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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications. Whenever possible, retailers should price match the cost of the original item.

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How to Overcome E-commerce Shipping & Delivery Challenges

lateshipment

Frequent Shipping and Delivery Challenges and How You Can Overcome Them High Shipping Costs Skyrocketing shipping costs are the most frequent challenge for both e-commerce merchants and customers. A not-so-fun fact is that shipping is arguably one of the biggest cost-centers for any e-commerce business.

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Brilliant Earth, Hanna Andersson Partner With Online Gifting Platform

Retail TouchPoints

Brilliant Earth , an ethical and sustainable fine jewelry company, and Hanna Andersson , a family and children’s clothing brand, have partnered with SmartGift to provide gifting services. The platform will help both retailers enhance their remote gifting options for the holidays.

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Shipping as a marketing tool: Drive delight this holiday season

lateshipment

Ever thought of ecommerce shipping as a marketing tool? We’re here to say that e-commerce shipping is also a great marketing tool that e-commerce brands should consider. E-commerce shipping is the last part of the pre-purchase customer journey before the buy button is clicked.

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Estée Lauder Elevates Online Gift-Giving with Recipient Personalization Options

Retail TouchPoints

is making the online gift-giving experience more engaging for shoppers via a new option that incorporates a “Send as A Gift” button on its skincare and cosmetic brands’ websites. Using the link in the message, the recipients digitally unwrap their gifts through an engaging UX. The Estée Lauder Companies Inc.

Gifts 278
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Retail’s Best Gift Ever? Zero-Party Data

Retail TouchPoints

Zero-party data is best used when it helps to identify a key audience that would otherwise be too hard/expensive to find. Effective use of zero-party data to serve up curated experiences based on shoppers’ consumption will bring those customers back throughout the year, making it truly the gift that keeps on giving.

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Ecwid Pricing Plans 2023: Packages, Fees, and Add-on Costs

Ecommerce Platforms

Today, we’re exploring the various features and capabilities included in the range of Ecwid pricing plans available to today’s ecommerce brands. On the surface, Ecwid’s pricing structure seems pretty straightforward. Within the ecosystem, users can define shipping rates, accept credit card payments, set up product catalogues and more.