Inflow Insights

MARCH 24, 2020

When eCommerce businesses want to scale up their pay per click (PPC) campaigns, they may wonder if PPC management software can help. Companies selling this type of software promise simpler and quicker campaign management, automatic recommendations and bid adjustments, along with savings on hiring costs for PPC consultants.

PPC 92

PPC Management eCommerce Recommendation 92

Groove

JUNE 13, 2022

is an Industrial Supply Distribution and Liquid Paint Application company that was established in 1940 as a family-run business. For example, our team increased bids on the “Business & Industrial Products” interest group and decreased the “Home & Garden - Do it Yourselfers” interest group. Strobels Supply Inc. Conclusion.

Supplies 195

Supplies PPC Improvements Information 195

Inflow Insights

JUNE 21, 2021

Launching new Shopping product listings, despite complicated industry regulations. The data now made sense, and we were ready to make campaign recommendations. Finding the right approach for your industry will bring in more impressions, clicks, and sales. (If Want Short-Term PPC Results Like These? We Can Help.

PPC 136

PPC Merchant Services Search Marketing Recommendation 136

Groove

FEBRUARY 21, 2019

Each of these tools addresses different facets of eCommerce SEO, so we recommend taking the time to get to know the platform and all it has to offer. SpyFu is the ultimate PPC competitive research tool. PPC Negative Match Recommendations. PPC Ad Rank Tracker. PPC and SEO SERP Analysis. AdWords Advisor.

eCommerce Marketing 284

eCommerce Marketing eCommerce Marketing PPC 284

Kissmetrics

APRIL 6, 2021

If you do a Google search for “PPC agency,” you can find thousands of businesses selling AdWords services. Because Google AdWords is complicated and tough to navigate for new PPC marketers and small businesses. If you own a PPC agency, how are you supposed to compete with so many other companies? In 2017, they generated $73.8

PPC 298

PPC Recommendation Social Media Mobile 298

Inflow Insights

NOVEMBER 1, 2019

When setting up their PPC advertising strategy, many of these eCommerce stores assume that setting up their feed and launching one Shopping campaign containing all of their products is all that it takes to create a profit. Unfortunately, the agency they had been working with prior to us hadn’t been doing a great job on their Google PPC.

PPC 105

PPC eCommerce SEO Information 105

Groove

JANUARY 5, 2022

Here are some platforms we recommend exploring and implementing as part of your eCommerce advertising strategy this year! Merchants with more than 10 products that vary in purpose are recommended to use Facebook Dynamic Product Ads. YouTube PPC Ads. Google Product Ads. Instagram Shopping Ads. Connect With Your Audience.

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Additionally, we’ve spoken to customers who try to peg the performance of their business to an industry average. Using industry studies as a point of reference doesn’t help you decide on the best action (i.e.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

OCTOBER 14, 2021

Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

Groove

APRIL 4, 2024

A BigCommerce Benchmark Group is an anonymized group of BigCommerce eCommerce merchants who collaborate to share essential performance metrics, creating a benchmark for industry standards. Tailored recommendations and limited-time promotions can also motivate customers to spend more.

BigCommerce 150

BigCommerce eCommerce Payment Services Merchant Services 150

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Groove

APRIL 4, 2024

A benchmark group, particularly in the context of Shopify Performance Data, is a collective of eCommerce businesses that anonymously share and compare key performance metrics to gauge their relative standing in the industry. Sessions: If your sessions are low, it's a signal to amplify your online visibility.

Shopify 150

Shopify Payment Services eCommerce Merchant Services 150

Inflow Insights

MARCH 25, 2020

Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC). Meanwhile, PPC has a lot of nuance, so we’ll discuss it last. Our Thoughts on eCommerce PPC Strategy During This Time. With PPC, strategy becomes more nuanced.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Inflow Insights

MARCH 11, 2020

With a limited advertising budget, what PPC channels should you invest in? The budgeting method we recommend to find your most profitable campaigns. If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume that you can target in your Google PPC ads yet.

PPC 156

PPC eCommerce Social Media Channel 156

RetailMinded

NOVEMBER 4, 2023

Here’s why hiring professional help is beneficial: Expert Insight: They bring industry knowledge and up-to-date strategies that can position your business optimally on search engines. Take Advantage of Pay-Per-Click Advertising Pay-per-click (PPC) advertising can be a powerful tool for driving traffic to your e-commerce store.

eCommerce 52

eCommerce PPC SEO eCommerce Platforms 52

Kissmetrics

MARCH 10, 2021

Everyone always asks me the same thing whenever I recommend business owners invest in PPC advertising : How much do Google Ads Cost? The truth is the cost of Google ads can vary massively depending on your industry and your strategy. Your Industry. My answer is always the same. It depends.

PPC 310

PPC eCommerce B2C Improvements 310

Algopix

FEBRUARY 22, 2024

In recent years, Amazon FBA private labeling has emerged as a highly lucrative opportunity for entrepreneurs aiming to carve their niche in the e-commerce industry. The Professional account is recommended for private label sellers as it offers additional features and benefits. What is Amazon FBA Private Labeling?

Shipping Costs 86

Shipping Costs eCommerce PPC Social Media 86

Inflow Insights

APRIL 3, 2020

Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. Note: Want our personalized help and recommendations to get more B2B customers online? We recommend scaling content production to target all of your important customer segments. Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

BigCommerce

MARCH 23, 2017

With Google continuing to lead the industry in web (and paid) search, and Facebook continuing its powerhouse status as first-party data collector –– these two tech giants offer online businesses visibility and targeting that’s unparalleled elsewhere on the web. PPC advertising is equal parts art and science. Google Shopping v.

PPC 408

PPC BigCommerce Recommendation Apparel 408

BigCommerce

JULY 13, 2017

I’d recommend the integration for sure! That’s when I met BigCommerce, built a site, taught myself SEO and PPC. We’re on a mission to provide businesses like yours marketing and sales tips, tricks and industry leading knowledge to build the next house-hold name brand. Final Word. Not selling yet on eBay? It’s quick.

BigCommerce 415

BigCommerce Multi-channel Gifts Channel 415

Kissmetrics

NOVEMBER 18, 2020

Step 3: Market and Industry Research. If you don’t understand your audience or the industry you’re working in, you’re doomed. Make sure you keep your industry, market, and target audience in mind as you prepare your operations plan. I recommend using a combination of all of these because they each have upsides and downsides.

eCommerce 278

eCommerce PPC Operations SEO 278

BigCommerce

FEBRUARY 1, 2018

So, we’ve put together a quick hit list that will enable you to be more productive and stay up-to-date on your industry. Need some simple graphic design help for a logo, PPC banner or social media ad? Staying on top of industry information, government regulations, ecommerce best practices and marketing trends is key to your success.

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: When we onboard new PPC clients, reviewing their product data feed is a crucial step of our initial audit.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

BigCommerce

MAY 2, 2017

So I dropped my price to cost and cranked up the PPC. So I rearranged the title, lowered the price and re-introduced PPC. I absolutely recommend Amazon Pay. We’re on a mission to provide businesses like yours marketing and sales tips, tricks and industry leading knowledge to build the next house-hold name brand.

Payment Services 379

Payment Services Merchant Services Payments BigCommerce 379

ROI Revolution

OCTOBER 28, 2022

The brand turned to their PPC advertising partners at ROI Revolution for help. The ROI team recommended a combination of local inventory Shopping ads on Google with mid-funnel YouTube advertising to make Road Runner Sports a widely recognized brand, build awareness for the new stores, and add qualified prospects to the funnel.

PPC 78

PPC Recommendation Channel Operations 78

Kissmetrics

MARCH 1, 2018

The trouble with traditional PPC campaigns is that the effective ones often require constant babysitting to see results. And since you’re reading a blog article about PPC, it’s pretty obvious you want different results. One of the fundamental concepts of PPC is setting the right overarching parameters for your ads.

