Kissmetrics

DECEMBER 12, 2017

“Engagement.” It’s a term often dismissed as “fluffy” that lacks true value towards primary business goals. But we live in a world where customers can engage with us in real time. And with this comes an expectation of delivering the best experience possible. It’s not just about letting your customers feel heard. Engagement metrics, while often seen as “vanity metrics,” are important indicators of how well your marketing is performing.

Improvements 491

Improvements Marketing Social Media Blog 491

BigCommerce

DECEMBER 13, 2017

As a former journalist, the plethora of clickbait headlines across the web is nauseating. I’ve had to draw the line plenty of times in my writing career, refusing to call something “definitive,” comprehensive” or “all-inclusive” if it wasn’t that. This piece of content required no such moral delineation. This book’s headline, Definitive Guide, is the only possible way to describe what you will find in the subsequent chapters.

Definition 420

Definition Merchant Services Multi-channel Books 420

RTP blog

DECEMBER 13, 2017

Last week, Toys ‘R’ Us won U.S. bankruptcy court approval to pay its top 17 executives $14 million in incentive bonuses. Judge Keith Phillips of the U.S. Bankruptcy Court in Richmond, Va., signed off on the bonuses following lengthy arguments from attorney Lynn Kohen on behalf of the U.S. Trustee’s office, a bankruptcy watchdog, over the timing of the payments given the big-box retailer’s uncertain future.

Gifts 300

Gifts Toys Retail Payment Services 300

Optimizely

DECEMBER 12, 2017

When your ecommerce product is truly innovative, there is no playbook to follow for marketing it. That’s the experience that QALO has had in marketing their brand of silicone rings. The ecommerce brand was started four years ago by Ted Baker and KC Holiday, who were both newly married and disliked their uncomfortable metal wedding rings. They decided to create a safe and comfortable alternative: the silicone wedding ring.

eCommerce 300

eCommerce Outdoor B2C Social Media 300

Advertisement

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Omniconvert

DECEMBER 15, 2017

Most of the time, business owners are mostly oriented to track their performance through revenue, conversion rate and by foot traffic. However, these KPIs do not necessarily reflect the success of an online business, if they are not analyzed together with other complementary KPIs. Complementary metrics such as revenue/ visitor and Average Order Value give […].

eCommerce 209

eCommerce Blog Other 209

BigCommerce

DECEMBER 13, 2017

Amazon has made its marketplace welcoming for newcomers. New sellers will find a platform where it takes only minutes to sign up , and a few more minutes beyond that to get product listings live on the site. With Amazon’s intent to attract as much selection as possible to the marketplace, it makes sense that Amazon wants to make it functionally easy for anyone to start listing products on its site.

Shipping Costs 277

Shipping Costs Fulfillment Channel Order Fulfillment 277

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. If some buyers slowly stop opening your emails and others visit your site less and less over time, would you notice immediately? If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly enga

Customer 210

Customer B2C Customer Loyalty Customer Data 210

My Wife Quit Her Job

DECEMBER 10, 2017

After reading my series of articles on how to save money on your taxes, a buddy of mine decided that he was going to start taking extra tax deductions by turning one of his hobbies into a business. Hey Steve! You know how I love to paint right? And just the other day I sold a painting to someone on Ebay… Why don’t I just call this a business and declare business losses off my tax return?

Hobbies 177

Hobbies Article Other eCommerce 177

BigCommerce

DECEMBER 13, 2017

Too many people are scared to take on, or won’t even look at, selling on Amazon as a new way to do business. It is pretty intimidating if you consider its meteoric rise from bookstore to worldwide sales giant. . Before I go any further, let’s start here: Amazon is not going to steal your items. Amazon buys certain items from me, and their employees pick it up at the factory in China.

