Sat.Sep 14, 2019 - Fri.Sep 20, 2019

9 Customer Retention Strategies That Actually Work

Omnisend

Creating a great customer retention strategy is an uneasy yet crucial task for online businesses. One-time buyers and dormant customers have become a headache for most marketers: You have already spent a lot of money on customer acquisition, and now what?

Automation And The Future Of Retail

Retail TouchPoints

By Stefan Midford, Capango Artificial Intelligence (AI) is completely disrupting every major industry, including retail.

Creating a Fair Return Policy Without Sacrificing Profits: A Guide for DTC Brands

Scalefast

Business is a balancing act. For DTC eCommerce brands, few things are harder than trying to counterbalance a return policy that appeals to customers with a healthy bottom line.

Google research finds rising customer expectations of online retail

Retail Technology Review

Google and Kantar have unveiled research into customer experience across online retailers, analysing 33,500 online shoppers across 17 countries (2,000 UK consumers). The research demonstrates the need for retailers to innovate and improve experience at an ever-increasing rate, as it shows overall experience improving while satisfaction plateaus. Critical Issues Internet Retailing

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Does ABM Help Produce Better Revenue Results?

Forrester eCommerce

Join me on a stroll down ABM memory lane? In September 2016, Forrester’s B2B Marketing and Sales research team published our first series of reports about account-based marketing. In November, we predicted that ABM would help boost B2B marketers’ customer obsession.

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How to Measure Consumer Behavior: 3 Metrics for Brands and Retailers

Wiser

A brick-and-mortar store is in constant motion. The assortment, merchandising, layout—all change often. In order to maximize revenue and provide top-notch customer service, of course. This is great, but there’s a real challenge behind knowing which strategy is the right one.

Does Your eCommerce Store Need A Redesign?

MakeWebBetter

The first thing that attracts and engages your visitors is your website design. So, is your eCommerce store design alluring and engaging enough? Or your visitors are creating an abandonment situation within a few seconds? You’re acquiring organic traffic on your website.

How to Negotiate with Suppliers: 7 Expert Tips for Online Retailers

ecomdash

As an online retailer, your chance for profits starts even before your first sale. Here's the 7 tips from the experts on negotiating with suppliers. The post How to Negotiate with Suppliers: 7 Expert Tips for Online Retailers appeared first on Ecomdash. Product Sourcing Business Operations

The Beginner’s Guide to Finding the Perfect Online Store Domain Name

Bootstrapping Ecommerce

Don't settle for a domain name that doesn't fit your brand or is hard to remember. Find the perfect online store domain name with these tips! The post The Beginner’s Guide to Finding the Perfect Online Store Domain Name appeared first on Bootstrapping Ecommerce. Operations & Customer Service

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

McDonald’s creative shift is a blow to the future of creativity

Forrester eCommerce

Yes, W+K produces the industry’s most iconic work. Yes, McDonald’s appointing W+KNY lead creative agency is a major accolade. And, yes, its a blow to the future of creativity.

Are In-Store Restaurants Smart Investments For Experience-Driven Retailers?

Retail TouchPoints

Only two months after opening its first Table at Crate restaurant in a Chicago store , Crate & Barrel could open as many as 15 full-service restaurants within other stores, according to CEO Neela Montgomery.

Achieving 2019 Holiday Success: Shipping, Packaging, and Fulfillment Guidelines for Ecommerce Brands

BigCommerce

Every year, one resounding piece of advice echoes through the ears of every retail brand across the world: At the… Holiday Ideas & Strategies holiday shipping

An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

Do you need to launch an ultra practical online business? It all starts with a pre-meditated ecommerce business plan. At first glance, this feels like a superficial blueprint for most starters. But here's the deal.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Countdown To Showdown: Domino’s Supreme Error And Why Businesses Should Do The Opposite

Forrester eCommerce

When you hear “Domino’s” and “supreme” in the same sentence, you could be forgiven for thinking we’re talking about the “Supreme” on its menu — a pizza loaded with pepperoni, bacon, beef, sausage, mushroom, pineapple, and onion. But no, I’m talking about a bad business decision — which any company with a website or app […]. age of the customer customer experience digital customer experience user experience accessibility CX inclusive design UX WCAG

Why Retailers Should Dust Off The Old Gift Card Strategy

Retail TouchPoints

By Michael Smallwood, Bitmo We’re all familiar with the classic gift card — those plastic little cards of joy that tend to bulge our wallets, and we often forget are even there. They first came on to the scene back in 1994, when Blockbuster (remember them?) displayed the gift card in stores.

