DAM Or Web CMS? Find Out Which Digital Experience Technology You Need

Forrester eCommerce

We get a lot of questions from clients about the differences between digital asset management (DAM) and web content management systems (web CMSes). In this two-part series, Mark Grannan and I break down the technologies into four categories: users, assets, workflow, and delivery.

Creative Media Outshines The Technology

Forrester eCommerce

The excess of adtech and martech such as demand-side platforms (DSPs) and data management platforms (DMPs) gives marketers all the control and insights required to run efficient and effective media campaigns.

Your People Problem With Emerging Technology And Innovation

Forrester eCommerce

chief information officer (CIO) emerging technology Innovation innovation management business strategy digital strategy employee experience innovationNearly half of the firms we survey are prioritizing innovation as key to their business strategy.

Keep Experimenting To Apply The Best Digital Technology For Your Store Environment

Forrester eCommerce

Retailers are slowly moving beyond omnichannel fulfillment capabilities in stores to invest in digital store technologies that empower store associates, improve customers’ engagement, and enhance store operations.

Forrester Online Survey: Organize To Deliver And Manage Application Transformation

Forrester eCommerce

age of the customer application development & delivery artificial intelligence (AI) business models cloud management machine learning mobile software & platforms online retail retail technology

Discover How Managed Services Can Streamline In-Store Technology Deployment

Retail TouchPoints

By Klaudia Tirico, Features Editor While it may not be as glamorous as launching a new mobile app or introducing virtual reality, having a streamlined process in place for in-store technology deployments is critical to controlling costs and avoiding customer service headaches.

DAM or Web CMS Part 2: Find Out Which DX Technology You Need For Workflow, Delivery

Forrester eCommerce

In the second part of our series we take a look at workflow and delivery and where digital asset management and web content management systems excel.

Fashion Meets Technology – Choose Well, Be Well!

Retail TouchPoints

By Geetanjali Sarna and Amit Prabhakar Gaitonde , Wipro Despite the growing use of technology in all facets of life, fashion retail has continued to play it safe when it comes to utilizing technology to further innovation and the customer experience.

Use Text Analytics Technologies To Handle Mountains Of Unstructured Data

Forrester eCommerce

Luckily there are mature technologies out there that can help. Enterprises are sitting on mountains of unstructured data – 61% have more than 100 Tb and 12% have more than 5 Pb! First, enterprise information architects should consider general purpose text analytics platforms. These are capable of handling most if not all text analytics use […].

Digital Store Technologies Take the Stage For Both Customer and Associate Experience

Forrester eCommerce

It’s the combination of original retail theater – entertainment, novelty, and engagement – with digital technologies and services to create the next level of in-store experience.

What Brought Me Back To Forrester: Our Market-Leading Engagement Around Emerging Technologies

Forrester eCommerce

It is such a pleasure to be back at Forrester, especially now when our firm is actively embracing and helping you, our customers, leverage new technologies to innovate and differentiate your business. After three years leading technology strategy and market development for Microsoft Azure and Equinix, what brought me back were three things: The value […].

The Data Digest: Understand Emotion To Drive Technology Engagement

Forrester eCommerce

But this era of innovation has also seen its fair share of flops: From Pokémon Go to Google Glass, technologies that looked like promising disrupters stalled quickly or generated more […].

Beacon Technology: Shining A Light On Customer Experience

Retail TouchPoints

To capitalize on this growing trend, more and more retailers are beginning to leverage beacon technology. Beacons are small and typically unseen devices that use Bluetooth low-energy (BLE) wireless and geofencing technology. Why is beacon technology beneficial?

Top 5 Reasons to Choose OrderDynamics’ Order Management System

OrderDynamics

Top 5 Reasons to Choose OrderDynamics’ Order Management System. First of all, an order management system is key to omnichannel retail. Provides management with controls and feedback. 5 Reasons for an OrderDynamics Order Management System. Full inventory management.

Video Blog: Forrester’s Asia Pacific Managed Security Services Wave Identifies The 11 Most Important Vendors

Forrester eCommerce

CISOs in Asia Pacific must justify their spending and articulate the business value of often expensive investments in managed security to a largely non-security audience of executives.

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Customer Service Operations Rest On Mature Technologies, But Emerging Ones Add Differentiation

Forrester eCommerce

We just finished assessing 20 of the most important technologies in the customer service in terms of their maturity and business value. case management customer experience customer relationship management (CRM) customer service solutionsGreat customer service helps control costs as companies squeeze out operational efficiencies. It also fuels sustainable top-line revenue growth by providing differentiated experiences that keep customers loyal to your brand.

FAQ: Distributed Order Management Systems

OrderDynamics

FAQ: Distributed Order Management Systems. Distributed order management systems are relatively new in the supply chain landscape. So, I have pulled several questions about distributed order management (DOM) systems. Unified commerce is an enabling technology.

Making It Real: Disruptive Technology To Elevate the Customer Experience

Retail TouchPoints

Retailers are delivering differentiated customer experiences through investment in store technology, people and process. Specifically, technology development and execution pose the most complex challenges and the greatest area of risk.

