Sat.Jul 30, 2016 - Fri.Aug 05, 2016

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Short Form Product Video Can Be The Key To Converting Customers

Forrester eCommerce

Marketers have a great arsenal of tools to drive conversions and now short form video needs to be part of that mix. Invest in it now to differentiate your business. Historically, video has been expensive to produce and manage, but that's changed. It no longer costs a fortune to produce video content. In fact, some retailers added video production to their existing photography process and they're using the same equipment.

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Conversion 101: Creating an SEM Legend for Improved PPC Campaigns

Bryan Eisenberg

In part one of this post , we took a look at the challenges a home remodeler or contractor might have at getting prospects to contact them and fill out a form from their landing pages. Before I go through the process and list all the questions our Persona might have, I want to ask you who do you think is the most successful SEM advertiser of all time ?

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Shopping History Hack – Recently Viewed Items can Boost Conversions

Shopping Signals

Howdy! Want to learn about an advanced tactic will help turn more repeat visits into sales? Then read on my friend. This is a quick tip, but implementing it could be somewhat advanced. Although let’s be honest, Shopify probably has an app for this (just checked, yep, of course they do: [link] ), so it may be easy for you if you’re a Shopify’r.

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eCommerce Conversion Optimization

Dynamic Yield

The post eCommerce Conversion Optimization appeared first on Dynamic Yield.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Access a Dynamic Yield Document

Dynamic Yield

The post Access a Dynamic Yield Document appeared first on Dynamic Yield.

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eCommerce Personalization

Dynamic Yield

The post eCommerce Personalization appeared first on Dynamic Yield.

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tests6

Dynamic Yield

The post tests6 appeared first on Dynamic Yield.

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