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Get Shoppers to Stop Browsing and Buy on Mobile

Optimizely

If you have a great mobile campaign that allows buyers to actually “Shop Now”, you can turn an impulse click into an impulse buy. This ad from The Office of Angela Scott is a great example because it fits in with the style of a typical fashion post on Instagram, blending in with the organic content on the social platform.

Mobile 150
article thumbnail

Get Shoppers to Stop Browsing and Buy on Mobile

Optimizely

If you have a great mobile campaign that allows buyers to actually “Shop Now”, you can turn an impulse click into an impulse buy. This ad from The Office of Angela Scott is a great example because it fits in with the style of a typical fashion post on Instagram, blending in with the organic content on the social platform.

Mobile 150
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Convince Shoppers Not to Just Browse, But Buy on Mobile

Optimizely

If you have a great mobile campaign that allows buyers to actually “Shop Now”, you can turn an impulse click into an impulse buy. This ad from The Office of Angela Scott is a great example because it fits in with the style of a typical fashion post on Instagram, blending in with the organic content on the social platform.

Mobile 150
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4 Ways Retailers Use Digital Technology to Improve the Brick-and-Mortar Experience

Sailthru

When a shopper visits one of their stores with the brand’s mobile app running on their device, in-store beacons send those customers coupons for products in their shopping carts and messages about items on sale that may be of interest to those customers. Mobile Payments. However, even this strategy is challenging.

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Taking Stock: Managing Inventory For Your Small Business

Weebly

To avoid excess inventory, the staff at Entrepreneur recommends ordering only what you know you can sell. Susan McGregor, who sells her Charlie + Gus infant and children's fashions through retailers and her Weebly-based shop, keeps all inventory in her studio, where a team of seamstresses cut, sew, package and ship all merchandise. "We

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6 Strategies for Collecting Customer Data for Early Personalization

Sailthru

The mobile payments platform works with more than 500 retail partners and its quest to learn which ones appeal most to new users begins with a single customer data set. By indicating you’re not a high heel lover, JustFab will understand not to recommend that shoe in the middle. In that case, it makes sense.

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Is Voice The Future of eCommerce Search?

eCommerceFuel

If it got a lot better at knowing who you were, what you liked…you know, I was also talking with Miracle, I don’t know if you were on, Bill, but location, like you’re in North Carolina and I’m in Montana, and the fashion trends are very different, right? Andrew : Right, yeah. Using Voice as a Prompt.