Sat.Oct 30, 2021 - Fri.Nov 05, 2021

article thumbnail

What is Live Shopping: A Guide for Ecommerce Professionals

Ecommerce Platforms

Live shopping, or live stream shopping, combines the worlds of live streaming, social media, celebrity, and ecommerce, and it provides an interesting look into what could be in store for some facets of ecommerce selling in the future. If you're asking yourself, “What is live shopping?” this is the right place for you, as we take a look at the growing ecommerce trend, expand upon its purposes, significance in the ecommerce world, and how brands are finding success in the space.

eCommerce 196
article thumbnail

Top digital beauty trends for 2021

RetailDive

Now more than ever, beauty and wellness sellers have a complex set of needs ranging from communication tools, in-person and online booking, sales, and contactless payments.

Books 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is the Creator Economy?

Ecommerce Platforms

Creation as we know it has evolved due to the coming and going of certain mediums, control of those mediums, and consumption habits of the average consumer. In the past, media corporations held a considerable amount of control over the flow of news and entertainment. That came with pros and cons. The world benefited from these “gatekeepers” since it ensured most news came from multiple, credible sources, with low potential for misinformation.

Payments 195
article thumbnail

Predictions 2022: 2022 Will Go Down As The Year Executives Were Forced To Care About EX

Forrester eCommerce

The turbulence that your employees survived has placed them in a different state of mind. They expect improved resources to enable their success at work; they may even want different outcomes for their careers. Discover our employee experience predictions for 2022.

article thumbnail

Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

article thumbnail

How UX Increased This Fashion Brand’s Conversions by 60%

Groove

Cutter & Buck is an active lifestyle fashion brand with a focus on both D2C and B2B merchandising. After initially partnering with Groove Commerce in 2015, our team maintained and eventually migrated their locally-hosted Magento 1 instance to BigCommerce. After completing that migration in 2017, our team supported and optimized Cutter & Buck's website.

Fashion 370
article thumbnail

Top 10 Contactless Trends to Watch in 2022

Retail TouchPoints

As it did with many other aspects of retail, COVID-19 gave a major boost to touchless technology applications — and enthusiasm for these solutions will continue even after the pandemic has waned, according to Greg Buzek, Founder and President of IHL Group. “The desire is still there to do touchless, but for different reasons than COVID safety,” he said during a presentation at the 2021 retailX conference in Chicago.

More Trending

article thumbnail

Predictions 2022: Banks Will Double Down On Innovation

Forrester eCommerce

To compete and survive in an increasingly unpredictable, post-pandemic world, banks will invest heavily in technology, talent, and sustainability in the coming year.

Banking 366
article thumbnail

LARQ Reveals Keys to Scaling Your Business in a Hybrid Retail World at Make it Big 2021

BigCommerce

From creating the world’s first self-cleaning water bottle to achieving the highest valuation in Shark Tank history, LARQ’s entrepreneurial journey…

Retail 305
article thumbnail

Build-A-Bear Brings the Workshop Experience Online With New Ecommerce Experience

Retail TouchPoints

Build-A-Bear Workshop is reimagining its ecommerce site with the Bear Builder 3D Workshop, an animated shopping experience that moves the experience of bringing a teddy bear “to life” online. The site is designed to take shoppers through the bear-building experience in an immersive 3D environment. The experience begins with whimsical music and a selection of bears to choose from.

Workshop 317
article thumbnail

What’s the Difference Between a Content Creator and an Influencer?

Kissmetrics

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. Have you ever wondered: What do these terms really mean? Is it the same thing? How do the two roles differ from the perspective of a user or consumer? In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels.

article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

article thumbnail

Predictions 2022: Smart infrastructure investments accelerate in APAC

Forrester eCommerce

When Forrester looked at Internet of-things (IoT) investment trends in APAC in early 2020, we found that smart manufacturing was the dominant market for IoT consultancies. Smart infrastructure was second. Enter COVID-19 and fast forward to 2022 we expect smart infrastructure investments to take the lead. In 2022, investments in smart infrastructure will increase by […].

Marketing 345
article thumbnail

What Are The Benefits of Custom Website Development?

Groove

Website creation has come a long way from hosting a site on-premise and making content changes directly to the site's HTML. As all industries in the tech sphere have evolved, so have the offerings from eCommerce platforms and hosting services across the web. In this post, we'll evaluate how custom website development has changed the landscape and influenced the way enterprise businesses approach their eCommerce processes.

Customer 195
article thumbnail

Ralph Lauren Plans 90 New Stores and Additional Localized Websites in 2021

Retail TouchPoints

Ralph Lauren is on track to open 90 new stores this year and will open additional localized ecommerce sites as the brand takes advantage of strong quarterly results, executives said in an investor call. Revenue grew 26% to $1.5 billion in Q2 2022 due to double-digit sales growth in all regions. The brand is working to “make sure we are in tune with local markets and the operating dynamics that we’re working with today,” according to CFO Jane Nielsen.

article thumbnail

How Does Scaled Data Labeling Work With Marketing?

Kissmetrics

Data labeling turns raw data into useful information that can then be utilized for optimized marketing. However, turning raw data into labeled data takes time. When done internally by humans, this can be costly and inefficient. The good news is data labeling is scalable when you work with the right data labeling software. You can decrease overall costs while improving efficiency and machine learning processes with the right platform on your side.