Shipping Costs 277

Shipping Costs Merchant Services Fulfillment Drop Ship 277

RTP blog

DECEMBER 15, 2017

By Kristin Secreto, InComm Product Control As a retailer, you know all too well the doubled-edge sword of the holiday season. It’s your most lucrative time of year but it’s also the time of year when return fraud occurs, which cuts into your profits. This year, you don’t have to feel the same pain. Through a secured shared database that monitors a product’s channel history by unique identifier, such as a serial number, you can track an individual item’s status throughout the sales cycle, whether

POS 150

POS Point of Sale Information Technology 150

Advertisement

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. If some buyers slowly stop opening your emails and others visit your site less and less over time, would you notice immediately? If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly enga

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Ecommerce Platforms

DECEMBER 13, 2017

Are you looking for a really good reason to sell jewelry online? How about the fact that 29 million people purchase jewelry on a daily basis? Don't you want a piece of that pie? If you're here to learn how to sell jewelry online, you've come to the right place. Well, like all online business it's not all that simple. However, the jewelry business does have some appetizing advantages, and it all starts with the insane markups.

Jewelry 156

Jewelry Shipping Costs Beauty and Health Shipping 156

BigCommerce

DECEMBER 13, 2017

Long-term success on Amazon comes down to four key processes: Competitive review. SKU strategy. Inclusion in FBA. Repricing. For brands already selling on Amazon, mastering these four areas will allow you to continually improve your rankings, your product offering and your revenue from Amazon as a channel. Here’s how to think through each aspect and bring your brand to world-class status on Amazon.

Shipping Costs 255

Shipping Costs Multi-channel Merchant Services Fulfillment 255

SellBrite

DECEMBER 11, 2017

Amazon makes a lot of money. But how? Do they make their money on books, or on merchant sales, or on TV shows? Where does the money come from, and what does the breakdown look like? We dig into Amazon and answer all of these questions for you. Love this infographic? Share it on your site or in a blog post (just copy and paste the text below): Just The Words.

Beauty and Health 156

Beauty and Health eCommerce Merchant Services Shipping Costs 156

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Optimizely

DECEMBER 12, 2017

When your ecommerce product is truly innovative, there is no playbook to follow for marketing it. That’s the experience that QALO has had in marketing their brand of silicone rings. The ecommerce brand was started four years ago by Ted Baker and KC Holiday, who were both newly married and disliked their uncomfortable metal wedding rings. They decided to create a safe and comfortable alternative: the silicone wedding ring.

eCommerce 150

eCommerce Outdoor B2C Social Media 150

GetElastic

DECEMBER 12, 2017

By 2020, 30% of searches will be carried out without a keyboard or screen 1. Customers will talk to their devices, skipping the “tedious” process of typing or scrolling through information. Empowered by voice technology, data from past interactions, and pre-set commands, the devices understand a handful of phrases to answer questions, make purchases, and even get dinner going so it’s hot by the time they get home.

Customer Experience 144

Customer Experience Technology Customer eCommerce 144

BigCommerce

DECEMBER 13, 2017

In 1990, my dad set up shop with my mom, selling this pillow with a hole in the middle. He’s a dermatologist, and made the pillow to provide relief to patients of his suffering from tender ears caused by a condition called Chondrodermatitis Nodularis Helicis (CNH for short). They’ve been in business ever since then, and up until this year when my husband and I bought the business from them, they did everything exactly the same as they did back in 1990.

Shipping Costs 218

Shipping Costs Merchant Services BigCommerce Shipping 218

Ecommerce Platforms

DECEMBER 11, 2017

One of the things that people don't tell you when building an online store is that it's actually somewhat tricky to set up a site that's made to support multiple languages and currencies. Therefore, you get stuck in a situation where it's difficult to sell to people all over the world. The customers are forced to use currencies or languages that they aren't used to.

eCommerce Platforms 126

eCommerce Platforms eCommerce Shipping Costs Live Chat 126

Advertisement

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

SellBrite

DECEMBER 15, 2017

To build a sustainable, profitable, scalable ecommerce business in 2018, you need to understand the ins and outs of managing inventory. Poor inventory management can be a complex challenge to overcome for any ecommerce entrepreneur, no matter your expertise, the size of your business, the types of products you sell, or the audience you serve. As you wrap up the holiday shopping season, or as you work through plans for launching a new ecommerce in the coming year, you’re likely thinking a lot abo

