RetailDive

JANUARY 4, 2022

2021 upended some trends and accelerated others. What will 2022 bring for retailers?

Retail 145

Retail Other 145

Salsify

JANUARY 4, 2022

Modern consumers are shopping across channels at their convenience, any time, and anywhere. They’re using multiple sources to research product information, such as in-store displays, retailer websites, online review sites, marketplaces, and social media. They also embrace new technologies to shop faster and easier.

Omnichannel 78

Omnichannel Social Media Channel Technology 78

Ecommerce Platforms

JANUARY 4, 2022

38% of retailer traffic comes from organic search. And when you pair that up with the fact that 53% of shoppers state that they always research before purchasing to ensure that they are making the best possible decision, it's clear that ranking on the SERPs is vital for the success of any eCommerce business. That said, a technical audit is the first step to ensure that both search engines and your customers can access your website.

SEO 104

SEO eCommerce Information Recommendation 104

Forrester eCommerce

JANUARY 5, 2022

In February of 2009, Glenn O’Donnell (VP, Research Director) and I co-authored the CMDB Imperative when ITIL and ITSM were all the rage. Underpinning that rage was the Configuration Management DB (CMDB) which promised to deliver world peace like a pageant winner during the interview portion of the competition. Nearly thirteen years later, the CMDB […].

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Management Information Technology Operations 370

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Groove

JANUARY 5, 2022

Let 2022 to be your year with pay per click advertising. Pay Per Click Advertising Platforms You Need In 2022. From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. Here are some platforms we recommend exploring and implementing as part of your eCommerce advertising strategy this year!

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

Retail TouchPoints

JANUARY 4, 2022

2021 was a critical year for the direct-to-consumer (DTC) space. With consumers’ rapid shift to ecommerce channels, DTC players had to navigate surges in demand and effectively compete against a broader landscape that included their startup peers but also omnichannel behemoths. At the same time, they’ve had to navigate consumers’ increased desire to buy from brands that align with their social and environmental beliefs.

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Omnichannel Consumer Channel Toys 329

Forrester eCommerce

JANUARY 4, 2022

Photo by Brett Jordan on Unsplash “The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come.” (Steve Jobs, when he was CEO of Pixar in 1994) The Communication And Engagement Challenge – Emotions Before Logic As business leaders, tech executives face many […].

Customer 370

Customer 370

Ecommerce Platforms

JANUARY 6, 2022

Accepting all forms of payments, whether that’s buy now pay later, recurring bills, or just a one off lump sum, etc., is imperative to so many eCommerce brands. However, this isn't always cheap. Depending on which payment processors and providers you use, this simple service could cost your business considerably as the transactions roll in. Many businesses, therefore, try their best to navigate the payments industry to get the best deal.

Payment Services 211

Payment Services Merchant Services Payments Document 211

Retail TouchPoints

JANUARY 4, 2022

As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. This trend involves brands reselling previously owned products at a discount — and it’s caught on quickly. The resale market is growing 11 times faster than traditional retail and is expected to reach $84 billion by 2030, far eclipsing the predicted $40 billion market for fast fashion. .

Consumer 322

Consumer Clothing Retail Apparel 322

Kissmetrics

JANUARY 6, 2022

You’re likely already familiar with 404 errors that display a “page not found” message to visitors. While these pages serve a purpose, they can be harmful to your website if misused. An example of a “page not found” error used in the wrong context is a soft 404 error. These can wreak havoc on your search engine rankings, website traffic, and even credibility.

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SEO Improvements Clothing Reference 273

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Forrester eCommerce

JANUARY 7, 2022

The French data protection authority hit Facebook and Google with multimillion-dollar fines yesterday for their use of deceptive design in their cookie consent banners. Commonly known as dark patterns, these design choices threaten or trick people into doing things that are in conflict with their own interests. We’ve all encountered these deceptive designs — where […].

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Customer 369

Ecommerce Platforms

JANUARY 3, 2022

ShipBots is an order fulfillment service for ecommerce stores with standard storage and shipping needs. It also offers unique fulfillment options for subscription boxes, retail, Amazon FBA prep, merchandise, and apparel. In the booming industry of 3PL (3rd-party logistics), is ShipBots right for your online store's needs? In this ShipBots review, we take a deep look into the company's primary features, services, pricing, and customer support.

Fulfillment 211

Fulfillment Shipping Costs Merchant Services eCommerce 211

Retail TouchPoints

JANUARY 6, 2022

We’re well past the point of personalized consumer experiences simply being “nice to have.” Consumers don’t just want personalized experiences — they expect them. And brands are incentivized to deliver on those expectations: According to McKinsey, businesses that are proficient in personalization boost their revenue by 5% to 15% and their marketing-spend efficiency by 10% to 30%, yet only 15% of CMOs think they’re on target to deliver personalized experiences.

Consumer 302

Consumer Magazine Information Channel 302

Kissmetrics

JANUARY 3, 2022

The average email click-through rate is 2.6 percent. The rate of return on direct mail is around 1 percent. A good social media campaign will convert at less than 1 percent. Why are these numbers so low? Because many new marketing campaigns don’t have the right customer research, ideal client avatars, personalization, or segmentation. They dangle a worm out there to see if anyone bites.

Presentation 270

Presentation Marketing Webinar PPC 270

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Forrester eCommerce

JANUARY 7, 2022

Sales leaders must make the right investments in sales technology if they want to help their sales teams win in 2022. The right sales tech stack can improve sales productivity and broaden rep participation by: Automating administrative tasks for sellers and managers. Collecting valuable customer and seller data. Providing real-time coaching and recommendations.

Recommendation 369

Recommendation Technology Improvements Management 369

My Wife Quit Her Job

JANUARY 3, 2022

If you are looking to source private label products from China, then using a China sourcing agent like Jingsourcing can save you time and money. A China sourcing agent is an individual or company that specializes in helping you find a supplier for your products. Typically, they reside in China and help you… Find factories and manufacturers Negotiate prices and terms Perform inspections for quality control Ship your products to your warehouse Overall, they act as your trusted partner on the

Shipping Costs 156

Shipping Costs Shipping eCommerce 156

Retail TouchPoints

JANUARY 5, 2022

Starbucks will reportedly require its U.S. employees to be vaccinated against COVID-19 or undergo weekly testing, according to media reports from outlets including The Wall Street Journal , CNBC and CNN. The restaurant chain set a deadline of Feb. 9, after which unvaccinated workers in its cafes, offices and other facilities must take weekly tests administered by a medical professional.

Other 301

Other Retail 301

Kissmetrics

JANUARY 5, 2022

Are marketing degrees worth it? There’s not a definitive answer for everyone, as too many factors go into deciding which marketing career path you want to take, which marketing programs interest you the most, and which school experience is the best for you. However, if this field entices you and you want to learn all you can, many opportunities exist to help you learn about the ins and outs of this industry—and how to pave a career path ahead.

Marketing 249

Marketing Social Media Channel Magazine 249

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Forrester eCommerce

JANUARY 6, 2022

“Over half of CMOs will make employee experience (EX) essential to brand planning” – Forrester’s Predictions 2022: B2C Marketing And Innovation A New Frontier Emerges I spent most of the winter months hounding a panel of brand experts for their insights as I wrote Forrester’s annual brand spotlight report (to be published later this month, so […].

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B2C Marketing Customer 368

My Wife Quit Her Job

JANUARY 3, 2022

Today I’m doing a solo episode to wrap up 2021! I talk about what went well in 2021 and what didn’t work well. I’m also discuss my family life, what’s been on my mind and what’s in store for 2022 for both Bumblebee Linens and My Wife Quit Her Job. Enjoy the episode! What You’ll Learn A critical update that crippled our traffic and how we responded How we recovered from the many mishaps of 2021 What’s in store for 2022 for both businesses Other Resources And Books Create A Profitable

Books 156

Books Other eCommerce 156

Retail TouchPoints

JANUARY 3, 2022

CS Hudson recently hosted its fourth annual Live. Love. Laugh., an immersive retail experience, to benefit the children of Help USA ’s Help Suffolk Chapter, a homeless housing facility on Long Island. The event, held at Tanger Outlets in Riverhead, N.Y. in December 2021, bussed in children to grab their favorite toys and take part in live activities in a pop-up shopping experience.

