases related to supply chain and logistics, ranging from documentation management and goods tracking to trade finance.

The Only Aliexpress Dropshipping Guide You Need to Start Selling Online

Ecommerce Platforms

If you're scouring the web for a comprehensive AliExpress dropshipping guide , then you're in the right place. During this post, we're going to explore everything you need to start selling online with the help of this fabulous platform. Does that sound good to you? Perfect. Let's dive straight in! What's DropShipping? If you're new to the sphere of e-commerce selling, you might be a tad unsure of what dropshipping actually is. In short, it's just a business model that empowers you to sell online.

Amazon one-click checkout patent has expired. Should merchants use it?

GetElastic

It’s approaching two years since Amazon’s patented one-click checkout feature expired on September 11, 2017, granting license-and-lawsuit free use for online merchants.

265: The Secrets To Asian Efficiency And Productivity With Thanh Pham

My Wife Quit Her Job

Today, I’m really happy to have my fellow Asian compatriot Thanh Pham on the show. Thanh runs the popular site AsianEfficiency.com where he teaches others how to be more productive with their time.

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Know When To Up The Digital Table Stakes

Forrester eCommerce

Starbucks just decided to share its market-leading digital capabilities with a company called Brightloom. In return they get a seat on the Brightloom Board and a share in the company. Why did Starbucks make this move now? Is this part of a larger digital business strategy?

SiteGround vs Bluehost – Which One is Better?

Ecommerce Platforms

That, I’ve got to admit, is seemingly one of the most common questions when it comes to reviewing hosting providers. We’ve received several emails on this issue, and it remains to be a particularly prominent discussion in our comments section.

6 steps to improve the ecommerce payment process

GetElastic

One of the most important parts of an ecommerce strategy is also the one that often gets overlooked the most: the checkout and payment section. All ecommerce practitioners know just how important the sales funnel is; but they’re often unclear on how the checkout process affects a visitor.

FastSpring: Our Evolution as a Full-Service Ecommerce Partner

FastSpring

FastSpring has been immersed in the ecommerce landscape for over a decade now, and in that time we have seen the evolution of how businesses sell digital products online first-hand.

Upcoming Price Transparency Laws Will Impact Healthcare: Get Ahead With These Three Steps

Forrester eCommerce

Price transparency has come to the fore. In January of this year, hospitals have been required to publish what was once closely guarded pricing lists to the public. This has caused confusion for consumers.