Sat.Mar 05, 2022 - Fri.Mar 11, 2022

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5 Top Reasons Ecommerce Carts Are Abandoned and How to Give Shoppers Checkout Confidence

BigCommerce

If there’s one silver lining about living in an era of wild uncertainty, it’s the surge in digital innovations, including…

eCommerce 387
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How the Metaverse can Benefit Physical Retail Stores

Retail TouchPoints

With industries around the world showing interest in the metaverse, retail leaders are facing the exciting opportunity to follow suit and provide customers with the ease of online shopping without compromising the benefits of the physical experience. For example, Forever 21 is getting involved by collaborating with the popular online game Roblox, allowing users to customize virtual fashion stores using Forever 21 products and then purchase the physical equivalents on their website.

Retail 358
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Want To Be Successful At Digital Retailing? Don’t Miss The Main Ingredient: Part One

Retalon

Written by Mark Krupnik, CEO at Retalon. Read the original article published on Forbes here. Mark Krupnik, PhD, is one of the world’s top experts in advanced analytics & AI for retailers. He is the founder and CEO at Retalon. Store closures? You might think, “That has nothing to do with us. We can’t die. We are too big; our brand is iconic,” and so on.

Retail 41
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B2B Sellers Must Reevaluate How They Build Trust With Buyers

Forrester eCommerce

B2B buyers are making decisions on behalf of their employer and must constantly balance not only the risk factors of their organization and the functions they represent but also their own professional risk factors. New Forrester research illustrates how complex this decision-making process can be and shows how risk avoidance and defensive decision-making often dominate […].

B2B 370
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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How to Deal With Shipping Delays

lateshipment

Shipping delays are inevitable even with the most efficient carriers. And when they happen, they tend to drive your customers away. That’s not all! The worst part about them is the harsh fact that you do not have control over such events and often feel helpless when they happen. Worry not! Dealing with shipping delays is no rocket science but first, we’ll bust a few delay-related myths along the way to make it easier for you.

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As Malls Reinvent Themselves, Department Stores Will Need to Rethink and Redesign

Retail TouchPoints

It’s no secret that malls are struggling for relevancy. Once the “it” hangout spot for elderly mall walkers and teenyboppers alike, many malls have been left in the dust by rapid shifts in the way consumers live, work and shop. In mid-2021 Moody’s Analytics predicted that of the roughly 1,000 or so traditional malls left in the U.S., 20% would close or go through a “major repurposing” in the very near future, and other analysts have predicted closure rates closer to 30%.

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The Great Resignation: The Reality Behind The Headlines

Forrester eCommerce

Far from a short-term talent crunch, the so-called “great resignation” has been 10 long years in the making. If you respond to it with short-term measures, you will miss the underlying drivers of today’s talent problems and leave yourself struggling to manage the future of work. In my new report, Unpacking The Hype About The […].

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395: Never Give Up! How Saba Yazdani’s Solar Lights Store Took Off When She Was About To Quit

My Wife Quit Her Job

Today I’m really happy to have Saba Yazdani on the show. Saba is a student in my Create A Profitable Online Store Course. She has been in the class since 2015 and she runs a 6 figure store selling solar lights over at SunShareSolar.com.au. Saba is in Australia, does not sell on Amazon, and she’s going to teach us how she grew her store to 6 figures.

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Lululemon Launches First Footwear Collection With ‘Women First’ in Mind

Retail TouchPoints

Lululemon has kicked off its first footwear collection after more than 20 years of focusing on athleisurewear. Starting with the introduction of women’s styles on March 22, Lululemon will introduce the first design, named Blissfeel, a running shoe with foam cushion technology, in North America, China and the UK. The shoe will launch in 10 colors. “Footwear is the natural next step for us to expand and apply our long history of innovation in fit, feel and performance, and it represents an exciti

Apparel 311
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Back to the Basics of B2B Marketing

Groove

The Basics of B2B Marketing. All eCommerce businesses must have a digital presence in order to sell online. From an optimized B2B eCommerce website to paid advertising, SEO and more, there are a ton of ways to streamline your strategy and convert leads into paying customers. However, this blog is bringing B2B marketing back to the basics. Keep on reading to uncover four strategies that lay the foundation for your marketing strategy. 1.

