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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

If you are only engaging the user at the point of sale, you’re not actually addressing all of their needs. Mobile marketing is a key tool that retailers in the ecommerce industry can use to be a force within the experience economy. Mapping and analyzing customer journeys enables companies to find gaps in their experiences.

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Point of sale and display solutions can reduce retail theft | Viewpoint: Daryl Bedford

TalkingRetail

Despite many retailers implementing additional security measures such as extra guards, security barriers, and employee body cams, the issue of stolen goods continues to plague the industry with beers and wine, health and… This story continues at Point of sale and display solutions can reduce retail theft | Viewpoint: Daryl Bedford Or just read (..)

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How To Set Up A Point Of Sale (POS) System On Your WooCommerce Store?

MakeWebBetter

Does your organization utilize both a WooCommerce Store and a Point-of-Sale (POS) System in-store individually? Online shopping has made the retail industry more competitive than ever, leaving business owners seeking ways to enhance the consumer experience by easing the purchasing process as possible. […].

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Asda partners with packaging firm to develop more sustainable point of sale

TalkingRetail

Asda is working with packaging company DS Smith to eliminate non-recyclable elements from in-store point of sale. The supermarket giant continues to focus on the removal of unnecessary plastic in stores, targeting a 15% reduction on own-brand plastic by 2021, and approached DS Smith to develop more sustainable in-store solutions.

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Digital Wallets: What’s Good for the Payments Industry is Good for Retailers…Right?

Retail TouchPoints

As the online payments industry continues to evolve, new digital wallet solutions, such as mobile payment apps and e-wallet platforms, are becoming increasingly popular and reshaping the way consumers transact.

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To Make ‘Store as Media’ a Success, the Retail Industry Needs a Supportive Ecosystem

Retail TouchPoints

But industry experts believe that the real power of these media networks lies within the four walls of the store. Industry players overall agree that the store is not dying, it’s being reinvented and, by necessity, becoming more experiential. In the ecommerce realm, we’ve seen retail media networks emerge and accelerate.

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Study: Industry-Wide Efforts Will be Needed to Build on Sustainability Progress

Retail TouchPoints

Enhancing sustainability in retail and related industries is extremely complex — and that’s putting it mildly. The fashion industry is built on a cycle of overproduction and overconsumption,” said Kalya Marci, Market Analyst at EDITED in an interview with Retail TouchPoints. “As

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