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Nordstrom to Open Tonal Exercise Demo Spaces Inside 40 Stores

Retail TouchPoints

Nordstrom will open 40 Tonal store-within-a-store locations in 20 states, including 12 where the exercise equipment retailer doesn’t have a physical location. The 50-square-foot spaces will be located in Women’s Active departments, where shoppers can try out a Tonal exercise machine with a full demo. “It’s

Demo 293
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Exercise Executive Empathy To Get Stakeholders Excited About CX

Forrester eCommerce

How can CX leaders gain funding? Develop executive empathy: Determine stakeholder priorities, connect CX to these existing priorities, and communicate the value of CX.

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Infections Are Surging In The US, China, And Brazil — Exercise Caution In Your Return-To-Work Plan

Forrester eCommerce

Infections are in the rise in more than 20 US states, and at least a dozen have experienced new record rates of infections. And the US isn’t alone; China and Brazil are experiencing a rise, too. Officials say the chance of a second wave is high. Over the last few months, we’ve been providing advice […].

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Purple Appoints Marketing Veteran as CMO

Retail TouchPoints

“Keira’s decades-long track record of successful marketing management will be a welcome addition to Purple,” said DeMartini in a statement. The plan will be exercised if a person or group acquires 20% or more of Purple’s common stock. as the company’s VP of Marketing, QSP from 2004-2012. per share in cash.

Marketing 273
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Dollar General Invests in AI as it Doubles Down on Fresh Food Commitment  

Retail TouchPoints

. “Adopting Shelf Engine’s AI solutions aligns seamlessly with our mission of serving others, helping our teams enhance value and convenience for our customers,” said Allen Warch, VP and Division Merchandise Manager with leadership of fresh merchandise at Dollar General in a statement.

Banking 242
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Vitamin Shoppe Expands Online Assortment with New Dropship Program

Retail TouchPoints

The Vitamin Shoppe customers will now be able to shop a range of new product categories such as exercise equipment and accessories on VitaminShoppe.com that will be supplied by a network of dropship partners via the Logicbroker platform.

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The Data Dilemma with Retail Pricing and How to Untangle it

Retail TouchPoints

Just like making a move to be healthier or start exercising, with data, starting small can make a huge difference. But just like exercising, if you can’t run as fast as the other runner, can’t do as many pushups or don’t look as good with a swimsuit on, it doesn’t mean it’s a worthless pursuit. Does my data need to be scrubbed?

Retail 246