Talking Retail Grocery and product news for independent retailers
The range at Payzone outlets initially includes six variations of the gift card, including One4All Classic, Birthday and Christmas gift cards, along with Gamers Choice, Fashion Choice and Restaurant Choice gift cards. The gift cards will be available to Payzone retailers from 25 November, with Digital Top Up products, and an extended range introduced early next year.
Payzone says retailers will earn on average £1 for every gift card sold and will benefit from the opportunity to increase basket spend. Retailers will be provided with the gift cards free of charge, together with a POS stand for their counter. Customers will be able to take their gift card to the till point, pay in cash or via card, and use in-store or online with a wide range of brands.
Simon Lambert, commercial director at Payzone, said: “We are delighted to extend the successful partnership already in place with Blackhawk and the Post Office, to support our Payzone retailers in time for the crucial Christmas trading period.
“The tie up is great news for Payzone and highlights our significantly strengthened and diverse offering for our retailers. Gift cards are also a good way to support the high street during the current lockdown and present an additional revenue opportunity for retailers as we approach the festive season.”
Matt Howe, European managing director of Blackhawk Network, added: “This is just in time for Christmas, and being in local stores is paramount to making our gift cards as accessible as possible, when we know that people are looking for the easiest ways to give a gift this year.”
The partnership comes after a successful roll-out of new Blackhawk gift cards in 1,000 post offices earlier this year.
