Sat.May 09, 2020 - Fri.May 15, 2020

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Follow These 5 Steps to Optimize Your Google Product Categories

SellBrite

Those who know a little about ecommerce know that Google product categories are mostly optional. Those who know a lot about ecommerce, know they’re anything but. Google indexes billions of web pages comprising 100,000 terabytes of data. Without accurate or optimized category data, your product can disappear like a needle in a barnful of haystacks. Ecommerce retailers must not only become masters of Google’s taxonomy; they must fill out and optimize the data feed they’re sending to Google in orde

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No time for picking errors

Retail Technology Review

One of the biggest challenges faced by successful e-commerce operations stepping up to their first fulfilment centre will be minimising pick errors.

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Distinguish Hot From Hype In Retail Tech Investments For 2020

Forrester eCommerce

In the highly competitive world of commerce, retailers and brands must invest in tech initiatives that will differentiate them, drive revenue growth, and keep their customers satisfied. For our annual “The Top Retail Technology Investments In 2020” research, we interviewed over 60 retail and brand professionals to understand which technology initiatives they are prioritizing in […].

Retail 451
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Preparing For The Next Era of Retail: How To Succeed In a World Without COVID-19

BigCommerce

The past six weeks have been inconceivable for retailers around the world.

Retail 473
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From Data to Decisions: Maximizing Retail Potential with AI

Speaker: David Azoulay, Marc Stracuzza, and guest speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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A New Reality: Transitioning Your Business To eCommerce

Groove

This new reality has sprung upon us many changes to our everyday lives. Businesses are losing significant revenues during this shut down, and some brick-and-mortar stores don't know who to turn to for help. If you're wondering how COVID-19 is impacting eCommerce , we're sharing an eCommerce success story on how we helped one of our clients navigate and adapt her business to this new and uncertain environment.

eCommerce 285
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Amazon Competitors – How To Beat Amazon And Diversify Sales

My Wife Quit Her Job

If you want to succeed in ecommerce, competing with Amazon is an inevitable reality. Here’s how you can leverage Amazon competitors to create a successful and diversified ecommerce business. Over the years, Amazon has dominated the market and is one of the biggest brands worldwide in terms of revenue and reach. In 2019, the leading e-retailer earned $280.5 billion in net sales.

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Best Print on Demand Shopify Apps for 2020

Ecommerce Platforms

Are you thinking about starting your own clothing line? Or perhaps you want to sell your own line of accessories? Either way, you've come to the right place because in this article, we’ll explore the best print on demand Shopify apps. We’ll also also explain what print on demand is as a business model, go over the benefits of using print on demand companies, and help you decide which print on demand app is the best choice for your business.

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eCommerce Site Search Best Practices

Groove

Search visitors are some of the most motivated buyers on your site. In many cases, they’re searching because they know exactly what they want and how much they’re willing to pay for it. For this reason, many companies are making eCommerce site search a core component of their strategy. However, many basic eCommerce search engines offered by shopping cart platforms fall short of consumer expectations. eCommerce Site Search Best Practices.

eCommerce 210
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304: Dropshipping – Everything You Need To Know With Steve Chou

My Wife Quit Her Job

Most people try to open up a dropshipped store expecting it to be easy, but in reality, there’s a lot more to it than you think. The reason I created this episode is because I’m constantly asked about dropshipping and decided to document my thoughts in audio once and for all. In this episode, you’ll learn the pros and cons of dropshipping, why it’s not as simple and easy as you think, and the best way to succeed with a dropship online store.

Drop Ship 156
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The Insights Beat: Data And Analytics Make The Perfect One-Two Punch

Forrester eCommerce

Spring is usually an exciting time in the sports world. It marks the culmination of the men’s and women’s college basketball seasons, the NBA and NHL playoffs begin, the domestic European soccer (football) leagues are in full swing and the Boston Marathon traditionally takes place on the third Monday of April. But the COVID-19 crisis […].

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Retail’s Great Bifurcation 2.0

Steve Dennis

It was nearly 10 years ago when I first started to notice the bifurcation of retail. More and more, success was being found at either end of the shopping spectrum. Retailers, whether brick & mortar dominant or predominantly online, that offered great prices and fantastic convenience were experiencing growth that significantly outpaced the industry overall.

Books 193
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What is Visual Merchandising?

Wiser

In the restaurant business, there is a saying that goes, “People eat with their eyes first.”. That means that even if the food is cooked perfectly and is delicious, a bad presentation can put someone off before they even try it. Retailers and brands are facing the same challenges. You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere.

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WooCart Review: A Deep Look at the FirstHosting Service Exclusively for WooCommerce Stores

Ecommerce Platforms

Finding the right hosting service is one of the top concerns of new WooCommerce store owners. This concern is valid because most managed WordPress offers run on shared hosting. Hence your store’s load time increases as more site owners share the same servers. That load time can impact the store’s user-friendliness and sales. Seventy-nine percent of your customers are less likely to buy from you if they aren’t satisfied with your website's performance.

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Business Resilience Is No Longer Optional

Forrester eCommerce

Too many business and technology leaders have referred to the global pandemic as a black swan — an entirely unpredictable and devastating event. The truth is that a global pandemic was entirely predictable, and it was a risk that infectious disease experts and health organizations have been warning about for years. What the pandemic has […].

Reference 341
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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

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The Neiman Marcus Bankruptcy: Separating The Myths From The Realities

Steve Dennis

As a former senior executive at the Neiman Marcus Group (though gone for more than a decade now) it certainly filled me with sadness when I heard that the iconic luxury retailer filed for bankruptcy. Though, as I wrote about nearly a year ago, this news is hardly surprising. Another feeling I have is frustration, largely stemming from the false narratives and misinformation surrounding what this all means for the more than century old brand.

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How to Create Post-Purchase Emails that Renew the Customer Journey

Omnisend

Reading Time: 8 minutes. “Thank you for your order” isn’t the end of the customer journey—it’s just a step within it. The modern-day customer journey is far from linear, and the truth is, it never really ends. The closest it comes to ending between you and the customer is when they churn—which is something you want to avoid at all costs.

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Common Amazon Seller Mistakes

ecomdash

It's inevitable you're going to make mistakes. Read about the 5 most common Amazon seller mistakes and how to prevent them. The post Common Amazon Seller Mistakes appeared first on Ecomdash.

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The Future Of Financial Brands: Less Financial, More Brand

Forrester eCommerce

A new crop of challenger brands, such as Alibaba, Amazon, Apple, Google, Starbucks, T-Mobile, Tencent, and Walmart, are on the prowl in the financial services category. And that should have traditional financial brands worried — very worried. Trouble On The Horizon Banks have had a great run: They’ve played an essential and highly visible role […].

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Conversational Commerce: Why You Should Consider a Native Ecommerce Chatbot

GetElastic

Despite the buzz around AI’s potential to make ecommerce as personal and natural as an in-store visit, fully-baked intelligent shopping assistance remains several years away. In the interim, online retailers are embracing chatbots as a first toe-dip into conversational commerce using them to expedite customer service and provide novel ways to discover products.

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Covid-19: Looking beyond profit. How small businesses are adapting and giving back.

TradeGecko

In the fourth installment of its kind, we continue to monitor commerce trends as they emerge and evolve as a result of the Covid-19 pandemic.

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Dead Brands Walking

Steve Dennis

What follows is a sub-chapter from my new book. When I wrote it last fall I had no idea how prophetic it would be. While I had been writing and speaking about the collapse of the middle and the increasing irrelevance of retailers that were failing to become more remarkable, the pandemic has accelerated just about everything. But that’s a different post. *.

Books 124
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Think Adaptive For The 2020s

Forrester eCommerce

In 2020 successful businesses will focus less on accurately predicting the future years in advance. Instead they will become the kind of company that proactively adapts and shape-shifts as events unfold. Forrester's adaptive strategy provides a framework for success.

Events 316
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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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COVID-19 Impacts on eCommerce Marketing Key Performance Indicators

Inflow Insights

As the coronavirus outbreak has affected every aspect of our lives, the economic shifts have been dramatic. We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. Therefore, we are providing another update on eCommerce digital marketing trends and observations during the COVID-19 pandemic.

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How mobile self-checkout can help retailers in a post-COVID world

GetElastic

We've all heard online shoppers will abandon a page that doesn’t load in “X seconds or less.” But in-store shoppers get antsy too -- physical retailers lose nearly $40 billion in potential sales each year from patrons who won’t wait longer than five minutes in a checkout line. Note that this statistic dropped before the COVID-19 outbreak. For the stores allowed to remain open during this pandemic, queues have only become more painful, with customers facing lineups to get in and to check out.

Mobile 113
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WooCommerce Pricing: How Much Does It Cost To Run An Online Store?

MakeWebBetter

WooCommerce is the most popular eCommerce platform. It’s free, open-source, and provides complete control to the store owners. It might be possible that you have a retail store and after realizing how important it is to have an online store, you too want to create your online presence; ultimately ending up creating an omnichannel. You […]. The post WooCommerce Pricing: How Much Does It Cost To Run An Online Store?

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Red Hat’s Marketplace Seeks To Simplify Kubernetes (K8s) Management

Forrester eCommerce

The biggest announcement from Red Hat’s Summit was Red Hat Marketplace, operated by IBM. Building on its existing container orchestration software, OpenShift, Red Hat has created a central software purchasing location for automated deployment to any cloud. Red Hat is positioning Marketplace as the solution to critical pain points from development, security, billing, and spend […].

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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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Press Release: eCommerce Marketing Agency’s Innovative “Pay It Forward Plan” Leverages CARES ACT To Help Its Clients and Employees

Inflow Insights

Inflow’s plan helps struggling clients, employees, and inevitably their own business through the current downturn caused by the coronavirus pandemic. . Denver, CO – The CARES ACT Paycheck Protection Program provided by the Small Business Administration has allowed businesses like Inflow, an eCommerce marketing agency, to help not only the company and its employees but also its clients.

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How to Get Your Brand Ready for a Post-COVID-19 Market

IntelligenceNode

Over 75% of retailers expect in-person shopping to resume sometime in the next six months. But what will it look like, exactly, when stores reopen? Well, if you’re a retailer who believes everything will return to normal, you’re going to be in for a rude awakening. Because the reality is: We’re ways away from normal. […]. The post How to Get Your Brand Ready for a Post-COVID-19 Market appeared first on Blog.

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How to use Pop-ups for e-commerce conversions [tips and strategies]

Omniconvert

You’ve probably heard multiple times by now that pop-ups are dead, boring to potential customers, and similar? Well, rest assured. The post How to use Pop-ups for e-commerce conversions [tips and strategies] appeared first on ECOMMERCE GROWTH Blog.

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Are you moving digital decision-making from individual factories to head office?

Forrester eCommerce

I am working on a new report, and would like companies to get in touch to share what they’re doing. Decisions around industrial software have traditionally been made at the level of the individual plant, which is why big multinationals often talk about having “hundreds” of manufacturing execution systems (MES), or “several” industrial IoT platforms. […].

Customer 300
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Planning the Architecture of Your Modular DXP

Are you considering moving away from a monolith platform and over to composable architecture? Join experts from Google Cloud, GroupBy, and Orium as they discuss the benefits of moving to a modular digital experience platform. In this masterclass, uncover key indicators that show your brand is ready for a modular DXP, and learn how to lay the foundation for composable commerce.