FedEX major foray into ecommerce by buying shoprunner
Fedex acquire shoprunner

FedEX major foray into ecommerce by buying shoprunner

FedEx is increasing its capabilities as e-commerce continues its fast growth. FedEx can acquire ShopRunner, an e-commerce service that offers more than 100 brands with online customers. On December 2, the delivery services giant announced it had reached an agreement with FedEx to buy Shoprunner. This Chicago-based e-commerce platform links businesses and brands to online shoppers.

ShopRunner connects millions of customers to more than 100 brands and retailers and delivers a seamless shopping experience from inspiration to delivery. Holders benefit from free two-day delivery, free returns, unique rewards for members, and smooth checkout. The data-driven marketing and omnichannel enablement capabilities of ShopRunner also support brands and retailers to gain high-value customers and accelerate their digital innovation using the e-commerce platform of ShopRunner.

Once closed, combined with FedEx post-purchase logistics intelligence, ShopRunner’s pre-purchase offerings’ complementary nature will enable brands and merchants to attract and engage customers on a scale by delivering creative online shopping experiences. The customer service and omnichannel enablement capabilities of ShopRunner also expect to help unlock FedEx’s capacity as it seeks to leverage data and technology to improve the end-to-end market experience.

The purchase confirms FedEx’s acceptance of rising e-commerce shipments, contributing to earlier measures such as seven-day delivery adoption and investment in handling large residential packages. For brands such as Bloomingdale’s, Saks Fifth Avenue, and Under Armour, ShopRunner enables online shoppers to select its two-day delivery and free return service.

Headquartered in Chicago, ShopRunner will operate as a subsidiary of FedEx Services, a company committed to combining the technologies and services consumers need to build solutions for global supply chains, e-commerce, and today’s market challenges.

Regarding Corp. FedEx. 

FedEx Corp. (NYSE: FDX) offers a comprehensive portfolio of transportation, e-commerce, and business services to consumers and companies worldwide. With annual sales of $71 billion, by operating entities competing together, working collaboratively, and digitally innovating under the valued FedEx brand, the organization provides integrated market solutions.

FedEx is consistently ranked among the most valued and trusted employers globally, encouraging its more than 500,000 team members to stay focused on protection, the highest ethical and professional standards, and the needs of their clients and communities.

Regarding ShopRunner

ShopRunner offers its members free two-day delivery, free returns, member-exclusive discounts, and smooth checkout as the premier e-commerce site.

Spending billions of dollars annually on the ShopRunner network, millions of members of ShopRunner prove every day that by providing free, fast, and easy login, shipping, and checkout solutions, merchants will attract the highest value clients.

Prospective risks and uncertainties include but are not limited to the ability of FedEx and ShopRunner to acquire regulatory approvals and meet all other requirements for completion of the transaction, FedEx’s ability to achieve the expected results from the acquisition, the pace of potential e-commerce growth, and FedEx’s ability to broaden its e-commerce portfolio successfully, and other factors.

Wrapping Up

The unparalleled scope and assets of FedEx will accelerate our current capabilities and align to develop new products and services that advance a more transparent, collaborative e-commerce ecosystem. The purchase of FedEx would expand its e-commerce site. It should provide new opportunities for the company as it remains creative and relevant in an increasingly digital age.