Marketing 266
article thumbnail

How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

article thumbnail

To Win Customer Loyalty, Make Customers Feel Valued, Appreciated, And Respected

Forrester eCommerce

Each year, we find that emotion has a bigger impact on customer loyalty than effectiveness or ease. This blog post discusses the emotions that have the biggest impact.

article thumbnail

Make it Big Podcast: Trends and Predictions for an Unprecedented Holiday Season with Trustpilot

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

article thumbnail

Leveraging an Integrated Digital Marketing Campaign this Holiday Season

Retail TouchPoints

Ecommerce holiday sales are projected to reach a whopping $210 billion to $218 billion this season, up 11% to 15% from the 2020 holiday season. Inevitably, with increased spend comes increased competition from new and growing online retailers. Add to that the supply chain issues that have exacerbated online retailers’ bottom line this year, and you’ve got quite the challenge.

article thumbnail

How to Cross-Post to Instagram and Facebook

Kissmetrics

The Facebook/Instagram relationship provides businesses with an opportunity to leverage the audiences and tools of both simultaneously. Have you ever thought about cross-posting on the platforms as part of your social media marketing strategy? It’s a step that could save your time and ensure campaigns go out simultaneously and consistently. Doing it well, however, requires taking the time to set the systems up right.

article thumbnail

The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

article thumbnail

Predictions 2022: Sustainability, Digital Divide Shape Edge, IoT, And Networking

Forrester eCommerce

In 2022, edge and IoT will power sustainability efforts while investment in smart technologies will surge. Learn more in our 2022 predictions.

article thumbnail

Squarespace Print on Demand – Everything You Need to Know

Ecommerce Platforms

Wondering how to sell print on demand with Squarespace ? Squarespace is one of the most popular tools for building your own professional online presence. You can design a stunning website with Squarespace and use it to attract all kinds of customers. The question is, what are you going to sell? Print on Demand services make it quick and simple to create a creative line of products for your brand.

article thumbnail

Allbirds IPO Pushes Retailer’s Valuation Above $4 Billion

Retail TouchPoints

Despite failing to ever turn a profit in its six years of operation, Allbirds made a strong Wall Street debut on Nov. 3. Shares surged 90% over the retailer’s $15 initial price to close at $28.64 , raising the company’s valuation to approximately $4.1 billion , according to CNBC. Allbirds’ IPO filing plans, released in October , projected a much lower potential valuation of $2.2 billion.

Document 305
article thumbnail

5 AI Image Enhancer Tools & When to Use Them

Kissmetrics

How many times have you taken a picture only to realize when you look at it later that it’s not quite right? A beam of light is obscuring someone’s face, the main element isn’t in focus, or the picture quality isn’t quite right. For most people without the required photo editing skills, this used to mean that image was a write-off, but today, AI image enhancer tools mean it can get a second lease of life.

article thumbnail

Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

article thumbnail

Predictions 2022: Customer Insights Pros Must Act Decisively, Or They’ll Get Lost In The Fog

Forrester eCommerce

A subset of bold, creative, and collaborative customer insights pros will be up to the task at hand in the coming year – their jobs is all the more important as they must now react to and anticipate vacillating consumer behavior.

Customer 364
article thumbnail

A Simple Strategy To 2X Your Twitter Followers In 6 Months (Organically For Free)

My Wife Quit Her Job

This post will teach you a step by step method to 2X your Twitter followers within 6 months without paying for followers and without following and unfollowing random people. All of the subscribers that you build using this method will be genuine fans who actually read your tweets and have the potential to become customers for your business. First off, I want to a give a special thanks to JK Molina for teaching me everything I know about Twitter and the proper way to grow a Twitter account.

Customer 156
article thumbnail

Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Perhaps you’ve heard of the experience economy. It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

article thumbnail

15 UX Research Platforms, Resources, and Tools

Kissmetrics

UX research can be a confidence booster. With so much technology making web, app, and software designing more accessible to the masses, you have the opportunity to create new websites and apps for your brand. Because you can make it doesn’t mean it’s going to work for your target market. Are you actually solving a problem and meeting a need? Or are you just creating something flashy?

Books 225
article thumbnail

The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

article thumbnail

“Predictive” Marks A New Era In Customer Experience Management

Forrester eCommerce

Forrester has launched a new feature in its FeedbackNow platform that lets brands move into the predictive era of customer experience. Learn more here.

article thumbnail

Our analysis of 229 million BFCM emails shows that less is more

Omnisend

Reading Time: 12 minutes. The Black Friday-Cyber Monday mega sales weekend, known as BFCM or Cyber 5, is increasingly popular for customers—but also increasingly difficult for merchants. In 2020, Shopify store owners made a whopping $5.1 billion in sales between Black Friday and Cyber Monday. This is up from $2.9 billion during BFCM 2019, an amazing 76% increase in sales worldwide.

article thumbnail

Has Robotics Finally Arrived? Benefits Emerge in the Store, Microfulfillment Center and Last Mile

Retail TouchPoints

Robots are already an established part of large-scale warehouses run by behemoths like Amazon. They move swiftly and at scale, covering a lot of ground in a stable, well-routed environment designed specifically for them. But slowly, robots are getting closer to the customer, and are helping retailers optimize operations in smaller warehouses and distribution centers, and even in stores to streamline fulfillment services.

article thumbnail

How to Accept Bitcoin and Other Crypto Payments On Your Website

Kissmetrics

Should you accept Bitcoin and other crypto payments on your website? With cryptocurrencies becoming more and more mainstream, this is a question lots of us are asking. Whether you choose to accept Bitcoin payments on your site is ultimately up to you, but if you choose to do so, it’s important you get the right setup. Should You Accept Bitcoin on Your Site?

article thumbnail

Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib