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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

In fact, from 2022 to 2023 the use of social media channels for retail advertising increased by more than three percentage points, while search channels decreased by over seven percentage points, according to the Multichannel Marketing Report 2023. Popularity of TikTok advertising will continue to grow.

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The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

If ever any industry fully embraced ecommerce, it’s fashion. According to Shopify’s Fashion Industry Report , the fashion industry will reach a whopping $713 billion by next year. That number is largely influenced by the industry’s domineering growth, as indicated by ecommerce fashion industry statistics from Statista.

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What Does Artificial Intelligence Mean for the Multichannel Retailer?

Sailthru

All four are great examples of how artificial intelligence can be a game-changer for a multichannel retailer. Over the next three to five years, AI will play a significant role in the multichannel retail market. This report for multichannel retailers explores the most important developments in the industry.

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Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

The companies also are in discussions to create multichannel showcases for several ASOS brands for Nordstrom customers. “We could not have found a better partner in ASOS, the world leader in fashion for the 20-something customer and?are are thrilled to have the opportunity to work with them to reimagine the wholesale/retail?

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50 Tests You Should Know for Website Optimization

AB Tasty's guide to web optimization provides insights from 50 real-world tests across different industries and channels.

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Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

Retail TouchPoints

However, by enabling Chat Commerce, retailers are able to gather and apply data in a rapid fashion. Social media users are on smartphones, tablets and a range of other devices, so having a multichannel marketing strategy that reaches out to users on the platforms they use most is essential.

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Secret Sales hires elite senior leadership team to drive global expansion

365 Retail

The premium ecommerce marketplace is strengthening its senior management tier with six newly created director-level positions, appointing accomplished retail names who will help the business realise its ambition to become the largest non-full price marketplace for fashion and beauty worldwide.

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