Sat.Dec 21, 2019 - Fri.Dec 27, 2019

6 industries about to get disrupted by the Amazon-effect

GetElastic

Only a few organizations have had a significant impact on other sectors as Amazon. From entertainment to consumer products, cloud computing, ecommerce and media, Amazon has hands in nearly every facet of the economy.

The Key to Survival in a Post-Cookie World

Liveintent

Who stole the cookies from the cookie jar, you ask? Safari and Firefox. Allow me to explain. Safari and Firefox block third-party cookies on their browsers.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How to Build a Successful Brand Community

Smile.io

If you’ve ever joined a dedicated Facebook group for your favorite clothing brand, or commented on a Reddit thread about that new movie you loved, then you’ve engaged with an online brand community.

Nike Is Setting The Standard For Omnichannel Loyalty In Every Industry

Forrester eCommerce

Shifting from treating loyalty as a standalone marketing practice to weaving it into the entire customer experience is hard. Enter Nike. age of the customer B2C marketing loyalty retail retail loyalty b2c marketing CX Marketing promoted

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

6 Success Factors For Marketing Measurement

Retail TouchPoints

By Nick Mangiapane, Commerce Signals The stakes are high for marketers in proving their ROI. More data, approaches and vendors exist than ever, but it’s difficult for even people working full time in marketing tech to keep up with the changing landscape.

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Best Inventory Management Software (December 2019)

Ecommerce Platforms

You know the drill. A customer stops by your store and tries to buy a product. They're pretty pumped about this new pair of shoes, completing a few hours of research and forking over a large chunk of money during the checkout process. Only one problem lurks in the shadows: The shoes are out of stock.

Call For Participation: Forrester’s 2020 ECM Panel Survey Is Open

Forrester eCommerce

Forrester’s?2020 2020 Global Enterprise Content Management Online Survey is open… and we’re looking for your participation! This survey is intended for?ECM?or?content content services decision makers and influencers?in in end user organizations. If you are a practitioner inside the private or public sector and make or influence decisions around content management (including document management, records management, content platforms, intranets, or content-centric collaboration), […].

Three Reasons To Take Your Contact Center Into The Cloud

Retail TouchPoints

By Anand Janefalkar, UJET In order to stay ahead in today’s highly competitive environment, the realization is that businesses must prioritize digital transformation or be passed by.

What is retention marketing and how to make it successful?

GetElastic

In plain words, retention marketing is about engaging your existing customers to continue to buy from you again and again. When a customer completes their first order with a brand or retailer, they are 27% more likely to make a second purchase.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

My top ten Forbes posts of 2019

Steve Dennis

I will soon be celebrating my third anniversary as a (now Senior) Contributor for Forbes. For those of you that regularly follow my writing and spread the word, I am so very grateful.

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FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Thanks for checking out the last FORRward perspective for 2019. We’ll be back in 2020 with more fresh ideas and thoughtful commentary. Wishing everyone a wonderful holiday!

Square vs PayPal (Dec 2019): Clash of the Payment Processing Titans

Ecommerce Platforms

Whether you’re searching for an offline card reader, a way to take credit card payments online , or a POS app, you’ve probably come across both PayPal and Square in the past. Both Square and PayPal are incredibly popular tools for merchants and business owners.

PayPal 104

The secret to engaging young adults (18-24s) online? Personalisation

Retail Technology Review

18-24-year-olds (44%) are more likely to be influenced to buy a product or service online if they’re given a personalised offer, compared to those aged over 55 (24%), research has revealed. However, while it’s been established that the younger generation is influenced by a more bespoke approach, a shocking 57% of all those surveyed agree that the offers they receive online are ‘mostly irrelevant’. Critical Issues Internet Retailing

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Clean up on aisle 3: Walmart’s digital dreams take a markdown

Steve Dennis

One of my favorite quotations—which often appears in my keynotes and is in my forthcoming book —comes from marketing and leadership guru (and long-term friend) Seth Godin : “If failure is not an option then neither is success.”.

