Sat.May 09, 2020 - Fri.May 15, 2020

Follow These 5 Steps to Optimize Your Google Product Categories

SellBrite

Those who know a little about ecommerce know that Google product categories are mostly optional. Those who know a lot about ecommerce, know they’re anything but. Google indexes billions of web pages comprising 100,000 terabytes of data. Without accurate or optimized category data, your product can disappear like a needle in a barnful of haystacks.

No time for picking errors

Retail Technology Review

One of the biggest challenges faced by successful e-commerce operations stepping up to their first fulfilment centre will be minimising pick errors. Retail Supply Chain Internet Retailing

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Preparing For The Next Era of Retail: How To Succeed In a World Without COVID-19

BigCommerce

The past six weeks have been inconceivable for retailers around the world. Aside from how our personal lives have changed,… COVID-19

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Best Print on Demand Companies for 2020

Ecommerce Platforms

Starting your own business is easier today than it has ever been. You don’t need to buy a brick and mortar store to get selling anymore. All you need is the right attitude, a good set of ideas, and an internet connection. With countless website builders to choose from, and a host of amazing tools for things like membership sites and digital product sales, you’re already set. For many people, selling typical products through things like dropshipping providers and wholesale markets seems simple.

Retain Valuable Customers with Loyalty

Learn how to effectively retain your most valuable and profitable customers. Download Annex Cloud's 2020 Customer Retention white paper.

How to Create Post-Purchase Emails that Renew the Customer Journey

Omnisend

Reading Time: 8 minutes. “Thank you for your order” isn’t the end of the customer journey—it’s just a step within it. The modern-day customer journey is far from linear, and the truth is, it never really ends. The closest it comes to ending between you and the customer is when they churn—which is something you want to avoid at all costs. It takes multiple touch-points across several channels for a customer to make a purchase.

More Trending

Reopening Retail Stores - Tell Shoppers What’s Changed Before Arrival

Retail Doc

By the end of today, 43 states are expected to be reopening retail stores even if only for curbside pickup. Covid-19 Reopening Retail Stores

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Podia vs Thinkific (2020): Our Favorite Revealed

Ecommerce Platforms

Now's a great time to start selling educational content online. Because the eLearning industry is a booming business attracting new learners and instructors every day. It doesn't matter whether you’re a veteran in your field looking for a new challenge, or if you want to share your skills and hobbies with a broader audience, creating an online course could be the best way to go. Nowadays, it's much simpler to create and sell online educational content than you might think.

Covid-19: Looking beyond profit. How small businesses are adapting and giving back.

TradeGecko

In the fourth installment of its kind, we continue to monitor commerce trends as they emerge and evolve as a result of the Covid-19 pandemic. Managing through Coronavirus

304: Dropshipping – Everything You Need To Know With Steve Chou

My Wife Quit Her Job

Most people try to open up a dropshipped store expecting it to be easy, but in reality, there’s a lot more to it than you think. The reason I created this episode is because I’m constantly asked about dropshipping and decided to document my thoughts in audio once and for all. In this episode, you’ll learn the pros and cons of dropshipping, why it’s not as simple and easy as you think, and the best way to succeed with a dropship online store. What You’ll Learn.

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Retail’s Great Bifurcation 2.0

Steve Dennis

It was nearly 10 years ago when I first started to notice the bifurcation of retail. More and more, success was being found at either end of the shopping spectrum. Retailers, whether brick & mortar dominant or predominantly online, that offered great prices and fantastic convenience were experiencing growth that significantly outpaced the industry overall.

Books 82

WooCart Review: A Deep Look at the FirstHosting Service Exclusively for WooCommerce Stores

Ecommerce Platforms

Finding the right hosting service is one of the top concerns of new WooCommerce store owners. This concern is valid because most managed WordPress offers run on shared hosting. Hence your store’s load time increases as more site owners share the same servers. That load time can impact the store’s user-friendliness and sales. Seventy-nine percent of your customers are less likely to buy from you if they aren’t satisfied with your website's performance. So, what makes WooCart different?

Top tips for updating your eCommerce platform

Retail Technology Review

As the news that the UK government plans to begin re-opening some retail stores in June, many retailers were last night faced with the reality of another month of tough trading conditions. But with this in mind, retailers have been, and continue to look at investing in and ramping up their online operations to ensure they have an effective platform that drives sales. Internet Retailing Critical Issues Retail Supply Chain

COVID-19 Impacts on eCommerce Marketing Key Performance Indicators

Inflow Insights

As the coronavirus outbreak has affected every aspect of our lives, the economic shifts have been dramatic. We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. Therefore, we are providing another update on eCommerce digital marketing trends and observations during the COVID-19 pandemic.

Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

The Neiman Marcus Bankruptcy: Separating The Myths From The Realities

Steve Dennis

As a former senior executive at the Neiman Marcus Group (though gone for more than a decade now) it certainly filled me with sadness when I heard that the iconic luxury retailer filed for bankruptcy. Though, as I wrote about nearly a year ago, this news is hardly surprising. Another feeling I have is frustration, largely stemming from the false narratives and misinformation surrounding what this all means for the more than century old brand. Let’s first dispense with the easy stuff.

Best Print on Demand Shopify Apps for 2020

Ecommerce Platforms

Are you thinking about starting your own clothing line? Or perhaps you want to sell your own line of accessories? Either way, you've come to the right place because in this article, we’ll explore the best print on demand Shopify apps. We’ll also also explain what print on demand is as a business model, go over the benefits of using print on demand companies, and help you decide which print on demand app is the best choice for your business. Sound good? Great! Let's dive straight in!

Exact Match Keywords: How To Use Them Effectively

Store Growers

Exact match is the most restrictive keyword match type. When you add a keyword using exact match, Google Ads will only show your ads for keywords that are almost identical to the one you provide. And because you know the search query, it allows you to create an advertisement and pick a landing page that perfectly matches the intent of the visitor. This does wonders for the CTR and CPC, which will improve the overall results of your Search campaigns.

How to Improve Audience Targeting with Customer Profiles

FastSpring

We’re constantly talking about how important it is to KNOW your customer. It’s the foundation for any good marketing strategy. It’s behind every effective online ad, interesting blog post, enticing product description, successful keyword strategy, etc. Beyond your marketing strategy, the customer can also be a huge influence on product development.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Dead Brands Walking

Steve Dennis

What follows is a sub-chapter from my new book. When I wrote it last fall I had no idea how prophetic it would be. While I had been writing and speaking about the collapse of the middle and the increasing irrelevance of retailers that were failing to become more remarkable, the pandemic has accelerated just about everything. But that’s a different post. *. Before much longer the middle may be hollowed out completely. Until then retail’s great bifurcation is likely to continue unabated.

Books 73

How to use Pop-ups for e-commerce conversions [tips and strategies]

Omniconvert

You’ve probably heard multiple times by now that pop-ups are dead, boring to potential customers, and similar? Well, rest assured. The post How to use Pop-ups for e-commerce conversions [tips and strategies] appeared first on ECOMMERCE GROWTH Blog. Guest Posts conversion rate optimization digital marketing strategy ecommerce strategy pop-up

Blog 69

eCommerce revenues rise 20% week-on-week, new data from the BounceX Covid-19 Retail Pulse reveals

Retail Technology Review

Signs of the green shoots of recovery for retailers were revealed in the latest data from the Covid-19 Retail Pulse from BounceX (soon to be Wunderkind), with week-on-week rises in website revenue, site visits and conversions. Critical Issues Internet Retailing Retail Supply Chain

eCommerce Site Search Best Practices

Groove

Search visitors are some of the most motivated buyers on your site. In many cases, they’re searching because they know exactly what they want and how much they’re willing to pay for it. For this reason, many companies are making eCommerce site search a core component of their strategy. However, many basic eCommerce search engines offered by shopping cart platforms fall short of consumer expectations. eCommerce Site Search Best Practices.

Press Release: eCommerce Marketing Agency’s Innovative “Pay It Forward Plan” Leverages CARES ACT To Help Its Clients and Employees

Inflow Insights

Inflow’s plan helps struggling clients, employees, and inevitably their own business through the current downturn caused by the coronavirus pandemic. . Denver, CO – The CARES ACT Paycheck Protection Program provided by the Small Business Administration has allowed businesses like Inflow, an eCommerce marketing agency, to help not only the company and its employees but also its clients.

How Publishers Can Pivot to a More Sustainable Future: Q+A With Allison Mezzafonte

Sailthru

If it’s true that opportunity lies in crisis, then the media industry should be awash in opportunity right now. Already strained by the Facebook-Google duopoly, publishers now have to contend with slashed advertising budgets and advertisers who are shying away from content related to COVID-19. That puts media companies under tremendous pressure to make money from new channels.

Getting retailers ready for business post-lockdown

Retail Technology Review

The retail sector is in a state of flux. Whilst eCommerce sales might still be surpassing all expectations, many retail stores are still closed, awaiting Government guidance as to when they might be able to open again. Retail Supply Chain Internet Retailing Critical Issues

How to Get Your Brand Ready for a Post-COVID-19 Market

IntelligenceNode

Over 75% of retailers expect in-person shopping to resume sometime in the next six months. But what will it look like, exactly, when stores reopen? Well, if you’re a retailer who believes everything will return to normal, you’re going to be in for a rude awakening. Because the reality is: We’re ways away from normal. […]. The post How to Get Your Brand Ready for a Post-COVID-19 Market appeared first on Blog. Retail Business covid19 post covid19 retail safety kit when stores reopen

Blog 65

Why Your Business Needs to Focus on Better Customer Experience (And How to Do It Right)

Omniconvert

The coronavirus has changed the business world. This is because it has affected our lives and the way we do. The post Why Your Business Needs to Focus on Better Customer Experience (And How to Do It Right) appeared first on ECOMMERCE GROWTH Blog. Guest Posts customer experience customer lifetime value customer retention customer satisfaction customer service customer support

How to Handle FedEx/ UPS/ DHL/ USPS Lost Packages?

lateshipment

When you ship through FedEx or UPS, most packages make it to their destinations intact and on time. But, what do you do during those rare occurrences when a package is lost in transit? Who exactly is to be blamed when this happens? The seller or the shipper? Hey @amazon thanks for ruining Christmas and losing my brother's Christmas present. What's the point in 2 day shipping if you lose the package? — Eddie Smedley (@GettinSomeSmed) December 23, 2018.