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8 Things Beauty Brands Should Consider When Selecting a Warehouse and Shipping Provider

ESW

As products are brought to market or formulations change, brands need warehouses that can meet their needs now and in the future. In addition, having local distribution ensures that the online catalogue matches available inventory and accounts for any market-specific ingredient or packaging regulations.

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The Case for Extreme Personalization

GetElastic

Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world. Instore, online, through Facebook or on a phone, customers want to receive a consistent, high-quality experience from your brand. Today, most commerce systems remain siloed.

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60 Amazing Online Clothing Stores and Their UX Tricks You Should Steal

Ecommerce Platforms

The website has an online catalogue with a twist. To better market their bohemian and indie clients, they have a blog and other sections – music, festival guide and interviews, to name just a few. Not the type of store relying on social media or any other marketing channels but they still have a huge fan following in Instagram.

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How Retail Companies Can Cut Cookies and Boost Engagement

Retail TouchPoints

In recent months, marketers have seen article after article about the impending death of cookies, and it can seem pretty bleak to those who depended on them for personalized customer engagement. In 2019, IKEA launched a fall campaign to increase excitement and drive digital engagement with its online catalogue in a high-impact way.

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