B2B 150
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Fix The Vulnerability Within: Break Gender Bias In Cybersecurity

Forrester eCommerce

Forrester predicts that in 2022, one in 10 experienced security pros will exit the industry. This brain drain is the result of a few dynamics colliding: poor financial and advancement incentives; general stress and burnout impacting security teams; and cybersecurity’s dirty little secret, workplace toxicity! And cybersecurity isn’t immune to the hidden epidemic impacting women’s ability […].

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The Top 8 Shopify Competitors To Consider For Your Small Business

My Wife Quit Her Job

Even though Shopify is widely regarded as a top ecommerce platform and a leader in the space, they do not control the majority of the market. In fact, there are many Shopify competitors that have significantly more users and Shopify barely cracks the top 5 in terms of worldwide popularity. According to Statista, here are the top Shopify competitors worldwide.

Shopify 156
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Creating Retail Agility Requires a New Way to Think about Data

Retail TouchPoints

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences.

Retail 306
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Breaking Down Barriers for Brands and Retailers [Download] | Salsify

Salsify

Salsify launches a brand and retailer road map for successfully navigating the continually shifting commerce landscape. Salsify published a new report today, “ Breaking Down the Barriers to Winning Commerce ,” that examines the challenges brands and retailers face when building successful omnichannel shopping experiences.

Download 148
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Speaking Up For Ukraine: Consumers Want Businesses To Pull Out Of Russia

Forrester eCommerce

Forrester continues to cover the increasing collision of brands and politics. We’ve even predicted that, in 2022, 10 big brands will step in where governments fail to act. But the situation in Ukraine is different than other (past or present) issues on which companies have taken action. It’s not caught up in the current culture […].

Consumer 370
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Keeping Field Team Reps Invested in Company Success

Wiser

Keeping your field teams invested is one of the most beneficial things you can do for your brand. After all, your reps on the ground do spend the most time interacting with buyers and retailers. Building a lasting relationship with these employees and ensuring they feel connected to their company can raise morale and retention rates, increase customer satisfaction, and even boost overall company sales.

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Babylist Blends URL and IRL Engagement with Virtual Showroom

Retail TouchPoints

Whether they’re shopping for clothes, toys, books, furniture or electronics, consumers shopping for baby items can easily be overwhelmed by the volume of information available — especially online. For more than a decade, Babylist has helped make researching, registering and buying items more seamless, thanks largely to its robust content strategy. Now, as its users rely more on digital channels and content to make buying decisions, Babylist is reaching a new frontier of engagement with its Cribs

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Why Ecommerce Automation Is Essential for Digital Shelf Success

Salsify

Automation is now an essential part of business operations. As noted by a recent Harris Poll , 92% of businesses say that the use of automation is now critical to meet customer expectations in a post-COVID world.

eCommerce 147
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Impressions From Mobile World Congress 2022

Forrester eCommerce

Between February 28 and March 3, the leading global telecoms and networking event, Mobile World Congress (MWC), took place in Barcelona. The event was hosted as a hybrid event. It attracted about half the attendees that it saw before the pandemic struck, namely 60,000 attendees. The event organizers reduced the floor space accordingly. Nevertheless, there […].

Mobile 363
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7 Best SaaS Pricing Page Examples (plus 5 SaaS Pricing Strategy Questions to Consider)

FastSpring

Question: What’s the most important page on a software website — other than the homepage? Answer: It’s the pricing page. How do we know? Because we have data from thousands of Saas and software websites. The path to a signup or purchase may include a variety of page views, but it almost always includes the pricing page. In this article, we’ll show you examples from a variety of SaaS pricing pages.

Payments 122
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Natural Pet Food Brand Grows Subscriptions to 20% of Total Sales in Nine Months

Retail TouchPoints

Fresh is best for premium natural pet food brand Lily’s Kitchen , and refreshing its ecommerce strategy through subscription offerings has resulted in increased sales generating recurring revenue. Partnering with technology provider Ordergroove in April 2021 shifted 10% of Lily’s Kitchen total sales to its subscription experience by June 2021, and by the end of the year, subscriptions were generating 20% of the brand’s monthly sales.

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How To Overcome the Top Challenges for Maintaining Brand Trust and Loyalty | Salsify

Salsify

Due to a variety of factors — from the ongoing impact of the pandemic to the rise in private-label offerings — brand trust and loyalty are harder to maintain than ever. In an effort to understand the importance of a brand’s reputation, the factors that drive consumers to change preferred brands, and more, Salsify surveyed more than 4,000 consumers across the U.S., Great Britain, France, and Germany.

Consumer 147
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Two Seismic Shifts Disrupting B2B Sales And Marketing

Forrester eCommerce

Each year, our planet has thousands of earthquakes. Most of them are small events, but a few powerful ones change the landscape. It’s hard to know if a tremor will turn into a major earthquake. B2B sales trends are like that, too. So let’s talk about two seismic shifts disrupting sales and marketing. Shift Number […].

B2B 195
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Domain.com Review (Mar 2022): What’s It Best At?

Ecommerce Platforms

Most businesses need a website, right? It doesn’t matter if you’re a small business, a bigger enterprise, or an entrepreneur just starting out; a well-designed website and a good domain name are a must. Both go a long way to raising your profile, showcasing your products and branding, and building credibility with all-important customers. Finding all of this in a web hosting solution can be daunting and expensive if you don’t choose carefully.

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Capri Holdings Chairman/CEO Stays On, Michael Kors CEO to Depart

Retail TouchPoints

Global fashion luxury group Capri Holdings changed course this week as it announced the departure of Michael Kors CEO Joshua Schulman. The news of Schulman leaving Capri, which also owns Versace and Jimmy Choo , was accompanied by an announcement that Capri Chairman and CEO John D. Idol would remain at the helm. Shareholders did not respond well to the news; CNBC reported Capri Holdings shares fell 15% on Monday, March 7.

Fashion 296
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Lower Churn with Paused Subscriptions

FastSpring

The FastSpring product team is happy to announce the release of Paused Subscriptions , a new built-in feature to help you lower churn: This new feature enables customers to pause active subscriptions and temporarily disable billing and services. Here’s how it works: Lower churn by pausing subscriptions. Enabling the pause feature will give customers an additional option if they attempt to cancel their subscription.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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September 2021 – February 2022 Research Recap — Cloud And Operations

Forrester eCommerce

Hello again! In 2021, I started highlighting our top research each month. As a research director, I get to not only see the final outcome but also all the work and client insights that went into its creation. For those who know me, I am quick to call these out via inquiry calls, but I’d […].

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A ShopWired Review: Is This The Best Solution for UK Entrepreneurs?

Ecommerce Platforms

If you’re a wannabe UK entrepreneur looking to dabble in the waters of eCommerce, you’re in the right place. Today we’re reviewing ShopWired , a UK-centric eCommerce platform. More specifically, we’re listing ShopWired’s most notable features and pricing so that hopefully, by the end of this review, you can decide whether it's the right software for you.

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Why Retailers Need to Supercharge Employee Experience to Accelerate Customer and Brand Experiences in 2022

Retail TouchPoints

From labor shortages to supply chain disruptions, retailers are up against significant challenges that are disrupting the industry as a whole and shaking up overall measures of both customer and employee satisfaction. In fact, over the last 18 months, retailers have experienced a 17-point decline in customer satisfaction (CSAT) related to product availability and a 14-point drop in CSAT related to employee assistance, according to a Medallia Insights study of more than 85 global retailers.

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What Are the Top 5 B2B Marketing Trends for 2022?

Digital Doughnut

The past couple of years have been catastrophic for B2B marketers, especially due to the unprecedented conditions that erupted during the pandemonium. With many of us having navigated an unnatural horror pandemic over the past year, you’d have to be really thick-skinned not to feel excited. For businesses everywhere, we can look forward to a new chapter that is certain to be an exciting time for marketers across all sectors.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib