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1-800-FLOWERS.COM Launches Multi-Brand Corporate Gifting Site

1-800-FLOWERS.COM has launched a site for corporate gifting that enables business customers to access offerings from across its brands, including Harry & David, Cheryl’s Cookies, The Popcorn Factory and Wolferman’s Bakery. The dedicated site provides an expanded catalog of gift offerings and customization features including:

  • White Glove Service: Companies can work with a dedicated account manager who will advise on the most appropriate gift options to fit the needs of the business customer’s occasion, recipient, and budget.
  • Self-Service Options: Businesses also can choose to set up a business account and begin shopping within minutes, with no minimum purchase required and access to features such as gift list history and re-order functions;
  • Experiential Offerings: 1-800-FLOWERS.COM has collaborated with Alice’s Table to offer virtual workshops, such as floral arranging and creating charcuterie boards, for team building, holiday parties and corporate celebrations; and
  • SmartGift: This tool helps businesses send gifts to remote workers and lets them notify recipients of pending gift arrivals using messaging applications such as email, SMS and LinkedIn.

“With the majority of the country’s workforce continuing to work remotely, companies of all sizes are looking for ways to create a culture of recognition, appreciation, and engagement from afar — gestures that deepen relationships with employees, clients, and others,” said Eric Gehnrich, SVP, Business Gifts Services at 1-800-FLOWERS.COM in a statement. “Our new corporate gifting destination and our breadth of differentiated offerings make it easier for business customers to build meaningful professional relationships and to connect for important milestone events and everyday occasions, such as expressing sympathy or celebrating the birth of a new baby.”

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