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Salesforce Survey: 36% of Retail Employees Already Using Generative AI

Retail TouchPoints

Retailers have been eager to jump on the generative AI bandwagon: according to a new survey conducted by Salesforce and the Retail AI Council , retail executives estimate that 36% of their employees already are using generative AI today, with that figure projected to rise to 45% by 2025. It needs to be operationalized.”

Retail 317
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Wealth Managers: Impact-Oriented Investors Need Your Help

Forrester eCommerce

Impact-Oriented Investors Are Waiting For A Reason To Take The Plunge Data from Forrester’s Financial Services Benchmark Recontact Survey, 2022, found that 15% of US online adult investors own sustainable investment products — a group we call “sustainable investors.” But wealth managers should also […]

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The Results Are In: Insights From Forrester’s 2023 Global Digital Process Automation Survey

Forrester eCommerce

Each year, we gauge the state of the digital process automation (DPA) market in our comprehensive survey.

Marketing 440
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Call To Participate: ARMA And Forrester Joint Survey Tracking Records And Information Management Trends

Forrester eCommerce

ARMA International and Forrester have partnered once again on a joint survey to track the records and information management (RIM) trends facing enterprises. The insights from this survey will help inform a stream of research […].

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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Call For Participation: Forrester’s 2021 ECM Panel Survey Is Now Open!

Forrester eCommerce

Forrester’s 2021 Global Enterprise Content Management Survey is open … and we’re looking for your participation! This survey is intended for enterprise content management (ECM) or content services decision-makers and influencers in end user organizations.

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Survey: Consumers Want Easy Access to Apparel Sustainability Info

Retail TouchPoints

A recent survey reveals what will be required to steer more shoppers toward sustainable products produced in socially conscious ways. Aksoy discussed the survey results with Retail TouchPoints and shared steps the apparel industry can take to translate these significant levels of consumer interest into action. Dr. Lerzan Aksoy. “At

Apparel 336