PPC 199

PPC Mobile Recommendation SEO 199

Kissmetrics

FEBRUARY 23, 2021

You should be able to find something to suit your tastes regardless of your industry or the kind of filter you’re looking to create. I recommend using a design tool like Canva , which comes with preset design dimensions for Snapchat. I highly recommend businesses experiment with sponsored Snapchat filters. Launch a New Product.

Social Media 266

Social Media Recommendation Consumer PPC 266

Kissmetrics

SEPTEMBER 30, 2021

Social listening involves tracking brand and competitor mentions alongside industry conversations on social media. Social monitoring is about collecting data like brand mentions, relevant hashtags, and industry trends. Discover industry pain points: Monitoring misspellings around topics in your industry is a gold mine.

Social Media 214

Social Media Blog PPC Marketing 214

Inflow Insights

MAY 14, 2020

We saw this to be true for a client we work within the cruise industry, as online sales tremendously decreased. SEO Recommendations. In addition, since we’ve seen many industries and clients return to levels near pre-coronavirus, it’s still a fine time to initiate an organic campaign if this is something you are considering.

eCommerce Marketing 121

eCommerce Marketing eCommerce Marketing SEO 121

Kissmetrics

MARCH 12, 2021

It’s a kind of word-of-mouth marketing using the fact that people trust the recommendations of others. During your influencer campaign, the influencer posts about your product or service, sharing their review or recommendations on a blog, social media, or other platforms. This can be in return for free products or services or a fee.

Social Media 290

Social Media Multi-channel Blog Multichannel 290

Kissmetrics

OCTOBER 13, 2021

Position your brand as the go-to industry expert: Use content marketing to answer your prospect’s most pressing questions and lead them down your marketing funnel. The person already trusts your brand and is ready to give you their money because the personal recommendation came from a friend, family member, or colleague.

B2B 290

B2B Social Media Shipping Costs Marketing 290

Kissmetrics

APRIL 14, 2021

I also recommend you use the keyword “Suggestions” provided under the main chart. In most industries, you’ll find competitors who already have tested and optimized their AdWords campaigns. When the search is complete, click on the PPC Keywords tab to see all of the keywords your competitor is advertising on.

X-cart 307

X-cart Recommendation Customer Other 307

Kissmetrics

FEBRUARY 22, 2021

Satisfied customers are also more likely to recommend your services or product to others. Simple offers, such as recorded webinars about industry trends, establish your business as a trusted source of information and increase the likelihood that they will keep coming back for more. How Ongoing Services Improves Client Retention.

Customer Retention 279

Customer Retention Document Improvements Information 279

Kissmetrics

FEBRUARY 1, 2021

Not only can you run SEO, but SEMRush also offers content marketing, PPC, and social media marketing. In addition to your direct competitors, Ahrefs also has a Content Explorer tool to analyze high-performing content in your industry with multiple metrics and advanced filters. Social Media Integration. Conclusion.

SEO 355

SEO Social Media Improvements PPC 355

ChannelAdvisor

JANUARY 23, 2023

Whatever your position, we’ll provide recommendations and key benefits for including shoppable content in your e-commerce program. Gold level partners may include national or international industry-leading retailers with a high level of investment in stock, marketing and growing consumer demand for your brand. Need to get started?

eCommerce 59

eCommerce Channel Multichannel PPC 59

Inflow Insights

NOVEMBER 11, 2021

As mentioned above, we recommend eCommerce businesses run a combination of paid social advertising and paid search advertising campaigns. If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume to target in your Google PPC ads yet. Smaller Budget.

Social Media 125

Social Media eCommerce Recommendation PPC 125

Kissmetrics

SEPTEMBER 1, 2021

The film and gaming industries both use it regularly, for instance. Let’s Enhance is also recommended for real estate and e-commerce, where you need clear, high-quality images. They may include chatbots and automatic translation tools, as well as writing assistants for blogs, social media, and PPC ads. AI isn’t new.

Article 363

Article Subscription Demo eCommerce 363