My Wife Quit Her Job
FEBRUARY 19, 2018
Right now, selling on Amazon is almost too easy. All you have to do is find a product with good margins/demand, list it on Amazon, and it will eventually sell because Amazon’s audience and reach is so vast. When my wife and I first started selling on Amazon several years ago, we sold over 60 units in a matter of 8 days with just 3 products listed online with no reviews.
Forrester eCommerce
FEBRUARY 23, 2018
Forrester just released a new report on mobile and new technology priorities for marketers, based on our latest global mobile executive survey. We found out that marketers: Fail to deliver on foundational mobile experiences. Consumers’ expectations of a brand’s mobile experience have never been higher. And yet, 58% of marketers agree that their mobile services […].
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Kissmetrics
FEBRUARY 17, 2018
Are you producing lots of great content on a regular basis but still not seeing organic traffic? The issue may be a lack of external sites linking to you, also known as backlinks. While SEO has evolved over the years, backlinks still remain as one of the most important SEO ranking factors. What you shouldn’t do is get involved in shady link schemes.
Optimizely
FEBRUARY 22, 2018
If you want to meet some of the best minds in ecommerce, you no doubt already made plans to attend eTail West 2018 in Palm Springs. The sunny Californian location probably helped sway your decision, as well, but that’s not the only reason. Starting on February 26, many of the world’s top ecommerce retailers will converge for three days of in-depth learning and valuable networking.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
My Wife Quit Her Job
FEBRUARY 22, 2018
As you probably know, the photo you choose for your Amazon listing can mean the difference between losing a customer vs making a sale. And more importantly, the quality of your photo determines whether you’ll even get a click on your product in the first place! Speaking from experience, I’ve run experiments on my online store where a simple photo swap resulted in a 2X increase in conversions and an equivalent increase in Amazon sales rank.
ROI Revolution
FEBRUARY 22, 2018
Amazon has become an essential platform for brands and retailers to advertise their product lines. In 2017, it’s estimated that Amazon advertising revenue eclipsed $1.65 billion dollars in the US alone , a roughly 50% YOY growth. That number is expected to double to more than $3.2 billion by 2019. One of the core ad formats for Amazon is Headline Search Ads.
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SellBrite
FEBRUARY 21, 2018
As an Amazon buyer, you’re flooded with product choices. You visit the marketplace looking for a spatula, and a quick search gives you thousands of kitchen tool options — short, long, plastic, colorful. In this sea of merchandise, Amazon sellers have to find a way to make their products stand out if they want to win sales. One of the easiest ways to highlight your items is Amazon PPC.
My Wife Quit Her Job
FEBRUARY 22, 2018
Today I’m happy to have Scott Voelker of The Amazing Seller back on the show. Last time I had him on was back in episode 89. And since then, we’ve become good friends, hung out at multiple conferences together including Fincon where we were both on a panel together. Anyway because it’s been so long, I invited Scott back to talk about some of his updated Amazon strategies and to see what he’s been up to.
A Better Lemonade Stand
FEBRUARY 19, 2018
Drop shipping is a fulfillment business model where you never actually own the inventory you are selling. Instead, you act as a middleman between your customers and your supplier, and you pass any orders onto the drop shipping company so they can pick, pack and fulfill. Your profit is the difference between what you charge your customers on your website and what the drop shipping company charges you.
RTP blog
FEBRUARY 23, 2018
By Ryan Dee, Interactions “Will ‘showrooming’ kill businesses?” That was the headline five years ago as an increasing number of shoppers began visiting brick-and-mortar stores to try out products before ultimately purchasing them online. Back then, the ability to price shop in person but buy online was a real concern for brick-and-mortar stores. But as a growing number of traditional retailers are proving, not only will showrooming not be their death, it may well be the answer to innovation — an
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Inflow Insights
FEBRUARY 20, 2018
If someone searches for your brand in Google, you want to dominate the results they see. Like Jeep: Branded Campaigns vs. General Campaigns. If you’re familiar with branded campaigns, you can skip to the next section, but otherwise let’s level-set some terminology and the why behind branded campaigns. Those paid ads at the top of the search results for Jeep?
Bootstrapping Ecommerce
FEBRUARY 20, 2018
Check out these 7 easy-to-implement tips on how to find dropshipping products for your ecommerce store. These criteria will help you find dropshipping products that sell well for your particular niche. The post How to Find Dropshipping Products that Sell Like Crazy appeared first on Bootstrapping Ecommerce.
Steve Dennis
FEBRUARY 21, 2018
Returns have long been the nemesis of many retail brands. When a product is returned or exchanged, not only does the retailer experience incremental supply chain costs, but often the item cannot be resold at the original price owing to damage, wear and tear, or obsolescence/devaluation given the passage of time — particularly an issue with fashion or seasonal merchandise.
Retail Technology Review
FEBRUARY 19, 2018
Almost half (46 percent) of British consumers believe Augmented Reality (AR) will positively impact retail, with Virtual Reality (VR) close behind (22 percent), yet only 50 percent of retailers have a digital strategy to implement these technologies according to Fujitsu's Tech in a Transforming Britain Report.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
ecomdash
FEBRUARY 20, 2018
Finding your niche in ecommerce is crucial, but that's easier said than done. We explain one of the most convenient ways to do it, with Google Trends. Read more. The post How to Use Google Trends to Find Your Ecommerce Niche appeared first on ecomdash.
TradeGecko
FEBRUARY 21, 2018
Thanks to constant advancements in B2B technologies, wholesale is fast catching up with retail. This year, automated sensor and tracking innovation will allow wholesalers to more effectively manage operations whilst making informed decisions about shipping, staffing, warehousing, and more.
Talkoot
FEBRUARY 22, 2018
2018 will be another challenging year for brands and retailers unwilling, or unable, to adapt to the new consumer landscape. The bright side is that big changes also create big opportunities. At Talkoot, we identified six strategies that working together will help brands and retailers succeed this year. 1. Embrace Direct-to-Consumer. “D2C” is a do-or-die strategy, and an e-commerce site alone is not enough.
Retail Technology Review
FEBRUARY 19, 2018
Home delivery expert ParcelCompare says todays ONS retail sales figures for January show online growth slowing to 9.1% - down from 19.2% last January.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Klaviyo
FEBRUARY 20, 2018
Last week Google announced that it will be adding support for more interactive and dynamic emails to Gmail. The Gmail team will do this by adding support for many of the elements from the Accelerated Mobile Pages (AMP) project. The announcement, which came at the AMP Conference 2018 in Amsterdam, is a potentially big step forward in how emails are designed and what experiences are possible.
Bronto
FEBRUARY 22, 2018
Shoppers constantly provide the data you need to convert them into loyal, satisfied customers. It’s up to you to apply it and create a unified, effective retail experience. The post Leading Indicators: What Are They & How Can They Improve Your Business? appeared first on Bronto Blog.
ecomdash
FEBRUARY 22, 2018
There are a few essential ecommerce emails every business should send to increase clicks, conversions, and engagement. Try one of these 5 today. Read more. The post 4 Essential Ecommerce Emails Your Business Needs appeared first on ecomdash.
Sailthru
FEBRUARY 22, 2018
Furthermore is a digital magazine that seems to have it all: eye-catching images, sleek design and a great mix of articles. Topics prominently featured on the homepage run the gamut from which ingredients are best for your hair to alternative pastas to why we get the flu. What makes Furthermore most impressive is that it’s not actually the work of a traditional publisher.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
TradeGecko
FEBRUARY 23, 2018
The B2B eCommerce industry is already gaining a lot of momentum in 2018. A common trend (amongst many) is that B2B eCommerce merchants need to invest more time and money into technology in order to better manage their business and stay competitive.
Wiser
FEBRUARY 22, 2018
Pricing in retail is not one-and-done. It needs to change over time, as inventory ages and demand changes. In order to make that a reality, retailer leaders turn to price optimization. With the help of our partners at Forecast Horizon, we’ve written up a whitepaper titled, 5 Essential Facts to Boost Margins with Price Optimization. . Here is a summary of the tips you’ll find in the whitepaper: .
Salsify
FEBRUARY 20, 2018
What's the best way to regularly check in on the health of your company's online presence? Salsify Co-founder Rob Gonzalez discusses the keys to an effective measurement strategy in our most recent video.
Sailthru
FEBRUARY 20, 2018
During this Winter Olympics, The New York Times’ app users can engage directly with sports editor Sam Manchester and get personalized updates on their favorite events. In addition to this new personalized app-based messaging system, this week, well look at how Yoox’s newly-personalized app brings in 50% of its sales. The success of these personalized mobile apps has retailers looking at how to bring this personalization into physical stores.
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
TradeGecko
FEBRUARY 21, 2018
Thanks to constant advancements in B2B technologies, wholesale is fast catching up with retail. This year, automated sensor and tracking innovation will allow wholesalers to more effectively manage operations while making informed decisions about shipping, staffing, warehousing, and more.
Wiser
FEBRUARY 20, 2018
Optimized merchandising online and in-store is key to retail success. While the functions of the two jobs can be different, some retailers are starting to bring them together to provide more consistency in their omnichannel offerings. . Here at Wiser, we’ve put together a complete guide to omnichannel merchandising. This eBook offers key merchandising strategies that brands and retailers need to implement to improve the way they compete. .
Kibo
FEBRUARY 22, 2018
Even as shoppers’ expectations rise for sophisticated omnichannel shopping experiences, they remain concerned […]. The post Can Your Platform Deflect A Data Breach? Check For These 5 Security Must-Haves appeared first on The Omni Channel.
Prisync
FEBRUARY 22, 2018
Over the past several years if there has been any e-commerce buzzword hotter than the disruption caused by m-commerce, well, please let us know. Other e-commerce topics may have enjoyed 10 minutes of your time, but mobile commerce has been the one which has repercussions for the past years and it can be more effective with mobile commerce app. Today majority of the people prefer mobile devices over desktops.
Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney
Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib
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