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Top 10 Get Elastic articles of 2019

GetElastic

As we all prepare for the new year and set our sights on 2020, we can’t ignore the great year that is about to wrap up. We covered a lot of interesting topics on Get Elastic ranging from voice, chatbots, B2B and Amazon.

The Best CRM Software Guide (10 Top CRM Tools in 2020)

Ecommerce Platforms

Yes, we’ve heard your requests and finally, here’s the ultimate guide to 10 of the best CRM software you can get for your business. But, before we begin exploring them, have you ever wondered why most people in the ecommerce space now consider sales CRM systems to be critically important?

Discover remains the most widely accepted card scheme worldwide

Retail Technology Review

The influence of China on global card acceptance is shown by the fact that Discover is accepted at more outlets than Visa and Mastercard as a result of agreements with UnionPay and other schemes. Critical Issues Internet Retailing EPoS Systems

Other 100

How to Sell Effectively on Jet and Increase Your Profits

SellBrite

Jet often draws comparisons to Amazon because of its large product catalog and low prices, but what sets it apart from the online retail giant is its real-time pricing algorithm.

Employee Spotlight: Sudipto Manna, Senior Software Test Engineer and Chef Extraordinare

FastSpring

FastSpring’s Employee Spotlight is a Q&A series that features the hardworking, intelligent, and fun people that make FastSpring great. Get to know the fantastic team behind the ecommerce platform! What is your role at FastSpring? I’m a Senior Software Test Engineer at FastSpring.

Not So Many Happy Returns

ChannelAdvisor

“Many happy returns” is an old saying used by some during this time of year. But, for those in the business of selling online or offline, there is another kind of return that is not so happy.

International digital growth executive joins Panintelligence as chair.

Retail Technology Review

Data visualisation, reporting and analytics software developer Panintelligence has appointed Howard Bell, a seasoned commercial and technology growth specialist, as chair. Critical Issues Internet Retailing

Political Ads in Emails See 10x Higher Conversions and 3x Higher CTR

Liveintent

Recently, data from our study of political ads in email newsletters was featured in MediaPost : “The 2020 election is about a year away, but political ads are seeing a much higher engagement rate compared with non-political ads. Political ads have a conversion rate 10 times higher and a click-through rate (CTR) three times higher compared with non-political ads.”

Magento 2 Migration Cost: How to Estimate And Cut Migration Costs in 2020

Onilab User Guides

In business, it’s not always easy to plan your expenses accurately. Store owners often underestimate the complexity that goes with most IT projects.

An Agency Guide to Efficient Client Onboarding

Email Audience

Efficient workflows and established processes are the key factors in having a successful agency-client relationship. In fact, according to Wordstream’s State of Digital Marketing Report, one of the biggest challenges of an agency is getting new clients, retaining them, and managing time.

How to Best Follow-Up With Rental Prospects

PERQ

The post How to Best Follow-Up With Rental Prospects appeared first on PERQ. Multifamily multifamily communication multifamily leads multifamily property leads Property rental leads

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German Ramirez podcast: People buy a promise, a brand, an experience

Omniconvert

In this week’s episode of Growth Interviews, we invite you to join our podcast conversation with German Ramirez, digital pioneer. The post German Ramirez podcast: People buy a promise, a brand, an experience appeared first on ECOMMERCE GROWTH Blog

Blog 52

Episode 100 – eCommerce Predictions for 2020 from Top Guests

eCommerce Evolution

For our 100th episode we wanted to do something different. Rather than one guest, we invited 6 of our most popular guests we’ve ever had on the show. Since we’re wrapping up 2019, we decided to ask these super smart eComm pros what their top predictions were for 2020. They did NOT disappoint.

Private Label Mistakes: 7 Tips from Experts for Rookie Sellers

ecomdash

If you're a first-time private label seller, you may not be as prepared as you think. Aim for success by avoiding these 7 most common mistakes. The post Private Label Mistakes: 7 Tips from Experts for Rookie Sellers appeared first on Ecomdash. Ecommerce Tips