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4 Ways an Effective Customer Flow Management Strategy Can Improve Your Business

Retail TouchPoints

As a result, customer flow management is more important than ever as leaders seek to empower the customer, improve the employee experience and collect actionable data to potentially scale their business. Here are just a few ways a good system can improve your business operations. Improve customer service.

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Shopify Google Tag Manager: The Essential Set Up Guide

Groove

Google Tag Manager integrates well with your Shopify store to enhance your digital marketing strategy. Integrating Google Tag Manager into your Shopify store can give you all the insights you need to take control of your marketing data. Why Shopify Google Tag Manager? Let's get started and walk you through it.

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How to Improve Digital Privacy and Trust Between Consumers and Companies

Retail TouchPoints

Improving the Data-Sharing Contract Between Businesses and Consumers From quick pop-up boxes to opt-in website cookies to multi-page privacy agreements, consumers are confused about what data companies collect and how they are using it. First, creating more clarity into how data is used and why it can improve transparency for customers.

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Zenni Optical Cuts Product Data Management Time 70% with PIM Solution

Retail TouchPoints

Since implementing a product information management (PIM) solution from Akeneo in January, Zenni Optical has reduced data inconsistency issues across teams by approximately 60% and cut the time needed to manage product data by over 70%.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Download this eBook and gain an understanding of the impact of data management on your company’s ROI. The digital age has brought about increased investment in data quality solutions.

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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. Brett Weigl is SVP and General Manager, Digital, AI and Journey Analytics at Genesys.

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A Day in the Life of a Knowledge Manager – A Cautionary Tale

Forrester eCommerce

Building a successful knowledge management practice to capture, share, and transfer institutional knowledge is more essential than ever. IT operations’ need to innovate, provide services globally, and improve employee experiences. Most […].

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Solving the Biggest Tech Challenges in RevOps

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business.

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. Download this eBook to learn how to start improving your marketing team's data!

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

of companies achieved a score indicating maturity in data management practices in the space.". Check out this latest report to gain insight into best practices (and benefits) for B2B data management including how: Automating tasks and improving data quality would increase sales staff satisfaction and productivity.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Four strategies to improve your local visibility for your business today. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them. Tune into this webinar to learn: How online search behavior is evolving.