Management 130

Management eCommerce Shipping Costs Fulfillment 130

A Better Lemonade Stand

DECEMBER 14, 2017

For most entrepreneurs, the thrill of the beginning is addicting. The idea of taking an idea, something so small and abstract, and then turning it into a full-fledged and functioning business is invigorating. Sometimes this feeling can be so exciting, though, that it causes entrepreneurs to lose sight of the end of the road. It […]. The post How to Sell a Business: Why Ecommerce Entrepreneurs Need to Have an Exit Strategy appeared first on A Better Lemonade Stand.

eCommerce 132

eCommerce 132

Steve Dennis

DECEMBER 11, 2017

I first pointed to what I called “retail’s great bifurcation” literally two years ago today. Though it wasn’t the first time that I had observed what I saw as the impending collapse of the middle. I began writing and speaking about that during 2011. As we emerged from the financial crisis it seemed clear to me that retail brands were faced with the proverbial fork in the road.

Retail 116

Retail Specialty Retailers Workshop eCommerce 116

Bootstrapping Ecommerce

DECEMBER 11, 2017

This list will fill you in on the top 12 best t-shirt drop shipping services & what they offer so you can easily figure out which one is the right for you. The post The 12 Best T-Shirt Drop Shipping Services for Your T-Shirt Business appeared first on Bootstrapping Ecommerce.

Drop Ship 103

Drop Ship Shipping eCommerce 103

Advertisement

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Retail Technology Review

DECEMBER 12, 2017

Giving consumers access to technology that allows them to visualise products at home before purchasing makes them more likely to part with their money, new research has found.

Technology 93

Technology Consumer 93

Salsify

DECEMBER 14, 2017

There are many variables that can impact how your product page ranks on Amazon. And the higher you rank the more likely your brands will be found and bought - both on the ecommerce giant itself and other sales channels. Understanding the Amazon A9 Search Algorithm is critical to improving your product sales and building consumer loyalty.

Improvements 88

Improvements Channel eCommerce Consumer 88

Sailthru

DECEMBER 14, 2017

A spate of newly available data offers unique insights into just how readily consumers have adopted and adjusted to online shopping and digital media. Consumer behavior isn’t just shifting; it’s already shifted. Now another wave of change is building on this shift, bringing us more shopping via apps, changed buying patterns for consumables, and a rise in multitasking media consumption.

Retail 83

Retail Mobile Shipping Costs Consumer 83

A Better Lemonade Stand

DECEMBER 11, 2017

In this Logojoy review we’ll be discussing why Logojoy is one of the best and most affordable online logo generators on the market at the moment. The post Logojoy Review: Instantly Create a Beautiful & Functional Logo for Your Online Business appeared first on A Better Lemonade Stand.

Marketing 87

Marketing 87

Advertisement

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

Retail Technology Review

DECEMBER 12, 2017

By Guy Murphy, industry technology evangelist, MuleSoft. E-commerce is thriving in the UK. According to IMRG, £133 billion was spent online in 2016—a number expected to increase by 14 percent this year largely due to sales made on smartphones.

eCommerce 93

eCommerce Retail Technology 93

Rishi Rawat

DECEMBER 15, 2017

If you have the ability to tell an amazing story you can mark-up some things 1,200%, even candy floss. And story isn’t just words, it’s also the packaging. Check out Bag of Unicorn Farts: Sells on Amazon for $10.95: And people who buy it aren’t enraged that they could by the same quantity of cotton candy for 20 cents. No, they’re deliriously excited: This is the top review rated by buyers of Bag of Unicorn Farts.

70

70

Salsify

DECEMBER 12, 2017

In 2017, more brands took control of their product content to drive better customer experience. For our new trend analysis report , Salsify commissioned Echo Cove Research to survey 200 ecommerce, sales, and marketing leaders at brand manufacturers. The results uncover substantial, increasing pressure on brands.

Customer Experience 74

Customer Experience eCommerce Marketing Customer 74

ecomdash

DECEMBER 14, 2017

Pet products is a popular, but competitive niche to dropship in. To help you be successful dropshipping pet products, use these top tips. Read more. The post 7 Tips For Dropshipping Pet Products appeared first on ecomdash.

Blog 70

Blog eCommerce 70

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail