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Google Highlights 2021 Trends in Shoppable Digital Magazine

Retail TouchPoints

Google Shopping has teamed up with the fashion and pop culture publication PAPER to create a shoppable digital magazine highlighting the top trends of 2021 based on Google Trends data. Readers can shop the magazine — 21of21: A Shoppable Magazine of the Trends That Defined the Year — directly in Google Shopping.

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Modern Luxury Media Merges Content and Commerce with New Fashion Rental Service

Retail TouchPoints

Modern Luxury Media’s ecosystem of 85+ brands across 22 markets includes Hampton’s Magazine , Ocean Drive and Aspen Magazine , reaching more than 16 million readers. Fashion subscription service Stitch Fix is also continuing to experience declines in its business.

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Neiman Marcus All-Digital Fashion Campaign Merges Aspiration And Realism

Retail TouchPoints

The evolution from physical to digital has not only accelerated in retail, but also in the magazine world, where the vaunted fall fashion issues are struggling to find messages that are relevant during a pandemic. We look forward to building stronger brand engagement and deeper customer relationships through this innovative campaign.”.

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An Ad Consultant Used AI To Create a Fashion Magazine but Found It Nearly Impossible To Avoid ‘Too Perfect’ Images

RetailWire

The world’s first AI fashion magazine, “Copy,” created by advertising consultant Carl-Axel Wahlström, features entirely AI-generated photos and text. These AI images, though often stereotypically perfect, serve to highlight the historical beauty ideals that have shaped our perceptions.

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Claire’s Taps Young Creators for Year-Long Celebration of ‘Gen Zalpha’

Retail TouchPoints

“Claire’s empowers every generation to be the most expressions of themselves, and The Collab is a way to recognize them for all that they are and want to be.”

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Claire’s Aims High (and Wide) with Next-Gen Paris Store, U.S. Grocery Expansion

Retail TouchPoints

Claire’s is celebrating the opening of its next-generation store in Paris with a Fashion Week event on March 6, 2023 that will spotlight the brand’s partnership with fashion designer Nicola Formichetti and V Magazine. At the same time the brand also is expanding its presence across grocery stores in the U.S.

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7 Must-Know Clothing Dropshipping Suppliers for Fashion Retail Brands

Fabric

Fashion and apparel storefronts always need fresh supplies of trendy clothes. With all these factors affecting the fashion industry, it’s no surprise that Deloitte finds that only one-third of retail executives are confident about maintaining or improving profit margins in the coming years. Drop-shipping will increase substantially.

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