How Dick’s Sporting Goods Fights Premium Sneaker Diversion with its Mobile App
Retail TouchPoints
JANUARY 12, 2025
The customer-facing mobile app for Dicks Sporting Goods has traveled a long way since its debut in 2021. In 2023, the retailer started using the app to help manage one of the industrys biggest grey market challenges: the sneaker craze. Each time [an app user] enters a store, were sending another event to Radar, explained Walker.
Let's personalize your content