7 Must-Haves for International Order Management Technology

OrderDynamics

7 Must-Haves for International Order Management Technology. When thinking about international order management think about: 1. Scalability of an DOM (distributed order management system) is important. Are you an international retail chain?

The Insurance Industry Is A Prime Target For AI Technologies And Solutions

Forrester eCommerce

In their quest to become digital insurers, insurance carriers have a revolutionary opportunity to improve their businesses with new and emerging artificial intelligence (AI) technologies. artificial intelligence (AI) customer experience Insurance risk managementIt is certainly a balancing act to find that perfect peanut butter-and-jelly combination of operational efficiency and customer engagement, however I believe many insurance carriers to be up to the […].

Is Retail Order Management Technology Like eCommerce Middleware?

OrderDynamics

Is Retail Order Management Technology Like eCommerce Middleware? A competitor in Europe recently published a blog post discussing how retail order management technology can be likened to an effective ecommerce middleware layer. Distributed Order Management.

Choose The Right Enterprise Architecture Management Tool Using Forrester’s Latest EAMS Wave™

Forrester eCommerce

These transformation-enabling use cases include strategic performance management, technology asset performance, operational insights, and people [… Today’s enterprise architecture (EA) practices are relevant because they enable a firm’s customer-led and digital transformations. As more traditional EA use cases become commoditized, vendors that provide strong use cases that are vital to transformations will emerge as the leaders.

How Blockchain Technology is Shaping Ecommerce

ecomdash

Blockchain technology is becoming the driving force for global financial transactions. With worldwide ecommerce revenue set to hit the $135 billion mark by 2023 , the adoption of blockchain technology isn’t just a passing idea anymore. What is Blockchain Technology?

Manage Your Digital Marketing Better

PERQ

The post Manage Your Digital Marketing Better appeared first on PERQ. Marketing Technology customer experience digital marketing digital marketing cloud marketing automation

The Technology Driving The Growth Of IoT Retail Applications

Retail TouchPoints

Retailers are ramping up the use of new IoT technology and a growing number of connected devices to keep up with consumer demands, better interact with customers, conduct transactions securely and improve the efficiency of their operations. Remote Management.

Crisis On The Highway: The Impact Of Technology On The Driver Shortage

Retail TouchPoints

While there are myriad reasons for their demise, the severe driver shortage is wreaking havoc on traditional supply chain tactics and transportation costs, forcing the industry to adopt new practices — including the application of technology to help reduce the impact of the problem.

Embrace Specialist Tools To Drive Sustainable Innovation

Forrester eCommerce

Innovation innovation management technologySuccessful tools and tech support broad and fluctuating levels of participation in innovation, both inside and outside the organization.

RevTech Event Spotlights Retail Innovation: Which Technologies Will Win Out?

Retail TouchPoints

RevTech , a venture accelerator focused on developing early-stage retail technology companies, is hosting its 11 th semi-annual Tech Trends in Retail event in the flagship Neiman Marcus store in Dallas on April 5.

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Exploring Retail Revolution: The Correlation Between Technological Advancements In Financial Services And Online Retail Success

Retail TouchPoints

By Carter Hunt, Western Union Technological advancements in the financial services industry are evolving through complex tools like AI-powered analytics and voice-activated capabilities, offering added levels of insight and convenience.

These Aren’t The Droids You’re Looking For: B2C Marketers And CDPs

Forrester eCommerce

The timing was right; CDPs were driving attention towards a historically sleepy corner of the martech universe centered around data management, gaining traction among vendors, and racking up mentions in the marketing trade press.

B2C 281

Research Announcement: The Forrester Wave™: Managed Security Service Providers In Asia Pacific, Q1 2019

Forrester eCommerce

Research Announcement: My first Forrester Wave™: Managed Security Service Providers In Asia Pacific, Q1 2019. This has invited many vendors to enter the managed [… Gather round!!

Cyber Resilience, Retail And The Role Of Technology

Retail TouchPoints

In order to reduce the risk of systems failing as a part of the patch process and make the task manageable, production engineering methods, automation and rollback must be at the heart of any viable current solution.

From Back-Office Management to Pricing Optimization: 6 Must-Have Technologies for Magento E-Commerce Success

Prisync

In this blog post, we gathered 6 major e-commerce operation areas and 6 must-have Magento extensions/tools/partners that are working on technologies that help their customers to reach that target as they work on these strategically vital areas.

Blockchain And GDPR: Not Mutually Exclusive But Can Be A Toxic Blend

Forrester eCommerce

Depending on who you listen to, the combination of GDPR and distributed ledger technology (DLT, AKA blockchain) is either a poisonous cocktail or a magic potion. blockchain emerging technology GDPR risk management

Fulfillment Technologies Changing the Game

PFS

Fulfillment Technologies & Innovations Changing the Game. Beyond a strong foundation – those ever-important, dependable order management and warehouse management technologies – what can we do to be proactive in today’s world of instant-fulfillment shopper expectations?