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Amazon’s “Give a Little Bit” Campaign Gives a Lot

BigCommerce

Amazon’s “Give a little bit” campaign literally checked all boxes. The singing delivery boxes cleverly used Amazon’s smile logo as lips… Ecommerce News advertising holiday

273: How Nuun Life Grew To An 8 Figure Business With CEO Kevin Rutherford

My Wife Quit Her Job

Today I’m thrilled to have Kevin Rutherford on the show. Kevin is the CEO of Nuun life, a company that sells hydration tablets that turn water into a Gatorade like drink with very few carbs. Nuun is a product that I personally use every single day to stay hydrated and feel productive.

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Virtual banks in Hong Kong set to rekindle the retail banking experience

Forrester eCommerce

(Co-authored with Nancy Lin, Senior Associate) The Hong Kong Monetary Authority (HKMA) recently announced 8 new virtual banking licenses in the market and their operators will all launch new digital-only banks there before or in early 2020.

Google’s New Link Building Guidelines

Kissmetrics

In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the link would either be a dofollow link or a nofollow link. Well, that’s now changed. They are now introducing 2 more link types that will affect SEOs.

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Spotify’s 2017 “#2018Goals” Campaign Speaks Loudly

BigCommerce

Spotify’s #2018Goals campaign was the largest global campaign at the time, running in 18 markets worldwide — finely blending customer… Ecommerce News advertising holiday

The Top 5 WooCommerce Dropshipping Plugins

Ecommerce Platforms

If you're one of the 3,317,200+ entrepreneurs using WooCommerce to fuel your online business, ramp things up a notch by using a dropshipping plugin. This kind of tool works wonders for extending the overall functionality of your digital store.

The Weather’s Heating Up Down Under, And So Is My Upcoming Research!

Forrester eCommerce

It’s been a couple of months since my last blog post! A huge vacation in the UK, backed up by RSA Singapore, our Financial Services Forum back in Sydney, and then off again to the north for our S&R Forum in DC have left me no chance to reflect. Between those events, I’ve run strategy […].

Five ways eprocurement can revolutionize supply chain management

GetElastic

As businesses seek to optimize their supply chains and find cost savings in the procurement process, eProcurement platforms have been widely adopted.

Google Home’s 2018 Alone Again with Google Assistant Campaign is the Ultimate Nostalgia

BigCommerce

“Home Alone Again with the Google Assistant” paid homage to Home Alone, the classic 1990s holiday movie that has become… Ecommerce News advertising holiday

BigCommerce Pricing – How Much It Costs Vs Shopify And The Competition

My Wife Quit Her Job

If you are looking to sign up for BigCommerce, you need to be aware of how BigCommerce pricing compares to other shopping carts on the market. Even though their pricing plans seem straightforward at first glance, there are a few pricing gotchas that you need to be aware of that we’ll cover in this post. You’ll learn… How much BigCommerce costs for your specific ecommerce store based on revenue. Whether BigCommerce is worth the money compared to rival carts.

Have You Been Asked To Help Use Dark Patterns?

Forrester eCommerce

“I tried to stop it from happening, but they just ignored me.”

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4 ways to be optimizing for voice search

GetElastic

Once dismissed as just a fad, voice search has shown real staying power. In fact, research shows that voice search is on the rise. According to statistics by Dialogtech, we can expect half of all online searches to be voice searches within a year.

John Lewis Focuses on Storytelling Over Brand

BigCommerce

Over the last two decades, fierce competition has erupted between companies and retailers attempting to dominate the public’s attention with… Ecommerce Marketing holiday marketing strategies

AMH Material Handling completes two projects at Asda’s Lymedale DC to increase storage and throughput for George clothing

Retail Technology Review

AMH Material Handling has completed two projects for George clothing at the Asda Lymedale facility in Newcastle under Lyme. The projects have seen AMH increase storage capacity by 250,000 units and significantly speed up order throughput for George’s ecommerce operation. Internet Retailing Retail Supply Chain

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Apple’s 2019 Event: What’s Missing Is What’s Telling — Branding When Apple cuts prices, you know there’s a problem. A price premium signals brand strength; any contraction is a cause for concern. Yes, Apple’s decisions to start monetizing services is a good strategy, but is it enough?

5 Ways to Improve User Experience and Create Brand Impact for Your Ecommerce Store

SellBrite

Why is user experience important? When users visit your website, their experience will dictate whether or not they will want to come back. Similar to how a dining experience can be swayed by a bubbly or a grumpy server, a user’s experience on your site can be swayed by a good or bad design.