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The Omnichannel Campaign That Got Me the Cute Blue Shoes

Optimizely

Follow industry guidelines : Gain consent properly and provide clear opt-out instructions. The post The Omnichannel Campaign That Got Me the Cute Blue Shoes appeared first on Zaius. For SMS, auto-generate your shopper’s first text to you. Here’s how to do it.)

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Petco Launches New Subscription Delivery Service for Fresh Pet Food

Retail TouchPoints

“We’re thrilled to partner with Freshpet, the leader in fresh pet food, to bring Freshpet Custom Meals to life through our differentiated, seamless omnichannel ecosystem, as part of our ongoing commitment to pets’ high-quality nutrition and complete health and wellness.”

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retailX Heads Back to Chicago, Providing 7 Targeted Tracks on Industry Tech & Trends

Retail TouchPoints

Kecia Steelman, COO at Ulta Beauty, will kick off the event with an insightful keynote session on the impact of the company’s omnichannel retail strategy in continuously evolving beauty shopping experiences, as well as the importance of consumer connection and inclusion in the post-pandemic world. Vitamin Shoppe; Bite; and Be Rooted.

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The Signs of Bad Shopping Experiences and How to Mitigate Them Using Digital Surveys

Retail TouchPoints

This means retailers need to take an omnichannel approach to successfully meet the demands of their audience. Case management functions in omnichannel survey platforms have the power to provide proactive support. The Omnichannel Approach. This way, your company can personalize even further and improve its market fit.

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How retailers can survive COVID-19 by optimising their omnichannel strategies

Retail Technology Review

With social distancing guidelines and lockdown keeping customers at home, ecommerce has become the main sales channel for retailers during the pandemic. By Annabella Yang, VP Digital Retail, Mobiquity. COVID-19 has accelerated the shift to online retail.

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As ‘Appointment Retailing’ Use Cases Expand, More Brands See Value

Retail TouchPoints

And as COVID-19 volatility continues to put retailers and consumers in a frustrating holding pattern, more retail brands are turning to appointments to minimize store traffic and keep social distancing guidelines in place. Rethink KPIs: Footfall is a challenge for all retailers as social distancing guidelines remain in force.

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Employee And Management Upskilling Must Go Beyond New Safety Protocols

Retail TouchPoints

But with new safety guidelines and sanitation best practices coming online, associates will be tasked with not just doing their own jobs well, but also keeping everyone in the store safe from harm. For example, many associates will have to manage store traffic levels to ensure they adhere to local opening guidelines.