Toys 294

Toys Events Games Retail 294

Kissmetrics

JANUARY 4, 2022

Google is constantly updating its algorithm to ensure users get the best search results. From the Panda update in 2011 to ongoing core updates in 2021, the search engine constantly introduces changes to ensure the most helpful content appears at the top of the page. Following this approach, Google has introduced yet another update—this time focused on product reviews.

eCommerce 216

eCommerce Information Improvements Other 216

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Forrester eCommerce

JANUARY 7, 2022

It’s important for organizations to unite around an audience-focused go-to-market strategy. To do this effectively, it’s imperative to get executive buy-in. CEOs have enough on their plates, so how can portfolio marketers get their attention? First, make sure your CEO knows that organizations that put the customer at the center of strategy, leadership, and operations – which Forrester calls customer-obsessed – grow revenue and profitability more than twice as fast as companies that don’t.

Marketing 354

Marketing Operations Customer B2B 354

Steve Dennis

JANUARY 5, 2022

It’s hard to believe that my co-host (and producer) Michael Leblanc and I have shipped nearly 60 episodes of the Remarkable Retail Podcast in just over 15 months. It’s been a great learning experience and we are so very grateful for our many amazing guests, being named to multiple “best of” lists, earning all the 5-star reviews and, most importantly, our growing audience.

eCommerce 158

eCommerce Retail Definition Shipping 158

Retail TouchPoints

JANUARY 5, 2022

“Experiential retail” is a phrase that has gotten a lot of play over the past few years. But like any hot trend that has garnered a lot of buzz (I’m talking about you, “omnichannel”), there has been confusion about what experiential retail actually entails — and how it can be done successfully. “While experiential retail is a very valid term, it’s also been very abused in the industry just like the word ‘omnichannel,’” said Cate Trotter, Head of Trends at Insider Trends , a retail futures consul

Retail 285

Retail Omnichannel Social Media Consumer 285

lateshipment

JANUARY 5, 2022

Introduction to the Rate Increase by FedEx and UPS. Year on year, major shipping carriers such as FedEx and UPS increase the rates for their services, raking up your shopping bills. There have been similar hikes across both carriers on multiple services for the fifth year in a row. FedEx has announced its General Rate Increase (GRI), which will be effective from January 3, 2022, with an average increase of 5.9% on its Express, Freight, Ground services, etc.

Shipping Costs 130

Shipping Costs eCommerce Shipping eCommerce Platforms 130

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer

Forrester eCommerce

JANUARY 6, 2022

Mutants In Marvel And DC Marvel and DC comics and films of course are permeated with the notion of mutations (X-Men, Spider-Man, Venom, etc.). It’s the narrative hook that drives many of their stories, imbuing their characters with all sorts of weird and wonderful superpowers. My 15-year-old son Finn is a massive fan of the […].

Technology 195

Technology Operations 195

GetElastic

JANUARY 4, 2022

2021 was a year of tremendous growth for our organization. A few highlights include launching new product offerings , celebrating triple digit revenue growth for our modern SaaS ecommerce offering, hiring 46 people, releasing 70+ product updates , recognizing 31 individuals with promotions, onboarding 40+ new partners, launching new wellness initiatives, and so much more. 2021 was also another year of navigating COVID in the workplace and in our homes.

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Events Blog Other Information 148

Retail TouchPoints

JANUARY 4, 2022

Best Buy is the latest retailer to enter the advertising market with the launch of Best Buy Ads, an in-house media company designed to help shoppers explore the retailer’s products, services and offers. Best Buy Ads will partner with brands to guide their marketing efforts with relevant messages. Best Buy Ads will be available for partner brands and services looking to reach customers both on Best Buy’s own channels and through external sites.

Omnichannel 278

Omnichannel Customer Data Mobile Recommendation 278

ecomdash

JANUARY 5, 2022

Amazon app drops in rankings, eBay may switch up its affiliate program, and 2021 holiday season continues to prove ecommerce success. The post Ecommerce Lately January 2022 appeared first on Ecomdash.

eCommerce 145

eCommerce 145

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

Retail