Sat.Mar 30, 2019 - Fri.Apr 05, 2019

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How To Steal Amazon Wholesale Distributors From Your Competitors

My Wife Quit Her Job

Did you know that every shipment that arrives into the United States by sea is documented on the public record? Every container, every boat and every product imported into the US can be easily accessed if you know where to look. But what can you do with this data? With access to the US import database, you can… Find Out Which Amazon Wholesale Distributors Your Competitors Are Using – Because all container contents and import data is clearly documented, you can look up all of your com

Document 170
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B2B Ecommerce Punchouts Are Here: How B2B Brands Reduce Manual Error and Bring Full Benefits of Online Selling to the Industry

BigCommerce

Expert salespeople once handled all of B2B sales.

B2B 184
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How to create product descriptions that boost conversions

GetElastic

Businesses have a very short window to convince potential online consumers to put their trust in and convert into a paying customer. There are a number of factors that contribute to the final decision consumers make, and when you’re creating descriptions for your ecommerce products, there are specific things you can do to help boost the conversions you’re seeing.

Mobile 159
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Time To Rethink Channel Incentives And Program Management (CIPM)?

Forrester eCommerce

Channel incentives are used to improve indirect sales performance, orchestrate partners’ behavior, and engender channel loyalty. For decades channel professionals have used channel incentives to drive behavior; whether establishing new behaviors, suppressing old ones, or repositioning partners for a new opportunity. Incentives are also effective in masking deficiencies in business value propositions.

Channel 412
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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What It Takes to Create and Measure an Effective Influencer Program

Optimizely

An influencer program isn’t just asking a reality TV star to model your products in a #SponCon post on Instagram. Done right, social media influencers can help you build consumer trust in your brand. In fact, the best influencer marketing is similar to word-of-mouth advertising. It’s not the brand itself telling you how amazing it is, but rather the opinion of someone who is an industry expert, your peer, or even a friend.

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Email Marketing Mistakes Every Business Should Avoid

Groove

Email marketing has stood the test of time because it helps brands engage with their customers. However, doing it wrong can hurt your business and damage relationships you've worked hard to maintain. Email marketing mistakes can take two forms: process issues and email issues. In this post, we'll cover both and provide tips to ensure your email marketing stays out of the spam folder.

Marketing 285

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Apple ITP 2.1: What It Is, What It Means, and Why It Matters

Forrester eCommerce

Apple first introduced Intelligent Tracking Protection (ITP) in 2017, but the latest update (2.1) creates a new set of challenges for advertisers, publishers, and tech vendors that make money from online behavioral advertising (OBA), attribution, web analytics, testing, and personalization. With new reports that Google may be following suit, we decided it was time to […].

Mobile 393
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Traditional Types of Ecommerce Business Models + Innovative New Ones To Consider For Your Next Venture

BigCommerce

Think back to how you shopped five years ago. Better yet, ten years ago.

eCommerce 361
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eCommerce User Generated Content: How to Get Started

Groove

What is User Generated Content? User-generated content (UGC) refers to written or multimedia content related to your brand that's created by someone unofficially affiliated with your business. User-generated content, such as product reviews, social media integration, FAQ forums and discussion boards, directly connects your brand with customers. This authentic content is personalized, socially-integrated, insightful and transparent.

eCommerce 250
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What Brands Should Look For In An Agency Partnership

RTP blog

By Tino Doan, Zehner When searching for a digital agency partner, brands need to find an ideal symbiotic relationship — not just a vendor. You want a partner that is just as passionate about what they do, and proud of their results, as you are. To find the right match, explore the following four areas with your prospective e-Commerce agency. Their Mastery Of Technology If you’ve gotten as far as interviewing digital agencies, you’ve at least done your homework.

eCommerce 150
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Direct-To-Consumer (DTC) Brand Growth Will Boost Social Ad Spending

Forrester eCommerce

In recent years, a wave of so-called digitally native direct-to-consumer (DTC) startups have burst onto the scene and have grown in popularity. Consumers are increasingly purchasing products and services such as mattresses, shoes, razors, and groceries from the over 400 DTC firms now in operation. Forrester forecasts that online spend by DTC enthusiasts will grow […].

Consumer 391
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An Exhaustive Spocket Review for 2019: Everything You Need to Know About Dropshipping from the US & EU

Ecommerce Platforms

As you all already know, a number of factors go into building a dropshipping store : from the quality of your stock and delivery times to the profit margins and brand identity, each aspect plays a big role in the success of your online store. This is why apps like Spocket can be a big boon to your business. Integrations like Spocket help you tackle all the above- which is why nearly 30,000 entrepreneurs use it!

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Microservices: why less is more

GetElastic

When enterprises began implementing ecommerce platforms back in the early 2000s, the monolith architecture at the time delivered. It was one unified application; the most essential features and functionalities were pre-packaged, and the requirements were easy to meet. Since then customer and market demands have evolved and become more complex and delivery expectations are now urgent.

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Will Wayfair’s Move Into Brick-And-Mortar Overcome Its Challenges?

RTP blog

Wayfair is the latest pure play making the move to brick-and-mortar retail , joining the long list of former online-only brands that have opened (or will open) physical stores, including Casper , Warby Parker , UNTUCKit , Adore Me and Allbirds. The move actually appears overdue given that Wayfair sells one category many people argue must be sold in stores to work in the long run — furniture.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Watch Your Language! “Low-Code” And “No-Code” Are Not The Same

Forrester eCommerce

Low-code or no-code? Some vendors use these terms interchangeably or are overpromising. In particular, we cringe when we see or hear “low-code/no-code” — as if those two things are the same. Don’t be confused, don’t be deluded; here is what’s going on. Businesspeople hankering to deliver their own apps love the “no-code” message. […].

Customer 374
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250: How To Win Any Argument And Influence Others With Victor Cheng

My Wife Quit Her Job

Today I’m thrilled to have Victor Cheng on the show. Victor is someone who I met at Billy Murphy’s annual retreat. He’s a former McKinsey consultant, a Stanford graduate, and he’s been on tv a number of times on Fox Business and MSNBC. Victor advises CEOs of small businesses and Inc 500 companies and is well known for his website CaseInterview.com where he teaches others how to get jobs in the consulting field.

Other 121
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Bundling matters: why telecom companies seek an API-based commerce solution

GetElastic

In September 2017, T-Mobile announced that it would include a free Netflix subscription for family plan members. “While on the surface this might seem to be just a promotion, it highlights how T-Mobile can layer on additional services into a bundle that customers actually want,” said BTIG research analyst Walter Piecyk. Since 2013 , T-Mobile has used bundling and pricing to attract more new subscribers than all of its rivals combined.

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As Fast Fashion Races To Capture Award Season Trends, Brands Struggle To Keep Up

RTP blog

By Olivia Skuza, NuORDER In today’s fast-paced market of “see now, wear now”, it’s no surprise that many brands continue to capitalize on various cultural events, particularly those featuring celebrities, to quickly design, produce, and sell trend-driven items. The digital fashion landscape has become a consumer’s dream of being able to see their favorite celebrity wearing something they want, only to go shopping a mere 24 hours later and find an almost exact replica.

Fashion 150
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Orchestrate Your Customer Analytics Practice With The Next Best Experience

Forrester eCommerce

I went to see a concert last night that epitomizes the state of customer insights in most companies today. It was a benefit for Creative Music Studio and brought together incredible artists such as Billy Martin, Cyro Baptista, Marc Ribot, and Ingrid Sertso. While I was happy to contribute to Creative Music Studio’s cause, the […].

Customer 368
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The Ultimate Adyen Payemnt Service Provider Reviews for 2019

Ecommerce Platforms

Based in Amsterdam, Adyen is a merchant bank (aka “global payment company”) that lets companies accept point-of-sale (POS) payments, mobile payments, and eCommerce payments. Adyen is listed in the Euronext Stock Exchange and has a stellar lineup of well-known clients who use its services, including Uber, Netflix, eBay, and Airbnb, just to name a few.

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4 reasons to love Get Elastic

GetElastic

This post is a compilation of our best “4” stories. Giving you the four reasons to love Get Elastic even more than you already do. The following articles will equip you with the 4 key questions to ask before selecting a commerce platform, outline 4 things you may not have known about API-first (or headless commerce), 4 reasons why headless commerce is better for CX and 4 steps to create a unified commerce strategy.

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Go big or go home: Restoration Hardware’s radical approach is paying off

Steve Dennis

Restoration Hardware’s stock has been under pressure despite since last week’s earnings report. Whether this is because of Wall Street’s tendency to not let any good deed go unpunished or perhaps because the company tried to tamp down future growth assumptions is anyone’s guess. But I continue to be impressed by the home furnishing chain’s progress.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Telcos must prioritize Innovations that extend beyond networking

Forrester eCommerce

Since the birth of cloud computing in early 2000, telecommunications companies have seen business growth thanks to these IT transformational partners. But as we head into the next 20 years of this digital transformation decade no one in the networking space should keep their focus purely on their networking business. With the emerging technologies of […].

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How to sell on Amazon – The Ultimate guide – Part 1

Ecommerce Platforms

The best way to understand Amazon is through numbers. In 2018 Amazon generated an estimated $258.22 billion in US retail e-commerce sales, marking ? 30% increase compared to 2017. To put Amazon’s size in perspective – the online shopping juggernaut captures 49.1% of the online retail market and 5% of the whole (online and offline) US retail market.

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Ecommerce best practices [infographic]

GetElastic

There’s no mistaking what a major force ecommerce is in the business world today. Consumers and businesses alike appreciate the technology that allows them to find the products and services they need virtually anywhere and at any time. However, that convenience can be a double-edged sword. Although customers love how quick and convenient it is to shop and buy online, it also means they won’t have the patience to put up with a site that doesn’t perform to their expectations. .

eCommerce 137
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Qualitative Research: Definition, Methodology, Limitation, Examples

Omniconvert

There is a fundamental distinction between data types: qualitative and quantitative. Typically, we call data ‘quantitative’ if it is in numerical form, and ‘qualitative’ if it’s not. Marketers love to get into customers’ mind. But for that they need to do a qualitative research. Face-to-face interviews, focus groups, or qualitative observations can provide valuable insights about your products, your market, and your… The post Qualitative Research: Definition, Method

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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The Pendulum Swings Back To Creativity: Decoding Accenture Interactive’s Droga5 Deal

Forrester eCommerce

Today, Accenture Interactive announced its Droga5 acquisition. The New York and London-based creative agency joins previous Accenture creative acquisitions Fjord, Karmarama, and The Monkeys to bolster the consultancy’s creative and brand communication capabilities. Combined with Accenture Interactive’s technology, data, experience design, commerce and programmatic capabilities, the addition of Droga and others helps move them one […].

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Retail Quality Report 2019: Global retailers still struggling with digital

Retail Technology Review

Applause, the digital quality and crowdsourced testing solutions provider, has released the global findings of its annual Retail Quality Report. It shows that global retailers are failing to keep up with consumer expectations for optimised digital experiences.

Retail 93
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Subscription Finance: What is Monthly Recurring Revenue?

FastSpring

Understanding SaaS metrics can be a bit daunting when you first look at your financial reports. Making sense of all the numbers is hard enough, but adding new acronyms like MRR & ARR into the mix can make the process even more complicated. To spare you the headache, here’s a quick guide to help you make sense of subscription finance—starting with monthly recurring revenue.

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Kinsta Spotlight: The Best WordPress Hosting on the Market

A Better Lemonade Stand

A great web hosting provider can do great things for your website and in this Kinsta Review we cover why Kinsta is the best WordPress hosting on the market. The post Kinsta Spotlight: The Best WordPress Hosting on the Market appeared first on A Better Lemonade Stand.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib